The Top 5 Ways to Analyze Your
Website & Online Presence
     3. CRAZY EGG
What is Crazy Egg?
• A program you can install on pages of your
  website to see how users are clicking and
  scrolling through your website.
What is Crazy Egg Used For?
•   Getting better insight into what people are doing when
    they come to your website.
What is Crazy Egg Used For?
•   Getting better insight into what people are doing when
    they come to your website.
•   If considering a redesign, use Crazy Egg to get a better
    understanding of what people are doing/what’s working
    on your current website.
What is Crazy Egg Used For?
•   Getting better insight into what people are doing when
    they come to your website.
•   If considering a redesign, use Crazy Egg to get a better
    understanding of what people are doing/what’s working
    on your current website.
•   See what is and isn’t drawing people in and generating
    clicks.
What is Crazy Egg Used For?
•   Getting better insight into what people are doing when
    they come to your website.
•   If considering a redesign, use Crazy Egg to get a better
    understanding of what people are doing/what’s working
    on your current website.
•   See what is and isn’t drawing people in and generating
    clicks.
•   Understanding where important content should be placed
    on your website.
There are 5 Different Reports You
Can Use
 1.   Heatmap
 2.   Scrollmap
 3.   Confetti Map
 4.   Overlay
 5.   List View
Heatmap
          The heat map is a
          visualization of
          where your visitors
          are clicking.
Scroll Map
             The scrollmap shows which parts of
             the page are viewed most often by
             your visitors.
Confetti Map
The confetti report pinpoints exactly where a person clicks.
Overlay
 The Overlay report is the quantification of the Heatmap.
List View
            The list feature
            makes it very easy
            to see all the
            elements that got
            clicks.
What to Check
  Monthly
What to Check Monthly…
• Where the hot spots are on your pages.
• How far people are scrolling on your
  pages (where appropriate move important
 information to make sure it gets seen).
Join us for the next video:
 Google Search Console