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Sessional Papers Pharmacy

This document contains the sessional examination questions for the subject Pharmaceutical Marketing & Management for the 8th semester B.Pharm branch students. It has 3 sections with multiple choice, short answer and long answer questions. Section 1 contains 2 short questions worth 2 marks each. Section 2 has 3 short answer questions worth 4 marks each where students have to attempt any 2. Section 3 contains 2 long answer questions worth 8 marks each where students have to attempt 1. The exam is for 1 hour and carries a maximum of 20 marks.

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Karan Veer Singh
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90 views1 page

Sessional Papers Pharmacy

This document contains the sessional examination questions for the subject Pharmaceutical Marketing & Management for the 8th semester B.Pharm branch students. It has 3 sections with multiple choice, short answer and long answer questions. Section 1 contains 2 short questions worth 2 marks each. Section 2 has 3 short answer questions worth 4 marks each where students have to attempt any 2. Section 3 contains 2 long answer questions worth 8 marks each where students have to attempt 1. The exam is for 1 hour and carries a maximum of 20 marks.

Uploaded by

Karan Veer Singh
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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RAMESHWARAM INSTITUTE OF TECHNOLOGY & MANAGEMENT RAMESHWARAM INSTITUTE OF TECHNOLOGY & MANAGEMENT

B. Pharm. SESSIONAL EXAMINATION (2018-2019) B. Pharm. SESSIONAL EXAMINATION (2018-2019)


SUBJECT- Pharmaceutical Marketing & Management (BOP483) SUBJECT- Pharmaceutical Marketing & Management (BOP483)

BRANCH- Pharmacy SEM.-8th BRANCH- Pharmacy SEM.-8th


TIME-1:00 Hrs. MAX. MARKS-20 TIME-1:00 Hrs. MAX. MARKS-20

Q.1-All questions are compulsory (2×2=4) Q.1-All questions are compulsory (2×2=4)
a) What is Administrative Management? Also give its importance. a) What is Administrative Management? Also give its importance.
b) Difference between Pharmaceutical marketing and General b) Difference between Pharmaceutical marketing and General
Marketing?? Marketing??

Q.2-Attempt any two questions out of three (2×4=8) Q.2-Attempt any two questions out of three (2×4=8)
a) Explain E-Commerce and its process and types also elaborate it by a) Explain E-Commerce and its process and types also elaborate it by
giving current example? giving current example?

b) Explain various functions of Pharmaceutical marketing with b) Explain various functions of Pharmaceutical marketing with
suitable example? suitable example?

c) Explain various functions of Management with suitable examples? c) Explain various functions of Management with suitable examples?

Q.3-Attempt any one out of two questions (1×8=8) Q.3-Attempt any one out of two questions (1×8=8)
a) What is production Management also explains various activities a) What is production Management also explains various activities
involve in Production management system? involve in Production management system?

b) Explain in detail various principles of Management given by b) Explain in detail various principles of Management given by
Henry Fayol with Example? Henry Fayol with Example?

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