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The document discusses identifying key times and events to focus energy and efforts. It uses a cobra as a metaphor for only striking when it is necessary, like danger or hunger, and not displaying its hood unnecessarily. It advises identifying important presentations, reports, or work events and putting full effort into excelling at those times.

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Winnie Jun Colangoy
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23 views1 page

25

The document discusses identifying key times and events to focus energy and efforts. It uses a cobra as a metaphor for only striking when it is necessary, like danger or hunger, and not displaying its hood unnecessarily. It advises identifying important presentations, reports, or work events and putting full effort into excelling at those times.

Uploaded by

Winnie Jun Colangoy
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Identify Key Times and Events RULE 31 72 THE RULES OF WORK A cobra has a lot of power, a lot of

venom, a lot of energy. But how often do you see one strike? Rarely. Cobras only use all that power and
energy when it is • Appropriate • Meaningful • Advantageous • Beneficial • Necessary • Important They
strike when in danger or when they need to feed. The rest of the time you wouldn’t know they were
there. The rest of the time they don’t even look like cobras. They don’t display their hood except when
they have to. You will become a cobra. There is no point using all your energy and power when it ain’t
necessary. What you have to do is identify the key times and events—then you strike. A cobra’s key
times and events are fairly simple to identify— threat and hunger. But what are yours? Much more
difficult. There’s not a lot of point burning all that midnight oil to produce a report that only a couple of
your colleagues get to see and is then forgotten. Wait until it’s the big report that’s going straight to the
desk of the president—that’s the one that needs the cobra’s striking force. Of course, a lot of people
wait for the key time—the office party, the key exhibition—and then they completely and utterly screw
it up. They get drunk or fluff their lines, they are late or sick, or they appear with their flies undone or
their skirts tucked into the back of their underwear. And key events? The presentation is a good one.
Get it right and it’s remembered. Get it wrong and it’s you that is forgotten. You don’t get it wrong.
Identify these times and events and shine at them. Be a cobra and strike when it is appropriate. RULE 31
HAVE A PLAN 73 THERE IS NO POINT USING ALL YOUR ENERGY AND POWER WHEN IT AIN’T NECESSARY

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