STRATEGIC MANAGEMENT

GROUP C

SWOT ANALYSIS OF PAF KIET UNIVERSITY

SUBMITTED TO MR. AZAM KHAN

SUBMITTED BY SYED MUHAMMAD NOMAN (ID: 52404)

KIRAN IKHLAS (ID: 52403)

FAHAD SAEED WARSI (ID: 52030)

SADIA PARACHA (ID: 53130)

SABA SUBHI (ID: 51687)

SWOT ANALYSIS OF PAF KIET UNIVERSITY

Factors which are the Factors which are the Resources Resources
Opportunities for threats for company: (Capital and (Capital and
company: Economic, Social, Management) Management)
Economic, Social, Cultural, & Capabilities & Capabilities
Cultural, Demographic/Environment (Human and (Human and
Demographic/Environme al, Political, Legal, machine machine
ntal, Political, Legal, Governmental, productivity) productivity)
Governmental, Technological, are better are less than
Technological, Competitors than company’s
Competitors company’s close
close competitors
competitors

EXTERNAL EXTERNAL THREATS INTERNAL INTERNAL

OPPORTUNITIES STRENGTHS WEAKNESS
Economic: Trend towards Competitors: Fierce market Capital: Access Management:
obtaining higher education.competition to readily Uncompetitive
available funds curriculum
Effects in Industry: Effects in Industry:
Higher demand of quality Prospective students are Effects in Effects in
universities inclined to join the top Industry: Industry:
universities Ability to Inadequate
sustain and standard of
Source: Source: expand education as
Economic survey of 2008 Market survey educational compared to
conducted and published by facilities market leaders
Government Source:
Source: Comparison of
Insight provided curriculum of
by university different
management universities
Demand for professional Discouragement of Prime location Insufficient
courses prospective students on a very busy facilities
and central
Effects in Industry: Effects in Industry: road
Promising prospects are People are inclined toward Effects in
available for professional joining universities offering Effects in Industry:
certificates and diplomas better services Industry: Under par food,
Source: Attraction to parking,
Source: Market survey professionals placement,
Economic survey of 2008 commuting alumni and
conducted and published by through the athletic services
Government said road Source:
Source: Internal survey
Observation and comparison
and market
survey
Generally poor financial High security threat Fee structure Security risk
situation of people

Effects in Industry: Effects in Industry: Effects in Effects in

People are inclined to save The armed forces and Industry: Industry:
cost in every aspect of their educational institutes are Competitive Lack of proper
lives being terrorism targets advantage security controls
available due to and monitoring
Source: easy
Source: Electronic and print media affordability of Source:
Economic survey of 2009 education Investigation
conducted and published by Source:
Government Market survey
and comparison
Business growth High caliber universities Ability to Weak reputation
expand
Effects in Industry: Effects in Industry: Effects in
Higher migration to our city People are inclined to join Effects in Industry:
and rapid expansion of universities that have long Industry: General
population standing reposition of quality Easier perception of
Source: expansion due low standards of
Source: Market survey to alliances with the university
Market Survey and media the government
and the armed Source:
forces Public survey
Source:
Internal
investigation
Trend of professional Poor economic situation Faculty Hidden and
mentorship additional
Effects in Industry: Effects in Industry: Effects in charges
In-service high caliber Low affordability due to Industry: Effects in
professional are highly recession. Inability and In-service, Industry:
regarded as trainers unwillingness to bear professional Additional and
unforeseen expenses and well unplanned
connected charges in the
Source: Source: trainers and shape of
Market Survey and media Market survey lecturers magazine prices
(Market Forces)
etc
Source: Source:
Internal Survey
investigation