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IE Matrix

The document provides data for 7 items including their internal and external factor evaluation weighted scores. It asks to illustrate this data on an Internal-External matrix, labeling each item with its corresponding conclusion about whether it should be grown and built, held and maintained, or harvested and divested. The matrix provided divides internal and external factors into strong, average, and weak categories to plot each item and determine its region.

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Jan Gelera
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0% found this document useful (0 votes)
537 views1 page

IE Matrix

The document provides data for 7 items including their internal and external factor evaluation weighted scores. It asks to illustrate this data on an Internal-External matrix, labeling each item with its corresponding conclusion about whether it should be grown and built, held and maintained, or harvested and divested. The matrix provided divides internal and external factors into strong, average, and weak categories to plot each item and determine its region.

Uploaded by

Jan Gelera
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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1) Given the following data, illustrate Internal-External (IE) Matrix, label each item with

conclusions.

Given Data

Item IFE weighted EFE weighted Conclusion


score score
1 2.8 1.3 Region 3 - Harvest or divest
2 3.5 1.5 Region 2 - Hold and maintain
3 1.2 2.4 Region 3 - Harvest or divest
4 2.0 1.2 Region 3 - Harvest or divest
5 1.8 1.7 Region 3 - Harvest or divest
6 3.8 3.5 Region 1 - Grow and Build
7 3.1 1.6 Region 2 - Hold and maintain

IE Matrix

IFE

Strong Average Weak


3.0 to 4.0 2.0 to 2.99 1.0 to 1.99

4.0 3. 0 2.0 1.0


High I II III
6 1.1 to
5
2 3.99

1 3 4
EFE 7

IV V VI
Medium
1.1 to 2.99

VII VIII IX
Low
1.0 to 1.99

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