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Business Case - Is Intended To Convince Key Decision-Makers of The Merits of

The document outlines the key components of a business case, including an executive summary to concisely introduce the opportunity or problem, objectives to quantify goals, an analysis of the current situation, a recommendation for the best course of action, and metrics like payback period and return on investment to evaluate the proposed solution.
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0% found this document useful (0 votes)
34 views1 page

Business Case - Is Intended To Convince Key Decision-Makers of The Merits of

The document outlines the key components of a business case, including an executive summary to concisely introduce the opportunity or problem, objectives to quantify goals, an analysis of the current situation, a recommendation for the best course of action, and metrics like payback period and return on investment to evaluate the proposed solution.
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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1.

Business Case – is intended to convince key decision-makers of the merits of


the particular course of action.
2. Executive Summary - It is the cover page or opening scene to your story. It
must be concise.
3. Objectives are quantitative or measurable indicators that indicate whether the
opportunity has achieved its goal or the problem has been solved.
4. Payback Period - It is the length of time required to recover the cost of making
the change or development a new product.
5. Intangible Benefits – cannot be measured in monetary terms but they do have a
very significant business impact.
6. Return on Investment – financial performance measure used to evaluate the
efficiency of a number of different investment.
Four Business Case Components
7. Present the Business Problem or Opportunity
8. ANALYSIS of the situation
9. RECOMMENDATION
10. evaluation

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