ST.

JOHN PAUL II COLLEGE OF DAVAO

SENIOR HIGH SCHOOL DEPARTMENT

Physically Detached Yet Academically Attached

SIMPLIFIED COURSE PACK (SCP) FOR SELF-DIRECTED

LEARNING

Media and Information Literacy

This Simplified Course Pack (SCP) is a draft version only and may not
be used, published or redistributed without the prior written consent of
the Academic Council of SJPIICD. Contents of this SCP is only intended
for the consumption of the students who are officially enrolled in the
course/subject. Revision and modification process of this SCP are
expected.

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 ST. JOHN PAUL II COLLEGE OF DAVAO
SENIOR HIGH SCHOOL DEPARTMENT

Physically Detached Yet Academically Attached

Vision By 2023, a recognized professional institution providing quality,

economically accessible, and transformative education grounded on
the teachings of St. John Paul II.
Serve the nation by providing competent JPCean graduates through
quality teaching and learning, transparent governance, holistic
Mission
student services, and meaningful community-oriented researches,
guided by the ideals of St. John Paul II.
● Respect
● Hard Work
● Perseverance
Core Values
● Self-Sacrifice
● Compassion
● Family Attachment
● Inquisitive
● Ingenious
Graduate Attributes
● Innovative
● Inspiring
Course Code/Title SJPCS16/Media and Information Literacy
Course Description The course introduces the learners to basic understanding of media
and information as channels of communication and tools for the
development of individuals and societies. It also aims to develop
students to be creative and critical thinkers as well as responsible
users and competent producers of media and information. Semester
2, Quarter 3, 40 hours 1. Introduction to Media and Information
Literacy: a. Media Literacy b. Information Literacy c. Technology
Literacy The learner demonstrates understanding of media and
information literacy (MIL) and MIL related concepts. The learner
organizes a creative and interactive symposium for the community

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 ST. JOHN PAUL II COLLEGE OF DAVAO
SENIOR HIGH SCHOOL DEPARTMENT

Physically Detached Yet Academically Attached

focusing on being a media and information literate individual.

Course Requirement Creative Symposium: Media and Information Literate Individual
Time Frame 80 Hours (40 Hours for 3rd Quarter and 40 Hours for 4th Quarter)
Grading System DepEd Grading System (Applied Subjects)

Contact Details
Instructor Mea Chona P. Estose, LPT (09075907886)
SHS Principal Roxan Rubic-Remorosa, PhD (09463328135)

Course Map

Media and Information Literacy Simplified Course Pack (SCP)

SCP-Topics: 3rd Quarter SCP- Topics: 4th Quarter

Introduction to Media and Information Current and Future Trends of Media and
Week 1 Week 8
Literacy Information

The Evolution of Traditional Media to Media and Information Literate

Week 2 Week 9
New Media Individuals

Week 3 Media and Information Sources Week 10 People Media

Text, Visual, Audio and Motion Media

Week 4 Media and Information Languages Week 11-12
and Information

Legal, Ethical, and Societal Issues in Manipulatives/Interactive and Multimedia

Week 5-6 Week 13
Media and Information Information and Media

Week 7 3rdt Quarter Examination Week 14 4th Quarter Examination

Welcome Aboard! The course introduces the learners to basic

understanding of media and information as channels of
communication and tools for the development of individuals and

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 ST. JOHN PAUL II COLLEGE OF DAVAO
SENIOR HIGH SCHOOL DEPARTMENT

Physically Detached Yet Academically Attached

societies. It also aims to develop students to be creative and critical

thinkers as well as responsible users and competent producers of
media and information. The learner will demonstrate understanding
of media and information literacy (MIL) and MIL related concepts.
The learner organizes a creative and interactive symposium for the
community focusing on being a media and information literate
individual.

Week 1 Introduction to Media and Information Literacy

Introduction to Media and Information Literacy:
Lesson Title
Communication, Media and Information
1. Describes how communication is affected by media
and information
2. Identifies the similarities and differences of media
literacy, information literacy, and technology literacy
3. Editorializes the value of being a media and
Learning Competency information literate individual
4. Identifies characteristics /describes a responsible
user and competent producers of media and
information.
5. Shares to class media habits, lifestyles and
preferences
Time Frame 3:00-4:00 PM-MT LEC/12:00-2:00 PM-SAT LAB

At SJPIICD, I Matter!

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 ST. JOHN PAUL II COLLEGE OF DAVAO
SENIOR HIGH SCHOOL DEPARTMENT

Physically Detached Yet Academically Attached

I
LEARNING NTENT!
Terms to Ponder

This section provides meaning and definition of the terminologies that are
significant for better understanding of the terms used throughout the simplified
course pack of Media and Information Literacy. Having you intuitively understand
words from their use in readings or in class is the best solution to learn
vocabulary. By learning and understanding these terms, you can become more
adept at properly using the discipline specific vocabulary and through practice
acquire a better understanding of the related concepts.

Communication. Is the “act or process of using words, sounds, signs, or

behaviors to express or exchange information, ideas, thoughts, feelings, etc. to
someone else.”

Media. Media refers to the combination of physical objects used to communicate

or mass media communication through physical objects, such as radio, television,
computers, telephone, mobile phone, film, etc. It also refers to any physical object
used to communicate media messages.

Literacy. The ability to identify, understand, interpret, create, communicate and

compute, using printed and written materials associated with varying contexts.
Literacy involves a continuum of learning, wherein individuals are able to achieve
their goals, develop their knowledge and potential, and participate fully in their
community and wider society.

Essential Content
Introduction to Media and Information Literacy by (Hidalgo, L. C., &
Mopera, M. A., 2015)

HOW COMMUNICATION IS AFFECTED BY MEDIA AND INFORMATION

The ways of conveying information have evolved; nowadays, people are

quick to get messages and information through the different media of
communication. Communication plays a pivotal role in human development.
Humans have always communicated with one another even before traditional
media were developed and made communication easier and faster.

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 ST. JOHN PAUL II COLLEGE OF DAVAO
SENIOR HIGH SCHOOL DEPARTMENT

Physically Detached Yet Academically Attached

The word media was derived from the Latin word medius, which means
“middle.” It is the plural of medium, which refers to the tool people use to
meditate or facilitate the transfer of communication between a sender and a
receiver.

A sender, in the communication process, is the source of the message

who may use a channel (medium) to send the message to a receiver or to an
audience. These receivers actively perform the role of interpreting messages
they receive (Croteau and Hoynes, 2003).

Media are commonly associated with television, radio, newspaper,, and

the Internet. However, other platforms people use to communicate such as
phones, letters, books, and others also represent media. Media communication
has physical as well as virtual media that can instantly send messages to the
different parts of the Philippines as well as to different parts of the world. Some
media have become obsolete like the telegram and some newspaper companies
are also closing shops because the people seldom buy newspapers these days.

SIMILARITIES AND DIFFERENCES OF MEDIA LITERACY, INFORMATION

LITERACY AND TECHNOLOGY LITERACY

Media and Information by (Bautista Jr., A. P., & Ignacio, JM. R. 2016)

According to the United Nations Education, Scientific and Cultural

Organization (UNESCO), media and information literacy (MIL) recognizes the
primary role of information and media in people’s everyday lives. The term is a
product of two previously separate fields -- media and information.

Media, as defined by UNESCO, refers to sources of credible and current

information in which contents are provided through an editorial process
determined by journalistic values, whereby editorial accountability can be
attributed to a specific organization or a legal person. Media are vehicles that
carry messages from one person to another, or form one person to a group of

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SENIOR HIGH SCHOOL DEPARTMENT

Physically Detached Yet Academically Attached

large people. They serve as channels which people use to send and/or receive
information.

Information on the other hand, is a broad term that is derived from

study, experiences, or instructions. It can refer to any facts or details about a
subject that depict meaning to a person.

Media and Information Literacy

William James Potter (2004), a Canadian communication educator,

defines media literacy as a set of perspectives that people use actively to
expose themselves to mass media and interpret the meaning of the messages
they encounter. Perspectives in Potter’s definition relate to people’s position.
For example, in a classroom setting, when you are seated at the center of the
room near the platform, chances are you can easily recognize the writings on
the board. But if you are seated at the corner, or at the back, or beside the
window in broad daylight, you might have the hard time reading the writings
eligible for the people at the center room.

Differences of perspective might affect how people look at a particular

message. These perspectives, according to Potter, are built from knowledge
structures (or sets of organized information in your memory). To build your
knowledge structure, you need tools (skills), raw materials (information from
the media and from the real world), and willingness (personal focus) to gain
knowledge.

However, information is not only sourced from media but from other
sources as well. This provides a wide and diverse selection of materials,
content, and resources -- thus, the need for information literacy.

Information Literacy is a set of abilities which requires individuals to

recognize when information is needed and to locate, evaluate, and use it
effectively (The Association of College and Research Libraries, 2000).

From these bases, media and information literacy (MIL) therefore is

the ability to access, analyze, evaluate, and create information from media and
other information sources.

Media and Information Literacy vs Technology Literacy

Another important concept in studying MIL is technology literacy.

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 ST. JOHN PAUL II COLLEGE OF DAVAO
SENIOR HIGH SCHOOL DEPARTMENT

Physically Detached Yet Academically Attached

As technology advances, people are provided with more tools that they
can use to find and create information. The Colorado Department of Education
(2009) defines technology literacy is the ability to responsibly use appropriate
technology to communicate,solve problems, access, manage, integrate,
evaluate, design, and create information to improve learning in all subject
areas, and acquire lifelong knowledge and skills in the 21st century. If media
and information literacy is concerned with the use of the message, technology
literacy focuses on the responsible and effective use of technology, tools, or
networks in accessing, analyzing, evaluating and creating the message.

CHARACTERISTIC OF A RESPONSIBLE USER AND COMPETENT

PRODUCERS OF MEDIA AND INFORMATION

MIL: Every Person’s Need

During the first People Power Revolution in 1986, the late Jaime Cardinal
Sin of the Archdiocese of Manila used the radio, through Church-owned Radyo
Veritas, in urging the Filipinos to support the military rebels against the
dictatorship of then President Ferdinand Marcos. Thousands of Filipino heeded
Cardinal Sin’s call and went to ESDA, prayed, rallied, marched, and sang for
days, which eventually had Marcos ousted from the presidency.
In the second People Power Revolution of 2001, Filipinos used their
cellphone to text messages and convince their friends to participate in the
revolution. In just one day, 70 million texts were recorded, containing
messages such as “wear black to mourn the death of democracy.” “except there
to be rumbles,” and “Military needs to see 1 million at a rally tomorrow, Jan.
19 to make a decision to go against Erap (Estrada)! Please pass on” (Global
Nonviolent Action Database, 2016).
The above examples exemplify how media can be used to transmit
various kinds of information. The first two resulted in sweeping revolutions
that changed the history of the country. However, the third example also
alerted people to be cautious when receiving and believing information.
One primary purpose of MIL is to promote freedom of access to
information that is essential for both democracy and governance. According to
UNESCO:
Citizens have the right to free speech and the right of access to public
information. This information is equally the property of citizens. Media and other
information providers such as libraries, archives and the Internet should help to
ensure the right to freedom of information for each citizen.

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 ST. JOHN PAUL II COLLEGE OF DAVAO
SENIOR HIGH SCHOOL DEPARTMENT

Physically Detached Yet Academically Attached

However, not all information are true or reliable. MIL promotes critical
thinking to empower citizens to process and raise questions about the
information they receive, the manner it was disseminated, and the purpose for
which it was shared. In general, it is concerned with giving people an
understanding of the importance of media and other information providers in
order to:
1. come up with informed decisions through careful evaluation and
analysis of media messages and information;
2. learn about the “real world” around them, including the context of
messages and information, being able to segregate the truth from
lies; and
3. build a sense of community through which the people become
active participants in producing and sharing useful media
messages and information.
Overall, learning MIL will help every person become a critical thinker, a
producer of information, and an innovator of media and information.

SELF-SUPPORT: You can click the URL Search Indicator below to help you further understand the lessons.

Search Indicator

Media and Information Literacy: UNAOC. (2018, January 17). Retrieved January
1, 2021, from https://www.unaoc.org/what-we-do/projects/media-and-
information-literacy/
Yap, J. (2017). Media and Information Literacy: Introduction. Retrieved January
1, 2021, from https://nu.kz.libguides.com/MIL

Further Readings available in SJPIICD e-library:

Pitagan, F. B. (2016). Teaching Guide for Senior High School: Media And
Information Literacy. Diliman, Quezon City, PH: Commission on Higher
Education.

Department of Education. (2013). K to 12 Senior High School Core Curriculum –

Media and Information Literacy. Retrieved from
https://www.deped.gov.ph/wp-content/uploads/2019/01/SHS-
Core_Media-and-Information-Literacy-CG.pdf

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 ST. JOHN PAUL II COLLEGE OF DAVAO
SENIOR HIGH SCHOOL DEPARTMENT

Physically Detached Yet Academically Attached

United Nations Educational, Scientific andCultural Organization, (2011). Media

and Information Literacy Curriculum for Teachers. Retrieved from
https://unesdoc.unesco.org/ark:/48223/pf0000192971. ISBN 978-92-3-
104198-3

Hidalgo, L. C., & Mopera, M. A. (2015). #MediaTrends: Importance of New Media

Technology to Modern Filipinos. Makati: SalesianaBOOKS by DON
BOSCO PRESS. ISBN 978-971-9644-74-3

Bautista Jr., A. P., & Ignacio, JM. R. (2016). Media and Information Literacy in
the 21st Century. Quezon City: Brilliant Creations Publishing, Inc. ISBN
978-621-8006-44-7

LET’S INITIATE!
Activity 1. Let us try to gauge your comprehension of the topics. Write your answers
on the space provided below after each question.

1. How would you distinguish the difference between media literacy, information
literacy and technology literacy?

The Information Literacy is the capacity to know when there is a requirement for
data, to have the option to distinguish, find, assess, and adequately utilize that data
for the issue or issue nearby. The Media literary is an informed, basic
comprehension of the broad communications and the Technology Literacy is the
capacity to utilize new media, for example, the Internet to get to and impart data
adequately.

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 ST. JOHN PAUL II COLLEGE OF DAVAO
SENIOR HIGH SCHOOL DEPARTMENT

Physically Detached Yet Academically Attached

LET’S INQUIRE!
Activity 1. Self-Reflection

1. Answers the following questions:

a. What makes an individual literate in media and information?

Having the option to do the accompanying, even at a fledgling stage, would

show media and data education is that first thing is getting to media and
data utilizing specialized abilities for getting to appropriate media and data
sources. Utilizing media and data which are content unraveling abilities and
mindful systems for applying content to one's everyday life. Creating media
and data from basic mentality and abilities in how to develop media and
data. This is likewise another incredible method to exhibit your
comprehension of the media and data you are using. Partaking in media
which basic perspectives and information on where and how to communicate
with writers and editors of media, just as with different residents by means of
old and new media. Finally, knowing how media work which information
about media and data frameworks, associations, schedules, and impacts.
Requesting media quality and rights which basic interest for and guard of
good media and data sources.

b. What are the activities/habits you practice which illustrate media and
information literacy? Give at least 3 examples.

 Posting and sharing pictures

 Watching movies.
 Researching

NOTE: Anchor your work from the essential content discussed from this week’s
lesson. Copy-pasted answer will give you no credit. You are free to utilized online
references, but make sure not to plagiarize because this will only give you zero as a
score.

2. Download the activity sheet file. Edit the file and add your answers.

3. Submit your work with a 01 Activity 3: Introduction to MIL - FAMILY NAME

filename. NOTE: Please refer to the video provided in the class wall on how to submit
an assignment.

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 ST. JOHN PAUL II COLLEGE OF DAVAO
SENIOR HIGH SCHOOL DEPARTMENT

Physically Detached Yet Academically Attached

LET’S INFER!
Activity 1. Introduction to Media and Information Literacy

1. As a 21st century learner, how important it is to become a media and information

literate individual? How does this skill help you as a student?

NOTE: Anchor your work from the essential content discussed from this week’s
lesson and to the case study analysis from our previous activity.

2. Download the activity sheet file. Edit the file and add your answers.

3. Submit your work with a 01 Activity 3: Introduction to MIL - FAMILY NAME

filename. NOTE: Please refer to the video provided in the class wall on how to submit
an assignment.

To become a media and information literate as a student it empowers me to show and

make informed judgements as users of information and media, just as to become
capable creators and producers of information and media messages in their own right.

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