Analysis of what went wrong to Monitor Group and what happened to the Competitive Sustainable
Advantage concept which the monitor group is expected to be an expert.
Based on my own opinion, in this world of entrepreneurship and business. Failure is not new and
business is risky, it has always been part of our usual thinking whenever we get into this industry. All of
us think that what if this certain business that we’ll going to enter to will not be successful in the long run.
But aside from that, I also know that by having an effective and efficient strategy would help a company
succeed. In the case of Monitor Group, Porter applies the Five Forces analysis which he thinks effective
for the business since it is the most widely-adopted competitive strategy in the world. The failure of
Monitor Group creates a huge impact in business industry because no one thinks that the strategy would
not be effective and that would result to a failure. Porter’s mistake on that part was he failed to analyze
well and study the strategy. He only thinks that by having a great focus on the competitors would make
the business grow. But unfortunately, it was not. In business, we would rather create and give the best
quality and services that we could give to our customers in order for them to come back and patronize our
product than to focus on small things that would harm the business. Competitors are always there, and it
is not also new to us to consider them also. But I think in business industry, the most important thing that
we could offer is to give the best and one-of-a-kind product and services in order to attract and retain
customers and not by defeating the competitors. Companies are striving to be unique and companies
continuous to grow separately as when they offered the best strategy that they could give in this industry.
In that reason, each and every companies are also striving to give their best on providing the effective
strategy that they do.
The Competitive Strategy Advantage didn’t work and was not effective. What happened to
Monitor Group was an example of the failure of this strategy. Financial crisis was the major problem of
the company. It led to bankruptcy in which the strategy was not working anymore and it does not help the
company to recover from the damages that has been done. The strategy is indeed ineffective and that
makes the company to be totally down. Maybe one of the reasons also for its failure is that, Porter is too
confident that the strategy would be totally effective for the company, to the point that he didn’t even
recognize some aspects that would possibly happen. He even forgot that business is for the customers,
and not for the competitors. But despite of what happen, we should always put in our minds that we can
be able learn from our mistakes. It has always been the responsibility of every company and organization
to learn and discover more. There will always be a room for improvement, and that should be done by
every companies in business industry. By trying and discovering new things for the business, by having a
great strategy on how everything would work and by maintaining the good relationship among the people
around the business and organization, then everything would be possible and reachable.
