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Steady Series A Deck

Steady used this deck to raise $9 million in Series A from Flourish Ventures partner Emmalyn Shaw, among others.

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Jordan Crook
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We take content rights seriously. If you suspect this is your content, claim it here.
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100% found this document useful (1 vote)
1K views20 pages

Steady Series A Deck

Steady used this deck to raise $9 million in Series A from Flourish Ventures partner Emmalyn Shaw, among others.

Uploaded by

Jordan Crook
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Steady and its community

help people earn more

Steady’s Users:
• Build & track income
• Reduce income volatility
• Better position themselves
for access to a sustainable
financial services ecosystem
THE FUTURE OF WORK IS LEAVING THEM BEHIND

The income problem is impacting workers of all backgrounds


We all have friends and/or family that are struggling

Brittany (23) Derek (38) Jeff (70)

Atlanta Chicago Savannah


Works shifts at music publisher Works in college admissions Retired restaurant manager
Walks dogs and pet sits Ridesharing & food delivery Works retail & delivers food
Gig income pays down debt Wants to buy a home Gig income funds retirement
Introduction

WE ARE WORKER ADVOCATES


We make it easy and convenient for you to discover new income
Steady Growth generating opportunities curated for you.

WITH STEADY, YOU CAN


The “Alternative” Worker
• Build your skill set • Build your financial options
• Build your nest egg • Build your hiring power
• Build your monthly income • Build the lifestyle that fits your life
• Build your income history • Build your network
Features

WITH STEADY, YOU FEEL


Partnerships & IP Empowered, proud of your work, equipped to make more money,
confident you can make the right moves at the right time to grow
your financial health.

The Steady Team


Steady Growth
STEADY GROWTH The ”Alternative” Worker Features Partnerships & IP The Steady Team

Steady’s user growth to date (10/2/18):

200k
installs
140k
completed
165k
job applications
registrations started

Steady launched its beta in April 2018 and began


its public launch in August 2018
The “Alternative” Worker
Steady Growth THE ”ALTERNATIVE” WORKER Features Partnerships & IP The Steady Team

From 2005 to 2015 nearly all new job growth came from alternative work as full-time,
permanent employment opportunities continue to erode.

94%
of net job growth is in
Alternative workers are projected to represent over half the U.S. workforce within the next
alternative work3 decade.1 Contributing trillions to the economy and increasing 30% year over year, this
population is expected to earn over $6 trillion by 2025.

$1.4t
contributed to economy
15m
20052
by freelancers in 20174

70m 2017
McKinsey Global Institute, “Independent Work:
1

Choice, Necessity, and the Gig Economy, 2016.

2Bureau of Labor Statistics, “Contingent and

125m
Alternative Employment Arrangements”, 2005.

32016 Princeton Study, The Rise and Nature of


Alternative Work Arrangements in the United States,
1995-2015.
2025
4 Edelman Intelligence’s Freelancing in America 2017 .
Steady Growth THE ”ALTERNATIVE” WORKER Features Partnerships & IP The Steady Team

Increasingly, people are relying on multiple sources of income to make ends meet. This
trend spans many demographics as well. From the young college dropout to the retiree
who is looking to supplement their retirement income, more and more people rely on a
side job for extra income.

43%
Multiple job-holding rate of
36%
Of U.S. workers participate in
U.S. workforce, according to a the gig economy in some
recent survey by the National capacity, including part timers
Bureau of Economic Research1 and multiple job holders2
1National Bureau of Economic Research, “Probing for
Informal Work Activity”, 2018
2Gallup, “The Gig Economy and Alternative Work
Arrangements”, 2018
Steady Growth THE ”ALTERNATIVE” WORKER Features Partnerships & IP The Steady Team

Steady User Profile


Age
39 Mean
35 Median

Gender
58% Identify as
female 42% Identify as
male

Household Income ~$45k Annually


Steady Growth THE ”ALTERNATIVE” WORKER Features Partnerships & IP The Steady Team

Steady User Income Volatility

Multiple job-holders,
especially amongst
independent workers, Monthly Income* Average Income Volatility**
struggle with income
volatility from month to
$1k-$2k 34.7%
month.

Steady aims to reduce $2k-$3k 35.5%


income volatility by
helping workers
anticipate income $3k-$4k 38.2%
valleys and identify
earning opportunities to
fill those gaps.
$4k-$5k 34.7%

*Amongst Steady users.

**Month over month.


Features
Steady Growth The ”Alternative” Worker FEATURES Partnerships & IP The Steady Team

Income Discovery

Steady’s core functionality


allows our users to easily
be matched with
supplemental income
opportunities that fit their
life.

Our community activity


feed allows Steady users
to discover new
opportunities as they
occur and see what others
like them are doing to
earn more income.
Steady Growth The ”Alternative” Worker FEATURES Partnerships & IP The Steady Team

Income Tracker

In addition to Steady’s
core function of matching
people with job
opportunities, our Income
Tracker assists in
providing a clear,
comprehensive and
historical view of an
individual’s earnings
across multiple sources,
helping to identify income
volatility and better curate
new work opportunities.
Steady Growth The ”Alternative” Worker FEATURES Partnerships & IP The Steady Team

Benefits Marketplace

Steady partners with


select financial services
and related like-minded
businesses to provide
inclusive access to
sustainable credit,
improve financial well-
being and assist in
addressing pain points
that alternative workers
face.

Find Jobs Activity Income Benefits My Profile


Steady Growth The ”Alternative” Worker FEATURES Partnerships & IP The Steady Team

Through Steady’s Holistic Financial Wellness


Income Discovery,
Income Tracker, and
Benefits Marketplace,
users are provided an
holistic financial
wellness solution.

INCOME TRACKER INCOME DISCOVERY


By enabling individuals
to increase their top
line through work
opportunities, Steady
offers sustainable
financial solutions as
an alternative to
revolving debt traps.
BENEFITS MARKETPLACE
Steady Growth The ”Alternative” Worker FEATURES Partnerships & IP The Steady Team

Income Report

For future release, utilizing


earnings data from Income
Tracker, Steady will generate
an Income Report for its users.

Income Reports give a clear


picture of income volatility
which, in turn, allows Steady to
recommend solutions for
periods of low earnings.

Additionally, Steady will soon


be using its data to curate
sustainable financial services
and benefits for its users.
Partnerships & IP
Steady Growth The ”Alternative” Worker Features PARTNERSHIPS & IP The Steady Team

Select Gig Partners Select Employer Partners

Steady’s robust and


rapidly growing
supplemental income
labor marketplace
covers today’s leaders
across the gig
landscape as we
onboard many of the
nation’s largest part-
time employers
The Steady Team
Steady Platform, Inc.
www.steadyapp.com

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