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The organized commercial ice cream market in India is dominated by companies like Amul, Vadilal, Kwality Walls, Dinshaws, and Nirulas. This market is estimated to be Rs. 600 crores, while the unorganized local market is equally sized at Rs. 600 crores as well. Fast food and specialty ice creams have fueled market growth as more people are consuming ice cream for taste and as a dessert. In contrast, in other countries ice cream is seen more as a supplementary food and people have many low calorie options, showing India's untapped market potential.

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79 views1 page

9 Page

The organized commercial ice cream market in India is dominated by companies like Amul, Vadilal, Kwality Walls, Dinshaws, and Nirulas. This market is estimated to be Rs. 600 crores, while the unorganized local market is equally sized at Rs. 600 crores as well. Fast food and specialty ice creams have fueled market growth as more people are consuming ice cream for taste and as a dessert. In contrast, in other countries ice cream is seen more as a supplementary food and people have many low calorie options, showing India's untapped market potential.

Uploaded by

Chirag Sabhaya
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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MARKET FOR ICE CREAM IN INDIA

MARKET FOR ICE CREAM IN INDIA

Evolution if Ice Cream Market in India

Amul, Vadilal, Kwality Walls, Dinshaws, and Nirulas etc dominate


commercial organized Ice Cream market in India. The market size of
commercial ice cream is estimated at Rs. 600 crores. The unorganized local
player in Ice Cream industry also has got a market size equally big of Rs.
600 crores.

The contribution of fast food and specialty ice cream has fuelled the growth,
as more and more people are tempted to consume ice creams . In India, Ice
Cream is consumed for taste and as desert. Doctor’s advice Ice Cream after
tonsils and people invariably consume if they have problem of acidity.

In abroad Ice Cream is considered to be supplementary to food. People


abroad are very diet conscious. They have lot of choices in Ice Creams. They
have sugar-free Ice Cream; low fat Ice Cream and many other low calorie
Ice Creams. We can see from the difference in consumption of Ice Creams in
India and vast potential, we have, and an untapped opportunity available.

Ice Cream industry is very much synonymous to politics. Politics, because


here the regional players are strong, the same way in Ice Cream industry
local manufacturers are equally strong players in the market.

MARKET FOR ICE CREAM IN INDIA

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