Current Issues in Tourism: Click For Updates
Current Issues in Tourism: Click For Updates
To cite this article: Yilmaz Akgunduz & Ovunc Bardakoglu (2015): The impacts of perceived
organizational prestige and organization identification on turnover intention: the mediating effect
of psychological empowerment, Current Issues in Tourism, DOI: 10.1080/13683500.2015.1034094
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Current Issues in Tourism, 2015
http://dx.doi.org/10.1080/13683500.2015.1034094
Introduction
Because of the structural properties of the tourism sector (low wages, long working hours,
the seasonal nature of the job, heavy workloads, etc.), the employee turnover rate in the
hotel industry is very high. The direct consequences of this high rate include issues
related to recruitment and training of employees, and indirect consequences, such as the
demoralization of other employees and customer dissatisfaction, which may give rise to
costs in thousands of dollars (Tracey & Hinkin, 2008). For this reason, the high employee
turnover rate is considered to be one of the most important problems affecting hotel
businesses (Ghiselli, Lalopa, & Bai, 2001). In gaining a competitive advantage by ensuring
hotel customer satisfaction and thereby keeping this advantage going, hotels’ retention of
qualified employees is as important as their attraction and recruitment. In order to
succeed in this, the factors affecting voluntary employee turnover must be controlled by
the managers.
An employee’s accordance with the individual purposes and cultural characteristics of
the business ensures his or her integration with the organization (Riketta, 2005). Those
employees who accept themselves as an integral part of their business organizations
accept the success/failure of the organization as their own (Mael & Ashforth, 1992).
According to the social identity theory, individuals tend to classify the society in which
they live as themselves and others (Asforth & Mael, 1989; Bergami & Bagozzi, 2000).
∗
Corresponding author. Email: yilmazakgunduz@hotmail.com
The first perception of the individuals is the harmony between their values and the society to
which they belong; if there is harmony, they become integrated with the society, and if there
is no harmony, they isolate themselves from the society. For these reasons, when employees
begin to define the characteristics of their organizations as their own, the organizational
identification comes into being (Dutton, Dukerich, & Harquail, 1994). With the forming
of the organizational identification, the internalization of the employees (Asforth &
Mael, 1989) begins to emerge, which is a consequence desired by the organizations.
In the hotel business, in which success depends on customer satisfaction, it is important
to respond to customer complaints quickly; therefore, empowering the employees (De
Zilwa & Wong, 2012) may encourage them to demonstrate behaviours that extend
beyond their expected roles (Thomas & Velthouse, 1990). Empowering employees may
be realized structurally through giving authority and responsibility to the employees and
by psychologically improving their perceptions of meaning, competence, impact, and
self-determination with respect to their professions. In this way, the employees who
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through reinforcement ensures that the customer’s needs are met very quickly. Empower-
ment (Lashley, 2000) is a management policy that supports the employee in order for
her/him to reach the goals, and it aims to ensure that he/she controls the performance. For-
mation of the feeling of reinforcement is a psychological process that is based on motivation
(Conger & Kanungo, 1988). Psychological empowerment is an individual’s feelings of ade-
quacy about the work he/she does (Conger & Kanungo, 1988; Spreitzer, 1996; Thomas &
Velthouse, 1990). The psychological empowering concept consists of four dimensions:
meaning, competence, impact, and self-determination (Thomas & Velthouse, 1990). The
more these four dimensions positively influence the employee, the higher will be the
employee’s levels of motivation and efficiency. Any of these dimensions being at lower
levels, as perceived by the employee, decreases the empowering level. If the manager
shares his or her power and authority with the employees and permits them to express
their ideas to the management, their empowering level will be increased (Conger &
Kanungo, 1988). Determining and addressing the employees’ areas for improvement is
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their performance (Carmeli, Gershan, & Woldman, 2007), job satisfaction (Chiang & Jang,
2008), and organizational commitment (Meyer & Allen, 1984), as well as other positive
organizational outcomes, increase. On the other hand, their negative organizational outcomes,
such as feelings of exhaustion (Kim, Shin, & Umbreit, 2007) and turnover from work,
decrease (Koberg, Boss, Senjem, & Goodman, 1999).
values and goals as if they were his or her own. The employees’ perception that they are
valuable to the organization, which occurs with psychological empowerment, will increase
their motivation for success and make it easier for them to identify with their organization
(Prati & Zani, 2013). When employees are more efficient and more effective, customer sat-
isfaction and loyalty will also increase (Mael & Ashforth, 2001). It has been proven that
employee turnover intentions decrease as their identification with their organizations
increases (Riketta, 2005).
According to the social exchange theory, organizational identification will increase for
those employees who consider their jobs important within their organizations (Spreitzer,
1996; Thomas & Velthouse, 1990), who think that they have an effect on their jobs (Spreit-
zer, 1995), and who perceive that their roles within the organization allow them to demon-
strate their proficiencies. Also according to this theory, parties (the organization/manager/
employee) in an interactive relationship ‘pay back’ in return for the opportunities provided
to them (Cook & Rice, 2003). Otherwise, the social exchange is not possible to be experi-
enced in the long term. Studies conducted in both tourism and non-tourism sectors show
that employees may become integrated with the organization by being empowered.
Based on the precepts of the social exchange theory and on the empirical evidence reported
above, the following hypothesis is proposed:
under the following four categories: material sources, conditions, personal characteristics,
and energy. This theory also maintains that employees will begin to identify with their
organization and develop an intention to stay in the organization in order to ensure
the continuity of the prestige and self-confidence provided to them by the organization.
When employees face the possibility of losing the provided resources, or when they actu-
ally lose those resources, their stress levels increase (Hobfoll, 1989). For this reason, in
order to continue to work in an organization with a high prestige level and to contribute
to the organization’s success, they will increase the level of their performance, which is
not surprising. It has been observed that the seniority factor, which is one of the four
basic fundamentals of the conservation of resources theory, affects the perception of
the organizational identification together with the organizational image, at a good level
and in a positive way (Buoncore, 2009). Moreover, it is expected that employees who
have positive organizational prestige levels will continue to work in the organization
and show positive behaviours in order to protect the self-respect provided to them by
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their membership in the organization (Kim, Lee, Lee, & Kim, 2010). Consequently, it
is expected that the prestige perceived by the employees will decrease their turnover
intentions and that they will consider the authority and responsibilities given to them
as being empowered by the organization. Based on the precepts of conservation of
resources theory and on the empirical evidence reported above, the following hypothesis
is proposed:
or her organization will increase (Liu, Chiu, & Fellows, 2007). Thus, a give-and-take
relationship similar to that in the social exchange theory emerges, the employee’s perform-
ance improves, which demonstrates that he or she wants to stay in the organization (Shore,
Lynch, Tetrick, & Barksdale, 2006). Empowered employees identify with their organiz-
ation, and as a result of this, the intention to quite their job decreases (Benkhoff, 1997;
O’Reilly & Chatman, 1986). When psychological empowerment, which is an important
human resources management policy, is considered in a positive way by the employees,
a serious decrease is observed in the turnover intentions (Eisenberger et al., 1986). Based
on the precepts of the social exchange theory and on the empirical evidence reported
above, the following hypothesis is proposed:
Research method
Sample and data collection
Data were collected from six 5-star and four 4-star hotel businesses in Izmir, Turkey, during
April 2014.The questionnaire was translated from English to Turkish, and back-translated
to English, with the help of three bilingual experts to ensure the quality of the questionnaire
(Brislin, 1970). To accurately extract research topic variables from hotel staff, the study
approach should take into account the various hotel departments. In line with this, and in
order to ensure representation of the features present in 4-star and 5-star hotel environments,
Current Issues in Tourism 7
as well as those present in employees of a comparable standard, the stratified sampling tech-
nique (Hair, Black, Babin, & Anderson, 2010), a random sampling method, is the ideal
application. However, under research conditions in which it is nearly impossible to
obtain a list of staff members working in 4-star and 5-star hotels in Turkey, quota sampling,
a method of non-random sampling, had to be applied. In the creation of quotas, a pro-
portional distribution of the employees in 4-star and 5-star hotels is taken into account
according to the department. In this context, it was based on the distribution rates of
labour specified by Olalı and Korzay (1993). Therefore, the sample was determined as
follows: administrative staff 3.7% (14 staff members); front desk staff 10.3% (40 staff
members); food and beverage staff 53.4% (205 staff members); housekeeping staff
26.8% (103 staff members); and maintenance/repair staff 5.8% (22 staff members).
In total, 450 questionnaires were distributed, and 336 were returned. Four question-
naires were eliminated because they were returned only partially completed, so 332 valid
questionnaires were collected for a response rate of 75%. As shown in Table 1, 207 partici-
pants (63%) were male. The mean average age of the participant respondents was 32 years,
with 90% of them being older than 26. Education levels were mostly college (43%) or uni-
versity (35%). Most employees had previously served in the hotel industry for less than five
years. They worked mainly in three departments: front office, housekeeping, and food and
beverage; 126 employees (38%) were from the food and beverage department.
Measures
Standard scales were used in this study and measured on a five-point Likert scale, ranging
from 1 ¼ strongly disagree to 5 ¼ strongly agree. The Psychological Empowerment Ques-
tionnaire (Spreitzer, 1995) is a 12-item scale that measures an individual’s experience of
psychological empowerment. The scale consists of four sub-dimensions of psychological
empowerment with three items each (e.g. ‘My job activities are personally meaningful to
me’).
The Turnover Intention Scale (Boshoff and Allen, 2000) was used to measure respon-
dents’ intention to leave the hotel. The scale consisted of three items and an example of an
item is ‘I often think about leaving this organization’.
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The six-item scale in the organizational identification section (e.g. ‘If a story in the
media criticized the hotel, I would feel embarrassed’) was adopted from Mael and Ashforth
(1992). All items used the organization in which respondents worked as the referent.
Respondents were asked to report their levels of perceived oneness with their hotel.
Organizational prestige, indicating the ‘degree to which the institution is well regarded
both in absolute and comparative terms’, was measured by eight items from the perceived
organizational prestige scale used by Mael and Ashforth (1992).
Analytical approach
The analysis of the data was done using the Lisrel 8.8. A confirmatory factor analysis (CFA)
was carried out in order to verify the fitness of all the scales. To assess the fitness of the
proposed model, the following measures were used: goodness-of-fit index (GFI), adjusted
goodness-fit-index (AGFI), root mean square error of approximation (RMSEAX), and the
normed fit index (NFI).
Results
Confirmatory factor analysis
The means, standard deviations, and correlations among the variables are presented in Table 2.
The first step in analysing the data was the analysis of the measurement model through a CFA.
Several items were dropped in light of the initial CFA results (e.g. items with standardized
loading below 0.50). Specifically, two items from the psychological empowerment measure
and one item from the perceived organizational prestige measure were removed from
further analysis. The final results of the CFA revealed the following fit statistics: X2 ¼
1276.26; df ¼ 293; GFI ¼ 0.91; AGFI ¼ 0.88; CFI ¼ 0.94; and NFI ¼ 0.92.
Table 3 indicates that all the measures’ coefficients were higher than 0.51, therefore
confirming that all measures were sufficiently reliable. Also, composite or construct
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(increased b coefficient), thereby fully supporting H4b. The values for path estimates can
also be seen in Figure 2; Table 7 shows the results of the proposed hypothesis.
(Fallon & Rutherford, 2010; Horner & Swarbrooke, 2004; Lashley, 2000). Thus, in order to
ensure customer satisfaction and provide a sustainable competitive advantage, hiring qua-
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In this study, it is stated that organizational prestige reduces the turnover intention of the
employees. This finding is similar to the results of previous studies (Al-Sakarnah & Alhaw-
ary, 2009; Herrbach, Mignonac, & Gatignon, 2004; Mignonac et al., 2006). The way in
which customers, competitors, suppliers, family, and friends perceive the organization is
important for the employees. Employees working in a high-prestige organization will
have higher self-esteem as they think that they contribute to that prestige. For this
reason, employees will demand to continue working in an organization with a prestigious
organization image according to other people and entities. Even if financial gain presented
by the highly prestigious organization is below the satisfactory level, employees may
demand to stay in the organization due to provided self-esteem.
It can be said that managers who give consideration to shareholder satisfaction and
social responsibility will be useful in raising the prestige of an organization. So, it will
be possible for the organization to join the ranks of other highly prestigious organizations
over time. When employee candidates have the opportunity to choose the organization, they
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will demand to work in highly prestigious organizations that are also appreciated by other
people, as well as preferring organizations with values and targets that comply with their
own. The main reason is that highly prestigious organizations have higher work safety,
and they see those organizations as a good reference on their career path. This enables
the employee candidate pool of the highly prestigious organizations to be larger. Employees
within a highly prestigious organization will not have an intention to leave the organization.
Another finding of this study is that employees’ intention to leave the job decreases
when they believe that they are supported by the organization. This finding is similar to
the study findings in which it is stated that psychological empowerment reduces the turn-
over intentions of the employees (Bhatnagar, 2012; Klerk & Stander, 2014; Seibert, Wang,
& Courtright, 2011). Self-esteem and job satisfaction of the employees who believe they are
empowered psychologically will increase (Laschinger, Finegan, Shamian, & Wilk, 2001).
Furthermore, when employees realize that they are supported and empowered by their man-
agers, they have more confidence in their managers (Ergeneli, Arı, & Metin, 2007). For this
reason, it will not be surprising that empowerment, which increases the employees’ self-
esteem, their confidence in their managers, and their job satisfaction, decreases their turn-
over intention. In order to raise the employees’ perception of psychological empowerment,
employees are required to increase their impact, competence, meaning, and self-determi-
nation regarding the job. In order to do this, the job should be valuable for the employees;
they are required to have an effect on resolutions made regarding the job; they are required
to have the necessary skill to perform the job and to have the power to choose the processes
regarding the job. It is possible to say that hotel managers who enable this empower the
employees psychologically. So, it can be enabled to meet the customer needs and to
resolve quickly the customer complaints, which are the main purposes in reinforcing the
employees.
In this study, it is stated that psychological empowerment has a role of mediator in the
relation of both organizational prestige and turnover intention. When perceptions of the
employees relating to organizational prestige and organizational identification are positive,
their perceptions of psychological empowerment affect the turnover intentions. When
employees discover that they are reinforced within the organization, their voluntarily inten-
tion to leave the organization, which they see as highly prestigious and something with
which they identify, will decrease.
As a result, and as the findings of this study empirically prove, psychological empow-
erment has a mediator role in the effect of organizational prestige and identification on turn-
over intention of the employees in the tourism sector. Findings of this study, realized in its
14 Y. Akgunduz and O. Bardakoglu
sampling of 4-star and 5-star hotel employees, show that organizational prestige, identifi-
cation, and psychological empowerment perceptions must be regarded in order to decrease
the turnover intentions of the employees.
implement the random sampling method and thus to reach more generalized and valid con-
clusions. Additionally, performing similar studies in tourism businesses other than hotels may
offer opportunities to comparatively examine the issues of psychological empowerment,
organizational identification, turnover intention, and perceived organizational prestige in
terms of the tourism industry. Thus, utilizing the classification of tourism businesses in a
study may result in the development of valuable recommendations for managers.
This study was performed within the scope of the following variables: psychological
empowerment, organizational identification, turnover intention, and perceived organiz-
ational prestige. In future studies, giving place to statements related to these variables,
together with personality traits and organizational silence, will help to test different hypoth-
eses and make new inferences. Thus, in the sphere of hotel management, where service is
key, inferences regarding various organizational behaviours of the employees can be
obtained, and making practically oriented and employee-driven decisions that do not
ignore organizational objectives at the managerial level can be supported.
Disclosure statement
No potential conflict of interest was reported by the authors.
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