Overcoming Cultural Barriers
and Stereotypes
Mark Aladdin P. Camano
CBET 01- 901E
Stereotypes
• was first used by journalist Walter Lippmann in 1922 to describe judgement made about
others on basis of their ethnic group membership.
• In social psychology, is any thought widely adopted about specific types of individuals or
certain ways of behaving intended to represent the entire group of those individuals or
behaviors as a whole.
• Generalized because one assumes that the stereotype is true for each individual person in the
category.
• Create a barrier that leads to prejudice making one assume they know a person just based on
a stereotype.
• Derives from the Greek words (stereos), "firm, solid" and (typos), impression, hence "solid
impression on one or more idea/theory."
Advantages and Disadvantages of Stereotyping
• Advantages
     - Stereotypes can be useful if you are in a new situation and need to make a quick
judgment and fast decisions. For example, if you have never been around a member of royalty
before, you might stereotype them as being formal and reserved, which will help you to
respond to them in a respectful manner to follow their behavior.
     - Stereotyping can be seen as simplifying our surroundings so they are easier to
understand. Stereotypes enable you to categorize people into groups, which allows you to form
expectations about people and situations making life more predictable and easier to
understand.
• Disadvantages
     - The downside of using a stereotype to make a judgment about someone is that it might
be completely misguided and incorrect, causing you to act differently towards the person which
can offend them.
       - Stereotyping can create problems in many social situations like the workplace, at school
or in the local community. For example, in the workplace if a female boss were to manage a
group of men. The female might feel that she has to prove that she is capable to do the job
because of the negative stereotyping that suggests that women are less capable, and the men
might in turn assume that she is bossy and incompetent, this then creating negativity for her in
the company.
5 Types of Stereotypes
• Racial Profiling
One of the more common stereotype examples is stereotypes surrounding race. For example,
saying that all Blacks are good at sports is a stereotype, because it's grouping the race together
to indicate that everyone of that race is a good athlete.
• Gender Profiling
There are also some common stereotypes of men and women.
Example : Men are the "backbone."
          Women aren't as smart as a man.
• Cultures Stereotype
Stereotypes also exist about cultures an countries as a whole.
Example: All Arabs and Muslims are terrorists.
              All Blacks outside of the United States are poor.
• Groups of Individuals
A different type of stereotype also involves grouping of individuals. Skaters, Goths, Gangsters,
and Preps are a few examples. Most of this stereotyping is taking place in schools.
Example: All blonds are unintelligent.
              All teenagers are rebels.
• Sexual Stereotypes
Sexual stereotypes, on the other hand, suggest that any feminine man is gay and any masculine
woman is a lesbian. Those who believe gay stereotypes may also believe that homosexuality is
immoral, wrong and an abomination.