FIRST

STEPS:
Getting Started
Fast in Network
Marketing ...
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 Congratulations!
y choosing network marketing, either as The time for that will come soon. However,

B a supplemental business, or a new

career, you have shown yourself to be a
leader. Someone who isn’t happy with medioc-
your sponsor is committed to helping you with
your first presentations. It’s better if you don’t
try to explain your new business until after you
rity and the status quo... someone who knows have some training and help from your sponsor-
there is a better way. You’ve just discovered it. ship line. For now, just write the name and
Congratulations and welcome. You’ve joined an phone number of anyone you want to talk to in
industry with over 14 million distributors the space provided in this booklet.
around the world who will do in the neighbor- There are several things necessary for success
hood of 70 to 80 billion dollars this year. As pre- in network marketing. But of greater interest are
dicted more than a decade ago — networking some of the things people think they need —
has truly emerged as the new paradigm of per- but actually don’t. Here are some of the things
sonal and business development. The purpose you may believe are necessary for your success
of this booklet is to get you started in the easi- — but actually prevent you from reaching it:
est, most effective manner possible. You’ll
avoid some of the common pitfalls and discov- The 5 things you don’t need to be
er some things that will accelerate your journey successful in Network Marketing ...
to success in your networking business.
1. Credentials or Degrees
This booklet is designed to go along with the
“Getting Started” tape from the How to Earn at Thousands of people have been successful in
Least $100,000 a Year in Network Marketing networking without the benefit of college
audiotape album. If you follow along with the degrees and the like. Personally, I’m a high
tape - writing in this booklet as you go - you’ll school dropout. Since networking is so unlike
get the most out of both resources and achieve other businesses, the rules are different here. It’s
the maximum retention. quite possible, actually quite common, to build
This “Getting Started” training ideally should a large successful organization without having
be done with your sponsor. This meeting will any credentials or degrees. An argument could
help your sponsor understand what you hope to almost be made against having diplomas in this
achieve in your business, and provide you the business, for people may feel that because their
chance to develop a close working relationship sponsor has an advanced business degree —
with your sponsor. Afterward, you can replay they need one too. This is unduplicatable and
the “Getting Started” tape as many times as nec- entirely unnecessary. If you or your sponsor has
essary so you can duplicate this process with a degree, great. It’s just not necessary for suc-
those you sponsor. cess in network marketing.
Please take your business seriously. Just
2. Approval
because you haven’t invested hundreds of thou-
sands of dollars into your business doesn’t mean Of anyone, except yourself. Sometimes even
that you can’t earn an income greater than that your spouse may not approve of your network
of many of the top entrepreneurs in this country. marketing business. This is actually a frequent
If you run your business like a hobby — you’ll initial response, but we’ve seen thousands of
get a hobby income. Run it like a business and people who have built huge businesses without
you’ll earn a big business income. the help of their spouse. Of course, after that,
Don’t talk to anyone about your new busi- the spouse usually comes on board enthusiasti-
ness yet! cally and things really take off.

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FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING 1

 One of the hardest facts of business to face is ing for perfection — you’ll be waiting forever.
that not everybody is ready for success, or is as Don’t make the mistake many novices make
enlightened as you. Don’t be at all surprised to which is to think that they can’t do anything until
find that some of your closest friends and family they have tried every single product, read every
members will ridicule you; not join your organi- scrap of literature and completely understood
zation and/or even listen to a presentation; ques- every minute detail of the compensation plan.
tion your sanity; ask why someone with a “real” The important thing is to get started and learn as
job would “mess around with one of those you go. Having said that:
multi-level deals”; or all of the above. Then they
will feel obligated to regale you with horror sto- Here are 3 things you do need to be
ries of people who “got a horrible rash just drink- successful in Network Marketing ...
ing that stuff,” or have “a garage full of that stuff
they can’t get rid of.” It’s best to give these 1. Desire
“well-meaning” souls a wry smile, thank them
for their input and get away from them as quick- A desire to really do this and get out of the Rat
ly as possible. Race forever. If you really understand this busi-
ness and have a true desire to help yourself and
3. Friends & Family in Your Network others — you’re already 90% there. Most people
Now please don’t misunderstand; if you get are happy with the way things are. People who
them in your group, great! I know families with desire better are the ones who change the world.
three generations in their networking business 2. Enthusiasm
and it’s a beautiful thing to behold. Other times,
the hardest presentation you ever give might be to I can’t begin to tell you how many times I have
a family member or best friend. Sometimes you seen brand new distributors — with no training,
just can’t be a prophet in your own hometown. no experience and no in-depth knowledge — go
Direct selling is full of individuals who have built out and build a network of twenty or thirty peo-
networks in the thousands without having a sin- ple their first month. They don’t do this with skill,
gle member of their family, or so-called best knowledge or technique — they just muscle it
friends, in their group. I know, because I’m one through with sheer, unadulterated enthusiasm.
of them. Approach this adventure with the excitement it
deserves; don’t attempt it — jump in, roll up your
4. Cheap Advice sleeves, make up your mind and just do it!
Oftentimes a new distributor will get involved 3. Action
with network marketing and get all kinds of well-
meaning advice from friends who have never If you’re waiting for the perfect plan — the
built a networking business. If you want to know perfect plan is to take action. You have to get
how to fly airplanes, you must get advice from an started. Will you make mistakes? Of course you
expert pilot. If you want to build a network, look will! But, we’re not brain surgeons here;
at your sponsorship line and find someone who nobody’s going to die. Mistakes are part of the
has already built a large network. Those are the learning process and strengthen you for the long
people to seek out for advice. term. This booklet, the accompanying audiotape,
and your sponsorship line will make sure you
5. Perfection don’t make any major mistakes which will harm
The perfect company, product line, or compen- your business, so relax and don’t be afraid to
sation plan hasn’t been invented yet. Like every- move ahead. Knowledge without action is only
thing in nature, it must evolve. Your job is to look a potential for Power. You’ve got the knowl-
at the whole picture — and if the pluses outweigh edge you need... you’ve shown your wisdom by
the minuses — get started. If you sit around wait- becoming a networker. Now — let’s get started!
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2 FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING

Do It Now!
(If You Have Not Already)
This is a list of things you should have already done by this point. Please
check it to make sure you’ve completed all of these things.

‰ Place your first order. finished the Get Started Training. For now,
begin writing down the name and phone
You must use the products or services number of anyone you think of on page 19.
personally so you can get excited about them.
How much should you order? Somewhere
between what you need — and where you’re ‰ Review the “Get Started” training
nervous. I say this only halfway in jest. You tools you received from your sponsor.
see, we’ve found that “just what you need” is
a) Listen to the “What You Need to Know
not enough.
First” tape.
You’ll need some inventory for reselling to
b) Read “The Greatest Networker in the
new distributors, samples for temporarily
World” book.
out-of-stock items and personal marketing.
c) Listen to the “Getting Started” tape and
You certainly don’t want to have a garage or
work along in this booklet.
warehouse full of product. But do make sure
d) Listen to the “Secrets of a Dynamic Day”
you have enough product on hand to build
tape. Set aside 15 minutes every morning
your business.
to repeat this process.
* Get them at: http://www.NetworkMarketingTimes.com
‰ Schedule your “Getting Started”
training with your sponsor. ‰ Sign the Commitment Form on the
Ideally, this should take place within 48 next page.
hours of the time you sponsor in.
Success does not come overnight; it takes work.
Schedule between two and four hours for
We ask that you make a one-year commitment to
this training and follow along in this booklet.
your business. Accept the fact that there is a train-
Long distance, this can be done by phone.
ing period. Just like any job or occupation — net-
work marketing takes training. It does not take
‰ Buy a Daily Planner or years or cost thousands of dollars, but you do need
Appointment Book. to learn some new things. Of course, you will
“earn as you learn,” but it’s still a good idea to con-
Bring this to your “Getting Started” training sider your first six months a learning experience.
meeting. For the average networker, working your business
only 7 to 10 hours a week, a one-year commitment
‰ Begin your Prospect List. is a realistic approach. We believe that if you fol-
low our duplicatable system for that time — you
Remember, don’t talk to anyone about your will be so pleased with the results that you will be
business yet. Do that only after you have networking for the rest of your life!

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FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING 3

 COMMITMENT FORM
I ____________________, make the following commitments to
myself in order to build a successful network marketing
organization and ensure a secure future.

I will:

• devote at least 7 to 10 hours a week to my business,

• Spend daily Self-development time, and

• look upon my first 6 months as a learning experience.

I will build my business for at least one year, and then I will
evaluate it accordingly. I recognize that the people I sponsor are
my responsibility. My first responsibility is to become successful
myself, and then duplicate this with my people. I will faithfully
follow the system so my efforts can be duplicated.

Signed: _______________________ Date ___________

Witnessed By: __________________ Date ____________

Make a copy of this page and give it to your sponsor.

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4 FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING

GET STARTED TRAINING
10 Steps to Success

‰ Set your goals.

‰ Schedule your appointment book.

‰ Learn the basic company procedures.

‰ Order your business cards.

‰ Open a business checking account or get

a separate credit card for your business.

‰ Purchase the business-building materials

you will need to get started.

‰ Study the core qualities of a network

marketing leader.

‰ Complete your prospect list of at least

100 names.

‰ Get at least 10 “pre-approach” packs in

circulation.

‰ Schedule your first presentations.

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FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING 5

 10 STEPS TO SUCCESS
1. Set Your Goals ou must decide what you want to do with your network-

Y ing business. Are you just interested in getting your prod-

ucts for free? Are you looking to make a few hundred
dollars to cover your car payment? Or do you want to develop
complete financial freedom? To reach your goals, you must first
determine what they are — then set a timetable to reach them.

Write them down

Goals are a dream with a deadline. That means they must be
written down. You also want to make sure they are specific and
measurable. I believe the average person, following a system, can
achieve financial independence in this business during a 2 to 5
year time period. Think about what you want to do right away;
then think about what you’d like your 2 to 5 year plan to be.
Dream build with your spouse and your sponsor. Reawaken
those wants and desires you used to have — but probably got lost
somewhere along the way. Sometimes we get so busy in the bus-
tle of everyday living that we lose sight of our dreams. It’s impor-
tant that you discover your “burn” — the burning desire that will
keep you focused and motivated during the early development
stages of your networking career. Then fill out the goal form on
page 17.

2. Schedule Your
his a business of your word and a business of appoint-

Appointment T ments. To build effectively, you must plan your work and
schedule your time in the manner that best suits building
your business.
Book You’re already using all twenty-four hours of every day
already. To change your life — and what you’re getting out of it
- you must change the way you’re using your twenty-four hours.
You must carve out at least seven to ten hours a week — exclu-
sively for building your business.
Work closely with your sponsor to determine how to schedule
your seven to ten hours for the first few weeks of your business.
Find out the dates of all upcoming functions for the next ninety
days so you can schedule your work and other obligations around
them. Also, learn the dates of any annual conventions and con-
ferences - these are major events, critical to your success, and you
want to make sure you’re at these.

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6 FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING

3. Learn the Basic o be independent, and proactively build your busi-

Company T ness — you must be able to operate without your

sponsor’s assistance for day-to-day minor matters as
soon as possible. That means learning some of the basic
Procedures company procedures as soon as you can. These include:

z how to order products.

z how to fill out distributor applications, order forms

and requests.

z how to transfer volume.

Set aside a few hours quiet time (Sunday evenings are

ideal for most people) to read your entire distributor kit.
Learn which sections to go to for specific information and
familiarize yourself with the forms. Study the rules and reg-
ulations and learn the code of ethics.

4. Order Your f you’re in business, people expect you to have a busi-

Business Cards I ness card. Check with your sponsor for the style of card
you need and where to order it.

5. Open a Business o run your business in an organized fashion, you

Checking Account T must have a separate checking account. This should

be used exclusively for your business. It’s vital for
good record keeping and it will really help you out at tax
time.
Note: When you order products for your personal family
use — buy them from your own business at retail. For
example, let’s suppose the wholesale price of one of your
products is $7 and the suggested retail price is $10. You
would write a check from your personal account for $10 to
your business account. Of course you already wrote a check
from your business account to your company for $7. The
difference — that $3 — is really a retail profit that should
be credited to your business. You want to be your own best
customer.

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FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING 7

 6. Purchase the heck with your sponsor to see which particular tools

Business-Building C you need to get started right. Some companies or

sponsorship lines have a specific system laid out
which uses certain tools. Others do not. If your company
Materials You does not have a specific system to follow, I would

Need to Get
recommend the following items:

Started 10 Pre-Approach Packs:

• “Lifestyle Freedom Pack”

5 Sets of “Get Started” training

materials:
• “What You Need to Know First” tape
• “Secrets of a Dynamic Day” tape
• “Greatest Networker in the World” book
• “Getting Started” tape
• “First Steps: Getting Started Fast in Network
Marketing” booklet

5 Sets of your “Company Materials”

pack:
• Product catalog or brochures
• Business plan brochure
• Company Audio or Video/Presentation Pack
• “Your Destiny” book OR
• “Future Choice” book
(Check with your sponsorship line for specifics)

Several sets of your “follow-up” pack:

• Testimonial type audios or videos
• Article reprints
(Check with your sponsorship line for specifics)

You greatly enhance your chances for high level success

when you have the resources you need to compete effec-
tively. Make the investment in yourself.

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8 FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING

7. Learn the Core Nine Core Qualities
Qualities of a here are nine key qualities that all top network market-

Network T
ing leaders possesses. Some, or even many of these, you
have already put into action. To be a leader — and set
Marketing Leader remaining ones.
an example that others can duplicate — you must learn the

To practice all nine core qualities means you’ve made and

honored a commitment to “go core.” To develop your business,
you must identify and work with the people in your organiza-
tion who are willing to make this same commitment. Let’s take
a look at these core qualities:

• Use All of the Products

To “go core” means that if your company has a product —
you would never buy a competing product for any reason. A
“Brand X” product purchase takes money out of your business
and puts it in someone else’s. This kind of practice will put you
out of business quickly. A core person never buys “Brand X,”
regardless of sales, convenience or any other reason. It’s sim-
ply bad business. You must use all of your company’s products
that apply to you and be able to talk knowledgeably and enthu-
siastically about them — to effectively build your business.

• Develop A Consumer Group

Your business is driven by the volume produced by sales to
the end consumer. A great deal of those sales will be to distrib-
utors who “buy from their own store” and use the products
themselves. But there are many other people who will benefit
from your products or services — but are not interested in
building a business at this time. These people will become your
consumer group.
It’s critical that you develop this consumer group. This is
good business, because you: service the people who aren’t dis-
tributors, but need your product or service; earn retail income;
develop consistent income you can count on from regular cus-
tomers; and, build personal group volume, which can keep you
qualified to earn many other lucrative bonuses and incentives.
It’s a good goal when you’re just starting out to develop a base
of at least ten retail customers.
NOTE: Please don’t go out trying to sell products retail first
— then attempt to sneak the business in the back door. Present
the whole program — business and products — and let the
prospect decide. Get your retail customers, from the people
who choose not to participate in the business.
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FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING 9

 • Make Regular Presentations
Like every business, network marketing requires consistent-
ly taking action steps. One of the most important of these, is
making regular presentations. Realistically, you need to be
making 1 or 2 presentations a week when you start your busi-
ness (working 7 to 10 hours a week). As your business grows,
you will want to increase this number. When you reach what I
consider “full time” in this business (about 25 hours a week),
you will want to be making 3 to 5 presentations a week. Of
course, not all these presentations will be new prospects that
you want to sponsor personally. Many of them will be presen-
tations you are conducting for your people as you train them
and build depth.
You must consistently make presentations if you want to
grow your business. Don’t be misled into thinking you’re grow-
ing your business with “busy work” (reading manuals, going to
seminars, filling out forms, etc.). These things are important,
but they are support functions to the real business — which is
making presentations to prospects.

• Attend Everything
Functions are the glue that holds your business together.
Attending them helps you grow your business, gives you cru-
cial training and keeps you focused. In your regional area you
will have the chance to attend opportunity showcases, product
workshops and rallies. If these are 2 to 3 hours driving distance,
you will want to attend. There will be other events, such as con-
ventions and leadership conferences which are held annually.
These are major, often life-changing events and you’ll want to
schedule your vacation time around them — so you never miss
one.

• Spend Daily Self-Development Time

If I’ve discovered one truth, it is this: your business will grow
only as fast as you do. Initially, you need recruiting and train-
ing skills. Later, you need time management and organization-
al skills. Ultimately, however, you will need leadership, com-
munication and empowerment abilities. To develop others, you
must first develop yourself.
It’s important that you spend daily self-development time.
For most people, this is best done in the morning, before you
start your day. You might meditate, exercise, listen to inspira-
tional tapes, read — anything that helps you grow your mind,
body and soul. Set aside this time and stick to it.

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10 FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING

 Invest in audiotapes, books and videos that help you devel-
op. Keep tapes in your car to play at every opportunity through-
out the day. Get a portable cassette player and use it when you
go walking or cycling. Also, don’t end your day by watching
the late news then going to sleep. Make sure the last input you
receive before going to bed is positive — even if it’s just read-
ing one paragraph in an inspirational book.
Many companies or sponsorship lines offer programs that
provide positive, inspirational material on a subscription basis.
If you’re in such a situation, you are quite fortunate, because
much of the work of finding and getting good material is
already done for you. Sign up right away and make sure your
people do as well.
NOTE: If your company doesn’t have such a program, or
you would like to supplement your program, I’d like to suggest
that you consider a subscription to my DYNAMIC
DEVELOPMENT SERIES. Each month you’ll receive a
one-hour tape dedicated to exploring the frontiers of body/mind
development.

• Be Teachable
If you want to build your business in the fastest manner pos-
sible — you must be teachable and willing to be coached. You
will find network marketing is quite different from traditional
businesses. Things that work great in sales, simply do not work
well in network marketing. Your sponsorship line has learned
the methods, strategies and techniques that work best in your
business. They will work with you and teach you everything
they know without charging you a penny. Your sponsor is the
repository of all the experience of many generations of distrib-
utors — all the way to the company. Learn from them.

• Become Accountable
For years now, chain letters and money games have been
masquerading as legitimate network marketing programs. This
means those of us in true programs must be beyond reproach.
We must set a standard of integrity much higher than the cor-
porate world.
Network marketing is a business of relationships — and rela-
tionships operate on trust. To earn and maintain that trust —
you must be accountable. We can never tell a lie to our distrib-
utors or customers and be accountable. Accountability also
means that when we write checks, they’re good; when we
promise to work with someone, we follow through; and when

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FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING 11

 we commit to attend an event, we’re there — on time.
Accountability means that when we have a product display with
24 products — there will still be 24 products on the table at the end
of the night. It means never approaching someone else’s prospect
or attempting to steal distributors from another line. You will cre-
ate the culture of your organization. If you do it right — it will
mean you can hold a function and 800 women can leave their purs-
es on their chairs, come back, and find everything exactly as they
left it!

• Edify the Organization

Savvy distributors learn that they must edify their sponsorship
line. When you point out the success and accomplishments of your
sponsors — it makes those sponsors more effective when they
come to work with both your prospects and distributors. Many
times you will find it difficult to be a prophet in your hometown.
Sometimes your friends and relatives aren’t yet ready to accept that
a powerful, positive concept can come from you. By edifying your
sponsorship line — then bringing your prospects to them, you’ll
have support to hold you over until you develop some initial suc-
cess and credibility. Likewise, your sponsorship line can help you
when you’re working with your new distributors.

• Follow the System

Leaders understand that “lone rangers” can be successful
initially — but will not enjoy long term success. For residual
income — and walk-way security, you must follow a step-by-step
duplicatable system.
This means that everyone in your organization uses the same
pre-approach pack, the same company materials pack, employs the
same training procedures and follows a standardized presentation.
This way, the method you use to bring in new people is the same
method they bring in their new people. You are completely dupli-
catable. Regardless of someone’s previous job experience, their
education level or confidence level — they can do the business
exactly the same way you did.
Your sponsorship line has learned what works and what doesn’t.
They have created the system based upon that experience. Follow
the system and you have the resources of the entire sponsorship
line working for you. If you change the system — you lose the ben-
efits of having all those resources at your disposal. Also, when you
change the system — substituting a different tape, changing the
presentation, etc. — you send a message to your people that it’s
OK to change the system.

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12 FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING

 Your first level people change the system a little, so their first
level people change the system a little, and so it goes down to
the group. By the third level, there is no system — so you have
no security, no potential for walk-away, residual income.
Always follow the system!

Go Core!

These nine core qualities are what separates network marketing

leaders from the people who drop by the wayside and never reach
long-term success in the business. Practicing all the core qualities
isn’t easy — it’s not supposed to be. But you must practice them
all if you’re truly interested in building a network where others can
achieve the same success as you.
“Going core” means doing all nine actions, not just the ones you
like. It also takes a substantial investment in yourself. But you will
discover that the people who invest in going core reach dramati-
cally higher levels of success than those who don’t. As a leader
committed to empowering others — you have a responsibility to
go core yourself, and create that culture in your organization.

8. Complete Your his is one of the most important steps. Do not skip it and do

Prospect list of T not do it halfway. Just start writing down the names of
everyone you know. Don’t try to prejudge: “Well, he makes
a lot of money; he won’t be interested,” “She’s not a sales type;
at Least 100 she wouldn’t look at this,” etc. A mistake like that can cost you tens
of thousands of dollars down the road. So do not prejudge, just get
Names down the names.
On your list of 100 there will be 1 or 2 top executives, 3 or 4
midrange executives and 30 to 40 people who will want to use the
products as a consumer — and we don’t know who’s who - and it’s
never who you think it is.
Begin with the memory joggers list. Then look through the busi-
ness cards you’ve collected. Go through your address book and
your holiday card list. Finally, skim through the yellow pages and
scan the occupations as a reminder. Start with accountants, barbers
and contractors, and go to x-ray technicians and zoologists.
Don’t make the classic mistake of thinking of 5 or 6 people who
you think will be interested and stopping there. You will certainly
be disappointed. Make sure you get down at least 100 names so we
can let people sort themselves into the right categories.

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FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING 13

 9.Get at Least 10 his is when your planning ends and your actual business-

“Pre-Approach” T building begins. Now you’ll begin to discover who’s just a

suspect and who’s really a prospect for your business. A
qualifying question and the pre-approach pack will help you through
Packs in the sorting process.

Circulation
A pre-approach pack is a pack of material for conducting the initial
screening of your prospects. This will determine whether you move
forward to making an actual presentation. If your company does not
have a pre-approach pack — I have developed one called the Lifestyle
Freedom Pack for you to use. It is an attractive album that includes an
Escape the Rat Race audiotape and the Money for Life: Creating
Wealth in Network Marketing Special Report. The tape is actually a
live presentation where I am conducting a generic opportunity
meeting. It presents the benefits of the business and helps you qualify
your prospect. After the prospect has reviewed the pre-approach
packet, you can move them to a 1-on-1, or take them directly to a home
meeting.

Here’s how it works:

Look at your names list and pick out the most ambitious, busy, suc-
cessful people on it. These are the people you’ll want to approach first.
The first step is a qualifying question to see if they are “looking.”
Some examples are:
• “Have you ever thought about opening your own business?”

• “Do you like your job? Do you get paid what you’re really worth?”

• “Have you ever thought about developing a second income?”

(For a more extensive list of possibilities, see the “How to Earn at
Least $100,000 a Year in Network Marketing Study Guide.”)

People who seem satisfied with their present job and earnings are
probably not candidates for becoming business-builders at this time.
Remember, we’re looking for people who are looking. If they’re not
looking — skip the pre-approach and presentation steps and see if they
would be interested in becoming a product customer.

Here’s the important part: Never prejudge for your prospect. Don’t
assume that they won’t be interested in the business because they have
a high income or a “good” job. It’s impossible to know who is looking
for a new career. Many times it’s the people with the high-paying sta-
tus jobs that are the most unhappy or dissatisfied. So start by asking
some qualifying questions with the intent of giving out a pre-approach
pack foremost in your mind.
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14 FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING

 To grow exponentially, you must keep 10 pre-approach packs
in constant circulation. Once you get a positive response to one
of your qualifying questions, let them know you have an oppor-
tunity that might meet their needs. Offer to lend them some
information so they can determine if it would be right for them.
Give the pre-approach pack.

NOTE: You will have much more compliance with people

reviewing the materials and a better response if you distribute
them with a sense of urgency. Let your prospects know that you
are moving very rapidly and ask for their commitment to review
the materials within 48 hours. If they tell you that they won’t be
able to get to them for three days — let them know you’ll bring
them back at that time and that you’ll be circulating them to
others in the meantime. And don’t just say this, mean it.
Pre-approach packs can only work for you when they’re out
with prospects. Keep them in constant circulation.

Follow up with your prospects within 48 hours as you

promised. Simply ask your prospect: “Does this look like
something you’d like to explore further?” Their answer will fall
into one of three possible categories.

Category One:
“That looks very interesting for you, but I don’t think I’d be
interested . . .”
These are people who simply didn’t catch the vision. They’ve
seen nothing of the business to excite them. Don’t try to sell or
pressure them. Accept that they may not be ready for the busi-
ness just now and see if they would be interested in using your
products or services.

Category Two:
“That’s one of those pyramid deals, you’re going to prison,
blah, blah, blah . . .”
These are sadly misinformed people who, even sadder, don’t
know they are misinformed. They’ve got their minds made up
and don’t want to be confused with the facts. (And if you’re
using my Lifestyle Freedom Pack — you know they didn’t even
open it, because the Special Report explains the differences
between pyramids and legitimate network marketing.) You
could argue and attempt to enlighten these people, but I don’t
recommend it. It’s better to get your pre-approach materials
back and get away from them as soon as possible.
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FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING 15

 Category Three:
“Wow! What’s the name of your company? What are the
products? How does that work?”
This is the individual you’re looking for. They’re intrigued
by the possibilities, but need more information. This is your
opening to move to Step Two — giving them a presentation. If
it can be done right then and there — do it. If not, schedule a
specific time to do this.
This is the sole reason for the pre-approach pack: to get you
appointments with qualified prospects and prevent you from
making appointments to unqualified prospects.

10. Schedule t’s very possible that your sponsor may offer to conduct a

Your First I home meeting for you to make the presentations to your ini-
tial prospects. Or they may be conducting hotel meetings
that you can bring your people to. They may also help you with
Presentations 2-on-1 presentations with some of your people. Schedule your
first couple of weeks’ presentations with your sponsor and write
them in your planner.
Note: In cases of rapid organizational growth — your spon-
sor may not yet be qualified to make a presentation. If so, that’s
OK go further up the sponsorship line and you will find some-
one to help you.
This is a critical part of your training. As you watch and lis-
ten to your sponsorship line make your initial presentations
(taking good notes, I hope) — you will be learning how it’s
done. The sooner you learn to conduct a presentation your-
self — the sooner you’re on your way to independence.
You can then duplicate this process with your people. By
following this system, you will be building secure lines with the
potential for walk-away, residual income.

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16 FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING

 GOALS
o be effective, goals must be specific, measurable and written down. Take a

T few minutes and write down what you would like to accomplish now. You
may wish to seek some advice from your sponsor in this area.

I will reach 1,000 in group volume by _______________________________.

The reason I started a network marketing business is __________________________

_____________________________________________________________________________

_____________________________________________________________________________

_____________________________________________________________________________

_____________________________________________________________________________

_____________________________________________________________________________

At the end of my six-month training period, I would like to be earning

$______________ a month.

My 2-to 4-year plan is _______________________________________________________

_____________________________________________________________________________

_____________________________________________________________________________

_____________________________________________________________________________

_____________________________________________________________________________

_____________________________________________________________________________

Make a copy of this page and give it to your sponsor.

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FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING 17

 MEMORY JOGGERS
WHOM DO YOU KNOW… WHO IS YOUR... WHO…
named Joe mail carrier was a service buddy
who looks like Tom Cruise newspaper carrier did you go to school with
who just quit smoking dentist used to be your teachers /
who just moved away minister /rabbi / priest professors
in politics florist is your old boss
at the United Way lawyer fixes your TV
that you met on a plane insurance agent worked with you in past jobs
who flies planes accountant went with you to the beach
in radio / TV congressperson owns a restaurant
who looks like Julia Roberts pharmacist installed your appliances
named Cyndy veterinarian is the President of the PTA
who needs extra money favorite waiter/waitress is in the local Chamber of
at the gym chiropractor Commerce
butcher goes to church with you.
WHO SOLD YOU YOUR... baker watched the Super Bowl with
house/condo bank officer you
computer printer is a policeman
carpet optometrist / ophthalmologist is in the military
car travel agent works at the video club
TV/stereo hair stylist is an actor
wedding rings photographer
glasses/contact lenses architect
vacuum exterminator
boat dry cleaner
camper mechanic
furniture landlord
air conditioner grocer ALSO...
appliances carpet cleaner
Tupperware
Get out your holiday card
Tires WHO…
list, your address book and
lives next door
WHO IS RELATED TO YOU... lives down the block any business cards you’ve
Parents lives across the street collected. If someone’s name
Grandparents lives upstairs /downstairs is there — they should be on
Sisters teaches your children your list. Take out the
Brothers was your best man/ushers Yellow Pages and flip
Aunts was your Maid of Honor / through from A to Z to
Uncles Bridesmaids refresh your memory.
Cousins are your babysitter’s parents

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18 FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING

 PROSPECT LIST
1. ___________________________ 26. ___________________________

2. ___________________________ 27. ___________________________

3. ___________________________ 28. ___________________________

4. ___________________________ 29. ___________________________

5. ___________________________ 30. ___________________________

6. ___________________________ 31. ___________________________

7. ___________________________ 32. ___________________________

8. ___________________________ 33. ___________________________

9. ___________________________ 34. ___________________________

10. __________________________ 35. ___________________________

11. __________________________ 36. ___________________________

12. __________________________ 37. ___________________________

13. __________________________ 38. ___________________________

14. __________________________ 39. ___________________________

15. __________________________ 40. ___________________________

16. __________________________ 41. ___________________________

17. __________________________ 42. ___________________________

18. __________________________ 43. ___________________________

19. __________________________ 44. ___________________________

20. __________________________ 45. ___________________________

21. __________________________ 46. ___________________________

22. __________________________ 47. ___________________________

23. __________________________ 48. ___________________________

24. __________________________ 49. ___________________________

25. __________________________ 50. ___________________________

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FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING 19

 51. __________________________ 76. __________________________

52. __________________________ 77. __________________________

53. __________________________ 78. __________________________

54. __________________________ 79. __________________________

55. __________________________ 80. __________________________

56. __________________________ 81. __________________________

57. __________________________ 82. __________________________

58. __________________________ 83. __________________________

59. __________________________ 84. __________________________

60. __________________________ 85. __________________________

61. __________________________ 86. __________________________

62. __________________________ 87. __________________________

63. __________________________ 88. __________________________

64. __________________________ 89. __________________________

65. __________________________ 90. __________________________

66. __________________________ 91. __________________________

67. __________________________ 92. __________________________

68. __________________________ 93. __________________________

69. __________________________ 94. __________________________

70. __________________________ 95. __________________________

71. __________________________ 96. __________________________

72. __________________________ 97. __________________________

73. __________________________ 98. __________________________

74. __________________________ 99. __________________________

75. __________________________ 100. _________________________

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20 FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING

 101. _________________________ 126. _________________________

102. _________________________ 127. _________________________

103. _________________________ 128. _________________________

104. _________________________ 129. _________________________

105. _________________________ 130. _________________________

106. _________________________ 131. _________________________

107. _________________________ 132. _________________________

108. _________________________ 133. _________________________

109. _________________________ 134. _________________________

110. _________________________ 135. _________________________

111. _________________________ 136. _________________________

112. _________________________ 137. _________________________

113. _________________________ 138. _________________________

114. _________________________ 139. _________________________

115. _________________________ 140. _________________________

116. _________________________ 141. _________________________

117. _________________________ 142. _________________________

118. _________________________ 143. _________________________

119. _________________________ 144. _________________________

120. _________________________ 145. _________________________

121. _________________________ 146. _________________________

122. _________________________ 147. _________________________

123. _________________________ 148. _________________________

124. _________________________ 149. _________________________

125. _________________________ 150. _________________________

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FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING 21

 ESCAPING THE RAT RACE FOREVER

You’re about to change your life for the better.

Even more, you’re about to empower many others
to live a better life as well. You’re embarking on a
career of challenge, adventure and growth. There
is no final destination, but rather, a continuous
journey of personal growth. You have a one-way
ticket out of the rat race and toward the lifestyle of
your dreams.

Your future path will not be easy — it’s not sup-

posed to be. But it is simple. Follow the system,
counsel with your sponsor and do the work, seven
to ten hours a week — and you will get to where
you want to go. Your sponsorship line and your
company have a vested interest in your success.
Along with training tools like this booklet, they will
be there to guide you.

Success is attainable if you know what to do —

then consistently approach it step-by-step.

Congratulations! Because you’ve just taken the

most important steps. . .the first ones!

— R. G.

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22 FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING

NOTES:
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________

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FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING 23

 NOTES:
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
_____________________________________
About the author:
For more than 15 years, Randy Gage has been helping people transform self-
limiting beliefs into self-fulfilling breakthroughs to achieve their dreams. Randy’s
story of rising from a jail cell as a teen, to a self-made millionaire, has inspired
millions around the world. This compelling journey of triumph over fear, self-
doubt, and addiction, uniquely qualifies him as an undisputed expert in the arena of
peak performance and extraordinary human achievement. His story and the way he
shares it, demonstrate the true power of the mind over outside circumstances.

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24 FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING

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— 24 audiotape or CD album by Randy Gage

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Growth in Your Network ........................................................................................................................$ 97
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The Lifestyle Freedom Pack .....................................................................................................................$ 16

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Prices subject to change without notice.

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FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING

 First Steps:
Getting Started Fast in Network
Marketing
by Randy Gage

Start keeping more of those new distributors you sponsor. Let's face it,
you're sponsoring good talented people, but do they know-especially
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Remember that you make or break your new distributors in the first
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