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Data & SEO Quiz for Students

This document contains 34 multiple choice questions about topics related to data analysis, big data, search engines, and business analytics. Each question has a question text and 4 possible answer choices. The questions cover topics such as the definition of analysis, sources of big data, types of data, search engine ranking, structured vs unstructured data, metadata, PageRank, crawling, indexing, characteristics of big data such as volume and variety, descriptive and predictive analytics, and the business analytics process.

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Breuk Pezi
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0% found this document useful (0 votes)
726 views29 pages

Data & SEO Quiz for Students

This document contains 34 multiple choice questions about topics related to data analysis, big data, search engines, and business analytics. Each question has a question text and 4 possible answer choices. The questions cover topics such as the definition of analysis, sources of big data, types of data, search engine ranking, structured vs unstructured data, metadata, PageRank, crawling, indexing, characteristics of big data such as volume and variety, descriptive and predictive analytics, and the business analytics process.

Uploaded by

Breuk Pezi
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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1
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What is Analysis?

Select one:
a. It is concerned about how data is studied
b. It focuses more on insights extracted through testing
c. It is concerned about what knowledge is gained from data
d. None of the choices
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Which of the following is a main source of Big Data?

Select one:
a. Social Data
b. Volume
c. Data Availability
d. Variability
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Its most common example is social media

Select one:
a. Social data
b. Transactional data
c. Machine data
d. None of these
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Identify the correct web page for each rank from highest to lowest. For pages with the same
ranking, follow the alphabetical order.
Find the 6th highest rank.

Select one:
a. A
b. D
c. B
d. C
Clear my choice

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Identify the correct web page for each rank from highest to lowest. For pages with the same
ranking, follow the alphabetical order.
Find the 5th highest rank.

Select one:
a. K
b. E
c. F
d. I
Clear my choice

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It has metadata and a fixed length and format

Select one:
a. Unstructured Data
b. Constructive Data
c. Structured Data
d. Unconstructive Data
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It is not visible on the web page itself but it is visible to search engines.

Select one:
a. None of these
b. Meta tag
c. Heading tag
d. Title tag
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What is a PageRank?

Select one:
a. It works by counting the number and quality of links to a page to determine a rough
estimate of how important the website is
b. None of these
c. It works by correcting the number and quality of links to a page to determine a rough
estimate of how important the website is
d. It works by counting the number and quality of links to a page to determine an exact
estimate of how important the website is
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Question 9
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It is a process used by search engines to find information in the Internet.

Select one:
a. Basic Search
b. Initial Search
c. Crawling
d. Indexing
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Question 10
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Which of the following is a key enabler of Big Data?

Select one:
a. Volume
b. Unstructured Data
c. Transactional Data
d. Data Availability
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The _____ it is not visible on the web page itself but it is visible to search engines.

Select one:
a. Title
b. Heading tag
c. Header
d. Meta tag
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Data is refined into more usable forms

Select one:
a. Explore the data
b. Defining the business needs
c. Analyse the data
d. Predict what is likely to happen
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It refers to the different types of data

Select one:
a. Velocity
b. Volume
c. Variety
d. Value
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When your Internet connection gets interrupted, you will lose control of your resources.

Select one:
a. Vendor lock-in
b. Limited control
c. Internet dependence
d. Security
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Which of the following is main defining characteristic of Big Data?

Select one:
a. Variability
b. Processing Capacity
c. Variety
d. Veracity
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It is the ability to improve or add value to something

Select one:
a. Data
b. Knowledge
c. Wisdom
d. Information
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What is the last step in adding basic SEO to HTML files?

Select one:
a. Enter predetermined texts
b. Open Notepad or Testpad in your computer
c. Double click your file to open it in your default web browser
d. Save your file
Clear my choice

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It takes into account the results of descriptive and predictive analytics and suggests decision
options

Select one:
a. Predictive analytics
b. Any of these
c. Prescriptive analytics
d. Descriptive analytics
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It is the main characteristic of Big Data

Select one:
a. Variety
b. Volume
c. Value
d. Velocity
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What is Big Data?

Select one:
a. An accumulation of data that is too large and complex for processing by traditional
database management tools
b. An accumulation of data that is too large and simple for processing by traditional
database management tools
c. An accumulation of data that is too large and complex for processing by advanced
database management tools
d. An accumulation of data that is too large and simple for processing by advanced database
management tools
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Identify the correct web page for each rank from highest to lowest. For pages with the same
ranking, follow the alphabetical order.
Find the 4th highest rank.

Select one:
a. J
b. A
c. G
d. D
Clear my choice

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It can also be used in SEO because search engine algorithms tend to pay more attention to
texts in heading tags than normal text.

Select one:
a. Description meta tag
b. Homepage title
c. Heading tag
d. Title tag
Clear my choice

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Dealing with highly sensitive information is _____

Select one:
a. Limited control
b. Security
c. Vendor lock-in
d. Internet dependence
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What is Step 2 in the business analytics process?

Select one:
a. Defining the business needs
b. Explore the data
c. Analyse the data
d. Optimise
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It is done before clicking your file to open in your default web browser

Select one:
a. None of these
b. Open Notepad or Testpad in your computer
c. Save your file
d. Enter predetermined texts
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Refined data is further examined to extract more actionable insights

Select one:
a. Predict what is likely to happen
b. Defining the business needs
c. Explore the data
d. Analyse the data
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What is a Search Engine?

Select one:
a. Any of these
b. It is a software system that is designed to look for information on the Internet
c. It is a software system that is designed to compile information on the Internet
d. Is a software system that is designed to compress information on the Internet
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Question 28
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It is anything that can be stored and processed by a computer

Select one:
a. Knowledge
b. Data
c. Wisdom
d. Information
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Question 29
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Which of the following is main defining characteristic of Big Data?

Select one:
a. Volume
b. Structured data
c. Variability
d. Visualization
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Question 30
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It examines data from the past to create forecasts or predictions about future events

Select one:
a. Descriptive analytics
b. Prescriptive analytics
c. Any of these
d. Predictive analytics
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This involves understanding what problem needs to be solved or what goal needs to be
achieved

Select one:
a. Explore the data
b. Defining the business needs
c. Predict what is likely to happen
d. Analyse the data
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Question 32
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_____ is used to come up with the best course of action.

Select one:
a. Diagnostic analytics
b. Prescriptive analytics
c. Predictive analytics
d. Descriptive analytics
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Question 33
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It is the interpretation of historical data to understand past events or the current state of
things

Select one:
a. Predictive analytics
b. Prescriptive analytics
c. Any of these
d. Descriptive analytics
Clear my choice

Question 34
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What is the first step in adding basic SEO to HTML Files?

Select one:
a. Double click your file to open it in your default web browser
b. Save your file
c. Enter predetermined texts
d. Open Notepad or Testpad in your computer
Clear my choice

Question 35
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It refers to how many operations a processor can perform in a given amount of time

Select one:
a. Processing capability
b. Data availability
c. Data storage
d. Data retrieval
Clear my choice

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Identify the correct web page for each rank from highest to lowest. For pages with the same
ranking, follow the alphabetical order.
Find the 8th highest rank.

Select one:
a. A
b. F
c. C
d. H
Clear my choice

Question 37
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It is the application of knowledge

Select one:
a. Information
b. Wisdom
c. Data
d. Applied knowledge
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What is a Crawler Bot?

Select one:
a. It corrects data about the web pages that they visit
b. Any of these
c. It organizes data about the web pages that they visit
d. It collects data about the web pages that they visit
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Identify the correct web page for each rank from highest to lowest. For pages with the same
ranking, follow the alphabetical order.
Find the 9th highest rank.

Select one:
a. H
b. G
c. K
d. I
Clear my choice

Question 40
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Which of the following is a key enabler of Big Data?

Select one:
a. Velocity
b. Social Data
c. Processing Capacity
d. Machine Data
Clear my choice

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All of these are true about Search Engine Optimization, EXCEPT;

Select one:
a. It looks for information in the internet.
b. None of these
c. It is a practice that aims to improve the ranking of a website in search engine results.
d. It is basically a quest to get your website to the top of the search results list.
Clear my choice

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What is Step 3 in the business analytics process?

Select one:
a. Optimise
b. Defining the business needs
c. Analyse the data
d. Explore the data
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Identify the correct web page for each rank from highest to lowest. For pages with the same
ranking, follow the alphabetical order.
Find the page with the highest rank.

Select one:
a. I
b. E
c. K
d. B
Clear my choice

Question 44
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It can be defined structured or organized information that creates awareness or


understanding

Select one:
a. Data
b. Information
c. Knowledge
d. Wisdom
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Question 45
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What is Step 1 in the business analytics process?

Select one:
a. Defining the business needs
b. Optimise
c. Analyse the data
d. Make a decision and measure the outcome
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Question 46
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It is a data plus context or meaning

Select one:
a. Data
b. Wisdom
c. Knowledge
d. Information
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This is the result when a data is defined.

Select one:
a. Wisdom
b. Defined Data
c. Knowledge
d. Information
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It is defined as the usefulness of data

Select one:
a. Value
b. Volume
c. Veracity
d. Variability
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It is mainly an IaaS provider but many of its services fall under the PaaS category. They also
offer tools that fall inder SaaS

Select one:
a. Amazon Web Services
b. Microsoft Azure
c. Slack
d. Google App Engine
Clear my choice

Question 50
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It is the main factor that makes big data possible.


Select one:
a. Processing capability
b. Data storage
c. Data availability
d. Data retrieval
Clear my choice

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