Module 9
Intellectual Property Rights
in the Digital Age
Lesson 1
What Are Intellectual Property Rights?
               UNESCO EIPICT MODULE 9. LESSON 1   1
Introduction
       Libraries are institutions committed to
providing equitable access to information for
the communities they serve. How do
intellectual property rights and copyright
affect this mission?
               UNESCO EIPICT MODULE 9. LESSON 1   2
What Are Intellectual
Property Rights?
   WIPO defines intellectual property as
    “creations of the mind: inventions, literary
    and artistic works, and symbols, names,
    images, and designs used in commerce”
   According to WIPO, “Intellectual property
    is divided into two categories: Industrial
    property and copyright
                 UNESCO EIPICT MODULE 9. LESSON 1   3
What is Copyright?
   Copyright is a legal term describing rights
    given to creators for their literary and
    artistic works. Copyright protection is
    automatic whether the work is registered
    or not. As soon as the work is written, it is
    protected.
   Copyright is complex and varies from
    country to country
                 UNESCO EIPICT MODULE 9. LESSON 1   4
Activity 9.1.1
Read these articles:
 Stanford University. Copyright Law and Fair Use.
  http://www-sul.stanford.edu/cpyright.html
 Library of Congress. Copyright Office. Copyright
  Basics.
  http://www.loc.gov/copyright/circs/circ1.html
 Copyright Office Basics.
  http://www.copyright.gov/circs/circ1.html
 American Library Association. ALA Copyright
  Issues.
  http://www.ala.org/ala/washoff/WOissues/copyrig
  htb/copyright.htm
                UNESCO EIPICT MODULE 9. LESSON 1     5
Who Owns Copyright?
   In general, the creator of the work owns the
    copyright
   In cases when there are two or more creators, it is
    important to have a written agreement as to who
    owns the copyright - there are, however,
    exemptions to this rule, and such exemptions vary
    from country to country
   Copyright can also be reassigned (for example, to
    a publisher) and/or expire after the death of the
    author
                   UNESCO EIPICT MODULE 9. LESSON 1       6
Copyright Owner’s
Exclusive Rights
   To reproduce the work
   To make the work public for the first time
   To communicate the work to the public
   To perform the work in public
   To make an adaptation
   To transmit files and sound recordings to the
    public using any form of technology
   To re-broadcast by television or radio broadcasts
                   UNESCO EIPICT MODULE 9. LESSON 1     7
How long will a
Copyright Last?
   The duration of copyright varies from
    country to country
     in  the Philippines copyright lasts for the
      duration of the life of the creator plus 50
      years
     in Australia, effective January 1, 2005, the
      duration of copyright is the duration of the
      life of the creator plus 70 years or 70 years
      from the time the work is first published.
     in the US provisions are more complicated
                 UNESCO EIPICT MODULE 9. LESSON 1     8
What is Copyright
Infringement?
   Copyright infringement is using material
    protected by copyright without permission
    from the owner or authorizing and/or
    selling an infringement
                UNESCO EIPICT MODULE 9. LESSON 1   9
Activities that do not
Infringe Copyright
   Those that fall under fair use
   Use of information, etc, not covered by
    copyright
                UNESCO EIPICT MODULE 9. LESSON 1   10
Works not Protected by
Copyright
   Ideas, procedures, systems, methods or operation,
    concept, principle, discovery or mere data as such
    even if expressed, explained, illustrated or embodied
    in a work
   News of the day and other miscellaneous facts having
    the character of mere items of press information
   Any official text of a legislative, administrative or legal
    nature, as well as any official translation thereof
   Works of the government; however, prior approval is
    required for exploitation of such work for profit
   The authors of speeches, lectures, sermons,
    addresses and dissertations shall have the exclusive
    right of making a collection of their works
                    UNESCO EIPICT MODULE 9. LESSON 1          11
Morals Rights
     In addition to copyright, creators have
“moral rights”
These are rights attributed as creator of the
work, and take action if falsely attributed to
someone else, or if the work is distorted
               UNESCO EIPICT MODULE 9. LESSON 1   12
What is the First Sale
Doctrine?
   When a library or an individual has lawfully
    acquired a copy of a work, the first sale doctrine of
    the copyright law (17 USC Section 109) allows
    that the library or individual may exercise another
    exclusive right of copyright – the right to distribute
    the copy without permission of the copyright
    holder
   First sale enables libraries to loan books or
    conduct interlibrary loans without committing
    copyright infringement
                    UNESCO EIPICT MODULE 9. LESSON 1         13
Fair Use Guidelines
    The private reproduction of a published work in a
    single copy, where the reproduction is made by a
    natural person exclusively for research and
    private study, shall be permitted, without the
    authorization of the owner of the copyright of the
    work
    Copying however, shall not extend to:
   The reproduction of an entire book, or a
    substantial part thereof, or of a musical work in
    graphic form by reprographic means
   A compilation of data and other materials
   A computer program
                   UNESCO EIPICT MODULE 9. LESSON 1      14
Fair Use Guidelines (2)
   Any work where reproduction would unreasonably
    prejudice the legitimate interest of the author
   Copying or adaptation of a computer program is
    limited to the necessity for the use of the
    computer program in conjunction with the
    computer for the purpose, and to the extent for
    which the computer program has been obtained
   Archival purposes, and, for the replacement of the
    lawfully owned copy if the computer program is
    lost, destroyed or rendered unusable
                   UNESCO EIPICT MODULE 9. LESSON 1      15
The Four-Factor Test for
Fair Use
Use this test to determine if the use is fair
 The purpose and character of the use, including
  whether such use is of a commercial nature or is
  for non-profit educational purposes
 The nature of the copyrighted work
 The amount and substantiality of the portion used
  in relation to the copyrighted work as a whole
 The effect of the use upon the potential market for
  or value of the copyrighted work
                 UNESCO EIPICT MODULE 9. LESSON 1       16
Library’s Special Rights
       Libraries are authorized to exercise
special rights in addition to fair use. Some of
these are:
Archiving lost, stolen, damaged or
deteriorating works
Making copies for library patrons
Making copies for other libraries’ patrons
(interlibrary loan)
               UNESCO EIPICT MODULE 9. LESSON 1   17
Performances and Displays
in Face-to-Face Teaching and
Distance Education
      Educational institutions are also
authorized to publicly display and perform
others’ works in the course of face-to-face
teaching activities, and to a lesser degree in
distance education
               UNESCO EIPICT MODULE 9. LESSON 1   18
Activity 9.1.2
       Go to the following sites to see
differences in the provisions of copyright law
in the Philippines, the US and Australia.
http://www.chanrobles.com/legal7copyright.
htm
http://www.copyright.org.au
http://dml.indiana.edu/html/crewssec108/se
ction108oerview.html
               UNESCO EIPICT MODULE 9. LESSON 1   19
International Copyright
Protection
     There is no such thing, but most
countries do offer protection for foreign
works under copyright treatises and
conventions
               UNESCO EIPICT MODULE 9. LESSON 1   20
Reminder
   If in doubt about the provisions of the law
    for a particular application, ask permission
    to use the material from the copyright
    owner and/or consult a lawyer because
    copyright laws in different countries vary
   Remember that because of international
    conventions, there is reciprocity in the law
    with countries that are party to the
    convention, treaty or agreement relating to
    intellectual property rights
                 UNESCO EIPICT MODULE 9. LESSON 1   21