“AÑO DE LA LUCHA CONTRA LA CORRUPCIÓN E IMPUNIDAD”

INSTITUTO DE EDUCACIÓN SUPERIOR TECNOLÓGICO PÚBLICO

PROGRAMA DE ESTUDIOS – CONTABILIDAD

UNIDAD DIDÁCTICA: COMUNICACIÓN INTERPERSONAL

TEMA: TEXTO

DOCENTE: POOL VLADIMIR PEREZ SANTOS

ALUMNA: JULEYSI VANESA BARBARÁN HUAMÁN

CICLO: IV

FECHA: 17-10-2019

2019
MOYOBAMBA - SAN MARTIN
11 Tips When Selling Through Consignment
If you are looking for another sales outlet for your products, consider selling
through consignment. Many retailers are accepting consigned goods, as this
arrangement allows them to get inventory without shelling out their own cash.
Consignment allows you to sell your products without having to pay for rents,
overhead, or salaries of people to staff the store. It also allows you to reach
different locations and markets and enables you to strengthen the quality of your
brand.
It’s possible to make quite a bit of money consigning, particularly if you are selling
more high-end pieces. By selling to individuals outright (through ads in papers, out
of your trunk at work, etc.), you may be able to do better, but the work and expense
involved often are not worth it.
In consigning your products, you are basically lending your products to the retail
store owner. The retailer displays your wares and includes them in their line of
products. If the merchandise sells, the store owner pays you less the agreed
percentage and other costs. The percentage share of the retailer ranges from 25 to
50 percent, depending on the store and the type of merchandise.
However, before you go into consignment, you should take note of the following:
1. Check the shop out.
Visit the retail store and take the time to look around the store before consigning.
Evaluate its look, feel, and appearance. Is this the kind of store that you yourself
would frequent? If not, then maybe other people feel the same too, and hence your
chances of selling your items are slim at best. Also check merchandise condition,
how merchandise is displayed, and the prices of comparable items.
2. Determine the store’s match with your products.
To improve your chances for sales, look for consignment shops that sell the same
general type of merchandise you are offering. For instance, if you produce clothing
that is western in style, a shop that focuses on hip-hop clothing is not going to bring
you any sales. Similarly, if you are offering antiques, don’t offer your wares to a
contemporary home furnishings store.
3. Choose a retail store that gets adequate traffic.
You stand a better chance of selling your products faster if you choose a store that
attracts a huge number of customers. The store must be able to attract enough
buyers, first of all. Many consignment stores go in and out of business quickly, so
only consign with a store that has proven itself and has been in business for less at
least three years.
Keep in mind that your products are basically tied up until it’s sold or you retrieve it
from consignment shops. If the store is located in an out-of-the-way place and
doesn’t actively market itself, your products may simply gather dust and your
earning potential may be severely compromised. I have heard of a number of
consignees who complained about not getting any sale for a year! Be smart and
select only retail stores where you know your products stand a greater chance of
being sold.
Some choose to consign with “boutiques,” which are pricier and can be found in
richer towns. The cost may be higher, but it often pays off.
4. Make sure your products are prominently displayed.
Even within the store you need to be sure that your products are right in the line of
customer traffic. Your products stand a lesser chance of getting purchased if it is
tucked in the furthermost corner of the store where customers hardly ever go. If
you can arrange to have your products included in the store window display, so
much the better.
5. Set a timetable.
Give the consignment store a period of time to sell your items. If they are unable to
sell your goods, arrange to have your items pulled out. Maybe you made the wrong
choice in terms of the store, or their location is not working for you. Whatever the
reason, keep in mind that unsold inventory means that your money is “sleeping.”
6. Be sure to get the terms in writing.
Spell out the agreement with the retail store in a written contract. Get the owner or
buyer to sign and agree to your terms regarding the payment schedule,
responsibility for lost or stolen goods, and display and upkeep of the merchandise.
7. Know what the exact fees are.
Make sure you know how much you will be getting, i.e., 25%, 33% or 50% of the
sale. Also find out if it is a 30, 60 or 90-day consignment. Aside from the sales
percentage, inquire if other costs will be charged to you. Some shops charge an
“administration fee” in addition to the percentage cut, sometimes without informing
the consignee. Beware of the shops that do not give you the prices they are going
to charge for your items. If you are not satisfied with the price that you are offered,
find another place.
8. Retrieving your goods.
Not selling anything is bad enough; never getting back your merchandise is worse.
And believe it or not, these things happen. There are cases when unscrupulous
store owners refuse to give back a consignee’s products. You particularly need to
give this due consideration if the shop is located at a distance from you, which can
make getting your merchandise that doesn’t sell costly or impossible.
9. Check the back-end systems.
Ask how your inventory is tracked and when goods are paid for. Shops that are
computerized keep more accurate records. Moreover, make sure to receive a
receipt for the items brought in, as well as a statement at the time of payment
showing what sold.
10. Determine how carefully the goods are treated and protected.
Ask what type of insurance they have particularly if you are selling valuable items
like jewelry, antiques or artwork. If the store owner has no theft or fire insurance,
think twice about placing your products with that store. Check if the store has fire
alarms and water sprinkler to protect the items in case of fire. Choose a store
owner who is willing to protect your items, even to the extent of providing locked
cases for valuable products.

11. Know your products well.

VERBOS ENCONTRADOS EN EL TEXTO