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About Us - Fiat

The document provides background information about FIAT Group Automobiles India Private Limited and its parent company FIAT Group. It details that FIAT Group Automobiles India will distribute FIAT and Jeep vehicles in India through dealers and currently sells the FIAT Linea and Punto models. It also gives a brief history of FIAT Group and its brands like Ferrari and Maserati as well as its partnership with Chrysler Group.

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0% found this document useful (0 votes)
98 views3 pages

About Us - Fiat

The document provides background information about FIAT Group Automobiles India Private Limited and its parent company FIAT Group. It details that FIAT Group Automobiles India will distribute FIAT and Jeep vehicles in India through dealers and currently sells the FIAT Linea and Punto models. It also gives a brief history of FIAT Group and its brands like Ferrari and Maserati as well as its partnership with Chrysler Group.

Uploaded by

saur1
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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About Us

FIAT Group Automobiles India Private Limited (FGAIPL) is a fully owned subsidiary of FIAT Group Automobiles
S.p.A, Italy. The company was incorporated in Mumbai, India, in March 2012 and will distribute FIAT  and Jeep
®

vehicles in the country through an independent dealer network. The company is currently selling the FIAT  Linea and
®

Punto models, which are manufactured by the Tata-FIAT  joint venture plant at Ranjangaon. The company in India
®

will have around 100 employees and plans to have 120 dealers by the end of 2013.

FIAT Group
FIAT  is an international auto group that designs, produces and sells vehicles for the mass market under the FIAT ,
® ®

Lancia, Alfa Romeo, FIAT  Professional and Abarth brands, as well as luxury and performance cars under the Ferrari
®

and Maserati brands. The Group has increased its global reach through the integration with Chrysler Group and
recently expanded its product portfolio with Jeep and Chrysler brand models that are produced in North America and
now also distributed in Europe through the new Lancia-Chrysler and Jeep sales networks. FIAT  also operates in the
®

components sector, through Magneti Marelli and Teksid, and in the production systems sector, through Comau.
FIAT Group Automobiles designs, produces and sells automobiles under the FIAT , Alfa Romeo, Lancia and Abarth
®

brands, and light commercial vehicles under the FIAT  Professional brand. In Europe, it also distributes Jeep brand
®

vehicles. From January 2012, the activities of FIAT  Powertrain – which researches, develops and produces engines
®

(power output from 65 to 235 hp) and transmissions for passenger cars and light commercial vehicles (torque up to
400 Nm) – were transferred to FIAT Group Automobiles.

Chrysler Group LLC


Chrysler Group LLC, formed in 2009 to establish a global strategic alliance with FIAT S.p.A., produces Chrysler,
Jeep, Dodge, Ram, Mopar, SRT and FIAT  vehicles and products. With the resources, technology and worldwide
®

distribution network required to compete on a global scale, the alliance builds on Chrysler Group’s culture of
innovation, first established by Walter P. Chrysler in 1925, and FIAT’s complementary technology that dates back to
its founding in 1899.
Headquartered in Auburn Hills, Mich., Chrysler Group’s product lineup features some of the world's most
recognizable vehicles, including the Chrysler 300 and Town & Country, Jeep Wrangler, all-new Dodge Dart, Ram
1500, Jeep Grand Cherokee SRT8 and FIAT  500. FIAT contributes world-class technology, platforms and
® ®

powertrains for small- and medium-size cars, allowing Chrysler Group to offer an expanded product line including
environmentally friendly vehicles.

History
The history of FIAT® began many years ago, at the dawn of Italian industrialisation, in which the company has always
played a leading role. From that moment on, the FIAT brand spread throughout the world and developed extensively.
Today, following a change in corporate culture and mentality, the name FIAT is still fraught with meaning, and not
only on account of the cars we produce - cars with attractive styling and exciting engines, cars that are accessible
and improve the quality of everyday life - but also on account of our heritage and tradition: let's take a stroll back in
time through the brand's history.
 FIAT® was founded
On 11 July 1899 at Palazzo Bricherasio, the company charter of Società Anonima Fabbrica Italiana Automobili Torino was
signed. Among the members of the Board of Directors, Giovanni Agnelli stood out in the group of investors and won
recognition for his determination and strategic vision. In 1902 he became the Managing Director of the company.

The first factory was opened


The first factory was opened in 1900 in Corso Dante. 150 workers were employed there and produced 24 cars, among
which was the 3/12 HP, not yet fitted with reverse gear. The FIAT® logo, oval on a blue background and designed by
Biscaretti, was adopted in 1904.

First wins in the races


The first Car Tour of Italy saw 9 Fiat cars arrive at the finish line. The first real competition car, a 24 HP driven by Vincenzo
Lancia, won the Sassi-Superga uphill race in 1902. Giovanni Agnelli himself ran in the Second Tour of Italy and set a record
in an 8 HP.

Fiat expands outside Italy


Fiat had already proved to be heading toward the most promising markets and in 1908 Fiat Automobile Co. was founded in
the United States. In those years the company grew and new companies sprung up with specific functions. Production
increased: cars were flanked by commercial vehicles, marine engines, trucks, trams.

The company renovates its production


In a few years Fiat completely renovated its production: the cars were fitted with electrical accumulators for the first time.
The cardan transmission, a FIAT patent, began to be used. Fiat cars continued to shine in the competitions and set several
records.

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