Project Dissertation on
“Retail Industry in Global Environment”
A Project report submitted in partial fulfilment of requirement for the award of the
Degree of
Master of Business Administration
to
Guru Gobind Singh Indraprastha University, Delhi
Under the Guidance of Submitted by Sahil Kumar
Mrs Reema Agarwal
(Faculty) Roll no. 05235103917
Session 2017-19
Management Education and Research Institute
53-54 Institutional Area, Janakpuri New Delhi -110058
STUDENT DECLARATION
I hereby declare that this Project Dissertation Report “Retail Industry on global environment”
is submitted by me to Management Education and Research Institute, New Delhi, is a Bonafede
work undertaken during the 4th Semester by me and has not been submitted to any other
University or Institution for the award of any degree diploma / certificate or published any time
before.
Date:
Name: Sahil Kumar
Enrol. No.: 05235103917
Course: MBA (4th Semester)
(Signature of the Student)
CERTIFICATE FROM GUIDE
This is to certify that as per best of my belief the project entitled titled “Retail Industry in global
environment” is the Bonafede research work carried out by Sahil Kumar student of MBA,
Management Education and Research Institute, New Delhi, in partial fulfilment of the
requirements for the Major Summer Training Report for the Degree of Master of Business
Administration. He has worked under my guidance.
Mrs Reema Agarwal
(Signature of Guide)
ACKNOWLEDGEMENT
I offer my sincere thanks and humble regards Management Education and Research Institute,
New Delhi, GGSIP University, New Delhi for imparting us very valuable professional
training in MBA.
I pay my gratitude and sincere regards to Mrs Reema Agarwal my project Guide for giving
me the best of her knowledge. I am thankful to her as she has been a constant source of
advice, motivation and inspiration. I am also thankful to his for giving his suggestions and
encouragement throughout the project work.
I take the opportunity to express my gratitude and thanks to our computer Lab staff and
library staff for providing me opportunity to utilize their resources for the completion of the
project.
I am also thankful to my family and friends for constantly motivating me to complete the
project and providing me an environment, which enhanced my knowledge.
Date:
Name: Sahil Kumar
Enrol. No: 05235103917
Course: MBA 4th Semester
(Signature of the Student)
INDEX
S NO. CONTENTS PAGE NO.
Chapter 1 Introduction
Brief overview of the project 1-2
Objectives of the project 1-2
Chapter 2 Industry Profile
Brief Introduction 3-14
Past, Present and future trends 3-14
Chapter 3 Overview of the company 15-22
Chapter 4 Literature Review 23-28
Chapter 5 Research Methodology
Research Objectives 29
Research Methodology 30-31
Limitations 31-33
Chapter 6 Analysis and Interpretations
Analysis 34-47
Chapter 7 Findings and conclusion 48-49
Chapter 8 Recommendation and suggestion 50-51
Bibliography 52
Annexure 53-55
EXECUTIVE SUMMARY