Ce es Dee tecd Deeded Ce ee ay tokes for her next big business idea. THINK ano DISCUSS Read the unit title. What do you think the title means? Look at the photo and read the caption. How do you think Danielle Baskin’s story relates to the unit title? PART 4 Would-Be-Entrepreneurs: Listen Upltt Listening Identity Main Points and Story Examples Note Taking Use Abbreviations Pronunciation Intonation and Pauses: Continuing and Concluding ‘Speaking Use a Story Example PART 2 TALKS Bel Pesce 5 ways to kill your dreams PUT IT TOGETHER ‘Communicate Give an individual Presentation Presentation Skill Pause EffectivelyWould-Be-Entrepreneurs: Listen Up!!! BEFORE YOU LISTEN COMMUNICATE Work in a small group. Discuss these questions. 1. Look at the photo and read the caption. What type of business is this? Do you think the products are cheap or expensive? Why? 2. What are some examples of small businesses? What qualities do you think a ‘small business owner should have? 3. Would you like to own your own business? Why, or why not? (EEA THINK CRITICALLY ‘An entrepreneur is a person who starts a business with an idea, makes it grow, and takes the risk of failure. Listen to the first part of a podcast, Would-Be-Entrepreneurs: Listen Upll! for a program called Business Talk. While you are listening, think about the meaning of the title of the podcast. Then with your group, discuss what advice you think the podcaster is going to give his listeners. ‘Owner SerinaPararajasingam opens Uptown Brie, a nw food shop in Toronto, CanadaVOCABULARY © IEEE] Read and listen to the sentences with words and phrases from the podcast. Guess the meaning of each bold word or phrase. Then write each word or phrase next to its definition, a. His business success brought him great wealth at an early age. He was a billionaire by the age of 30. . Experts estimate that the number of people employed by small businesses will ‘grow by 10 percent in the next 20 years. ‘c. Wow, the new design makes the restaurant look completely different, The change is really striking, d. In my country, many young people settle down very soon after college. By the age of 30, most are married and have one or two children. . That singer was an overnight success. One day she was singing in a small club for almost no money, and the next day she had a number-one song. f. He didn't have any money of his own, so he had to find an investor to help him start his business. @. He has been working 24 hours a day for three days, without any sleep at all. He plans on spending the whole weekend in bed to catch up on his sleep h. He's retired now. His daughter runs the business. i, She complains constantly. She never has anything positive to say. i. Owning a business is more difficult than most people think. In fact, many small businesses enter into bankruptcy within a year or two of opening. 1. _S#tchupon phrasal v to do something to get back on schedule ater falling behind 2 ___________ adv) happening all the time, continuously 3 ______ (phrasal v) locate and establish (oneself, one’s family) 4 ____(n)alarge amount of money and property 5. ae (n) a person who puts money into a business idea or activity in the hopes of making more money if the idea is successful 6 ee (v phrase) manages or controls a company or business — ______________ (phrase) someone or something that becomes very successful in a very short period of time Ca fad) immediately noticeable, usually in a positive or good sense a __ (v) figure the approximate (not exact) amount or extent of 10. _______{n) the legal state of being without money PART 1D COMMUNICATE Work with a partner. Read and answer the questions. Use the words and phrases in bold in your answers. A: I don't think people with great wealth are any happier than ordinary people. In fact, | think they are less happy, because they probably always want more wealth. That's just human nature. B: OK, but I'd rather have wealth and be unhappy than have nothing and be unhappy! 1. Are people with great wealth happier than ordinary middle class people? Why, or why not? 2. What do you think many entrepreneurs worry about constantly? 3. Would you be good at running a business? Why, or why not? 4, Ifyou had a million dollars to invest, what type of business would you invest in? Why? 5. What do you think is the best age for people to settle down, get married, and start families? Why? 6. What sometimes happens to people who become overnight successes? LISTEN learnmore Because it may take some young people in the United States a while to find a job, many college graduates return home to live with their parents after college. This is Quite different from the situation in previous decades, when most university graduates would quickly find jobs and set up their own households after graduation. ~. E CXEBI LISTEN FOR MAIN IDEAS Read the statements. Then listen to the podcast and write T for true or F for false for each statement. ~—— rere 1 More young people today want to start their own businesses than in the past. ‘The speaker advises young people to get jobs and settle down, Many people who want to start their own businesses are not realistic about their chances of success. The speaker does not think that most young people are qualified to become entrepreneurs. WORDS IN THE PODCAST 20 hours straight: 20 hours wahout stopping or taking break 6 _UNIT1 Bringing Dreams to LiteF [JE LISTEN FOR DETAILS Listen to each segment of the podcast. Fill in the missing information. ‘Segment 1 4. Mark Zuckerberg started i when he was years old. Today his wealth is estimated at approximately dollars. 2. Nowadays, many people want to start businesses because of the job market and_______ technological change. 3. Shark Tank isa_____________ show on which entrepreneurs try to sell their ideas to ‘4, Another reason so many people today want to become entrepreneurs is because of the success of people like Mark Zuckerberg and ‘Segment 2 5. Robert owns - - He works days a week. 6. He says that small business owners don’t have any ‘Segment 3 7. About - of small business owners lose their businesses in the frst year and about = fail within five years. {8 Gail Horvath and her husband ran a successful business for___________years before the business went into ‘Segment 4 9, It can be difficult to have a happy ______ when you run your own business. 10. Tony and his wife ended up getting _________becausehe _________ his business over his wife. PARTI 7Identify Main Points and Story Examples When you listen, it's important to identify the speaker's main points and examples. Some examples are short, just a phrase or sentence. Other examples are stories, which can be several sentences long. Read and listen to the example. iz First, running a business is hard work. Just ask Robert. Robert is a French chef who owns a café serving breakfast and lunch .. Here are some common expressions that signal story examples: Just ask (Robert). Take (Rober), for example. You know the story, right? Ihave a story Because this type of example can be long, speakers often restate the main point after the example, Read and listen to how the speaker restates the main point. His advice to would-be small business owners? Do not foo! yoursel. The freedom of being your own boss might sound great, but say goodbye to free time. G [BEEZ Listen to an excerpt from the podcast. What are the main points? Write them in your own words, Main point #1: It is very hard work to have your own business. Main point #2: oo Main point #3: Deen Use Abbrevi ions To save time when taking notes, use abbreviated forms of key words. One way of abbreviating words is to shorten them by getting rid of a part of the word, or by eliminating some of the vowels (4, e, i, 0, U) NOTE: The examples below are just suggested abbreviations. As you practice taking notes, you will come up with your own abbreviations. The point is to take notes quickly and be able to understand them later. French > Fr —breakfast—> brkfst lunch > Inch 4 LISTEN AND TAKE NOTES Listen again and complete the notes with information from the story examples. Use abbreviations. Who? What kind of business? What are the problems? Example 1 Rob-Fr chef Café, brkfet + Inch 8 UNIT Bringing Dreams to LiteWho? What kind of business? What are the problems? Example 2: no $, 2 yng chi, wife made Example 3: : him choose fam or bus AFTER YOU LISTEN THINK CRITICALLY Work with a partner. Look at the Infographic and answer the questions below. Independent* Restaurants Retail Stores Gn) A] 60 Poor management Tough competition 40 20 Bad marketing % “Year Year Year seats “An independent restaurants not pat of a restaurant chain. Source: thecarercate.co uk The owner typically works atthe restaurant, 1. According to the infographic, what is the failure rate for retail stores, and why do so many of them fail? 2. What percentage of independent restaurants fail within the first year? Why do you think so many restaurants fail? Do you know any one who owns or works for an independent restaurant or a retail store? If so, do they enjoy their work? Why, or why not? PART? 9J Take the quiz. Choose your answer to each question. Would you make a good entrepreneur? © How much risk do you feel comfortable with? a, None b. Very tle . Alot, but only when necessary Alot. Taking risks is really exciting! How much work would you be prepared to Pot into your new business? ‘a. A few hours a day bb. 12-hour days, but not on weekends ¢. 10-hour days, six days a week dd. Every minute 'm awake, seven days a week ‘Why do you want to become an entrepreneur? To get rch b. To make my own schedule and he able to spend time with my family . To be my own boss; hate i when other people tell me what to do. 4. love to run a successful business and help improve the world around me. © How good are you with money? a. Ihave alot of debt b. I love to save money. ¢. | don't have any savings, but | don't have any debt either. d. Iwatch my money carefully; | always know how much I have and how much lowe. How well do you deal with failure? | don't know; I've never failed 'b | don't like it. t depresses me. ¢. | don't like it, but | do my best to ‘move on. . Failure is an opportunity to lear. What would you do if you someone offered to buy your business fora lot of money? a, Say "yes" and never work again b. Say "yes" and agree to continue working for the company. , Say "yes" and use the money to start a ‘new business d. Say “no” because my business is my lfe K THINK CRITICALLY Analyze. Work in a small group. Discuss these questions. 1. Based on what you heard in the podcast and your own experience, how do you think a successful entrepreneur would probably answer each quiz question? 2. Compare your answers on the quiz. Which people in your group do you think would make the best entrepreneurs? Why? 3. Discuss your answers to question number 1 with the class. 10 UNIT 1 Bringing Dreams to Life a | | | |SPEAKING ESTESIEY Use a Story Example Speakers often use stories to illustrate their main points. If you tell a story to illustrate a main point, include only information that directly supports that main Point. You can follow this pattern: * State the main point. * Use a signal to begin your story example, such as | have a story...., You know the story, right? (See the Listening Skill box on page 8 for more examples.) * Tell the story, ** Restate the main point. L_ THINK CRITICALLY Support Ideas. Choose one of the main points below. Think of a story to illustrate that point. Take notes to help you remember the story. It can bbe a real or an imagined story. Include only information that directly supports the main point. 4. Starting your own business can be risky. 2. Owning a business can be hard on your health. 3. Working and going to school at the same time is difficult. M COMMUNICATE Work with a partner. Follow the pattern in the Speaking Skill box and take turns telling your story examples. Don't forget to restate the main point at the end. PART! 44RON MO Se4 Intonation and Pauses: Continuing and Concluding Intonation is the way your voice rises and falls when you speak. A pause is a short stop in the flow of speech. In statements, speakers often use rising intonation to show that a sentence is not yet complete. Falling intonation and a brief pause are used to show that the sentence is complete. Read and listen to the example. The syllables in bold are the stressed syllables in each phrase, where the rising or falling pattern starts. an ae In other words, he works constantly. (pause) In longer sentences, speakers often use rising intonation at the end of each phrase and falling intonation at the end of the sentence. Read and listen to the example. ee ee ee et ‘These days, it seems to me that everyone is starting, or thinking about starting, —-.. their own business. (pause) ‘These are common pattems in English, but not every speaker uses intonation in exactly the same way. However, if you use these patterns, people will understand you better. NERF Listen to the excerpt from the podcast and read along silently. Write a slash (J) where you hear a pause. Write an upward arrow (___) where you hear rising intonation and a downward arrow (~~~) where you hear falling intonation. Use a straight line (—) for the parts of the sentence where the intonation is even, or flat. Waming: This i nota realty TV show. It s just plain realty Frist, running a business is hard work Realy hard work, One hundred hours @ week of hard work. ~At east. Seven days @ week of hard work. No kidding. lust ask Rober Robert is a French chef who owns a café serving breakfast and lunch. © IETS Listen tothe excerpt again and say the lines with the speaker. Then with a partner, take turns reading the sentences. Use intonation and pauses according to your markings. P THINK CRITICALLY Analyze. Work with a partner. Discuss these questions. 1. Compare your markings from exercise N. If your answers differ, ask your teacher to play the excerpt again. 2. What effect did the intonation and the pauses have on you? Did they make it easier for you to understand the speaker? 42 UNIT1 Bringing Dreams to LiteBEFORE YOU WATCH A COMMINICATE Read the title and information about the TED speaker. What is strange about the title? Discuss your ideas with your class. BEL PESCE Entrepreneur and Author Bel Pesce, an entrepreneur and writer, has worked at big companies including Microsoft, Google, and Deutsche Bank and has helped start several businesses. But now Pesce is looking to inspire others. She has opened a school in Brazil, FazINOVA, which is dedicated to helping students achieve their dreams. Pesce is also the author of three books and has been named one of the “100 most influential people of Brazil” by Epoca magazine. Bel Pesce's idea worth spreading is that we are more likely to achieve our dreams if we follow five basic principles. PART2 43B THINK CRITICALLY Predict. Based on the title of Pesce’s TED Talk and the information about her on page 13, what advice do you think she will give in her talk? Write three ideas in your notebook. © COLLABORATE Work with a partner. Compare and discuss your answers from exercise B. Then together, make a new list of the five pieces of advice you think Pesce will give. Write your list in your notebook. Then share your list with the class. VOCABULARY D_ ERED these sentences will help you learn words in the TED Talk. Read and listen to the sentences. Then choose the meaning of each bold word. 41. Some of my ideas in exercise B overlapped with my partner's, but some were different. Overlap means: a. be better b. be more difficult ¢, be similar 2. He comes from a humble background. Neither of his parents graduated from hhigh school. Despite this, he became a very successful businessman. Humble means: a. inspiring 'b. modest, not rich ¢, unusual 3. When he read the university catalogue, he was excited about the large number of course offerings. He felt that he could study anything; his choices seemed infinite! Infinite means: a. limitless b. specific . very interesting 4, After finally achieving her dream of opening a new bakery, she had to close it after a year because she wasn’t bringing in enough revenue to support her family Revenue means: customers. b. money from a business , savings 5. The director's first movie, Fear, was so successful that they made a sequel, Fear I! ‘Sequel means: ‘a. a book, movie, ete., that continues the story of a previous one b. a book, movie, etc., that is a modern version of an older one . a product that is sold to promote a book, movie, etc. 14 UNIT Bringing Dreams to Lite6. Most professional athletes, such as tennis players, reach their peak when they are in their 20s or 30s. That is when they are most competitive. In this context, peak means: a. end of (one’s) career b. point of greatest success «. top of a mountain 7. People often say that life is about the journey, not the final destination. Journey means: a. along trip . a visit to a special place . something you write about '8. Be careful where you walk. The ground is uneven. | don’t want you to trip, Trip means a. to lose one's balance by stepping badly b. to step in water and slip «. to step on something sharp 9. If you go to business school, you are not guaranteed a good job when you graduate, but your chances are better. Guaranteed means: a. given . graded . promised 10. | made more money in my prior job, but | prefer this one. Prior means: a. earlier, previous b. later ©. worse COMMUNICATE Read the statements. Check [Y] the ones you agree with, Then work with a partner and compare and explain your answers. ‘A: | disagree with number 1. In my opinion, sequels are usually not as good as the originals. B: lagree with you. Movie studios just make sequels to make more money. They don’t realy care about the quality of the movie. 1 Movie sequels are usually better than the originals, 2 If you work hard, success is guaranteed, 3. Most people reach their peak professionally by the age of 36. 4. The journey is as important asthe final destination. 5. My prior teacher was excellent. PART2 15WATCH F [ERA watch For MAIN IDEAS Watch the TED Talk, 5 Ways to kil your dreams by Bel Pesce. Check [7] the statements that Pesce would agree with. 1 (Overnight success is the best kind of success. 2 Let other people make decisions for you. 3. When you become successful, set an even higher goal for yourself. 4. Many entrepreneurs fail because they do not take responsibility for their own mistakes. 5. Make sure you take time to Celebrate when you are successful 6 The goal is the most important thing. Cimbers celebrating atthe top of Berta’s Tower in Antarctica @ DXB] warch For DETAILS Watch each segment of the TED Talk. Answer the questions. Segment 1 1. How did Pesce get into MIT? _ Segment 2 2. When Pesce says, “The pipes are infinite and you're going to bump your head, and it's a part of the process,” what do the pipes represent? 8. What does she mean by “bump your head"? 4, What is the process she is referring to? ‘Segment 3 Was Pesce’s first book successful? 6. Why did she decide to visit every state in Brazil to promote her second book? 46 UNIT4 Bringing Dreams to LifeSegment 4 7. According to Pesce, if you don't find an investor or a buyer for your produet or idea, whose fault is it? _ = 8. What should you do when you meet a goal? = ane CARED IDENTIFY EXAMPLES Watch segment 1 again. Write the signals Pesce uses to introduce the two stories she tells. Then watch it one more time, and take notes on each story. The first one has been started for you. Do not write full sentences. Pen eer tech guy, built mobl app 1 COMMUNICATE Work with a partner. One student retells the first story from exercise H, and the other student retells the second story. Use the signals and your notes from the chart. J [AEE EXPAND YOUR VOCABULARY Watch the excerpts from the TED Talk. Guess the meanings of the phrases in the box. (everyting is set__ the market good talent _madeit__tuninto forse) AFTER YOU WATCH K COMMUNICATE Work with a partner. Discuss your answers to these questions. 1. What is unusual about the way Pesce presents her idea worth spreading? 2. Did you find this way of presenting interesting? Why, or why not? 3. Have you personally had any experiences like those Pesce describes in her talk? ‘Share them with your group. 4. Do you agree with Pesce's main points? Which ones? Why, or why not? LL THINK CRITICALLY Reflect. Work in a small group. Discuss these questions. 1. Bel Pesce is a non-native speaker of English and does not pronounce every word Perfectly. However, her presentation is very clear. Why? What factors contribute to the clarity of her presentation? Write a list of factors in your notebook. 2. Compare your list with those of the other groups in the class. How could you use some of the factors from question 1 to make your English clearer? PART2 47Put It Together A THINK CRITICALLY Synthesize. Work with a partner. Complete the Venn diagram with the main points from the podcast in Part 1 and the main points from the TED Talk in Part 2. Write the main points that are shared by both in the overlapping area of the diagram. Main points from the podcast More people today want to become entrepreneurs. B THINK CRITICALLY Apply. Work in a small group. Discuss these questions. 1. Compare the main points you wrote in the overlapping section of your Venn diagram in exercise A. Then discuss how the podcast and TED Talk support each of these main points. 2, What dreams or goals do you have? 8. How can you apply the ideas from the podcast and/or the TED Talk to your own life? How can you apply the ideas from the TED Talk to your goal of learning English? 48 UNIT 1 Bringing Dreams to LifeCOMMUNICATE ASSIGNMENT: Give an Individual Presentation You will give a three- minute presentation called "How NOT to learn a foreign language.” Review the ideas in Parts 1 and 2 and the listening and speaking skils as you prepare your presentation. PREPARE PRESENTATION SKILL [ater Pauses can be very effective when you give an oral presentation. They give the ‘audience time to adjust to your voice and to process information, Watch the excerpts from the TED Talk and notice the three ways that the speaker Uses pauses effectively. Please note that these are not rules, but rather guidelines for pausing. ong Pause before introducing a main point. Believe the fault is someone else's. (pause) | constantly see people saying (main point Pause before moving from an example to a restatement of the main idea. | constantly see people saying, “Yes, I had this great idea...” (dong example) (pause) If you have dreams, it's your responsibilty to make them happen. (cause) (‘estatement of main point) Pause before moving on to your next main point. Be responsible for your dreams. (pause) And one last tip, and this one is really (rain point) important as well. (ext main point When preparing for a presentation, it helps to think about when you are going to pause. You might even write PAUSE in your notes. PUTITTOGETHER 19Employees at a smal business take @ moment to celebrate a success, (AEE Review the Pronunciation Skill box on page 12 and the Presentation Skill box on page 19. Watch the excerpt from the TED Talk and read along. Pay attention to how and where Bel Pesce uses pauses. Write a slash (/) to indicate a pause. Then work with a partner and compare your markings. And one last tip, and thi one is really important as Believe that only thing: reams themselves. Once I saw an ad, and it was a lot of friends, they were going up a mountain, it was a very high nountain, and it was a lot of work. You could see that they were sweating and this was tough. And they were going up, and they finally made it to the peak. Of cou they decided to celebrate, 1 ht? I'm going to celebrate, so, “Yes! We made it, we're at the top!’ Two seconds later, one looks at the other and says, “Okay, let's go down." Life is never about the goals themselves, Life is about the journey COLLABORATE Work in a small group. Discuss things that you did that did NOT work well when you were trying to leam a foreign language (English or another language). Take notes on your classmates’ ideas. 20 UNIT 1 Bringing Dreams to LiteE THINK CRITICALLY Support ideas. ‘* Review your notes from exercise D and think about your own experience learning a foreign language. * Identity three main points to include in your presentation * Think of a story example to support each main point. ‘* Prepare notes for your presentation. Do not write full sentences, Include reminders to pause at certain points in your presentation. F Read the rubric on page 179. Notice how your presentation will be evaluated. Keep these categories in mind as you present and watch your classmates’ presentations. PRESENT G Give your presentation to the class. Watch your classmates’ presentations. After you watch each one, provide feedback using the rubric as a guide. Add notes or any other feedback you want to share. H THINK CRITICALLY Evaluate. In your group, discuss the feedback you received. Discuss what you did well and what might make your presentation even stronger. REFLECT Reflect on what you have learned. Check [¥’] your progress. ean CO. Iisten for main points and examples. take notes using abbreviations. Oi tell a story that directly supports a main point. Oi use rising and faling intonation correctly. Ouse pauses etfectively understand the meanings of these words and phrases and can use them. Circle those you know. Undertine those you need to work on. bankruptcy humble ‘overnight success sequel ‘catch up on infinite Os peak settle down ‘constantly EH investor EIN Prior striking estimate EU journey revenue EI trip ‘guarantee IS overlap EU runabusiness wealth PUTITTOGETHER 24