Flipkart
Logistics and Supply Chain
Management
Presented by:
▪ Punam Telang
▪ Anjali Gupta
▪ Tejal Hanumalla
▪ Payal Tharwani
▪ Akshay Pawar
Index
1. Introduction
2. Product portfolio
3. Company structure
4. Supply chain
5. User Interface
6. Payment Modes
7. Receipt generation
8. After order process
9. Delivery pathway
10. Supply chain structure of Flipkart
Introduction
Contd..
Type of business:- Private
Founded:- 2007; 11 years ago
Headquarters:- Bengaluru, India
Founder(s):- Sachin Bansal & Binny Bansal
Services:- Online shopping
Revenue:- Increase 15,129 crore (US$2.4 billion) (2016)
Employees:-30,000 (2016)
Website:- www.flipkart.com
Product Portfolio
Company Structure
The entire organizational structure of Flipkart is organized in
three broad teams
Product and Business
Technology Development
Operations
Website
Vendor Management Procurement
Management
ERP System Sales Management Warehouse
Logistics
Pricing Strategies
Customer Support
What is Supply Chain?
➢ Supply chain is the flow of material, information, money and services
from raw material suppliers through factories and warehouses to the
end customer.
➢ It involves dynamic and constant flow of information, products
and funds between different stages and stakeholders.
➢ The customer is the most important and integral part of the supply
chain. Neglecting the customer in this chain can cause breakdown of the
entire process.
User Interface
Payment Method
Receipt Generation
➢ Order No: OD203579542
➢ This contains all information i.e..,
➢ Product Code, Date of Purchase, Reference No, Delivery
Area Code
➢ Helpful in easy tracking of orders
ONLINE TRACKING
➢ Order No:- OD203579542
➢ Flipkart Logistics Agency
➢ Customer enters order no. , and he gets
➢ Real time update of the shipment status
Process after order: Technology
• There's lots of technology involved but also lots of
humans, which slows things. Because buyers
always need their products delivered faster
• Flipkart are constantly in search of technology
that can automate the order-to-delivery process to
be quicker and error-free.
Process after order: Product
➢ Typically, once an order is placed with an online marketplace, its system
checks the customer's delivery pin code and the order is directed to a
warehouse that has the product in stock and is closest to that location.
Pick to dispatch cycle
Pick to dispatch cycle
➢ The pick-to-dispatch cycle typically involves humans
picking the correct product in order, packaging it and
dispatching it to a delivery person.
➢ Picking the right product involves the warehouse staff going
around the facility with tote bags and a list of items on their
handheld devices.
These devices optimize the route within the warehouse for
them, so they know where exactly a product is stored and in
what order to fill their bags.
Pick to dispatch cycle
Delivery pathway
Delivery pathway
Delivery pathway
Delivery & Logistics
No. of order served Daily > 30,000
Logistic body is assigned Customer product
Location of the delivery location
product is (Delivery cost-Free
Parameter = city, locality, Type If ordered > 500 Rs.
Identified
Of product, Cost definition etc. Else Rs. 40 extra)
Automated Software Sends Information about the
product Delivery to these logistics body
LOGISTICS NETWORK
Final Procedure
Product delivered
After Sales Services
1. 30-DAY Money back guarantee
Unsatisfied Calls/Connects Product Replacement
Customer with flipkart returned or money is
customer service by logistics returned in the
partners account
2. E-WALLET Feature ( flipkart adds new dimensions to its operating cycle)
Loyal Deposit Use it for further
Customer more money purchases
3. Reporting & Analytics
On the basis of your past Schemes/ Discount/ Offers/
Behavioral purchase Recommendations are generated
4. Reviews
First to review Certified Buyer
FLIPKART : SUPPLY CHAIN