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Allamaiqbalopenuniversity, Islamabad: (Department of Mass Communication)

This document provides instructions for an assignment in a Research Methods in Mass Communication course at Allama Iqbal Open University. It lists the contents of the course package and instructions for completing two assignments, including noting to write responses in your own words and to supplement material from readings with other sources. It also provides warnings about plagiarism and penalties for submitting borrowed work.

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104 views4 pages

Allamaiqbalopenuniversity, Islamabad: (Department of Mass Communication)

This document provides instructions for an assignment in a Research Methods in Mass Communication course at Allama Iqbal Open University. It lists the contents of the course package and instructions for completing two assignments, including noting to write responses in your own words and to supplement material from readings with other sources. It also provides warnings about plagiarism and penalties for submitting borrowed work.

Uploaded by

Ali
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOC, PDF, TXT or read online on Scribd
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ALLAMAIQBALOPENUNIVERSITY, ISLAMABAD

(Department of Mass Communication)

Course: Research Methods in Mass Communication Part-I (5629) Semester: Spring, 2020
Level: MSc/PGD (Mass Communication) Total Marks: 100
Credit Hours: 03 Pass Marks: 40

INSTRUCTIONS
1. Assignments 1 and 2 cover units 1–4 and 5–9 respectively.
2. Each assignment carries 100 marks.
3. Write the assignments in your own words.
4. Since the nature of assignment questions requires from you to be more analytical
therefore, supplement material from the study guides with information from other
suggested readings could be incorporate into it. Some of the questions require to include
the examples from Pakistani perspective/setting. So do not simply rehash material from
the study guide verbatim but rely on synthesizing materials from different units of the
study guide in your own language.

LIST OF CONTENTS
This package comprises the following material:
1. Study Guide
2. Assignments 1 and 2
3. Assignment Forms 2 Sets(six Form)
4. Schedule for Submitting Assignments and Attending Tutorial Meetings.

Note: If you find anything missing from the above mentioned material, kindly inform:

The Mailing Officer


Mailing Section
Allama Iqbal Open University
Sector H-8, Islamabad
Best of Luck
Saadia Anwar Pasha
Course Coordinator

1
ALLAMAIQBALOPENUNIVERSITY, ISLAMABAD
(Department of Mass Communication)

WARNING
1. PLAGIARISM OR HIRING OF GHOST WRITER(S) FOR SOLVING
THE ASSIGNMENT(S) WILL DEBAR THE STUDENT FROM
AWARD OF DEGREE/CERTIFICATE, IF FOUND AT ANY STAGE.
2. SUBMITTING ASSIGNMENTS BORROWED OR STOLEN FROM
OTHER(S) AS ONE’S OWN WILL BE PENALIZED AS DEFINED IN
“AIOU PLAGIARISM POLICY”.

Course: Research Methods in Mass Communication Part-I (5629) Semester: Spring, 2020
Level: MSc/PGD (Mass Communication) Total Marks: 100
Credit Hours: 03 Pass Marks: 40

Assignment No. 1
(Unit 1-4)
Q.1 How is scientific method different from other methods of knowledge/knowing? (20)

Q.2 What Sources can be used for selection of a good research topic? Give your own
examples. (20)

Q.3 Elaborate the various elements of research Process. Explain each of them with
appropriate examples. (20)

Q.4 Define the term Scale. Explain Likert Scale, Semantic Differential Scale with
examples . (20)

Q.5 Compare probability and non-probability sampling techniques in terms of their


uses. (20)

2
Assignment No. 2
(Unit 5-9)
Total Marks: 100
Passing Marks: 40

Q.1 What is an experimental design? What are the various types of experimental
design? (20)

Q.2 In which situations researchers use survey design? What are the various types of
survey design? (20)

Q.3 Differentiate between various cohort analysis, trend studies and panel studies.
(20)

Q.4 Elaborate the importance of interview and observation in Social Science research.
(20)

Q.5 Why do we do content analysis? What are the limitations of content analysis? Also
discuss the various steps involved in the process of content analysis. (20)

3
AIOU-AS-265(20)PPU-28-04-2020-650

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