SWOT analysis
strength
-rich cash flow or enough working capital,
- we have own land for factory,
-experienced in cashew market,
- easily accessible to water and electricity,
-we have best machinery,
weakness
-new in the cashew processing we do not have rich knowledge about cashew plant management,
-Difficult to get skilled labour in Madhya pradesh,
-not strong distribution network
Opportunities
-nearest big market like Indore
- cashew has huge demand in the market throughout the year,
-if we value add to the cashew as flavored cashew we get huge margin and it will leverage to our
finished cashew price,
-india is largest cashew consume country in theworld
-less competitor compair to southan side of india,
-if we sell in retail we doubled our profit,
- if we use indian raw cashew then it has best quality low broken, rich teast and huge demand for
export
threat
- huge working capital needed in this business, every month we want 25 tones of raw material and it is
worth around 25 lakhs,
- we have to buy raw material for off season worth around 1,25,00000 for five month may to October
- if we do not get skilled labour our production cost will increase unskilled labour take more time for
manual scooping and pilling,
-lack of availability of raw cashew leads to decrease productivity,
- if we get bad quality raw material production cost will increase and production time will also increase
-may get fraud in raw material,
-fraud is common in African country,
-raw material custom problem,
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3)honey sugar 4) tuty fruty 5) choco
6)cream n onion 7) nachos 8) cheese
9)thaicurry 10)panipuri 11)tomato 12)paper 1
3)chilly manchurian 14) mexican salsa 15) barbeque
16)cheese 17)jalepeno
18)classic salted 19)green chuteny 20) hot chilly
21)khatti meethi imali 22) chatpata