b

Post Graduate Program

in Data Science
11 MONTHS | ONLINE
upGrad is an online education platform to help individuals develop their
professional potential in the most engaging learning environment. Online education
is a fundamental disruption that will have a far-reaching impact. At upGrad, we are
working towards transforming this online education wave into a tsunami! We are
taking a full-stack approach of leveraging content, technology, marketing and
services to offer quality education at scale in partnership with corporates &
academics to offer a rigorous & industry relevant program.

Based on our market research and conversation with the industry, we have identified
Data Science as one of the sectors with critical supply demand imbalance. Our vision
is to design and deliver a quality online Post-graduate Program in Data Science to
drive the growth of the sector and make India a global hub for data science.

If you are reading this, you may wish to accelerate your

career in Data Science. With upGrad, we promise to
equip you with the perfect mix of business acumen
and technical capabilities to help you achieve exactly
the same.

Ronnie Screwvala
Co-founder & Chairman
upGrad
 b

IIIT-B is well respected in the global academic circles as well as in the global
analytics and IT industry. We have outstanding world-class faculty, with years of
experience, in charge of running the Analytics Essentials Executive Education
Course.

We are excited to partner with upGrad to offer a one-of-its-kind, academically

rigorous and industrially relevant PG Program in Data Science. IIIT-B's faculty will be
discussing the conceptual depths of topics such as Data Science, Machine Learning
and AI, Big Data Analytics and this will be complimented by industry relevant case
studies from major industry verticals by industry leaders from upGrad's industry
network. Further, our strong placement network, industry mentorship and the
credibility of a PG Program will provide you with just the right push to accelerate
your career in Data Science!

We invite you to take this opportunity and join us and

make use of the excellent pedagogy and industry
collaborations. You will truly be getting the best of both
worlds, which will help you achieve success in the field
of Data Science.

Prof. S. Sadagopan
Director
IIIT Bangalore
WHY DATA SCIENCE
WITH UPGRAD AND IIIT-B?

PG PROGRAM FOR THE INDUSTRY,

BY IIIT-B BY THE INDUSTRY
Get certified by IIIT-B on Receive one-on-one mentoring
successful completion of the from Industry Experts and
PG Program in Data Science execute 140+ hours of industry
lead projects and case studies

CAREER ON-THE-GO
SUPPORT LEARNING
Get access to extensive 3600 Learn the most recent
career coaching services and get advances in Machine Learning and
introduced to the right opportunities Data Science by implementing them
to upgrade yourself across 14+ projects

DOMAIN STUDENT
SPECIALISATION MENTORSHIP
Choose from BFS, E-commerce, Get unparalleled mentorship and
Healthcare, Natural Language doubt resolution from IIIT-B faulty and
Processing or Deep Learning our panel of industry experts
INSIGHTS FROM
INDUSTRY EXPERTS

TEJAS SANGHVI ANSHUMAN GUPTA

Vice President Director - Data Science
Fractal Analytics Pitney Bowes

UJJYAINI MITRA S. ANAND

Head of Analytics CEO
Viacom 18 Gramener

SAMEER DHANRAJANI KALPANA SUBBARAMAPPA

CSO Ex-Assis. VP, Decision Sciences
Fractal Analytics GENPACT

SAI ALLURI
PRO Analytics & HINDOL BASU
Strategy Manager Partner
Uber Tata IQ

CONCEPTS FROM
TOP ACADEMICIANS
PROF. S. SADAGOPAN
Director
IIIT Bangalore

CHANDRASHEKAR
TRICHA ANJALI RAMANATHAN
Associate Professor Dean (Academics)
IIIT Bangalore IIIT Bangalore

DINESH BABU JAYAGOPI G SRINIVASARAGHAVAN

Assistant Professor Professor
IIIT Bangalore IIIT Bangalore
UPGRAD BASECAMP:
OFFLINE MEET-UPS
& LEARNING
Along with online learning, upGrad basecamp
meetups act as a physical platform for extensive
peer-to-peer learning, networking and idea
exchanges. Basecamp brings together, a hybrid
offline and online learning experience for all the
learners & alumni of upGrad. Held across major
cities in India, these fun, yet informative and
career building events add on to the already
great learning experience that upGrad provides.

WHAT'S IN IT FOR OUR LEARNERS?

Networking with Career Engaging

Faculty and Building Live Group
Student Mentors Sessions Projects

Fun and Peer Interaction

Exciting and Career
Activities Networking
 PROGRAM
CURRICULUM
Note: This curriculum is subject to change based on inputs from IIIT-B and industry
modules marked as (*) are optional.

PREPARATORY COURSE
PYTHON FOR DATA SCIENCE
Sharpen your Data Analysis skills with Python, which is the choice of language for simplicity,
readability and quick deployment

DATA ANALYTICS IN EXCEL

Taught by one of the most renowned data scientists in the country - S. Anand, CEO, Gramener,
this module takes you from a beginner level Excel user to an almost professional user

VISUALISATION USING TABLEAU

Learn an important and widely used tool for Data Analysts - Tableau

STATISTICS AND EDA

DATA VISUALISATION IN PYTHON
Make your data alive with visuals using Python and tools like Tableau

ANALYTICS PROBLEM SOLVING

This module covers concepts of the CRISP - DM framework for business problem-solving

INVESTMENT CASE STUDY

Let's get our hands dirty! Your first data science project. Find sectors in which your company
should invest based on given parameters

EXPLORATORY DATA ANALYSIS

Derive initial insights from the data using Excel. Learn from the best - S. Anand, CEO of
Gramener

INFERENTIAL STATISTICS
Build a solid statistical foundation. This will help you understand data and the results
of your analysis

HYPOTHESIS TESTING
Understand how to formulate and test hypotheses to solve a business problem

CASE STUDY- UBER SUPPLY DEMAND GAP

Uber needs your help! Apply the statistical concepts to solve Uber's problem and present your
results using engaging visuals

MACHINE LEARNING I
LINEAR REGRESSION
Learn to implement linear regression. Help a digital media company understand why their
viewership is falling and propose recommendations to increase viewership

LINEAR REGRESSION ASSIGNMENT

Build a model to understand a factors car prices vary on and help a Chinese company enter the
US car market

LOGISTIC REGRESSION
Use logistic regression to solve a Case Study to predict employee attrition in a firm and help
them plan their manpower

CLUSTERING
Learn how to create segments based on similarities using k-means and hierarchical clustering.
Use this to create customer segments that can be targeted using different marketing stategies

PRINCIPLE COMPONENT ANALYSIS (PCA)

Learn how to reduce the dimensions of data to make it useful for analysis. Use it to understand
how movie recommendations work

HR ANALYTIC CASE STUDY

Use your skills to predict which employee is going to leave a company in the near future

SUPPORT VECTOR MACHINE*

Learn the fundamentals of SVMs and use them to detect spam emails, recognise alphabets
and more

MACHINE LEARNING II
MODEL SELECTION AND ADVANCED REGRESSION
Learn about advanced regression methods such as Lasso and Ridge and how to benchmark and
select the best algorithm for a given dataset and problem statement

DECISION TREES
Use decision trees on medical data to predict if a patient has cardiovascular disease

BOOSTING
This module will cover the concepts of boosting and different boosting algorithms - Adaboost,
GBM and XGBoost

NEURAL NETWORKS*
Master Feed-forward, Recurrent and Gaussian Neural Networks. This is your way into AI!

TIME SERIES*
Learn how to make predictions using time dependent data. Use it to forecast energy
consumption, stock prices and sales

CASE STUDY - TELECOM CHURN

Help a telecom giant predict if a customer will churn or not. Apply multiple algorithms
simultaneously to identify the one that works the best

BIG DATA AND SQL

DATA ANALYSIS USING SQL
Learn basic and advance concepts of SQL and add another language to your programming tool
kit!

HADOOP
Hadoop is a distributed computing framework. Learn how to analyze data with millions of rows
quickly using distribute frameworks

HIVE AND SQOOP

Apache Hive is the query language for Big Data applications. Learn it from the inventor of the
language himself- Joydeep Sen Sarma

SPARK
Apache Spark is lightening fast data processing engine. Use it to analyze millions of Amazon
reviews and gain insights from them

SPARK - CASE STUDY

Learn about big data analytics using Spark and help the New York Police Department visualise
vehicle parking data

DOMAIN ELECTIVES
BFSI
ACQUISITION ANALYTICS
Understand the component of acquisition strategies & practice hands-on exercise of Data
analytics for acquiring the potential customers

ASSIGNMENT- ACQUISITION ANALYTICS

Build a response model based on the clients, campaign and economic information provided by
the Portuguese Bank

ENGAGEMENT ANALYTICS
Now that you have learnt how to acquire customers, learn how to engage them and prevent
their attrition

RISK ANALYTICS
Learn about the risk associated with customers who default on their loan or credit, and the
analytics related to it

MINI CAPSTONE PROJECT

Help CredX identify the ideal applicants to provide credit cards to by building an application
scorecard

E-COMMERCE
MARKET MIX MODELLING
Learn how to optimise your marketing spends in order to maximise the ROI

RECOMMENDATION SYSTEMS
Learn about the algorithms that power the recommendation engines of the e-commerce sites

ASSIGNMENT - RECOMMENDATION SYSTEMS

Build a recommendation engine based on beer preferences of users

PRICE OPTIMIZATION
Learn how prices are dynamically optimised on an e-commerce platform

A\B TESTING*
Understand the concept behind A/B tests and also learn how to execute an A/B test in Optimizely

MINI CAPSTONE PROJECT

Model the impact of different marketing levers on the sales figure of ElecKart

HEALTHCARE
PAYER ANALYTICS
In this module, you will explore the different analytics opportunities that exist in the healthcare
payer space

ASSIGNMENT- PAYER ANALYTICS

Stratify patients according to the risk of cost they pose to the healthcare payer

PROVIDER ANALYTICS
In this module, you will explore the different analytics opportunities that exist in the healthcare
provider space

ANALYTICS IN THE PHARMACEUTICAL INDUSTRIES

Learn how pharmaceutical companies harness the power of data analytics

MINI CAPSTONE PROJECT

Decipher the CMS hospital star rating system using supervised and unsupervised models

NATURAL LANGUAGE PROCESSING

BASICS OF TEXT PROCESSING
Get started with the Natural Language Toolkit, learn the basics of text processing in Python

LEXICAL PROCESSING
Learn to extract features from unstructured text and build machine learning models on text
data

SYNTAX AND SEMANTICS

Conduct sentiment analysis, learn to parse English sentences and extract meaning from them

OTHER PROBLEMS IN TEXT ANALYTICS

Explore the applications of text analytics in new areas and various business domains

DEEP LEARNING AND NEURAL NETWORKS

INFORMATION FLOW IN A NEURAL NETWORK
Understand the components and structure of artificial neural networks

TRAINING A NEURAL NETWORK

Learn the cutting-edge techniques used to train highly complex neural networks

CONVOLUTIONAL NEURAL NETWORKS

Use CNNs to solve complex image classification problems

RECURRENT NEURAL NETWORKS

Study LSTMs and RNNs applications in text analytics

CREATING AND DEPLOYING NETWORKS USING TENSORFLOW AND KERAS

Build and deploy your own deep neural networks on a website, learn to use tensorflow
API and Keras

MINI CAPSTONE PROJECT

INTRODUCTION TO KAGGLE
An introduction to the world of Kaggle. How it can be used to enhance visibility

FEATURE ENGINEERING
Build general features to build a model for text analytics

MINI CAPSTONE
Solve a problem based on one of the competitions held on Kaggle or on an industry dataset as
a final test of what you have learned so far

*This module is optional

SUCCESS
STORIES

”
The assignments and case studies are the ones that will really
give you a mileage during the job interviews. Through upGrad and
IIIT-B career support, I have secured an offer from an MNC. I have
learnt quite alot from peer discussions. All-in-all upGrad and IIIT-B
program can really help you transition to data science.

- Antarik, Network Engineer, USEReady

”I was sceptical even after my admission in the upGrad & IIIT-B

PGDDA program thinking it is an online pilot program. But I soon
realised otherwise. This course covers deep concepts in DA and
develops confidence in topics through challenging assignments.
Team upGrad is highly reachable and very prompt in addressing
course-related concerns. Managing my work and concentrating on
the course has never felt like a burden because of how thoughtfully
the program is developed for working professionals.

- Kishore M, Sr. Associate | Projects, Cognizant

”
The peer-to-peer interactions help a lot. It is brilliant to
collaborate and learn with others even though it’s an online
program. IIIT-B is a good brand to have and the curriculum of the
program is solid.

- Sajal Roychowdhury, Risk Analyst, Amazon India

PROGRAM STARTS
March 2019

DURATION
11 months

PROGRAM FLOW
8-9 months - Learn Data Science and Machine Learning from scratch with industry led projects.
2-3 months - Specialise in 2 electives as per your career goals

WEEKLY COMMITMENT
12 hours per week
4-7 hours of asynchronous learning time
4-7 hours assignments & projects
1 live session every 3 weeks

PROGRAM FEE
₹2,85,000 (Incl. of all taxes)
Flexible Payment Options Available

ELIGIBILITY SELECTION PROCESS

Bachelor's/Master's degrees with a Selection test to assess quantitative
minimum of 50% marks in graduation and analytical reasoning

For further details, call us at +91-7021148734 or contact:

SHUBHAM LOHADE ROHIT SHARMA

Chief Admissions Counsellor Program Director
shubham@upgrad.com datascience@upgrad.com

COMPANY INFORMATION
upGrad Education Private Limited
Nishuvi, 75, Dr. Annie Besant Road
Worli, Mumbai - 400018