Republic of the Philippines
QUIRINO STATE UNIVERSITY
                                                        Cabarroguis Campus
                                         SYLLABUS IN GE 5-PURPOSIVE COMMUNICATION
I. INSTITUTIONAL MANDATES
  QSU VISION                QSU as the leading center for academic and technological excellence and prime catalyst for progressive and
                            sustainable Quirino Province and Southern Cagayan Valley.
  QSU MISSION               QSU commits to develop competent and morally upright professionals and generate appropriate knowledge and
                            technologies to meet the needs of Quirino Province and Southern Cagayan Valley.
   QSU GOALS                1. Perform the mandated functions of the university through an effective and efficient management system.
                            2. Provide innovative and quality academic programs and produce competent, productive, and committed
                                professionals.
                            3. Generate relevant knowledge and responsive technologies through quality researches.
                            4. Develop and implement techno-transfer programs/modalities through effective and efficient training and extension
                                services.
                            5. Generate adequate resources to support and enhance institutional development.
   CORE VALUES              Quickly and willingly render excellent, ethical, and professional service at all time
                            Seriously pursue academic excellence to produce globally competitive graduates
                            Unitedly promote a working environment for morally upright government servants
QUALITY POLICY              Quality Service Upheld: a continuous commitment in improving our endeavors to meet the satisfaction of our valued
                            stakeholders
QUALITY OBJECIVES           1. Provide continuous excellent instruction to produce competent, productive and committed professional;
                            2. Generate relevant knowledge and responsive technologies through advanced research;
                            3. Develop and implement techno-transfer approaches for sustainable extension activities; and
                            4. Generate adequate resources to support and enhance institutional development.
INSTITUTIONAL OUTCOMES      QSU graduates are expected to:
                            1. Demonstrate a service orientation in their profession
                            2. Participate in various types of employment, development activities, and public discourse, particularly in response to
                                the needs of the communities where they serve including Quirino Province and Southern Cagayan Valley
                            3. Participate in the generation of new knowledge or research and development projects
                            4. Support “national, regional and local development plans.” (RA 7722)
                            5. Preserve and promote the Filipino historical and cultural heritage
GOALS OF THE COLLEGE OF     1. Development of competent teachers in basic education;
TEACHER EDUCATION:                     2. Preparation of competent teachers supportive to national development goals; and
                                       3. Preservation and promotion of desirable values for a dignified teaching profession.
    PROGRAM OUTCOMES                   a. Demonstrate in-depth understanding of the diversity of learners in various learning areas
                                       b. Manifest meaningful and comprehensive pedagogical content knowledge of the different subject areas
                                       c. Utilize appropriate assessment and evaluation tools to measure learning outcomes
                                       d. Manifest skills in communication, higher order thinking and use of tools and technology to accelerate learning and
                                           teaching
                                       e. Demonstrate positive attributes of a model teacher, both as an individual and as a professional
                                       f. Manifest a desire to continuously pursue personal and professional development
II. COURSE DETAILS
   COURSE NO.                          GE 5
   COURSE TITLE                        PURPOSIVE COMMUNICATION
   COURSE DESCRIPTION                   Purposive Communication is about writing, speaking, and presenting to different audiences and for various purposes.
                                        (CMO 20 S 2013). Purposive communication is a three-unit course that develops students’ communicative
                                        competence and enhances their cultural and intercultural awareness through multimodal, tasks that provide them
                                        opportunities for communicating effectively and appropriately to a multicultural audience in a local or global context. It
                                        equips students with tools for critical evaluation of a variety of tests and focuses on the power of language and the
                                        impact of images to emphasize the importance of conveying messages responsibly. The knowledge, skills, and
                                        insights that students gain from this course may be used in their other academic endeavors, their chosen disciplines,
                                        and their future careers as they compose and produce relevant oral, written, audio-visual and/or web-based output for
                                        various purposes.
   NO. OF UNITS                        3
   PREREQUISITE                        N/A
III. COURSE OUTCOMES IN RELATIONSHIP TO PPST
                                      COURSE OUTCOMES                                                                               PROGRAM OUTCOMES
    At the end of the course, the students should be able to:
     Knowledge
     1. Describe the nature, elements, and functions of verbal and non-verbal communication in various and multicultural
          contexts
     2. Explain how cultural and global issues affect communication
     3. Determine culturally appropriate terms, expressions, and images
     4. Evaluate multimodal texts critically to enhance receptive (listening, reading, viewing) skills;
     5. Summarize the principles of academic text structure
Skills
1. Convey ideas through oral, audio-visual, and/or web-based presentations for different target audiences in local and global
   settings using appropriate registers
2. Create clear, coherent, and effective communication materials
3. Present ideas persuasively using appropriate language registers, tone, facial expressions, and gestures
4. Write and present academic papers using appropriate tone, style, conventions, and reference styles
Values
1. Adopt cultural and intercultural awareness and sensitivity in communication of ideas
WEEK NUMBER               TOPIC
     1                    Introduction/Policies/Rules and Regulations/Terms and Conditions
                          VGMO of the College and the Institute
                          Chapter 1
         2                Communication processes, principles, and ethics
         3                Communication and globalization
         4                Local and Global Communication in Multicultural settings
                          Chapter 2
          5               Communication Aids and Strategies using tools of technology
          6
         7-8              Preparing Multimedia Presentation
                          Blogging
       9                  Chapter 3
     10-11                Communication for Various Purposes
     12-13
                          Public Speaking
                          Making Inquiries
                          Chapter 4
         14               Communication for Work Purposes
         15
         16               Communication for employment: The Resume
         17
         18               Communication for employment: The application letter
                            Communication within a company: The Minutes of meeting
                            Interview
V. SUGGESTED                      Wakat G.S., Caroy A.A., Paulino F.B., Jose M.J., (2018) Purposive Communication, Lorimar Publishing Inc.,Quezon
   READINGS AND                     City, Metro Manila
   REFERENCES                     Brown, G. (2009) Wiring the web for global good. Retrieved from https://www.youtube.com/watch?v=yrrJAC84FA
                                  Krizan, A.C. et al. (2014) Business communication theories and best practices. Cenage Learning Asia Pte Ltd
                                  Bullock, r. (2009). The Norton field guide to writing. USA: W.W. Norton & Company, Inc.Computers as tools for
                                    presentations and demonstrations. (2000). Intel Teach to the Future. Intel Corporation.
                                  Johassen, R., Valde, K, & Wheedbee, K. (2008) Ethics in human communication (6 th ed). Waveland Press, Inc.
                                    Longrove, IL
                                  Lucas, S. (2007) The art of public speaking. McGraw-Hill Companies, NY
                                  Menoy Business Communication and report writing; a practical approach. Books Atbp. Publishing Corp. Mandaluyong
                                    City
VI.MATERIALS/EQUIPMEN        slides, laptop computer, printed materials, camera, ruler, video clips, flash drives, cellular phones
   TS
VII. COURSE                 Quizzes,
     REQUIREMENTS           Report Presentation
                            Communication Letter
                            Speech
 VIII. RUBRIC/S FOR      Criteria & Points           NEEDS                   BELOW                  MEETS             EXCELLENT      Points Earned
 ASSESSMENT                  Assigned           IMPROVEMENT            EXPECTATIONS           EXPECTATIONS               WORK
                                                         0                       1                     2                    3
 Communication Letter   CONTENT              Letter is impartial or   Letter is not        Letter is accurate and   Letter is
                                             incomplete. Key          comprehensive or     complete. Key points     comprehensive
                                             points are not clear     completely stated.   are stated and           , accurate and
                                             and incomplete.          Key points are       supported.               complete. Key
                                                                      addressed but well                            ideas are
                                                                      not supported.                                clearly stated
                                                                                                                    and explained
                                                                                                                    well.
                        ORGANIZATION         Organization and         Inadequate           Organization is mostly   Well organized
                                             structure detract from   organization or      clear and easy to        coherently
                                             the letter               development.         follow.                  developed and
                                                                      Structure of the                              easy to follow
                                                         letter is not clear.
               WRITING           Displays major errors   Displays frequent       Displays few errors in   Displays few
               CONVENTION        in spelling,            error in spelling,      spelling, punctuation,   errors in
                                 punctuation,            punctuation,            and grammar sentence     spelling,
                                 grammar and             grammar and             structure.               punctuation,
                                 sentence structure.     sentence structure.                              and grammar
                                                                                                          sentence
                                                                                                          structure.
REPORT          Command of the      Organization of      Clarity of Discussion         Grooming
PRESENTATION    language (20%)         Context                    (40)                  (10%)
                                        (30%)
SPEECH          Command of the      Organization of      Clarity of Discussion         Grooming
                language (20%)         Context                    (40)                  (10%)
                                        (30%)
IX. GRADING            a. The subject follows the QSU grading system which is:
SYSTEM                       Point System        Percentage System
                                 1.00                  98-100
                                 1.25                   95-97
                                 1.50                   92-94
                                 1.75                   89-91
                                 2.00                   86-88
                                 2.25                   83-85
                                 2.50                   80-82
                                 2.75                   77-79
                                  3.0                   75-76
                                  4.0                   71-74
                                 5.00                 70 below
                       b. The following formula shall be used in the computation of students’ grades:
                                       a) Term Grade = CS (60) + Term Examination Grade (40)
                                       b) Final Grade = Prelim Grade + Midterm Grade + Semi-Final Grade
                                                                 3
                       c. Components of Grade
                                           Prelim/Midterm/Final Exam        = 40%
                                           Quizzes                          = 30%
                                           Requirements                     = 10%
                                           Recitation/Participation          = 10%
                                           Assignment/ Attendance            = 10%
                                                                               100%
X. CLASS POLICIES Class Policies
                        1) Examination
                                a) Three (3) examination shall be given per semester as follows: a) Prelim Exam; b) Midterm Exam; and c) Final
                                   Examination
                                b) An examination permit is required of each student before he is allowed to take his examination.
                        2) Proper Conduct
                                Cheating/Plagiarism. Citations or references of copied files shall be included in the submitted requirement.
                                      First Offense:     Resubmission of requirement with the inclusion of citations or references.
                                      Second Offense: Automatic grade of 5.0 for the subject.
                                 Observance on the use of courteous words and appropriate language in the construction of files/requirements.
                         3) Date of submission should strictly be followed.
XI. FACULTY       Name of Faculty:      Lovely M. Dulatre, LPT
INFORMATION       Academic Rank:        Instructor-COS
                          Designations:         BEED Research Coordinator
                          Number:               09975603796
                          Email Address:       leemonte37@gmail.com
                          Consultation Time:
XII. LEARNING PLAN
                                                        TEACHING
                            COURSE                          AND
 DESIRED LEARNING                                                            RESOURCE         ASSESSMENT OF           EXPECTED  PPST
                        CONTENT/SUBJECT MODALITY        LEARNING                                                                       REMARKS
  OUTCOMES (DLO)                                                             MATERIALS          TASKS (ATs)            OUTPUT  MAPPING
                            MATTER                      ACTIVITIES
                                                          (TLAs)
    •  Develop              VGMO of the     Online    Lecture                  Copy of       Oral Recitation and      Reflection
       students’            College and the Printed      discussion         VMGO and           Question and             Paper      1.1.1
       awareness on         Institute       Materials                       syllabus           Answer
       the
    • VMGO of the
       university
   • Describe the        Chapter 1             Online        Modular        Modules            •   Explain the        Essay type    1.1.1
      nature,             Communication       Printed         Approach                            principles and                   1.2.1
      elements,            processes,          Materials                    Online Sources         process of                       1.7.1
      functions of         principles, and     Digital                                             communication
      verbal and non-      ethics              Learning                     Printed                and the ethical
      verbal                                   Non-Digital                  Materials              considerations
      communication       Communication       Learning                                            in
      in various and       and globalization                                Textbooks              communication
      multicultural                            Blended
      contexts                                 Learning                                        •   Write a reaction
   • Explain how                                                                                   paper on
      cultural and                                                                                 communication
      global issues                                                                                challenges in a
      affect              Local and Global                                                        global
      communication        Communication                                                           atmosphere
   • Appreciate the        in Multicultural                                                        and methods
      impact of            settings                                                                for effective
      communication                                                                                and ethical
      on society and                                                                               global
    the world                                                                                    communication
•   Determine
    culturally                                                                                  Cite examples
    appropriate                                                                                  on how to
    terms,                                                                                       enhance one’s
    expressions,                                                                                 ability to
    and images                                                                                   communicate
•   Adopt cultural                                                                               with people
    and                                                                                          from diverse
    intercultural                                                                                cultures.
    awareness and
    sensitivity in
    communication
    of ideas
                                                                     PRELIM
   Evaluate           Chapter 2            Online        Modular                                 Create and        Short
    Multimodal          Communication      Printed         Approach                               present           Video
    texts critically     Aids and           Materials                      Modules                 informative and   Presentati
    to enhance           Strategies using   Digital       Video Lectures                           entertaining      on
    receptive skills     tools of           Learning                       Online Sources          presentations
  • Convey ideas         technology         Non-Digital                                            guided with the   Power
    through oral,                           Learning                       Printed Materials       ways presented    Point
    audio-visual,       Preparing                                                                 on how to         Presentati
    and/or web-          Multimedia         Blended                        Textbooks               present a         on
    based                Presentation       Learning                                               presentation.
                                                                                                                                  1.1.1
    presentations
                                                                                                                                  1.2.1
    for different       Blogging                                                               •    Create a blog
                                                                                                                                  1.7.1
    target                                                                                      promoting one’s
    audiences in                                                                                unique culture and
    local and                                                                                   tradition
    global settings
  • Adopt
    awareness of
    audience and
    context in
    presenting
    ideas
•   Convey ideas       Chapter 3            Online        Modular                                •   creating own                 1.1.1
through oral, audio-     Communication        Printed          Approach       Modules                 speech
visual, and/or web-       for Various          Materials                                               employing         Letters
based                     Purposes             Digital       Video             Online Sources          different         Speech
presentations for                              Learning         clips/Lectures                         concept of
different target        •   Public Speaking    Non-Digital                     Printed Materials       communication
audiences in local                             Learning                                                and effectively
and global settings     •   Making Inquiries                                   Textbooks               deliver a
•    Present ideas                             Blended                                                 speech to an
persuasively using                             Learning                                                audience
appropriate                                                                                                                            1.2.1
language registers,                                                                                •   Write effective                 1.7.1
tone, facial                                                                                           letters of                      1.3.1
expressions and                                                                                        inquiry; create
gestures                                                                                               incident report
                                                                                                       template;
•   Adopt                                                                                              provide
awareness of                                                                                           information
audience and                                                                                           accurately
context in
presenting ideas
                                                                        MIDTERM
•   Apply the           Chapter 4              Online        Modular                               •   Write an          Written
    effective and        Communication        Printed         approach        Modules             effective and         Output
    appropriate            for Work            Materials                                           appropriate print     such as;
    written outputs        Purposes            Digital       Links or Videos Online Sources        and scannable         Minutes of    1.5.1
    for the different                          Learning         for Education                      resume                the
    categories of       •   Communication      Non-Digital      sites about   Printed Materials                          Meeting,
    communication           for employment:    Learning         the topics                         •   Write an          Resume,       1.6.1
    for work                The Resume                                        Textbooks            application letter;   and
    purposes.                                  Blended                                             use the right tone in Application
                        •   Communication      Learning                                            persuading a          Letter
                            for employment:                                                        prospective                         1.71
•   Understand the          The application                                                        employer              Communica
    importance of           letter                                                                                       tional
    taking minutes                                                                                 •   Explain the       Interview/O
    of the meeting      •   Communication                                                          importance of taking nline
                            within a                                                               minutes of a          Interview
•   Apply all the          company: The                                     meeting; and write a
    skills and             Minutes of                                       sample minutes of a
    learned ideas          meeting                                          meeting
    from Purposive
    communication      •   Interview                                        •    Oral Interview –
    subject                                                                 Via zoom/ Video
                                                                            call/Video Chat
                                                                   FINAL
        Prepared by:                      Recommending Approval:                    Approved by:
    LOVELY M. DULATRE                      MIRIAM C. RENIEDO               MAGDALENA N. GUINUMTAD
      Subject Instructor                   BEED, Program Chair                Director for Instruction