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Ministop Swot Analysis: Threats - Increasing Crimes Such As Shoplifting - Low Purchasing Power

The document summarizes a SWOT analysis of Ministop convenience stores. It identifies convenient locations and brand recognition as strengths, and high operating costs and pre-pandemic security concerns as weaknesses. Opportunities include online deliveries and increased product offerings through co-branding. Threats are rising crime and low customer purchasing power. Ministop has been successful offering a wide variety of ready-to-eat foods catering to diverse tastes, such as their best-selling Uncle John's Fried Chicken served hot and fresh daily.

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Jhoana Hernandez
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712 views2 pages

Ministop Swot Analysis: Threats - Increasing Crimes Such As Shoplifting - Low Purchasing Power

The document summarizes a SWOT analysis of Ministop convenience stores. It identifies convenient locations and brand recognition as strengths, and high operating costs and pre-pandemic security concerns as weaknesses. Opportunities include online deliveries and increased product offerings through co-branding. Threats are rising crime and low customer purchasing power. Ministop has been successful offering a wide variety of ready-to-eat foods catering to diverse tastes, such as their best-selling Uncle John's Fried Chicken served hot and fresh daily.

Uploaded by

Jhoana Hernandez
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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2.

MINISTOP SWOT ANALYSIS


STRENGTH WEAKNESS
-Convenient location -High Operating costs
-One of the most recognized brand - high manpower costs
-Offers wide variety of products - Pre-pandemic concerns of low
security

OPPORTUNITIES THREATS
-Online deliveries -Increasing crimes such as
-Increased product offerings shoplifting
-Co-branding Locations -Low Purchasing Power

3. One of the success of Ministop’s “best cost” strategy before the pandemic
is the wide variety of products they offer. Ministop is proud of its ready-to-
eat selections that cater to Filipinos' diverse tastes and desires, such as the
best-selling Uncle John's Fried Chicken. Ministop's food options are served
hot and fresh every day since it was the first grocery store in the world to
have an in-store kitchen.
4. DEVELOP STRATEGIES
SO STRATEGIES WO STRATEGIES
Highly technological allows the By having a eelatively a new form
Ministop to compete online. for convenience stores decrease in
Due to its convenient location, it presence physically
has the capacity to reach the
target customers and also with the
use of online deliveries they can
supply their customers even
though we are in a lockdown.

ST STRATEGIES WT STRATEGIES
It would allow Ministop to By having new competition might
compete with Grab Food, Food prove difficult to handle and could
panda etc. and also it would cause website traffic if not utilized
remove shoplifters. well.

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