(Rela seem can neon amt animate | | What do you write? 1 As businesspeople often receive a huge number of emails, it is important to ensure that yours will be noticed and read. Look at the strategies 1-5 for getting the attention of the reader and match them with the parts a-e of the email below. 1 Emphasise key information or any action that is required (for example, if you need a response by a certain date), 2. Include a relevant subject line to clarify the purpose of the email 3 Provide any necessary context or background information that the reader will need. 4 Open with an appropriate salutation (Hi .. or Hello ... for people that you know and Dear ... for someone you are contacting for the first time). 5 When consolidating contact, refer to when and where you met the person, Subject: [Texrouts rain cue niomaion It was good to meet you atthe presentation last Friday [As we discussed, Teamworks has an impressive record of achievement in corporate training ‘As there is limited avalabiliy on both courses, please get back to mo by the end ofthe weok if you would lke to ook places. Task 1 Objective: Make a strong start You work in the sales department of nTAG. Write an email to Mark Curtis, who you met for the first time at a conference last week. He would like to know what information can be included on the badges and what the advantages are for conference organisers and delegates. You are in his area on Friday; offer to visit his office and give a more detailed demonstration of the badge. (For more information on nTAG, look again at Unit 1.) 18 m@ Writing 1| What do you think? 8 be: Many people now work in ‘virtual teams’, which means that all, or almost all, of their communication is via email. Itis still important to build a good relationship with other team members even if you never meet them, A.US company is working with a Japanese distributor to launch a new model (the Titan) in Japan. The US export manager replies to Yoshio Kurimoto about the launch schedule. Look at his email message below. Do you think the tone of it will help to build good team spirit? Why? / Why not? Subject; [Proteunch sats contoronce D Attechments: ame | vero Dear Yoshio ‘The dates you've ho one fom hare + tedium |B ZU Tie Bl set for the pre-launch sales conference (12-13 July) ar@:no good. | told you in my lat email that Wil be free to attend that week. You'll have to change ito the fllowing week, | received the photos and have passed thom on ta the communications team to inckide in our newsletter ‘Send me the new dates asap so that we can finalise our own schedule. a. What do you write? 2 Task 2 Look at the suggestions 1-4 for making your emails to colleagues more friendly and diplomatic. Match them with the phrases a-h. 1 Make requests polite and show a This is just to remind you that we consideration for people's need to have your notes by the Bth workload so that we can . 2 Show appreciation for other b_ Have a good trip next week! people's help or good work ¢ I'mafraid there seems to be a 3. Be fair and constructive if you discrepancy / misunderstanding / need to criticise or point out slight problem errors dd Many thanks for sending .. 4 Include some friendly Thanks very much for all your hard conversation and end with work on this. Blonds erecting nr good £ realise you are very busy at present, but could you .? [really like your ideas ~ they're great! hh Lwon't be at my desk next week as 'm off to the sales conference in Jakarta ~ should be fun! mmar refer al forms, page 86 Objective: Be friendly and diplomatic Use appropriate phrases to expand the email in What do you think? into an email that is friendly and diplomatic. Refer to the launch schedule. Show consideration for the fact that changing the date will affect other scheduled events, too. Wish Yoshio success with the ad campaign. Writing 1 M19