Scope and Potential of Tourism in Ranchi For Sustainable Development
Scope and Potential of Tourism in Ranchi For Sustainable Development
CERTIFICATE
1
ACKNOWLEDGEMENT
I express my sincere gratitude to the authorities of the Indira Gandhi National Open University, for their
endless support by providing the registration and allowing me to carry out this research work in the
area of my interest.
I am deeply indebted to my research Gurus, Professor Dr. Nishikant Kumar for presenting me such an
interesting research topic. It has been an honour to be their research scholar. He taught me, both
practically and conceptually how good researches are done. I appreciate all his contributions of ideas,
time, and relentless support to make my experience productive and stimulating. Each meeting with
them added invaluable aspects to the implementation and broadened my perspective. I am also
thankful for the excellent example he has set as ‘successful professors’
I feel immensely indebted to the Department of Tourism & Travel Management, Indira Gandhi National
Open University , as a whole and my teachers in particular: Prof. (Dr.) Nishikant Kumar. They all gave
me kind support in my research work. I am also thankful to the teaching and non-teaching staff of the
Centre for Tourism & Travel Management, Indira Gandhi National Open University.
Further, I am extremely thankful to all my respondents whose priceless practical inputs in the subject
have helped me to conceptualize and execute this research activity.
It will be very unfair on my part if I do not acknowledge the contribution of my family members,
especially my elder brother Mr. Pankaj Kumar, my mother Mrs. Pushpa Karn.
The endless thanks go to God almighty for all the blessings he has showered onto me, which has
enabled me to write this last note in my research work. During the period of my research, as in the rest
of my life, I have always been blessed by God with some extraordinary people who have lent their
invaluable support to me. Words can never be enough to express how grateful I am to these incredible
people in my life who made this thesis possible. I would thank all of them from the core of my heart.
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ABSTRACT
The success of tourism in any country depends on the ability of the country to sufficiently
develop, manage and market the tourism facilities and activities in that country. Following the
emergence of sustainable development as a new development paradigm, the scope of tourism impacts
has increased. The overall purpose of the thesis is to describe and analyze tourism impacts from a
sustainable development perspective. Frameworks for reflecting multiple perspectives have been
proposed and empirically tested, but predominantly economic arguments are still used to justify or
condone investments in tourism. This makes objectives of sustainable development in tourism difficult
to achieve. The first research question deals with this problem: What are the advantages and
challenges of measuring tourism impacts, from a sustainable development perspective, applying a cost-
benefit perspective? Local residents are primary stakeholders in tourism development, both as major
recipients of benefits and costs linked to tourism development, but also as part of the tourist
experience in their encounter with visitors. The second research question addresses the resident
perspective: How can resident attitudes toward tourism impacts be described and analyzed from a
sustainable development perspective?
Sustainable tourism is increasingly becoming recognized as an important economic asset for
developing countries, with three tourism specific targets established in the 2015-2030 Sustainable
Development Goals (SDGs). This research undertakes a destination-specific assessment in Ranchi
district to examine the potential for sustainable tourism development to contribute towards economic
growth and poverty alleviation. The research adapts the Tourism Assessment Process (TAP) to conduct
key informant interviews with local stake holders and visitor surveys in the target destinations to
understand local and tourist perceptions towards the capacity of the tourism sector to sustainably
contribute to the well-being of local communities and the surrounding environment, and compete in
the international market.
The objective of this research is not just only
limited to the existing tourist destination’s but also approaches to identify potential area that can be
developed as tourist spot. While doing this project we analyses the geographical condition of our study
area as a tourist which allows to understand the natural capability of ranchi that can be developed for
different types of tourism that is explained in this project.
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TABLE OF CONTENT
CERTIFICATE 1
ACKNOWLEDGEMENT 2
ABSTRACT 3
1 INTRODUCTION 6-7
4.1 INTRODUCTION 10
4.3 OBJECTIVES 11
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8 TOURIST DEMAND AND NED 29-30
11 REFERENCES 33
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1. INTRODUCTION
Tourism is practice of traveling for recreation, guidance of tourists, encouragement of touring, and
the accommodation of tourists. It is one of the world’s largest and most rapidly expanding industry with
over ten percent of global GDP and generating employment for millions of people, according to the annual
research by the world travel and tourism council. World tourism organization defined the tourism as the
act of traveling for the purpose of recreation and provision of services for this act. It further explained that a
tourist is someone who travels at least 80 km (50miles) for the purpose of recreation. As per “JHARKHAND
TOURISM POLICY 2015” a person or group of person including pilgrims visiting state of Jharkhand for
the purpose of tourism is termed as tourists. To a lay man, tourism could just be the act of visiting other
places for the purpose of sightseeing and enjoyment but the activity of tourism are more than that. As a
service based industry, tourism consists of a number of tangible and intangible elements or components. The
tangible element include basic infrastructures such as transport, accommodation, tours, souvenirs, while the
intangible elements includes education, culture, adventure or simply escape and relaxation.
The tourism industry in Jharkhand is a developing one and Ranchi also known as city of
waterfalls has the major points of attraction. On the basis of ground sample report we are trying to
highlight the major tourist attraction of Ranchi areas as well as the potential area that can be
developed for future prospects. Local residents, employees in the tourism sector, community groups
and tourists are also important actors in the tourism system as they act as host for the visitors for any
destination, who could profit from such evaluations. Moreover, the importance of examining the
consequences of tourism is highlighted when adding to the discussion the current discourse of
sustainable development. Today, sustainable development is institutionalized as the prevailing
development paradigm and it has become “hegemonic in policy discourse” (Pumar, 2005). Seeing
that the tourism industry has had continuous growth and become one of the world’s leading
industries in terms of economic turnover, the discourse of sustainable development is also present in
this context. Thus, a local residents’ perspective, emphasizing economic, sociocultural and
environmental impacts, translates, in this thesis, into sustainable development in tourism.
Tourism is an invisible product that can only be consumed by
feelings and experiences. It is very important to understand tourism is not only about sightseeing but
it also include the services available at particular destination. These services are directly related to
the resident or hosts understanding about the hospitality as well as the pride regarding their tourism
product. Tourism is a mixture of phenomena and relationships of several factors rather than a single
one. These phenomena and relationships arise from a movement of people to, and a stay in, various
destinations; there is a dynamic element (the journey) and a static element (the stay) The journey
and stay are to and in destinations outside the normal place of residence and work, so that tourism
gives rise to activities which are distinct from those of the resident and working populations of the
places through which tourists travel and of their destinations The movement to the destinations is of
a temporary, short-term character . Destinations are visited for purposes not connected to paid work
–that is, not to take up employment.
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In 1976 the Tourism Society of England defined it as "Tourism is the temporary, short-term
movement of people to destination outside the places where they normally live and work and their
activities during the stay at each destination. It includes movements for all purposes
In 1981 International Association of Scientific Experts in Tourism defined Tourism in terms of
particular activities selected by choice and undertaken outside the home environment.
Mathieson & Wall (1982) defined tourism as ―the temporary movement of people to destinations
outside their normal places of work and residence, the activities undertaken during their stay in those
destinations, and the facility.
RQ1: What are the advantages and challenges of measuring tourism impacts from a
sustainable development perspective, applying a cost-benefit perspective?
The scope of the first research question includes a discussion of practical and theoretical challenges
in using methods and concepts from cost benefit analysis in evaluating tourism impacts.
Furthermore, the results of such evaluations could generate follow-up questions, e.g. who benefits
from and who bears the costs of tourism impacts? Local residents, in communities where tourism
development has had or is becoming an important part in development strategies, have a central role
in this discussion, both as major recipients of the benefits and costs linked to tourism development,
but also as part of the tourist experience in the encounter with visitors. It is difficult to disregard the
role of local residents as indirect or moral “owners” of the destination. They live their daily lives in a
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place where tourists only dip their toes in search of experiences. Thus it is important to understand
how local residents perceive tourism development in general, and what they perceive to be important
from a sustainable development perspective, i.e. their attitudes towards tourism development from a
sustainable development perspective. Sustainability component factors and community participation
provide a strong foundation to continue the investigations of resident attitudes. Thus, resident
attitudes will be explored further.
RQ2: How can resident attitudes toward tourism impacts be described and analyzed
from a sustainable development perspective?
Based on the introduction and the problem discussion, the overall purpose of this thesis is to describe
and analyze tourism impacts from a sustainable development perspective. The aim is to advance
research on tourism impacts in the context of sustainable development.
The two research questions are addressed in separate studies; these are presented in the
next section.
RQ3: How different government programs can be used to promote tourism awareness among
residents?
On going two programes PRADHAN MANTRI KAUSHAL VIKASH MISSION and STAND-UP
INDIA can be linked to trained the resident youth for hospitality sector and motivate them to
provide hospitality service on tourist spot by providing funds to them through Stand-Up India. This
will not only improve the services provided at tourist places but also make them feel pride towards
tourism. It will also be helpful in maintaining the quality and security of tourist places as local
people can connect themselves with their tourism product.
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forestry products. It has a rich variety of Flora and Fauna. The national parks and the zoological gardens
located in the state of Jharkhand present a panorama of this variety.
BirsaMunda Airport (IXR) of Ranchi has directly flights from the major cities of India like Delhi, Kolkata,
Mumbai, Chennai, Bangalore etc. It has the capacity to handle 500 domestic passangers. Ranchi is well
connected with direct trains from Delhi, Kolkata, Mumbai, Chennai and other major cities.
Ranchi has many point of attraction for the eco-tourism and also has a great potential for the development
of different types of tourism like mine tourism, sports tourism etc. Some of the point of attractions
areDasham Fall, Panchghagh, AmreshwarDham temple, Rajrappa temple, Jagannath temple, Hundru fall.
Our main focus in this dissertation is to explore the untouchable areas that has potential to generate
tourism activities. As Jharkhand is full of natural resources, lots of mining activities taking place all over
Jharkhand. Mining tourism can be one of the tourism segment that can be developed as future tourism of
Jharkhand. The goal of our research is to encourage the rehabilation of land disturbed by quarrying by
making the areas suitable for new sustainable land uses. We have spotted one of the closed stone quarry
located in the Sanga village of Ranchi is further explained briefly .
Following are the domestic and foreign tourist visits to Jharkhand as revealed by Ministry of Tourism on
the basis of data provided by the state government.
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Satellite image showing study area
Satellite image Source- USGS
4. RESEARCH METHADOLOGY
4.1 INTRODUCTION:-
This research is based on a good combination of qualitative and quantitative research approach. In
qualitative research the case study method and the observational method has been followed. The tools are used
in qualitative research are focus group discussion (FGD), In-depth Interview in collecting the primary data in
connection with observational study. In quantitative research approach the questionnaire survey method with
random sampling technique is followed in gathering the primary data. The sampling plan started with defining
the population and after that the data collection method has finalized then sample frame has been identified.
After defining the sample frame the sampling method has been chosen in this current research systematic
random sampling method has been followed in primary data collection the determination of sample size is based
on statistical calculation and literature review. Mostly the non-parametric statistical analyses and tools are being
used for testing the hypothesis. The factor analysis has been conducted in analysing the tourist segments as well
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as their preferences. The multidimensional scaling (MDS) is being used in finding the mental map of different
activities in connection with adventure tourism.
Secondary data:-
The basic source of the secondary data source are national and international tourism literatures, facts and figures
provided by national and international organization, several books on tourism as well as several research paper
on adventure tourism etc. Internet databases relating to tourism has also been utilized for the purpose of
secondary data collection. The secondary data have been used in case study analysis.
Primary data:-
The tools are used in gathering primary data are questionnaire surveys. The random sampling technique has been
used to fill up the questionnaire. The questionnaire is a mix of open-ended and close-ended question in a
structured way. The scale are being use for close-ended question are mostly Nominal and Ordinal scale.
Three focus group discussions (FGD) have been conducted for gathering the information as much as possible
concerning to present research. The Session of discussion has been maintained as per the slandered timing one
to 1.5 hours. The total of 26 participants were being selected on basis of convenience from the database of 125
listed members (the database consisting of tourist; stakeholder/tour operates and tour expert). The interview
was conducted with a good set of structural and open-ended questions to find the real fact associated with the
research objectives.
4.3 OBJECTIVES:-
The current research is trying to explore different selected dimensions of adventure tourism and its marketing in
connection with the research topic with the intention to find the best possible outcomes, that quest is guiding
and helping the research in formulating the objective of the research which are as follows :
The current research aims to study the scope of India in general and Ranchi in particular as a tourism
destination.
One of the important objectives of research is to study various plans, initiatives of Jharkhand government
and its impacts over economy during specific phase.
Present study shall try to find out expectations and experiences of tourists to recognize the factors like;
target group attractiveness, i.e. how for each target group of tourism in India in general and Ranchi in
particular is being catered.
The study shall try to find out what are the lacunas in the marketing field and in the infrastructural field,
if any.
The study shall try to find out how different marketing and promotional strategies can be developed to
promote sustainable tourism in India in general and Ranchi in particular.
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Current study also aims to study the different aspect of tourism destination branding and also to identify
where India in general and Ranchi in particular stands in the Global tourism market in respect of
tourism brand. It also attempts to identify how well-planned branding of adventure tourism can
indeed bring a big opportunity to Ranchi & its people in the days to come.
To examine past, present tourism schemes and future plans .
To identify tourism potentials in Jharkhand to attract foreign tourists from all over the world.
Smith, et al, (2001) and Walle, (1997) described that ―qualitative research methods nowadays are
widely used in tourism research and are gaining wide acceptance in the social sciences . Walle, (1997)
explained that the use of qualitative research methods in tourism is useful and appropriate.
In the current research qualitative approach consist of Case Study method and the Observational Study
method.
The tools are used in qualitative research are Focused Group Discussions and In-Depth Interview have
been conducted in collecting the primary data in connection with observational study.
A focus group is ―an interview with a small group of people on a specific topic‖ (Patton, 2002). Focus groups
discussions provide multiple points of view on a topic, which can be discussed and explained by the participants
face to face and in detail.
Focus group discussion has been considered as one of the vital qualitative tools in this research. The original idea
for using focus group is to investigate how people are having the knowledge regarding a specific issue or the fact.
The projective experience, ideas and the knowledge of the responder helps in gathering the significant
information regarding a specific issue or the fact. A focus group is a formal method for interviewing multiple
responders at the same time.
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In this present research the parcentage of male and female respondrnt distribution are 71.2% and
28.8% respectively . It can be seen that the majority of the respondents are male. This is because the
current research is a study on tourism preferences and in our social set up decesions are genarally
patriarchally determined.
Descriptive analysis of the data providing the basic information which are the mode age group who
prefer tourism is 25 years to 42 years, the male are having more interest in tourism rather than women.
During the survey and the discussion with the tourist most of them belongs to the official groups and they
admitted that if official trips were not organized they don’t prefer to visit the place because of poor
transport facility. On the basis of discussion it can be estimated that if there will be good public transport
facility will be there the percentage of visitors may raise to three times and even more than that . This
percentage increase of tourists will directly effect the economic condition of local people.
The geographical condition of Ranchi and its neighbour district is such that tourist spot are not getting
highlighted. This is why the local resident are very much disconnected with the main land and thus not
getting the better facilities of education and also they have less job opportunities as they are not aware
about what happening in the world. Tourism activity can play a vital role in the development of their social
status, better planning to attract the tourist in the favourable time that motivate the residents to
participate. When the numbers of visitors increase it will help to upheld the economic condition of the
resident and suddenly they will understand the importance of nature they are having with them and they
start caring about them.
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Definitely it is not possible get the positive outcome of any task without the participation of
government. Quality planning is important to create the enthusiasm of local people towards tourism and it
is not possible until they feel secure
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5.TOURIST SPOTS AT A GLANCE
During our visit to identify the scope and potential of tourists spot in and around Ranchi area, we found the
city is surrounded by the falls from all the sides within the distance of 45-50 km. But the major problem to
reach these places is transport facility. As Ranchi is growing city majority of the people depended upon the
public transport. While discussing with the visitors/ tourist during the survey maximum of them were
concerned about transport facility. By providing the dedicated public transport for the tourist spots it is
possible to mobilize the people in huge number.
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WATER FALLS’ IN THE AREA
Hundru Falls:
Hundru falls is about 45 kms away from Ranchi town, located on the Ranchi Purulia Highway. The sight of
the River Swarnarekha taking a spectacular leap from a height of 320 feet instantlty wears out from fatigue.
At the base of the falls the spirit of the water however mellows gathering into a frothy pool where the
visitors may take a rejuvenating dip. The place is also popular as one of the most admired trekking
destination in the state. The wrath of Hundru is at its peak in the monsoons, when its waters unbridled and
unchallenged, lash against the rocks. In summer, however it proves to be a cool recluse for picnic lovers.
Jonha Falls :
About 40 kms away from Ranchi situated on the Ranchi- Purulia Highway, is the Jonha falls, named after the
local village. It is also known as the Gautamdhara, as there is temple dedicated to Lord Buddha, in its
vicinity. The rocks here seem to beckon you down its natural gradient to join the frothy gurgling water of the
River. The falls appears relatively more somber, enhancing the picturesque charm of the spot.
The site is well-connected with both rail and bus routes. One has to take the Muri bound train from Ranchi
get off at the nearest station, Gautamdhara. The Muri-Purulia bound bus also takes to Jonha, from where a
rugged road leads to the falls. There is also a tourist bungalow near the falls.
Dassam falls:
About 40 kms from Ranchi, enroute Jamshedpur, a motorable road branching off from NH 33, turns right
towards Taimara village. It is here that Kanchi river, a wild tributary of River Swarnarekha tumbles down
from a height of 144 feet in full glory, to be greeted by lush greenery at its base . Needless to say, the
original name of the falls Da-Song , believed to be given during the British Raj, probably stems from the
pristine beauty and the reverberations of the water at the falls . The ideal time to visit the place is between
February and April and get rejuvenated in the lap of nature.
It can be reached through hired cars and for the daring ones, there is no dearth of three wheelers.
Hirni falls:
It is fascinating waterfall with tranquil surroundings. It is situated 70 kms from Ranchi on the way to
Chakradharpur. Situated amidst dense forests, River Swarnarekha , tumbles in wild abandon from a
considerable height as a hirni or wild doe. The cracks , crevices and the chasms across the mountain ridges
or the tall trees that obstruct the general course of the river has split it into a number of miniature rivulets
that restlessly meander their way down. It is however ideal for a day visit, given the dense forests around.
Sita Fall:
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Through it is one of the lesser known waterfalls, none the less your trip of the waterfalls in Ranchi is
complete without a visit here. Being close to Jonha , it is not difficult to reach either. The rocky gradient
down where the water trickles, seems to have been sculpted by none other than nature herself. The view
caresses away both your physical and mental strains, leaving you recharged as the fresh and foaming waters
of the falls.
Panch Gagh falls: is on Ranchi- Chakradharpur Road about 6 kms from Khunti.This fall consists of five
streams formed in a row due to the breaking up of the Banai river which falls from a good height.Cemented
walkways connect the different cataracts, of which stream 2 is the most popular while 5 is the biggest ,
though a bit inaccessible.
Jagannathpur Temple : The seventeenth century temple dedicated to Lord Jagannath nestles on a small
hillock at Jagannathpur. Located near HEC, Dhurwa, on the south west of the capital city , it is 11 kms from
the railway station and 6 kms from the airport. The 100 feet tall temple was built by Thakur Aninath
Shahdeo, in 1691 AD. The temple’s architectural style is reminiscent of its counterpart at Puri. It draws Rath
Yatra, in the month of June/ July. The temple also has a large hall in in its complex, where thousands of
marriage are solemnized every year.
Sun Temple: The elegant temple of the Sun God , is 40 kms away from the railway station on the Tata road
near Bundu. It is fashioned in the form of huge chariot with 18 bedecked wheels and seven true to life
houses as if ready to gallop ahead. It has been build by the Sanskrit Vihar and the temple committee is
headed by Shri Ram Maroo, father of the former Rajya Sabha MP Shri Ajay Maroo. The temple has large
pond within its complex that comes to life during Chhat or the festival of sun God. The colourful tusu festival
is also celebrated there by the natives on June 25. A dharmashala has been built for the pilgrims. The all
weather mortorable road running up to the temple premises is an added advantage for the tourists and
devotees alike.
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Angrabari (Amreshwar Dham) :- Located about 40 kms from Ranchi in Khunti, on the National Highway-
33 is the temple of Amreshwardham. The temple is so called following the presence of Shivling, under the
mango tree. The Shivling is believed to be Bhuiphore (sprouting from beneath the earth’s surface , it was
discovered by a local businessman about six decades ago. It has been later developed into a temple complex
bearing the icons of Lord Ganesha, Ram- Sita and Hanuman. Essentially a Shavic site, the other temples were
added later. However, despite the presence of so many ornate temples within the complex, the Shivlinga
has simply a shed above it, ensuring just a bare minimum protection against sun and rain. “Such is the wish
of Baba…”goes the local saying. The temple is flocked by devotees from far and wide particularly during the
Saavan.
Being located on the Highway, the temple is accessible easily. It is close to the Hatia Railway Station.
Devri Temple: A temple of Solha Bhuji Goddess Durga, is located on right side Ranchi-Tata highway(NH33)
at 60 kms from Ranchi.It is the only temple in Jharkhand where the religious rituals are performed by the
Pahans(tribal priests) along with conventional Brahmins. The original temple is in stone dating back to about
10-11th century AD. The temple commands unflinching faith from its devotees , from far and wide . The icon
of the temple with 16 arms is unique considering that the commonly worshipped form of Goddess Durga is
with eight arms. The temple is presently in a state of renovation.
GEL Church: Gossner Evangelical Lutheran Church in Chotanagpur , Assam in short G.E.L. Church on 2nd
November 1845 by four German Missionaries named Emil Schatz, Fredrik batsch, Augustus Brandt and E.
Theodor Janke sent by Fr. Johaness Evangelista Gossner of Berlin. They arrived Ranchi and erected their
tents and G.E.L. Church was inaugurated with church service on 2nd November 1845.
Rock Garden/ Kanke Dam: is situated at a distance of about 4 kms from Ranchi town on Ranchi Kanke Road.
Rock Garden is carved out of the rocks of Gonda Hill and resembles its design to rock garden of Jaipur.At the
base of the Hill is Kanke Dam.
Located on the Kanke road, at 8 kms from the railway station and 12 kms from the airport is the Kanke
dam. Covering an expanse of 8 sq. kms, the water body is overlooked by the Gonda hillocks. The huge dark
boulders of the latter instantly catch the eye ever from a distance . The dam supplies potable water to
nearly half the city population in the adjoining areas. Simultaneously, the place is also being developed as a
tourist spot , with musical fountains and boating facilities. The arched staircase that leads down to the
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waters of the lake also offers a panoramic view of the sunrise and sunset. The waters of the lake shimmer in
the lights of its illuminated banks in the evening . It can be easily reached through auto rickshaws and other
locally available public transport.
Tagore Hill : The Morhabadi Hill famous as Tagore Hill is an important tourist spot.The elder brother of
Gurudev Rabindranath Tagore,Jyotirindranath Tagore has built a house(Shantidham) on the the hill.It is
known as Tagore Hill due to its association with tagore family. Rath yatra similar to Puri is held every year.
Nakshatra Van: is situated in the heart of the City.It is divided into various sections. There is a big circle in
the center of the park which is divided into arcs.The tree that represents the particular nakshatras in the
zodiac has been planted in each of the corresponding arcs.
Muta Crocodile breeding centre : is situated at a distance of 23 km from Ranchi on Ranchi Ramgarh Road
near Ormanjhi. There are around 50 crocodiles.
Birsa Jaivik Udyan : is situated at a distance of 16 km from Ranchi in Ranchi Ramgarh Road near Ormanjhi.
Many species of animals,trees and plants can be seen here.
Ranchi Lake: The placid lake lies in the heart of the capital city at a distance of 4.5 kilometres from the
Ranchi railway station and 7 kilometres from the airport. It is near the Main road of Ranchi , in the vicinity of
Marwari college for men. It was excavated by Colonel Onsely , a British agent , in the year 1842 . Enhancing
its reticent charm is the majestic presence of the Ranchi Hill at its backdrop. The nearly one and half century
old lake is located at the base of the hill. While withstanding the ravages of the changing city , it has
however manged to retain its original charm. It is ideal for spending a couple of hours in solitude, while
being in the midst of the city humdrums.
The city can be reached through auto and other public transport from the railway station.
Dhurwa Dam:- Touted as one of the major tourist attractions, Dhurwa Dam remains flocked by visitors all year
long as it is ideal for any weather. Located in serene surroundings, the dam is an ideal spot for picnic lovers as it
is a located in a sprawling area with green patches located in Dhurwa, the place is well connected via all means
of local transportation.
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Pioneer of Ranchi Tourism
The attraction of this city is its natural habitat and scenic beauty. The city is developed as a residential
area for employees of the Patratu Thermal Power Station. This thermal power station was made by
Russian collaboration in 1962. It has two chimneys made by a Russian firm, which are called the Russian
side. The other two chimneys were made by an Indian firm, so it is called the Indian side. The plant has a
power generation capacity of 840MW.
Directorate of Tourism intends to develop area around Patratu Dam, Jharkhand, into an attractive
integrated tourism project by developing various tourism related activities and other basic amenities
for visitors. Tourism related infrastructure is proposed to be developed around the dam site in two
different Development Stages which will align with the overall vision of the Government.
The Dam is located around 35km from Ranchi. Surrounding hilly terrain acts as the catchment area for
the Dam. This place in its current condition attracts lots of tourist from Ranchi and from nearby towns
and villages.
The total area of about 120.62 acre is identified for tourism development and is spread around the
dam area.
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6. TOURIST DELIGHT OFFERINGS
ECO TOURISM
RURAL TOURISM
f ADVENTURE TOURISM
HERITAGE TOURISM
RELIGIOUS TOURISM
TRIBAL TOURISM
MINING TOURISM
Tourism
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ECO TOURISM:-
The state government, in its bid to promote Jharkhand as an eco-tourism destination, is trying to utilize its
existing infrastructure at popular forest spots. The government to set up Jharkhand Eco-Tourism Authority
(JETA) which will aim to establish Jharkhand as a national leader in eco-tourism. Deer park is a good place
good place to visit for the nature loving people. This park is managed excellent professionals who are
trained to feed deer and handle the plants which grow in this area. There are number of SAL trees present in
this park which is quite fascinating.
RURAL TOURISM: -
Any form of tourism that showcases: the rural life, "art, culture and heritage at rural locations, thereby
benefiting the local community economically; and socially as well; as enabling interaction between the
tourists and the locals for a more enriching tourism experience can be termed as rural tourism. As against
conventional tourism, rural tourism has certain typical characteristics like; it is experience oriented, the
locations are sparsely populated, it is predominantly in natural environment, it meshes with seasonally and
local events and is based on preservation of culture, heritage and traditions. Tribal groups during the Sarhul
festival gather in Ranchi and organise a procession. Traditional folk music, instruments and dances are the
norm. The area is known for the Dokra art form while festivals such as Basant Panchami, Holi, Diwali, Chath,
Jityya Bhaiya are celebrated here. Some of the popular dance forms are Chhau and Santhal, which are group
dances performed by the Santhal tribe. Karma is another popular folk dance performed in the month of
August during the Karma festival. This tribal culture can be attract people who love to see the rural culture.
ADVENTURE TOURISM: -
To execute the various adventure, there are more than 15 spots that have been identified to be developing
as the adventure sites. These include Sita Falls, Kanke dam, Dimna Lake, Buridih Lake, Chandil Lake, Maithon
Dam, Massanjore, Sahebganj, Tenughat, Betla, Tillaiyya Dam, Kelaghagh (Simdega), Rukka dam, Chandwa
and Hazaribagh.
Unwind the beauty that Jharkhand offers for adventure tourism including other adventurous activities like
paragliding and para sailing that are growing in the state. Satpahar and Parasnath hills are considered to be
the best sites in the country for offering para gliding and para sailing opportunities.
One of the ideal outdoor activities in Ranchi is going for a trek along Tagore hill, also known as the Morabadi
hill, watch the interesting graffiti spread on huge boulders at this place. A perfect beauty to spend some
time from the pollution and noise of the city down below. The view from the top is exhilarating and quite
remarkable.
HERITAGE TOURISM: -
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1691 AD - JAGANNATH TEMPLE :-built by the king of Barkagarh Jagannathpur, Thakur
Ani Nath Shahdeo in 1691. Built along the lines of the famous Lord Jagannath temple
in Puri, the temple has a similar architectural style, though it is smaller in scale.
1842 AD - RANCHI LAKE :-At the base of the gigantic Ranchi hill at an altitude of 2140
feet, the British national Colonel Onsely excavated and formed the Ranchi lake in
1842. The calm and neat lake serves as a perching place for many aquatic birds.
MINING TOURISM: -
Jharkhand is trying to exploit its plenty of mineral resources, and also looking to attract more tourists from
across the globe for Mining Tourism in Jharkhand. In lines with the countries like South Africa and Australia,
Indian state of Jharkhand proposes to start Jharkhand Mining Tourism. It is looking to establish several
industrial, socio-cultural and other institutions in the state.
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7. SUSTAINABLE DEVELOPMENT AND TOURISM
The Resolution of the 70th United Nations General Assembly to designate 2017 as the International Year of
Sustainable Tourism for Development has shone the spotlight on tourism. Tourism will either shine in the
spotlight, or the light may reveal that the sector has limited evidence for its sustainable development
impact. Coming so soon after the UN adoption of the Sustainable Development Goals, the sector is
challenged to demonstrate its contribution. The UNWTO points out “the International Year aims to support
a change in policies, business practices and consumer behaviour towards a more sustainable tourism sector
than can contribute to the Sustainable Development Goals.
There are 17 sustainable development goals, to many of which travel and tourism contribute. Tourism is
specifically mentioned in three of of the goals, as referenced in Tourism and the SDGs:
Promote sustained, inclusive and sustainable economic growth, full and productive employment
and decent work for all.
Promote sustained, inclusive and sustainable economic growth, full and productive employment
and decent work for all.
Conserve and sustainably use the oceans, seas and marine resources for sustainable development.
Delivering sustainable development means achieving a balance between four different pillars.
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The Economic Pillar is defined as the generation of prosperity at different levels of society and
addresses the cost effectiveness of all economic activities.
The Socio–Cultural Pillar is based on the respect for human rights and equal opportunities for all
members of society requiring an equitable distribution of benefits.
The Environmental Pillar refers to the conservation and management of resources, including
natural and cultural resources, biodiversity and waste management.
The Transversal Pillar provides support to the Economic, Socio-Cultural and Environmental pillars
through governance, infrastructure, etc.
The geographical condition of Ranchi and its neighbour district is such that tourist spot are not getting
highlighted. This is why the local resident are very much disconnected with the main land and thus not
getting the better facilities of education and also they have less job opportunities as they are not aware
about what happening in the world. Tourism activity can play a vital role in the development of their social
status, better planning to attract the tourist in the favourable time that motivate the residents to
participate. When the numbers of visitors increase it will help to upheld the economic condition of the
resident and suddenly they will understand the importance of nature they are having with them and they
start caring about them.
Definitely it is not possible get the positive outcome of any task without the participation of
government. Quality planning is important to create the enthusiasm of local people towards tourism and it
is not possible until they feel secure.
Globally direct employment in Travel & tourism rose 8.3% from 2000 to 2010, equivalent to the creation of
an additional 7 million jobs. But annual growth rates fluctuated sharply. The impact of 9/11, in particular,
contributed to a decline of 3.1% in 2001, while 2004 saw the fastest growth of the decade, of 4.5%. An
employment peak of 98.6 million was reached in 2006 and not exceeded until 2011.Travel & tourism
provides a vital source of income and employment in many developing countries around the world. As an
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example, Travel & tourism directly or indirectly supports 76% of all jobs in Aruba, 31% in Belize and 27% in
Namibia. Without this economic lifeline, millions more people would live in poverty in these countries, or be
forced to leave their home countries in search of work. Almost 50 million people are directly employed by
the travel & tourism industry in China and India alone. However India is holding the leadership position in
generating the largest direct travel & tourism employment with more than 25 million jobs.
Figure: Direct Contribution of Travel & tourism to Employment (total-I )
Source: Travel & tourism Economic impact 2012, World Travel & tourism Council (WTTC 2012)
Source: Travel & tourism Economic impact 2012, World travel & tourism council (WTTC 2012)
It can be observed that tourism sector is having huge potential in employment generation world widely; it is
also promoting other industries to grow and indirectly by creating opportunities of employment.
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Employment opportunities across the world are ensuring direct economic development and to some extent
it is working as a catalyst in the job market. Day by day the contribution of the tourism sector in
employment generation is increasing and that is optimistic for long run sustainability of the global economy.
Source: Travel & tourism Economic impact 2012, World travel & tourism council (WTTC 2012)
This is highlighted by the growth in international arrivals worldwide from 2000 to 2010, as recorded by the
World Tourism Organization (UNWTO). Over the ten-year period, average annual growth was 3.4% – from
674 million in 2000 to 940 million in 2010 – with emerging markets (5.6%) strongly outpacing advanced
economies (1.8%).
The global trend of tourism nowadays is looking for new areas where tourist can explore new ideas as well
as non-conventional way to see the world in their own way with the experiential knowledge and curiosity.
2011 constant prices & exchange rates; 2 2012 real growths adjusted for inflation (%); 4 '000 jobs; Source:
Travel & tourism Economic impact 2012, World travel & tourism council (WTTC 2012)
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8. Tourism demand and need
Tourism can be described as intangible product that can be used by self-experience. The tourism product is
the combination of tourism services and offerings being provided by the different constituents of the
tourism industry. The landscape, Lush Greenery, wildlife adventure, stay in hotel, travelling, festival,
tradition and culture of the host, etc. constitute the invisible and intangible structure of the tourism
product. These must be identified and properly classified.
The government should study the prospects of tourism in scientific way. The following issues are important:
Tourism development in Jharkhand is also affected by the fact that awareness and sensitivity about the
potential of tourism has not percolated to all sections of the society. The following ground reality that need
to be seen as the area of concern: -
The dramatic growth of tourism over the last three decades is one of the signals that through the
development of tourism industry the state can make remarkable economic and social development by
increasing employment and income opportunities by reducing poverty. Still a lot has to be done by the
Jharkhand Government for improvement of tourism.
Human Resource Development is a vital aspect of tourism. Professional training creates better
employment opportunities and thus the government of Jharkhand has to pay attention on Human
Resource Development.
Creation of standard training facilities in the nongovernment sector in addition to those available
through institutions in the public sector needs to be encouraged.
The government should evolve a system involving self-help groups, voluntary agencies, Non-
Government Organizations, Service providers, etc. to properly maintain and manage such tourist
destinations in the state involving local people, who will be trained and provided necessary
equipment, etc. to carry out such responsibilities.
Special steps should be taken to ensure safety and security of the tourists. A special Tourist-Friendly
security is needed in this regard.
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Rural area in Jharkhand is also very rich ethnically, culturally and nature wise. There is a big potential
of Rural Tourism in Jharkhand. Accordingly, certain villages in different regions of the state need to
be developed, to provide basic facilities to the visiting tourists.
Awareness program including upgradation of Rural Tourism sites should also be done to promote
Rural Tourism
In light of the above, Jharkhand state needs to market tourism in right earnest in order to exploit the
potential that present. There is need for careful, systematic and long term prospective.
9. POTENTIAL ZONE
A quarry is an area from which rocks such as marble, limestone, and granite are extracted for industrial use.
Once depleted for their desired resources, quarries are frequently abandoned. The resulting gaping holes
can fill with water and form dangerous quarry lakes while others are turned into unsightly landfills. The goal
of our research is to encourage the rehabilation of land disturbed by quarrying by making the areas suitable
for new sustainable land uses.
Located in the Sanga village of Ranchi covering an area of approx 3.57 hectare. The quarry provided granite
for the past few years to the region and has recently stopped being operational due to resource depletion.
The crater already exists, so it would be faster and cheaper to develop the site into reservoir, rock climbs,
garden. The creation of such a site will encourage the visitors to interact with nature.The redevelopment of
quarry can both benefit humans and lessen the environmental impact of quarrying without removing
quarrying as a global and regional industry.
Stone mine can be developed for various purpose for tourism activities, one type can be explained below:-
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The Quarry Garden is situated within the Chenshan Botanical Garden, the largest botanical garden in
Shanghai. The 4.26-hectare space that comprised the quarry was operational from the early 1950s until it
was abandoned in the 1980s. The landscape on Chen Moountain was left badly scarred, stripping away the
surface vegetation and creating habitat fragmentation.The stripped landscape offered a unique opportunity
for the designers to create an unusual space that gives insight into the practice of mining in China, as well as
breathe life back into the site by creating an eco-friendly public space. The design’s sensitivity and
acceptance of the former quarry’s historical, cultural, and ecological context are largely the reason why it
won the 2012 ASLA Honour Award.
FELLOL DAM:- Fellol dam situated in Khuti near to the Amreshwar Dham temple. As per the information
given by the local people this dam is constructed by the villagers itself. Still they are waiting for the
government support. Very less known facts are available for this even from the secondary data. As the state
government is planning to develop Amreshwar Dham Temple to increase tourist, government can also
develop this dam. This dam has potential to deveolop many water sports also
AMRESHWAR DHAM:-
Angrabadi temple complex, placed in the surroundings of tranquil beauty and in a calm and peaceful
atmosphere, is a majestic temple complex near Khunti. According to second survey in 1924, this area was
registered under the name of Mahadev Sokra. R.Sahu who was operating the Bus services in Ranchi came to
know about this area and helped the locals to develop the place. The temple was renamed as Amreshwar
Dham by the Sage Shankaracharya Swami Swarupananda Saraswathi, the temples are distinctive and
enclose the Hindu Gods such as Lord Shiva, Lord Ganesh, Rama-Sita and Hanuman. Ram-Sita is a unique one
worth visiting, this is a superb place to visit for spiritual enrichment and also for eye pleasing natural beauty
and sceneries. Undoubtedly, this place has good potential of tourism which needs to be tapped and
developed. This temple has the good potential to attract the tourists from all over the world like Baba
Dham.
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RANCHI FROM BIRD’S EYE:-
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REFRENCES
A Practical Guide to Tourism Destination Management (ISBN: 978-
92-844-1243-3) Published and printed by the World Tourism
Organization, Madrid, Spain , 2007
International trade statistics World Trade Organisation, 2007.
Sustainable Tourism: A Non-Governmental Organization Perspective
prepared by the UNCSD NGO Steering Committee , Commission on
Sustainable Development Seventh Session,19-30 April 1999, New
York
Tate, P. (2002). Alternative destinations. Travel and Tourism Analyst,
Feb 2002, Mintel International Group Limited.
Tourism And Sustainable Development, Commission on Sustainable
Development ,Seventh Session, 19-30 April 1999, New York
Tourism Highlights 2010 edition [publication from the World Tourism
Organization (UNWTO)]
tourism.gov.in
jharkhandtourism.gov.in
https://www.usgs.gov
www.google.com
GROUND SURVEY
http://unwto.org/en/content/why-tourism
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