WEST VISAYAS STATE UNIVERSITY
College Of PESCAR
Luna Sreet Lapaz, Ilolilo City
UNIT 3 – TASK
SUBMITTED BY: BPED 3-A
Ambait, Ellyn Mae
Franco, Brevish Dame
Gajeto, Sundae Grace
Quezon, Carla
Tajaran, Neve Fairuza
SUBMITTED TO:
Dr. Claudette A. Baluran
WEST VISAYAS STATE UNIVERSITY
College Of PESCAR
Luna Sreet Lapaz, Ilolilo City
Instruction - Create a poster employing various semiotic resources to communicate your
message to your intended audience. You can create a visual text for a movie poster, product
poster, billboard, magazine covers, etc. the visual text you have created should be
accompanied by a Word file to explain the text’s content and why you chose the semiotic
resources you did. Discuss how the text conveys its message and what resources are utilized
to achieve the intended effect.
WEST VISAYAS STATE UNIVERSITY
College Of PESCAR
Luna Sreet Lapaz, Ilolilo City
Red Female Domination/Girl Power
Color Shows Variation and Embrace Diversity
Accessories Elegance
Gaze Attracts Audience & Radiates Confidence
Crown Power
Costume Shows Filipino Culture
Brand Text Represent Goddess of Love and Beauty
Tagline Text Persuade Audience
Products To market the product
Red Lipstick
Color Vibrant
Accessories Earrings & Crown
Gaze Directed to the audience
Costume Filipiniana
Brand Text Venus (Big & Bold)
Tagline Text The makeup miracle, flawless skin, glow from within.
Products Blend Me Foundation!
We believe that the aspects we have chosen are important in the analysis of
the visual text because each text or image conveys and represents the whole
purpose of the poster. It was critically planned to bring the best image to the
product which is the Blend Me Foundation and to socially publicize that would give a
name to the product and dominate the market world. From the model and editing of
the poster, each of the text and images brings awareness to its target market that if
they will buy the product, the personality and characteristics of the model will take
over to them. The structures of the poster are well designated so that the consumer
could easily read and see each text and detail of the poster most especially the
product to be market.
WEST VISAYAS STATE UNIVERSITY
College Of PESCAR
Luna Sreet Lapaz, Ilolilo City
The texts that can be seen in the poster are the following, the red which is the
lipstick that signifies female domination or girl power. Also, the color is vibrant that
signifies or shows variation and diversity. The accessories are the earrings and
crown that signify to bring elegance. Moreover, the gaze in whom it is directed to,
which are the audience that will attract & radiates confidence. Next is the costume
which is a Filipiniana that signifies the Filipino culture. The brand text which is Venus
means big and bold which signifies and represents the Goddess of Love and Beauty.
The tagline text is, “The makeup miracle, flawless skin, glows from within” which
signifies to persuade the audience or the target market. Lastly, the products which
are the Blend Me Foundation that signifies to market the product.
We choose the specific aspects of the visual texts because we want to persuade our
target market that they will buy and as well as to promote our products to other
people. From the background color that emphasizes outstandingly, the model and
the vibrant color that dominates the poster to catches the eyes of the consumers to
the model outfit and accessories that promote the Filipino culture and especially
bring the confidence of every Filipina when using the products. Moreover, it brings
cognizance that the products are locally made in the country. The use of text color
and font gives the detailed meaning of the images and for the consumer to
understand better the product. The products that place in front of the model and
highlighted its name with a unique font is intended for the consumer that they will
not just look at the beauty of the model physically but how the product gives beauty
WEST VISAYAS STATE UNIVERSITY
College Of PESCAR
Luna Sreet Lapaz, Ilolilo City
to the model holistically. The brand name also attracts the most with its unique color
and big font that will help the consumer to familiarize the brand name of our
products.
To conclude, using the different text and images on the poster that we made gives
its overall purpose and that is to promote our product. From the text font and color
to the images place in the poster and to every denotation and connotation that they
give, it brings various descriptions and delivery that will connect to our target
consumer. Above all, the poster will give great meaning to our product that our
consumers will sense its beauty and purpose.
