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Purposive Communication 3-1

This document outlines principles for effective communication, both oral and written. It discusses: 1) General principles that apply to all communication, such as knowing your purpose, audience, and topic, and adjusting based on context and feedback. 2) Specific principles for effective oral communication, including being clear, complete, concise, natural, and providing timely feedback. 3) The "7C's" of effective written communication: being clear, concise, concrete, correct, coherent, complete, and courteous. It provides examples of how to apply each principle. The document provides guidance on crafting effective communication through understanding purpose, audience, and applying general best practices for oral or written messages
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0% found this document useful (0 votes)
152 views7 pages

Purposive Communication 3-1

This document outlines principles for effective communication, both oral and written. It discusses: 1) General principles that apply to all communication, such as knowing your purpose, audience, and topic, and adjusting based on context and feedback. 2) Specific principles for effective oral communication, including being clear, complete, concise, natural, and providing timely feedback. 3) The "7C's" of effective written communication: being clear, concise, concrete, correct, coherent, complete, and courteous. It provides examples of how to apply each principle. The document provides guidance on crafting effective communication through understanding purpose, audience, and applying general best practices for oral or written messages
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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PURPOSIVE

COMMUNICATION
GEC005
ILO: Discuss the communication perspectives and analyze the different types of communication

General Principles of Effective Communication


For both oral and written communication, you should be able to
apply the following principles:
a. Know your purpose in communication
b. Know your audience
c. Know your topic
d. Adjust your speech or writing to the context of the situation
e. Adjust your speech or writing to the context of the situation
f. Work on the feedback given you.
ILO: Discuss the communication perspectives and analyze the different types of communication

Principles of Effective Oral Communication


• Be clear with your purpose
• Be complete with the message you deliver
• Be concise
• Be natural with your delivery
• Be specific and timely with your feedback
ILO: Discuss the communication perspectives and analyze the different types of communication

Principles of Effective Written


Communication: The 7C’s
• Be clear
• Be concise
• Be concrete
• Be correct
• Be coherent
• Be complete
• Be courteous
ILO: Discuss the communication perspectives and analyze the different types of communication

Principles of Effective Written Communication: The


7C’s
• Be clear - message to be delivered must be clear in the mind of the sender
• Be concise - The message should not include any unnecessary details. It
should be short and complete.
• Be concrete - one should be specific, definite and vivid rather than vague
and general.
• Be correct - correct language should be used and the sender must ensure that
there is no grammatical spelling mistakes.
ILO: Discuss the communication perspectives and analyze the different types of communication

Principles of Effective Written Communication: The


7C’s
• Be coherent - it refers to the written or spoken communication express
clearly, logically and intelligibly.
• Be complete - one should include all the relevant information as required by
the intended audience.
• Be courteous - it implies that the sender must take into consideration both
the feelings and viewpoints of the receiver such that the message is positive
and focus at the audience.
Activity 2
Write a three paragraph persuasive speech
either political/social/personal or religious
issues in a 1 whole yellow pad paper.

Quiz 2 - Be ready to share it in class. You will


be graded using a rubric given by your prof.

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