Mergers & Acquisitions in India Trends
Mergers & Acquisitions in India Trends
Among the different Indian sectors that have resorted to mergers and acquisitions in
recent times, telecom, finance, FMCG, construction materials, automobile industry and
steel industry are worth mentioning. With the increasing number of Indian companies
opting for mergers and acquisitions, India is now one of the leading nations in the world
in terms of mergers and acquisitions.
The merger and acquisition business deals in India amounted to $40 billion during the
initial 2 months in the year 2007. The total estimated value of mergers and acquisitions
in India for 2007 was greater than $100 billion. It is twice the amount of mergers and
acquisitions in 2006.
There are different factors that played their parts in facilitating the mergers and
acquisitions in India. Favorable government policies, buoyancy in economy, additional
liquidity in the corporate sector, and dynamic attitudes of the Indian entrepreneurs are
the key factors behind the changing trends of mergers and acquisitions in India.
The Indian IT and ITES sectors have already proved their potential in the global market.
The other Indian sectors are also following the same trend. The increased participation
of the Indian companies in the global corporate sector has further facilitated the merger
and acquisition activities in India.
Recently the Indian companies have undertaken some important acquisitions. Some of
those are as follows:
Hindalco acquired Canada based Novelis. The deal involved transaction of $5,982
million. Tata Steel acquired Corus Group plc. The acquisition deal amounted to $12,000
million. Dr. Reddy's Labs acquired Betapharm through a deal worth of $597
million.Ranbaxy Labs acquired Terapia SA. The deal amounted to $324 million. Suzlon
Energy acquired Hansen Group through a deal of $565 million. The acquisition of
Daewoo Electronics Corp. by Videocon involved transaction of $729 million. HPCL
acquired Kenya Petroleum Refinery Ltd.. The deal amounted to $500 million. VSNL
acquired Teleglobe through a deal of $239 million.
When it comes to mergers and acquisitions deals in India , the total number was 287
from the month of January to May in 2007. It has involved monetary transaction of US
$47.37 billion. Out of these 287 merger and acquisition deals, there have been 102
cross country deals with a total valuation of US $28.19 billion.
The practice of mergers and acquisitions has attained considerable significance in the contemporary
corporate scenario which is broadly used for reorganizing the business entities. Indian industries were
exposed to plethora of challenges both nationally and internationally, since the introduction of Indian
economic reform in 1991. The cut-throat competition in international market compelled the Indian firms
to opt for mergers and acquisitions strategies, making it a vital premeditated option.
The factors responsible for making the merger and acquisition deals favorable in India are:
Sectors like pharmaceuticals, IT, ITES, telecommunications, steel, construction, etc, have proved their worth in the
international scenario and the rising participation of Indian firms in signing M&A deals has further triggered the
acquisition activities in India.
In spite of the massive downturn in 2009, the future of M&A deals in India looks promising. Indian telecom major
Bharti Airtel is all set to merge with its South African counterpart MTN, with a deal worth USD 23 billion. According to
the agreement Bharti Airtel would obtain 49% of stake in MTN and the South African telecom major would acquire
36% of stake in Bharti Airtel.
Tata Steel acquired 100% stake in Corus Group on January 30, 2007. It was an all cash deal which
cumulatively amounted to $12.2 billion.
Vodafone purchased administering interest of 67% owned by Hutch-Essar for a total worth of $11.1 billion
on February 11, 2007.
India Aluminium and copper giant Hindalco Industries purchased Canada-based firm Novelis Inc in February
2007. The total worth of the deal was $6-billion.
Indian pharma industry registered its first biggest in 2008 M&A deal through the acquisition of Japanese
pharmaceutical company Daiichi Sankyo by Indian major Ranbaxy for $4.5 billion.
The Oil and Natural Gas Corp purchased Imperial Energy Plc in January 2009. The deal amounted to $2.8
billion and was considered as one of the biggest takeovers after 96.8% of London based companies'
shareholders acknowledged the buyout proposal.
In November 2008 NTT DoCoMo, the Japan based telecom firm acquired 26% stake in Tata Teleservices
for USD 2.7 billion.
India's financial industry saw the merging of two prominent banks - HDFC Bank and Centurion Bank of
Punjab. The deal took place in February 2008 for $2.4 billion.
Tata Motors acquired Jaguar and Land Rover brands from Ford Motor in March 2008. The deal amounted to
$2.3 billion.
2009 saw the acquisition Asarco LLC by Sterlite Industries Ltd's for $1.8 billion making it ninth biggest-ever
M&A agreement involving an Indian company.
In May 2007, Suzlon Energy obtained the Germany-based wind turbine producer Repower. The 10th largest
in India, the M&A deal amounted to $1.7 billion.
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Introduction
The Indian economy has been growing with a rapid pace and has been emerging at the top, be it IT, R&D, pharmaceutical, infrastructure, energy,
consumer retail, telecom, financial services, media, and hospitality etc. It is second fastest growing economy in the world with GDP touching 9.3
% last year. This growth momentum was supported by the double digit growth of the services sector at 10.6% and industry at 9.7% in the first
quarter of 2006-07. Investors, big companies, industrial houses view Indian market in a growing and proliferating phase, whereby returns on
capital and the shareholder returns are high. Both the inbound and outbound mergers and acquisitions have increased dramatically. According to
Investment bankers, Merger & Acquisition (M&A) deals in India will cross $100 billion this year, which is double last year’s level and
quadruple of 2005.
In the first two months of 2007, corporate India witnessed deals worth close to $40 billion. One of the first overseas acquisitions by an Indian
company in 2007 was Mahindra & Mahindra’s takeover of 90 percent stake in Schoneweiss, a family-owned German company with over 140
years of experience in forging business. What hit the headlines early this year was Tata’s takeover of Corus for slightly over $10 billion. On the
heels of that deal, Hutchison Whampoa of Hong Kong sold their controlling stake in Hutchison-Essar to Vodafone for a whopping $11.1 billion.
Bangalore-based MTR’s packaged food division found a buyer in Orkala, a Norwegian company for $100 million. Service companies have also
joined the M&A game.
The taxation practice of Mumbai-based RSM Ambit was acquired by PricewaterhouseCoopers. There are many other bids in the pipeline. On an
average, in the last four years corporate earnings of companies in India have been increasing by 20-25 percent, contributing to enhanced
profitability and healthy balance sheets. For such companies, M&As are an effective strategy to expand their businesses and acquire global
footprint.
Mergers or amalgamation, result in the combination of two or more companies into one, wherein the merging entities lose their identities. No
fresh investment is made through this process. However, an exchange of shares takes place between the entities involved in such a process.
Generally, the company that survives is the buyer which retains its identity and the seller company is extinguished.
Definitions:
Mergers, acquisitions and takeovers have been a part of the business world for centuries. In today's dynamic economic environment, companies
are often faced with decisions concerning these actions - after all, the job of management is to maximize shareholder value. Through mergers
and acquisitions, a company can (at least in theory) develop a competitive advantage and ultimately increase shareholder value. The said terms to
a layman may seem alike but in legal/ corporate terminology, they can be distinguished from each other:
# Merger: A full joining together of two previously separate corporations. A true merger in the legal sense occurs when both businesses dissolve
and fold their assets and liabilities into a newly created third entity. This entails the creation of a new corporation.
# Acquisition: Taking possession of another business. Also called a takeover or buyout. It may be share purchase (the buyer buys the shares of
the target company from the shareholders of the target company. The buyer will take on the company with all its assets and liabilities. ) or asset
purchase (buyer buys the assets of the target company from the target company)
In simple terms, A merger involves the mutual decision of two companies to combine and become one entity; it can be seen as a decision made
by two "equals", whereas an acquisition or takeover on the other hand, is characterized the purchase of a smaller company by a much larger one.
This combination of "unequals" can produce the same benefits as a merger, but it does not necessarily have to be a mutual decision. A typical
merger, in other words, involves two relatively equal companies, which combine to become one legal entity with the goal of producing a
company that is worth more than the sum of its parts. In a merger of two corporations, the shareholders usually have their shares in the old
company exchanged for an equal number of shares in the merged entity. In an acquisition, the acquiring firm usually offers a cash price per share
to the target firm’s shareholders or the acquiring firm's share's to the shareholders of the target firm according to a specified conversion ratio.
Either way, the purchasing company essentially finances the purchase of the target company, buying it outright for its shareholders
# Joint Venture: Two or more businesses joining together under a contractual agreement to conduct a specific business enterprise with both
parties sharing profits and losses. The venture is for one specific project only, rather than for a continuing business relationship as in a strategic
alliance.
# Strategic Alliance: A partnership with another business in which you combine efforts in a business effort involving anything from getting a
better price for goods by buying in bulk together to seeking business together with each of you providing part of the product. The basic idea
behind alliances is to minimize risk while maximizing your leverage.
# Partnership: A business in which two or more individuals who carry on a continuing business for profit as co-owners. Legally, a partnership is
regarded as a group of individuals rather than as a single entity, although each of the partners file their share of the profits on their individual tax
returns.
Many mergers are in truth acquisitions. One business actually buys another and incorporates it into its own business model. Because of this
misuse of the term merger, many statistics on mergers are presented for the combined mergers and acquisitions (M&A) that are occurring. This
gives a broader and more accurate view of the merger market .
Types of Mergers:
From the perception of business organizations, there is a whole host of different mergers. However, from an economist point of view i.e. based
on the relationship between the two merging companies, mergers are classified into following:
# Horizontal merger- Two companies that are in direct competition and share the same product lines and markets i.e. it results in the
consolidation of firms that are direct rivals. E.g. Exxon and Mobil, Ford and Volvo, Volkswagen and Rolls Royce and Lamborghini
# Vertical merger- A customer and company or a supplier and company i.e. merger of firms that have actual or potential buyer-seller relationship
eg. Ford- Bendix, Time Warner-TBS.
# Conglomerate merger- generally a merger between companies which do not have any common business areas or no common relationship of
any kind. Consolidated firma may sell related products or share marketing and distribution channels or production processes. Such kind of
merger may be broadly classified into following:
# Product-extension merger - Conglomerate mergers which involves companies selling different but related products in the same market or sell
non-competing products and use same marketing channels of production process. E.g. Phillip Morris-Kraft, Pepsico- Pizza Hut, Proctor and
Gamble and Clorox
# Market-extension merger - Conglomerate mergers wherein companies that sell the same products in different markets/ geographic markets.
E.g. Morrison supermarkets and Safeway, Time Warner-TCI.
# Pure Conglomerate merger- two companies which merge have no obvious relationship of any kind. E.g. BankCorp of America- Hughes
Electronics.
On a general analysis, it can be concluded that Horizontal mergers eliminate sellers and hence reshape the market structure i.e. they have direct
impact on seller concentration whereas vertical and conglomerate mergers do not affect market structures e.g. the seller concentration directly.
They do not have anticompetitive consequences.
The circumstances and reasons for every merger are different and these circumstances impact the way the deal is dealt, approached, managed
and executed. .However, the success of mergers depends on how well the deal makers can integrate two companies while maintaining day-to-day
operations. Each deal has its own flips which are influenced by various extraneous factors such as human capital component and the leadership.
Much of it depends on the company’s leadership and the ability to retain people who are key to company’s on going success. It is important, that
both the parties should be clear in their mind as to the motive of such acquisition i.e. there should be census- ad- idiom. Profits, intellectual
property, costumer base are peripheral or central to the acquiring company, the motive will determine the risk profile of such M&A. Generally
before the onset of any deal, due diligence is conducted so as to gauze the risks involved, the quantum of assets and liabilities that are acquired
etc.
And Section 396 deals with the power of the central government to provide for an amalgamation of companies in the national interest. In any
scheme of amalgamation, both the amalgamating company or companies and the amalgamated company should comply with the requirements
specified in sections 391 to 394 and submit details of all the formalities for consideration of the Tribunal. It is not enough if one of the
companies alone fulfils the necessary formalities. Sections 394, 394A of the Companies Act deal with the procedures and the requirements to be
followed in order to effect amalgamations of companies coupled with the provisions relating to the powers of the Tribunal and the central
government in the matter of bringing about amalgamations of companies.
After the application is filed, the Tribunal would pass orders with regard to the fixation of the dates of the hearing, and the provision of a copy of
the application to the Registrar of Companies and the Regional Director of the Company Law Board in accordance with section 394A and to the
Official Liquidator for the report confirming that the affairs of the company have not been conducted in a manner prejudicial to the interest of
the shareholders or the public. Before sanctioning the scheme of amalgamation, the Tribunal has also to give notice of every application made to
it under section 391 to 394 to the central government and the Tribunal should take into consideration the representations, if any, made to it by the
government before passing any order granting or rejecting the scheme of amalgamation. Thus the central government is provided with an
opportunity to have a say in the matter of amalgamations of companies before the scheme of amalgamation is approved or rejected by the
Tribunal.
The powers and functions of the central government in this regard are exercised by the Company Law Board through its Regional Directors.
While hearing the petitions of the companies in connection with the scheme of amalgamation, the Tribunal would give the petitioner company an
opportunity to meet all the objections which may be raised by shareholders, creditors, the government and others. It is, therefore, necessary for
the company to keep itself ready to face the various arguments and challenges. Thus by the order of the Tribunal, the properties or liabilities of
the amalgamating company get transferred to the amalgamated company. Under section 394, the Tribunal has been specifically empowered to
make specific provisions in its order sanctioning an amalgamation for the transfer to the amalgamated company of the whole or any parts of the
properties, liabilities, etc. of the amalgamated company. The rights and liabilities of the employees of the amalgamating company would stand
transferred to the amalgamated company only in those cases where the Tribunal specifically directs so in its order.
The assets and liabilities of the amalgamating company automatically gets vested in the amalgamated company by virtue of the order of the
Tribunal granting a scheme of amalgamation. The Tribunal also make provisions for the means of payment to the shareholders of the transferor
companies, continuation by or against the transferee company of any legal proceedings pending by or against any transferor company, the
dissolution (without winding up) of any transferor company, the provision to be made for any person who dissents from the compromise or
arrangement, and any other incidental consequential and supplementary matters to secure the amalgamation process if it is necessary. The order
of the Tribunal granting sanction to the scheme of amalgamation must be submitted by every company to which the order applies (i.e., the
amalgamating company and the amalgamated company) to the Registrar of Companies for registration within thirty days.
# Increased revenue /Increased Market Share: This motive assumes that the company will be absorbing the major competitor and thus increase
its power (by capturing increased market share) to set prices.
# Cross selling: For example, a bank buying a stock broker could then sell its banking products to the stock brokers customers, while the broker
can sign up the bank’ customers for brokerage account. Or, a manufacturer can acquire and sell complimentary products.
# Corporate Synergy: Better use of complimentary resources. It may take the form of revenue enhancement (to generate more revenue than its
two predecessor standalone companies would be able to generate) and cost savings (to reduce or eliminate expenses associated with running a
business).
# Taxes : A profitable can buy a loss maker to use the target’s tax right off i.e. wherein a sick company is bought by giants.
# Geographical or other diversification: this is designed to smooth the earning results of a company, which over the long term smoothens the
stock price of the company giving conservative investors more confidence in investing in the company. However, this does not always deliver
value to shareholders.
# Resource transfer: Resources are unevenly distributed across firms and interaction of target and acquiring firm resources can create value
through either overcoming information asymmetry or by combining scarce resources. Eg: Laying of employees, reducing taxes etc.
# Improved market reach and industry visibility - Companies buy companies to reach new markets and grow revenues and earnings. A merge
may expand two companies' marketing and distribution, giving them new sales opportunities. A merger can also improve a company's standing
in the investment community: bigger firms often have an easier time raising capital than smaller ones.
Advantages of M&A’s:
The general advantage behind mergers and acquisition is that it provides a productive platform for the companies to grow, though much of it
depends on the way the deal is implemented. It is a way to increase market penetration in a particular area with the help of an established base.
As per Mr D.S Brar (former C.E.O of Ranbaxy pharmaceuticals), few reasons for M&A’s are:
# Accessing new markets
# maintaining growth momentum
# acquiring visibility and international brands
# buying cutting edge technology rather than importing it
# taking on global competition
# improving operating margins and efficiencies
# developing new product mixes
Conclusion
In real terms, the rationale behind mergers and acquisitions is that the two companies are more valuable, profitable than individual companies
and that the shareholder value is also over and above that of the sum of the two companies. Despite negative studies and resistance from the
economists, M&A’s continue to be an important tool behind growth of a company. Reason being, the expansion is not limited by internal
resources, no drain on working capital - can use exchange of stocks, is attractive as tax benefit and above all can consolidate industry - increase
firm's market power.
With the FDI policies becoming more liberalized, Mergers, Acquisitions and alliance talks are heating up in India and are growing with an ever
increasing cadence. They are no more limited to one particular type of business. The list of past and anticipated mergers covers every size and
variety of business -- mergers are on the increase over the whole marketplace, providing platforms for the small companies being acquired by
bigger ones.
The basic reason behind mergers and acquisitions is that organizations merge and form a single entity to achieve economies of scale, widen their
reach, acquire strategic skills, and gain competitive advantage. In simple terminology, mergers are considered as an important tool by companies
for purpose of expanding their operation and increasing their profits, which in façade depends on the kind of companies being merged. Indian
markets have witnessed burgeoning trend in mergers which may be due to business consolidation by large industrial houses, consolidation of
business by multinationals operating in India, increasing competition against imports and acquisition activities. Therefore, it is ripe time for
business houses and corporates to watch the Indian market, and grab the opportunity.
The procedure to be followed while getting the scheme of amalgamation and the important
points, are as follows:-
(1) Any company, creditors of the company, class of them, members or the class of members can
file an application under section 391 seeking sanction of any scheme of compromise or
arrangement. However, by its very nature it can be understood that the scheme of amalgamation
is normally presented by the company. While filing an application either under section 391 or
section 394, the applicant is supposed to disclose all material particulars in accordance with the
provisions of the Act.
(2) Upon satisfying that the scheme is prima facie workable and fair, the Tribunal order for the
meeting of the members, class of members, creditors or the class of creditors. Rather, passing an
order calling for meeting, if the requirements of holding meetings with class of shareholders or
the members, are specifically dealt with in the order calling meeting, then, there won’t be any
subsequent litigation. The scope of conduct of meeting with such class of members or the
shareholders is wider in case of amalgamation than where a scheme of compromise or
arrangement is sought for under section 391
(3) The scheme must get approved by the majority of the stake holders viz., the members, class
of members, creditors or such class of creditors. The scope of conduct of meeting with the
members, class of members, creditors or such class of creditors will be restrictive some what in
an application seeking compromise or arrangement.
(4) There should be due notice disclosing all material particulars and annexing the copy of the
scheme as the case may be while calling the meeting.
(5) In a case where amalgamation of two companies is sought for, before approving the scheme
of amalgamation, a report is to be received form the registrar of companies that the approval of
scheme will not prejudice the interests of the shareholders.
(6) The Central Government is also required to file its report in an application seeking approval
of compromise, arrangement or the amalgamation as the case may be under section 394A.
(7) After complying with all the requirements, if the scheme is approved, then, the certified copy
of the order is to be filed with the concerned authorities.
For example, an Indian company with turnover of Rs. 3000 crores cannot acquire another Indian
company without prior notification and approval of the Competition Commission. On the other
hand, a foreign company with turnover outside India of more than USD 1.5 billion (or in excess
of Rs. 4500 crores) may acquire a company in India with sales just short of Rs. 1500 crores
without any notification to (or approval of) the Competition Commission being required.
(2) Section 6 of the Competition Act, 2002 states that, no person or enterprise shall enter into a
combination which causes or is likely to cause an appreciable adverse effect on competition
within the relevant market in India and such a combination shall be void.
All types of intra-group combinations, mergers, demergers, reorganizations and other similar
transactions should be specifically exempted from the notification procedure and appropriate
clauses should be incorporated in sub-regulation 5(2) of the Regulations. These transactions do
not have any competitive impact on the market for assessment under the Competition Act,
Section 6.
The following provisions would be applicable to merger only if the conditions laid down in
section 2(1B) relating to merger are fulfilled:
(1) Taxability in the hands of Transferee Company — Section 47(vi) & section 47
(a) The transfer of shares by the shareholders of the transferor company in lieu of shares of the
transferee company on merger is not regarded as transfer and hence gains arising from the same
are not chargeable to tax in the hands of the shareholders of the transferee company. [Section
47(vii)]
(b) In case of merger, cost of acquisition of shares of the transferee company, which were
acquired in pursuant to merger will be the cost incurred for acquiring the shares of the transferor
company. [Section 49(2)]
The high courts can also supervise any arrangements or modifications in the arrangements after
having sanctioned the scheme of mergers as per the section 392 of the Company Act. Thereafter
the courts would issue the necessary sanctions for the scheme of mergers after dealing with the
application for the merger if they are convinced that the impending merger is “fair and
reasonable”.
The courts also have a certain limit to their powers to exercise their jurisdiction which have
essentially evolved from their own rulings. For example, the courts will not allow the merger to
come through the intervention of the courts, if the same can be effected through some other
provisions of the Companies Act; further, the courts cannot allow for the merger to proceed if
there was something that the parties themselves could not agree to; also, if the merger, if
allowed, would be in contravention of certain conditions laid down by the law, such a merger
also cannot be permitted. The courts have no special jurisdiction with regard to the issuance of
writs to entertain an appeal over a matter that is otherwise “final, conclusive and binding” as per
the section 391 of the Company act.
Conclusion
With the FDI policies becoming more liberalized, Mergers, Acquisitions and alliance talks are
heating up in India and are growing with an ever increasing cadence. They are no more limited to
one particular type of business. The list of past and anticipated mergers covers every size and
variety of business -- mergers are on the increase over the whole marketplace, providing
platforms for the small companies being acquired by bigger ones. The basic reason behind
mergers and acquisitions is that organizations merge and form a single entity to achieve
economies of scale, widen their reach, acquire strategic skills, and gain competitive advantage.
In simple terminology, mergers are considered as an important tool by companies for purpose of
expanding their operation and increasing their profits, which in façade depends on the kind of
companies being merged. Indian markets have witnessed burgeoning trend in mergers which
may be due to business consolidation by large industrial houses, consolidation of business by
multinationals operating in India, increasing competition against imports and acquisition
activities. Therefore, it is ripe time for business houses and corporates to watch the Indian
market, and grab the opportunity.