Industry Profile
Indian jewellery is one-of-a-kind in terms of design and craftsmanship. India and jewellery,
as well as jewellery and Indian women, are interrelated. Throughout history, the skill of
creating exquisite decorations with delicacy and intelligence has evolved. Jewellery is
produced for nearly every area of the body, and it is also intended to fit the clothing.
Diamonds and different forms of stones are used to enhance the appeal of jewellery. Indian
jewellery, unlike any other ideal of beauty, evokes emotion. Every lady in India likes wearing
at least a tiny piece of gold jewellery, whether it's a shining neckpiece, dangling earrings, or
delicately made bangles. Men, too, use basic gold jewellery such as rings, bracelets, and
chains. As a result, it is claimed that the beauty of gold jewellery has moved everyone, and it
has become a part of our culture and heritage. India's gold and diamond industry generated
7.5 percent of GDP and 14 percent of total goods exports in January 2021. By 2022, the gem
and jewellery industry is expected to employ 8.23 million people, up from 5 million in 2020.
The government designated the gems and jewellery sector as a key area for promoting
exports depending on its potential for development and value addition.
Considering its significance in huge economic development,
foreign exchange gains through exports, and revenue generation, the gems and jewellery
sector is critical to the Indian economy. The Indian gems and jewellery business is
diversified, with indigenous companies accounting for around 80% of the total market.
Styling distinction has historically been difficult for national and organized players due to
regional differences in customer preferences in design, quality, and material. India's attractive
trade policies are the most essential contribution to the industry's growth. In the past decade,
the Indian buyer's purchasing power and income growth have significantly risen, creating a
market for top branded jewellery, resulting in spectacular growth in this industry.
The expansion of the jewellery business has been aided by the
sector's rich history and cultural legacy, as well as a lasting fascination to gold. India has a
long history of producing handcrafted and machine-made jewellery in both traditional and
contemporary styles. The unorganized jewellers began to control the Indian jewellery retail
market. In India, there are approximately 2.5 million jewellery stores, the most of which are
operated by families. However, as Indian customers become more fashion-conscious and
quality-conscious, selling in the Indian jewellery business is getting more competitive, with
major brands including as Tata, Thangamayil, Kalyan, Malabar Gold, and others building
several locations around the nation. The ordinary client nowadays seeks for designs that are
both unique and modern.
With its enormous potential, the jewellery industry is an
important element of the country's economy. The jewellery business in India has been
expanding at a rapid rate. India's favourable trade policies are the most significant factor
leading to the sector's growth. Gemstones, jewellery, and pearls are the main categories in the
industry, with diamonds, coloured stones (precious, semiprecious, and synthetic), studded
jewellery, costume jewellery, gold, and silver as subcategories
Women now purchases jewellery not just as an investment
and a prestige, but also to show her uniqueness. South India continues to remain the country's
top gold consumer, with jewellery retailers increasingly eyeing the area for development.
India, according to the Export and Import Bank of India, is one of the world's leading
jewellery marketplaces. Jewellery exports to key markets such as the United States and
Europe, as well as local demand, are anticipated to boost this industry's growth.
Moreover, increasing purchasing power, lifestyle changes,
increasing affordability by many Indian middle-class consumers, emergence of hallmarking
and certifications, supply of qualified artisans with knowledge and experience in jewellery
making, designing, diamond cutting, processing, and mindful marketing strategies by
jewellers are the most key attributes for growth.
Market size
Gems and jewellery exports totalled $25.30 billion in FY21. Exports of gems and jewellery
totalled $3.42 billion in March 2021. In September 2020, the United States was the leading
importer of gems and jewellery from India (US$ 938.54 million), followed by Hong Kong
(33 percent) and the United Arab Emirates (13 percent). Gems and jewellery imports totalled
US$ 16.49 billion in FY21. From April 2020 to February 2021, gold jewellery imports
totalled US$ 262.25 million.
Company Profile
Malabar Group was formed in 1993 by a group of ambitious entrepreneurs lead by Mr. M P
Ahammed, a creative genius who ventured outside of his close circle in the agri-crop business
to start a jewellery trade firm in the ancient city of Kozhikode. Since then, the Group has
remained consistent in its successful expansions, fostered by experience, vision, and
leadership, into a strong commercial enterprise, keeping alive the golden essence of the
brand. The Malabar Group's HQ (headquarters) in Kozhikode shines brightly as a light of
prosperity for an enterprise based on trust, collaboration, and goodwill.
Malabar Gold & Diamonds is the Malabar Group's main
enterprise. It now possesses a robust retail network of over 250 stores in ten countries, as well
as offices, design centres, and factories throughout India, the Middle East, and the Far East.
The firm is presently ranked among the top five jewellery dealers in the world. Malabar Gold
& Diamonds is a vertically integrated business model that includes a bullion desk, design
centres, production, distribution, retail, and after-sales services. This allows the business to
provide customers with one-of-a-kind items and services, as well as unbeatable value and
quality.
Malabar Gold & Diamonds controls its Indian activities
from its headquarters in Kozhikode, Kerala, and its overseas operations from its corporate
office in Dubai, United Arab Emirates. Regional offices in other Indian states, as well as in
other countries where it operates, assist the activities. The jewellery division serves to a
worldwide clientele and is backed by a workforce of 14 nationalities who are fluent in more
than 50 languages. Malabar Gold & Diamonds is a multi-format retailer having locations on
high streets, reputable malls, department shops, and travel retail.
As a homage to Indian culture, Malabar Gold has launched
campaigns such as "Brides of India" and employed various promotional methods. These
jewellers bring tradition to life via exquisite gold jewellery, and because gold is one of the
most popular jewels, wearing it makes every Indian proud.
Latest branded jewellery products of Malabar Gold and Diamonds
Mine Diamonds
Era
Divine
Ethnix
Starlet
Precia
Brides of India Collection
Traditional Indian Brides:
South India: Andhra Nizam, Andhra Reddy, Karnataka Coorgi, Tamil Brahmin, Tamil
Gounder, Kerala Christian, Kerala Muslim, Kerala Nair, Kannadiga, Mangalore Bunt,
Andhra Arya Vysya, Tamil Nadu Chettiar
North India: Punjabi Sikh, Kashmiri Muslim, Uttar Pradesh, Sindhi
East India: Bengali Brahmin
West India: Marwari, Rajasthani Rajput, Gujarati, Marathi
Royal Brides: Mughal Dynasty, 20th century, Colonial Age, Gupta Dynasty, Vijaya Nagara
Dynasty
Malabar Gold and Diamonds focuses and cater to the needs of all the above ethnic groups.
Watches Brands: TAG Heuer, Longines, Rado, Tissot, Calvin Klein, MK, Seiko, Garmin,
Fossil, Skagen, Alba, ALBA by Seiko
Malabar Promises
Assured Lifetime Maintenance
Your Jewellery is Insured
14 Days Return Policy
Tested & Certified Diamonds
Complete Transparency
Easy Exchange
Zero Deduction Gold Exchange
BIS 916 Hallmarked Pure Gold
Guaranteed Buyback