Actions for Streets as Places: How

Community Makes it Happen

JAN 11, 2016
STREETS & TRANSPORTATION

, 
STREETS AS PLACES

Back to Streets as Places Resource

Every community has assets and talent that can be showcased on its streets, whether
that's through art, performance, street amenities, or special events. Not only do these
activities create more vibrant and social streets, but they also help to make a place
feel unique and unlike anywhere else - giving it a feeling of "authenticity," which is a
crucial ingredient for building place attachment.
Some of PPS's best partners through the years have been institutions
like libraries, museums, and Main Street associations who have a deep understanding
of how sidewalks and streets can be home to the "spillover" of indoor activity. "Bringing
the inside out" is an important - and often easy -  strategy for activating a street,
attracting foot traffic, and introducing new audiences to programming and products.
That's how Streets as Places starts in a neighborhood - small actions by a few
committed, visionary people, or "zealous nuts," as PPS likes to call them. But when that
action leads to or evolves from a broader community vision for a street or area, the
result is much more powerful. As PPS president Fred Kent likes to say: "It takes a
community to create a place, and a place to create community." When residents,
businesses, local institutions, and community groups work together, they bring a rich set
of viewpoints, resources, and expertise both to their streets and to each other.
Below are some ideas for how such groups can create Streets as Places; other pages
in this resource also discuss the important role that individuals and government play in
activating streets. Help us add other examples to this page! Add your suggestions about
other ways people can create streets that bring people together in the comments
section, or by emailing transportation@pps.org.
‍

1. Activate the Space in Front of

Your Business or Place of Work
Put Out Seats or Benches
In advocating for informal seating around the New York City, a group called Street
Seats curates an open-source database of a variety of street seating around the city,
which includes a map, photos, and blog. The group wants the project to be an
inspiration for people interested in enriching the public realm in their neighborhood. The
blog features an example from the corner of Fairmount Avenue and Clark Street in the
Mile End neighborhood of Montreal, where numerous brightly colored street seats
encourage lingering and interaction.
Bring the Inside Outside

‍ amily-friendly programming at the William P. Faust Public Library in Westland, Michigan |

F
Photo courtesy of Outside the Box

Organize a Movie Night. The William P. Faust Public Library in Westland, Michigan
had been running a regular indoor movie night, which attracted a small but devoted
following. After brainstorming with local stakeholders and community partners, the
library team decided to extend this programming beyond the library’s four walls and into
its existing (but underutilized) patio and surrounding green space. Westland’s
first Outside the Box program, supported by PPS in partnership with library service non-
profit OCLC and Redbox, was a family-themed outdoor movie event with arts and craft
activities for kids and a post-screening juried art contest. Local businesses provided free
snacks and popcorn, to be enjoyed on new tables and chairs in the “snack area,” while
movie-goers set up their own picnic blankets and lawn chairs on the library lawn.
Display merchandise on the sidewalk. Outdoor retail displays are a win-win to boost
business, attract new customers, and activate the street. Whether it's clothing, children's
toys, furniture, or fruit, displaying a shop's goods outside encourages foot traffic and
lingering. Strand Bookstore in New York City's Greenwich Village is famed for its
outdoor book racks, which are a great place to hunt for deals, uncover interesting finds,
and strike up conversation with another book lover.

‍ he New York Public Library's Outdoor Reading Room lets library patrons enjoy books outside |
T
Photo courtesy of Inhabitat via Flickr

Host an Outdoor Reading Room. The New York Public Library has offered a variety of
opportunities to experience the library outdoors over the years, including “book
mobiles,” rooftop reading areas, and an outdoor reading room that opened in the 1930s.
In the summer of 2015, the library opened a new Outdoor Reading Room in a plaza on
5th Avenue, which was outfitted with colorful seating and umbrellas, and offered a
selection of librarian-recommended books. Programming like author talks, readings,
storytelling and performances helped to enliven the space while food trucks were
stationed nearby to help create a community destination outside the library.

Sponsor a Parklet or Local Palso8za

‍ akeview Parklet, a People Spot on Lincoln Avenue at Southport/Wellington | Photo by

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MichelleBikeWalkLincolnPark via Flickr.
In Chicago, the People Spots program allows businesses to install parklets - parking
spaces converted into small public spaces in front of their business. The result has been
more foot traffic, more attention for the business, and a place for people to linger.
‍

2. Start a Dialogue
Host a Placemaking Speaker Series 
The Columbia Association, a non-profit organization that manages community services
in Columbia, MD, hosts a Community Building Speaker Series that has featured
discussions on how investment in cultural facilities and programming has helped recast
communities across the country, improving their vitality and prosperity. Such speaker
series can help to inspire new ideas in a neighborhood and spark conversations and
interest in placemaking.

Organize a Training or
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In October 2015, the Arts Council of Greater Lansing, Michigan hosted a Creative
Placemaking Summit. Featuring sessions that focused on placemaking strategies,
ideas, successes, and challenges, the Summit gave participants a forum in which to
exchange ideas, seek advice, and make connections within the placemaking
movement.
‍

3. Organize Your Community

Start a Campaign
"What’s your street for?" is the motto of Seattle’s Streets for People Campaign.
Launched in 2010 as a partnership between several nonprofit organizations, the goal of
this campaign is to connect, convene, and inspire a new conversation about how
Seattle's streets can best be used as public spaces for people, and to advocate for
supportive City plans, policies, and programs.

Organize A Neighborhood Group or Block Association

‍The Park Slope Civic Council’s annual Halloween Parade | Photo by Gilly Youner via Flickr

Working to address the community’s needs through events, activities, and advocacy,
the Park Slope Civic Council in Brooklyn, New York, has promoted a better Park Slope
neighborhood for over 100 years. Recently, the Civic Council has focused on street-
oriented actions such as hosting an annual Halloween parade, advocating for livable
streets, organizing the community to make Fourth Avenue a beautiful and safe
boulevard, supporting a local plaza, and providing input about the redesign of a
redevelopment site.
Build Support for a Community or Business Improvement District
In Saint Louis, Missouri, the Grove Community Improvement District (CID) provides
services and programming to foster vibrant public street life. Similar to a Business
Improvement District, but organized by both residential and commercial property
owners, the Grove CID is funded primarily by a retail sales tax in the district, and
through an annual special assessment on District real estate. The CID manages local
security, landscaping and beautification, business marketing, and special events in the
district, including outdoor festivals and street performances.

Hold Neighborhood Planning Assemblies

‍ ittleton High School students and community leaders meet to formulate plans for improving the
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intersection of Main and Pleasant Streets | Photo courtesy of PPS

Feeling that the New Hampshire town of Littleton’s small town character was in jeopardy
due to sprawl and traffic, the town worked with residents to create a vision for Littleton’s
downtown. Business people, students, teachers, and other residents met at the opera
house, the local diner, the community house, the senior center, and the elementary
school to analyze potential improvements to places on and around Littleton's Main
Street. The result was a downtown plan that included more frequent crosswalks, wider
sidewalks, improved streetscape amenities, and more gathering places for people to
stop and rest in an effort to create a renewed sense of place in the community.
‍

4. Raise Money to Fund Streets

as Places Improvements
Generate New Local Funding Streams

‍Linden Alley was transformed into a place by Build Public. Photo courtesy of Brooke Ray Smith

Several San Francisco neighborhoods are working to adapt the Community Benefit
District (CBD) and Business Improvement District (BID) concepts to residential
neighborhoods in a new Green Benefit District Program in the Dogpatch/NW Potrero Hill
neighborhood. A local nonprofit organization, Build Public, worked with residents, city
agencies and District 10. Supervisor Malia Cohen to help establish the program in 2015,
which places an assessment on local property owners to raise revenue for
neighborhood improvements such as sidewalks and plazas.

Start a Crowdfunding Campaign

Building on the idea of supporting projects “in our backyard,” the New York City based
organization ioby connects residents with crowdsourced funding and support to help
grow and implement good ideas to improve communities. Ioby collects donations for
projects and organizes resources to help projects come to fruition. A recent ioby project
in Brooklyn, NY aimed to improve the dilapidated 4th Avenue/9th Street subway station.
The project raised over $3,000, which supported a one-day makeover demonstrating
the potential of the station, including  mock storefronts, public art, and interactive media.
‍
5. Encourage Community Art
and Performance on Your
Streets
Host an Arts Festival

‍The South End Art Hop on Pine Street in Burlington, Vermont | Photo by Stephen Mease

Burlington, Vermont’s South End Arts and Business Association hosts an annual arts
festival called the Art Hop, which highlights galleries, studios, and exhibitions along the
Pine Street arts corridor. The Art Hop, which also includes food and art vendors,
outdoor exhibitions, and performances,  attracts thousands of people to the street
during the festival.
Create a Street or Alley of Art

‍ larion Alley Mural Project’s 20th Anniversary Block Party in 2012 | Photo by Steve Rhodes
C
via Flickr

Paint murals. In 1992, artists in the North Mission neighborhood of San Francisco,
California got together to paint murals in Clarion Alley, a short alley between Mission
and Valencia Streets, and to facilitate other artists’ contributions. Since then, this
initiative has evolved into Clarion Alley Mural Project, and the Alley has become an
impressive display of public art and a popular destination. It also hosts an annual block
party. Beyond beautifying and activating this small street, the mural project has brought
artists and residents together to create the art, which has helped to build local
community connections.
Organize art installations. In October 2015, Pearl Street Passage was a central
project of the DesignPhiladelphia arts festival, an event hosted by the Philadelphia
chapter of the American Institute of Architects. The Passage featured ten art
installations along a block of Pearl Street, created by multidisciplinary teams of
architects, designers, artists, and fabricators. Over four days, performances and
programming helped to attract thousands of visitors to this reclaimed street space.

Organize Local Performances and Events

‍ hoto of STooPS 2015 in BedStuy, courtesy of STooPS. All rights reserved. To learn more
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about STooPS, visit stoopsbedstuy.org
STooPS is an annual community-building event in the Bedford-Stuyvesant
neighborhood of Brooklyn that promotes social interaction among artists, homeowners,
residents, and businesses of the Bed-Stuyvesant neighborhood in Brooklyn. For the
event, Bed-Stuy residents collaborate with local artists to host mini-performances and
art showcases on their stoops, yards, or sidewalks.
‍

6. Make Over Vacant Lots

‍Photo courtesy of the Georgia Street Community Collective

Several years ago, Detroit resident Mark Covington began cleaning up a vacant lot near
his grandmother’s house on Georgia Street as a means to beautify the space. Seeing
the potential for a community garden in the lot, Mark worked with volunteers, gardening
organizations, and the DetroitYes! network to eventually create a five-lot garden with the
vision of revitalizing the neighborhood and providing opportunities for youth. The
project, which evolved into the Georgia Street Community Collective, has continued to
grow and now hosts a range of projects, including student mentoring, coat giveaways,
annual dinners, and the cultivation of a fruit orchard, goats, and chickens.
‍

7. Throw a Street Party

In Mumbai, India, the nonprofit organization EMBARQ India and community partners,
wary of the city streets being taken over by private automobiles and wanting to return
them to public use, initiated Equal Streets in November 2014. Equal Streets closes
lanes on a handful of connected streets in Mumbai to motorized traffic, programming the
street with performances,  dancing, yoga, and aerobics. Every week, Equal Streets
activities are aligned with a particular theme, ranging from urban tree cover to the safety
and accessibility of women using public transportation. By the fourth Sunday of Equal
Streets, 40,000 people had participated in the event.
‍
8. Organize a Demonstration
Project
Participate in PARK(ing) Day

‍Park(ing) Day San Francisco in 2010 | Photo by Steve Rhodes via Flickr

PARK(ing) Day is an annual international event where on-street parking spaces are
converted into park-like public spaces for a day. The initiative is intended to draw
attention to the sheer amount of space devoted to the storage of private automobiles,
and to give people the opportunity to reimagine how street space is used. Projects often
include street seating, homemade art, plants, turf, food, and games.
Build a Better Block

‍ lamo Plaza bustles, thanks to a temporary market during Team Better Block’s last San Antonio
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project | Photo courtesy of Better Block

The Better Block project is an open-source resource for communities that wish to

revitalize a block or public space. Better Block encourages people to build coalitions of
grassroots community activists, nonprofit groups, businesses, artists, and do-it-
yourselfers to address the safety, accessibility, attractions, and diverse amenities of
local streets. A 2012 project in San Antonio transformed West Commerce Street for one
day by reducing the street from four vehicle lanes to three, using the extra space to
install temporary bulb-outs and landscaping, expanded pedestrian space, street
furniture, games, and an outdoor market in a parking lot.
Dine in the Street

‍ 500-person dinner party temporarily transformed a freeway in Akron, Ohio | Photo by Kyle
A
Kutuchief via cleveland.com

In Akron, Ohio, the Innerbelt Freeway is slated to be closed to car traffic in 2016 due to
lack of use. This means the space will be available for potential new uses, and it is a
chance for Akron’s community to reclaim the freeway as a vibrant public space. With
this in mind, artist Frank Hunter organized a 500-person dinner party on the freeway
during a temporary closure. Residents from 22 neighborhoods gathered for dinner at
one enormous table while they discussed their visions for transforming the freeway.