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Bibliography: International Journal Multidisciplinary Research

The document provides a bibliography of references related to paint brands and consumer preferences for different paint companies. References include articles about the components of paints, top Indian paint companies, branding elements, and studies on consumer preferences for specific paint brands in India.

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Usman Kulkarni
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34 views1 page

Bibliography: International Journal Multidisciplinary Research

The document provides a bibliography of references related to paint brands and consumer preferences for different paint companies. References include articles about the components of paints, top Indian paint companies, branding elements, and studies on consumer preferences for specific paint brands in India.

Uploaded by

Usman Kulkarni
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Bibliography

(n.d.). Retrieved from http://paintworld.co.in/classification-of-


paints/https://www.rustbullet.com.au/rust-protection-articles/the-4-components-of-
paints-coatings/ (n.d.). Retrieved from https://indiancompanies.in/top-10-best-paint-
company-in-india/

(n.d.). Retrieved from https://courses.lumenlearning.com/clinton-


marketing/chapter/reading-elements- of-brand/

“Branded preference towards Berger paints in Chennai city”. (February, 2019).


International Journal Multidisciplinary Research .

Dr.S.Maheshwari. (October 2016). “A Study on Consumer Preference Towards Asian


Paints In Virudhunagar. Indian journal of Research .

Kowisga, Y. a. (January- February, 2016). “Customer Preference and Satisfaction


towards Asian Paints ”. International Journal of Engineering and Management
Research .

Mamun, M. M. (December, 2017). Consumer Perception and Brand Preference for


purchasing paints: A Study on RAK Paints.

Mihir Dash, A. K. (June-December, 2016). “Analysis of Customer Brand Preferences


among Indian Paint Companies using Analytic Hierarchy Process”. AIMT Journal of
Management .

S.Pratheepa, D. a. (December 2018). A study on consumer preference and satisfaction


on branded paints (with special reference to Coimbatore district) ” . Indian Journal of
Scientific Research and Review .

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