Contemporary

Philippine Arts from

the Regions
Quarter 1 - Module 8
Promotions of Arts from the
Regions
Contemporary Philippine Arts from the Regions
Alternative Delivery Mode
Quarter 1 - Module 8: Art: Promotions of Arts from the Regions
First Edition, 2020

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Every effort has been exerted to locate and seek permission to use these materials from their
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over them.

Published by the Department of Education

Secretary: Leonor Magtolis Briones
Undersecretary: Diosdado M. San Antonio

Development Team of the Module

Writer: Francaise Agnes T. Mascariña
Editor: Mary Grace Sumono
Reviewers: Dr. Arlyn M. Brigola and Dr. Gregorio T. Capiral
Illustrator: Mervin M. Meude
Layout Artist: Teddy C. Sarmiento
Management Team: Wilfredo E. Cabral, Director IV
Genia V. Santos, CLMD Chief
Dennis M. Mendoza, Regional EPS In Charge of LRMS
Micah S. Pacheco, Regional ADM Coordinator
Evangeline P. Ladines, CESO V, Schools Division Superintendent
Rodel C. Apostol, Division EPS In Charge of LRMS

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 Contemporary
Philippine Arts from
the Regions
Quarter 1 - Module 8
Promotions of Arts from the
Regions
Introductory Message
For the facilitator:

Art is part of a national heritage that gives an individual the

awareness and pride that is important in building the nation. By means
of paintings, sculptures, songs, dances, and other art forms, it makes
people be reminded of the origins, histories, defeats, and victories of the
nation. The sacrifices of the past should not be neglected to gain more
i n our time, that is why we need to protect them for the next generation.

From the previous lessons, we learned who are the National Artists
of the Philippines and the Gawad sa Manlilikha ng Bayan Awardees, how
they contribute to the development of Philippine arts, and how their
artworks reflect the practices, culture and tradition of our country.
However, did you wonder what are the possible factors that can affect
the production of their artworks with the dynamic change of the
environment? What are the support systems of the Philippine traditional
and contemporary arts? And how can we contribution to those support
systems? In relation to those questions, this module will discuss about
the effect of the changing environment to the mode of production of
artists’ artworks, the different institutions that support and promote art,
and how we will promote these arts in this time of contemporary world.

ii
 Notes to the Teacher
In a general view, students view art in a confined
way. They should be able to gain an
understanding that art reflects cultural beliefs,
and identity and it helps to preserve great
quantities of communities that make up our
world. They need also to recognize that we need
art to understand and to share our separate and
shared history.

As a facilitator, you are expected to orient the learners on how to use this module.
You also need to keep track of the learners' progress while allowing them to manage
their own learning. Furthermore, you are expected to encourage and assist the
learners as they do the tasks included in the module.

For the learner:

Having an understanding about the elements and

principles of arts is not enough. We should also
know how to preserve it and promote it.

Module 8 will let you understand the production

process and the changing environment of
traditional and contemporary arts. It will also help
you identify the different support systems of art in
the different regions. creativecommons.org/photos/d7d25f04-4169-
4d37-ab4a-8301f39e6f32
To accomplish this, you need to have your own
materials for writing and drawing like ballpens, pencils and sharpeners, erasers and
crayons or colored pencils and short bond papers. This module allows you to follow
through its content through orderly and developmental steps. As you go along, you
will discover that this is like an interactive game where you do and learn things at
the same time. Take this, read it, learn from it, and enjoy it.

This module has the following parts and corresponding icons:

What I Need to Know This will give you an idea of the skills or
competencies you are expected to learn in the
module.

iii
 What I Know This part includes an activity that aims to
check what you already know about the
lesson to take. If you get all the answers
correct (100%), you may decide to skip this
module.

What’s In This is a brief drill or review to help you link

the current lesson with the previous one.

What’s New In this portion, the new lesson will be

introduced to you in various ways such as a
story, a song, a poem, a problem opener, an
activity or a situation.

What is It This section provides a brief discussion of the

lesson. This aims to help you discover and
understand new concepts and skills.

What’s More This comprises activities for independent

practice to solidify your understanding and
skills of the topic. You may check the
answers to the exercises using the Answer
Key at the end of the module.

What I Have Learned This includes questions or blank

sentence/paragraph to be filled in to process
what you learned from the lesson.

What I Can Do This section provides an activity which will

help you transfer your new knowledge or skill
into real life situations or concerns.

Assessment This is a task which aims to evaluate your

level of mastery in achieving the learning
competency.

Additional Activities In this portion, another activity will be given

to you to enrich your knowledge or skill of the
lesson learned. This also tends retention of
learned concepts.

Answer Key This contains answers to all activities in the

module.

At the end of this module you will also find:

References This is a list of all sources used in developing

this module.

iv
The following are some reminders in using this module:

1. Use the module with care. Do not put unnecessary mark/s on any part of the
module. Use a separate sheet of paper in answering the exercises.
2. Don’t forget to answer What I Know before moving on to the other activities
included in the module.
3. Read the instructions carefully before doing each task.
4. Observe honesty and integrity in doing the tasks and in checking your
answers.
5. Finish the task at hand before proceeding to the next.
6. Return this module to your teacher/facilitator once you are through with it.

If you encounter any difficulty in answering the tasks in this module, do not hesitate
to consult your teacher or facilitator. Always bear in mind that you are not alone.

We hope that through this material, you will experience meaningful learning and
gain deep understanding of the relevant competencies. You can do it!

v
 What I Need to Know

This module is designed and is written for you. It is intended to facilitate understanding
and appreciation of Philippine Contemporary Arts. The scope of this module permits it
to be used in different learning situations. The language used recognizes the diverse
vocabulary level of learners. The lessons are arranged to follow the standard sequence
of the course as indicated in the curriculum guide. However, the order in which you read
them can be changed to correspond with the flow of the lesson and with the rate or pace
of learning.

The module contains Lesson 8 – Promotion of Arts from the Regions

After going through this module, you are expected to:

1. Understand the production process and the changing environment of
traditional and contemporary arts.
2. Identify the different support systems of art in the different regions.
3. Promote traditional and contemporary arts from the regions and
4. Express appreciation in arts through promoting arts in the contemporary world.

commons.wikimedia.org/wiki/File:Paghimud-os_sculpture_Capitol_Lagoon_Bacolod_City_Philippines.jpg

6
 What I Know

Read each item carefully. Choose the letter of the correct answer. Write the chosen
letter on a separate sheet of paper.

1. It is one of the platforms of Filipino to describe and portray the practices, behavior,
ideology, culture and tradition in their region or community.
a. Art c. Talent
b. Skill d. Technique

2. This is where resources are gathered and shared and where culture is performed.
a. Nature c. Environment
b. Territory d. Surroundings

3. It is the overall policy making body, coordinating and grant giving agency for the
preservation, development, and promotion of Philippine Arts.
a. National Museum
b. Cultural Center of the Philippines
c. Metropolitan Museum of the Philippines
d. National Commission for Culture and the Arts

4. It is the leading institution for the arts and culture in the Philippines by promoting
artistic excellence and nurturing the broadest publics to participate in art making
and appreciation.
a. Ben Cab Museum c. National Museum
b. Art Fair Philippines d. Cultural Center of the Philippines

5. It is one of the major museums in the Philippines. This museum was among the
first to develop and extend its audience by embracing the philosophy of art for all.
a. ManilArt c. National Museum
b. Ben Cab Museum d. Metropolitan Museum of the Philippines

6. It houses the permanent collection of Philippine National Artist Benedicto Cabrera

in several galleries.
a. Art Fair Philippines
b. Ben Cab Museum
c. Cultural Center of the Philippines
d. National Commission for Culture and the Arts

7. It is the premier platform for exhibiting and selling the best in modern
contemporary Philippine Visual Art
a. ManilaArt c. National Museum
b. Ben Cab Museum d. Art Fair Philippines

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8. It is the Philippines’ premier International Art Fair.
a. ManilArt c. National Museum
b. Ben Cab Museum d. Art Fair Philippines

9. It is considered as a premier gallery institution in the Philippines.

a. Finale Art File
b. Ben Cab Museum
c. Thirteen Artist Award
d. Kublai Art Gallery and Davao Contemporary Art Gallery

10. There are several established authorities, institutions, markets, galleries, and
award giving bodies that supervise the protection, promotion and nurturing
of culture and art.
These authorities, institutions, markets, galleries, and award giving bodies
make sure that tradition involving art and culture are kept.

a. The first statement is TRUE, the second statement is FALSE.

b. The first statement is FALSE, the second statement is TRUE.
c. Both statements are TRUE.
d. Both statements are FALSE

11. The Ben Cab Museum is committed to the promotion of arts and preservation,
conservation and protection of the environment and culture of the Cordillera.
The Ben Cab Museum houses the permanent collection of Philippine National
artist Guillermo Tolentino.

a. The first statement is TRUE, the second statement is FALSE.

b. The first statement is FALSE, the second statement is TRUE.
c. Both statements are TRUE.
d. Both statements are FALSE

12. Art Fair Philippines is the premier platform for exhibiting and selling the best in
modern and contemporary Philippine Visual Art.
Art Fair Philippines aims to mirror the vibrant local art scene of Filipino Art
practitioners.
a. The first statement is TRUE, the second statement is FALSE.
b. The first statement is FALSE, the second statement is TRUE.
c. Both statements are TRUE.
d. Both statements are FALSE.

13. Final Art file is considered as a premier gallery institution in the Philippines.
The Fourteen Artist Award mark the turnings in and of Philippine Contemporary
Art.
a. The first statement is TRUE, the second statement is FALSE.
b. The first statement is FALSE, the second statement is TRUE.
c. Both statements are TRUE.
d. Both statements are FALSE.

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14. We can promote Philippine Art in a simple way.
Visiting art exhibits is a way of appreciating art.
a. The first statement is TRUE, the second statement is FALSE.
b. The first statement is FALSE, the second statement is TRUE.
c. Both statements are TRUE.
d. Both statements are FALSE.

15. The traditional and contemporary artists’ mode of production continues to be

affected with a dynamic of change in the environment.
Environment is where resources are gathered and shared.

a. The first statement is TRUE, the second statement is FALSE.

b. The first statement is FALSE, the second statement is TRUE.
c. Both statements are TRUE.
d. Both statements are FALSE.

9
 Lesson
Promotions of Arts from the
8 Regions

Art is one of the platforms of Filipino to describe and portray the practices,
behavior, ideology, culture, and tradition in their region or in their community. Hence,
it is important to promote and appreciate traditional and contemporary arts from the
regions. However, prior to that, we need to understand the contexts where these
artworks come from. Moreover, in order to gain a deeper understanding on how we will
promote the traditional and contemporary arts, we need to learn how the changing
environment affect the production process of the artworks of indigenous peoples or
artists.

What’s In

Directions: Write the five significant contribution of arts in the Philippine culture and
tradition on the circles below. Write your answer on your answer sheet.

10
 What’s New

NCCA Chairman Arsenio “Nick “Lizaso said that people should be proud of
and nourish Filipino Arts and culture. Indeed, Philippines is very rich in culture. We
often heard or see the phrase “Only in the Philippines”. It is an expression of pride in
what we feel in the activities that are uniquely Filipino. Arts provides a shared experience
for the community. Values and beliefs systems are often deep-seated in art forms and
passed down through generations. People participate in country’s nationhood by means
of singing the national anthem or by merely looking the monument of Rizal in Luneta. It
is when an individual became aware and proud of their cultural heritage, they became
an active instrument in nation building. The Executive Order No.118 created the
Presidential Commission on Culture and the Arts in 1987. By means of history, it makes
the an individual appreciative of the country’s struggles and triumphs.

1. Why do we need to preserve our arts and culture in the modern world?

2. In your opinion, why is it important to have natural art center in the

Philippines?

11
 What is It

The traditional and contemporary artists’ mode of production continues to be affected

with the dynamics of change in the environment. Nonetheless, environment is
considered of its utmost importance – this is where resources are gathered and shared,
and where culture is performed. So, let’s recognize some factors that affect the traditional
or contemporary artist’s production process.

THE PRODUCTION PROCESS AND THE CHANGING

ENVIRONMENT

1) Tourism

Land areas are converted into sites for tourist consumption. In this situation, ecological
domains may become more vulnerable to damage with the combined forces of natural
disasters and tourist mobility. Moreover, tourist mobility might influence the
community’s observance of tradition and tend to diminish the quality of native art forms.
Removed from their original context, the works are transformed into mass produced
souvenirs in order to meet the demands of the tourist trade. Neon colors and designs
woven from synthetic fibers have been made available in recent years to create
appropriations of traditional textile designs for commercial purposes.

2) Militarization
The insecurity and tensions brought about by militarized zones apprehend the people’s
ability to create art. It prevents people from having communal gatherings, where
exchanges and passing of knowledge can take place.

3) Christianization
The influence of Christianity and the conversion of the natives to a foreign religion have
affect the preservation of their indigenous rituals and traditions. However, in some cases,
the community finds a way to harmonize their indigenous ways with traditions of
Christianity. For example, the Manobo community of Mt. Apo initiated a “culture
regeneration movement.” As Christian converts, they sought the revival of their
traditions by holding clan reunions, employing native wedding rites, and recalling
narratives of their culture through painting.

These factors that affect the tradition and contemporary art production process
of Philippine artists are given an effort to solve and address by the different institutions
that support and promote art. It is important to know these institutions, museums,
galleries, and organizations in order to know the authorities of art in the Philippines that
we can look to when intending to learn more about our country’s rich culture and art

12
SUPPORT SYSTEMS OF PHILIPPINE ART
There are several established authorities, institutions, markets, galleries, and
award-giving bodies that supervise the protection, promotion and nurturing of culture
and art and that establish the support systems of arts in the Philippines. These
authorities, institutions, markets, galleries, and award-giving bodies make sure that
traditions involving art and culture are kept alive despite of modernization and
technological advancements, set the standards for the different forms of arts, exhibit
objects of cultural and artistic interest, financially supported visual artists, recognizing
outstanding art making, and teach and nurture artistic skills and knowledge of Filipino
about culture and art. Hence, below are some authorities, institutions, markets,
galleries, and award-giving bodies in the promotion of Philippine arts:

1) National Commission for Culture and the Arts

The National Commission for Culture and the Arts is the overall policy making body,
coordinating, and grants giving agency for the preservation, development and promotion
of Philippine arts and culture; and an executing agency for the policies it formulates
(Dumandan, 2019).

2) Cultural Center of the Philippines

The mission of the Cultural Center of the Philippines is the leading institution for the
arts and culture in the Philippines by promoting artistic excellence and nurturing the
broadest publics to participate in art making and appreciation (Dumandan, 2019).

3) National Museum
The National Museum is an educational, scientific, and cultural institution that
acquires, documents, preserves, exhibits, and fosters scholarly study and public
appreciation of works of art, specimens, and cultural and historical artifacts
representative of the unique cultural heritage of the Filipino people and the natural
history of the Philippines (Dumandan, 2019).

4) Metropolitan Museum of the Philippines

The Metropolitan Museum of Manila is one of the major museums in the Philippines.
The museum was among the first to develop and extend its audience by embracing the
philosophy of art for all, adopt a bilingual approach in exhibition texts, and implement
a vigorous education and community outreach program. The museum seeks to amplify
the Filipinos' sense of artistic and cultural heritage from the past and in contemporary
global contexts and experiences (Dumandan, 2019).

5) Ben Cab Museum

The BenCab Museum houses the permanent collection of Philippine National Artist
Benedicto Cabrera (BenCab) in several galleries, as well as venues for art shows and
exhibitions. The Bencab Museum is committed to the promotion of arts, and the
preservation, conservation and protection of the environment and culture and traditions
of the Cordilleras. This commitment of the museum is an expression of the artist’s
gratitude to the country that nurtured and inspired an artistic career that continues to
grow, mature, and fascinate (Dumandan, 2019).

13
6) Art Fair Philippines
Art Fair Philippines is the premier platform for exhibiting and selling the best in modern
and contemporary Philippine visual art. The fair aims to mirror the vibrant local art
scene and continue to generate support for Filipino art practitioners (Dumandan, 2019).

7) ManilART
ManilART is the Philippines' premier international art fair. It showcases the best in
contemporary visual arts for the development and promotion of Filipino art and culture
locally and internationally. ManilART elevates the standards and celebrates the dynamic
Philippine art scene through various art exhibitions connecting world class artists,
institutions, and the community. It reinforces the awareness of and the appreciation for
Philippine visual arts by merging it with other disciplines through lectures, workshops,
demonstrations, and other activities with the support from both local and foreign
exhibitors (Dumandan, 2019).

8) Finale Art File

Finale Art File is considered as a premier gallery institution in the Philippines. It
showcased hundreds of exhibits by some of the most talented names in contemporary
visual arts. It has successfully balanced the demands of a commercial establishment
and an artistic venue. This gallery occasionally features experimental works that push
artistic boundaries and challenge audience expectation (Dumandan, 2019).

9) Kublai Art Gallery and Davao Contemporary Art Gallery

The Kublai Art Gallery and Davao Contemporary Art Gallery is a unique cultural
expression of Davao’s visual artists. The gallery showcases various works by Mindanao’s
famed artist Kublai Ponce-Millan, as well as different artists from the city (Dumandan,
2019).

10) Thirteen Artists Awards

The Thirteen Artists Awards mark the turnings in and of Philippine contemporary art,
to update its modernizing potential and to assess how artists today engage with other
forces in the art world (Dumandan, 2019).

These authorities, institutions, markets, galleries, and award-giving bodies are

not the only ones who may promote arts of the Philippines. As a Filipino and a student,
we can also promote Philippine arts in our own little ways. We may visit art exhibits and
seminars about the artistic treasures of the Philippines. We may share the artworks of
Philippine artists through our social media. Also, appreciating Philippines arts in its
original context and using it in defining and describing Filipino identity are also ways to
promote arts existed in our country. There are different ways to promote or support
Philippine traditional and cultural arts and these ways root in our nationalistic and
patriotic ideology. Hence, as a student in this contemporary time, it is a great act to
contribute in holding a responsibility of promoting Philippine arts.

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 What’s More

ACTIVITY 1.1
A. Directions: Answer the following questions based on your understanding about the
lesson. Write your answer on your answer sheet.
1) What other factor may affect the production process of art apart from the
indicated factors in the lesson?
______________________________________________________________________________
______________________________________________________________________________
______________________________________________________________________________
2) Why do we need to promote the arts developed from the different regions of the
Philippines?
______________________________________________________________________________
______________________________________________________________________________
______________________________________________________________________________

This rubric will be used in appraising your answer in each question:

Criteria 1 point No point
Relevance The answer is connected to The answer is not connected at
the given question. all to the given question.
Understanding The answer is reference to the The answer is not reference to
of the lesson. the lesson.
Concepts

15
ACTIVITY 1.2
B. Identify and group the following support systems indicated in the box below whether
it is an institution, museum, art fair, gallery, or an award-giving body. Write your
answer on your answer sheet.

Thirteen Artists Awards National Commission for Culture and Arts

Finale Art File
Philippine Art Fair Metropolitan Museum of the Philippines
ManilART
BenCab Museum Contemporary Artists’ Museum
Institution Museum Art Fair Gallery Award-giving Body

16
 What I Have Learned

1. Art is one of the platforms of Filipino to describe and portray the practices, behavior,
ideology, culture, and tradition in their region or in their community.
2. The traditional and contemporary artists’ mode of production continues to be
affected with the dynamics of change in the environment.
3. Land areas are converted into sites for tourist consumption.
4. The insecurity and tensions brought by militarized zones apprehend the people’s
ability to create art.
5. The influence of Christianity and the conversion of the natives to a foreign religion
have affect the preservation of their indigenous rituals and traditions.
6. There are several established authorities, institutions, markets, galleries, and award
giving bodies that supervise the protection, promotion and nurturing of culture and
art.
7. The National Commission for Culture and the Arts is the overall policy making body,
coordinating and grants giving agency for the preservation, development and
promotion of Philippine Arts and Culture.
8. The mission of the Cultural Center of the Philippines is the leading institutions for
the arts and culture in the Philippines.
9. The National Museum is an educational, scientific and cultural institutions that
acquires, documents, preserves, exhibits and fosters scholarly study and public
appreciation of works of art.
10. The Metropolitan Museum of the Philippines is one of the major museums in the
Philippines. The museum was among the first to develop and extend its audience by
embracing the philosophy of arts by all.

17
 What I Can Do

Activity : Save your art today, in the future it becomes a history

Goal To write a slogan that express promotion and preservation of arts
from the regions of the Philippines.

Role A creative writer of a slogan

Audience Parents and Senior High School Students of Paranaque City
Situation In these contemporary times, foreign influences are evident in our
society that causes us to gradually demote or not appreciate
Philippine culture and arts.
Product A slogan that express promotion and preservation of arts from the
Performance regions of the Philippines.
Standards The learner followed all the guidelines and the rubric provided.

These are the guidelines in making the activity:

1)The materials needed are pencil, marker, eraser, ruler, and coloring materials.
2)Use the provided activity sheet in doing this activity.
3)Write a slogan that expresses promotion and preservation of arts from the regions of
the Philippines. The slogan should be 9-10 words long.
4)In the design and graphics of your slogan, indicate at least four illustrations of
promoting and preserving arts from the regions of the Philippines.
5)After you finish the activity, take a picture of your output and send it to your teacher
via FB Messenger or Google Classroom on the prescribed deadline of submission.
6)After the rating of your output, share your slogan in the FB Messenger Room of your
class.

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This is the rubric to be used in appraising your output:
Criteria 5 points 4 points 3 points 2 points
The slogan The slogan The slogan The slogan
shows art- shows art shows art shows art
making skills in making skills in making skills in making skills in
illustrating at illustrating only illustrating only illustrating only
Design and
least 4 ideas of 3 ideas of 2 ideas of 1 idea of
Graphics
promoting and promoting and promoting and promoting and
preserving arts preserving arts preserving arts preserving arts
in the in the in the in the
Philippines. Philippines. Philippines. Philippines.

The slogan
The slogan The slogan The slogan
illustrates at
illustrates only illustrates only illustrates only
least 4 original
3 original and 2 original and 1 original and
and relevant
relevant ideas of relevant ideas of relevant idea of
Concept ideas of
promoting and promoting and promoting and
promoting and
preserving arts preserving arts preserving arts
preserving arts
in the in the in the
in the
Philippines. Philippines. Philippines.
Philippines.

The tagline of The tagline of

The tagline of The tagline of
the slogan is the slogan is
the slogan is the slogan is not
unique and original and
original, unique original, unique
Slogan relevant but not unique but not
and relevant. It and relevant. It
original. It relevant. It
consists of 9-10 consists of only
consists of only consists of only
words. 3-4 words.
7-8 words. 5-6 words.

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 Assessment

Multiple Choice. Read each item carefully. Choose the letter of the correct answer.
Write your answers on a separate sheet of paper.

1. It is the overall policy making body, coordinating, and grants giving agency for the
preservation, development and promotion of Philippine arts and culture.

a. National Museum
b. Thirteen Artists Award
c. Cultural Center of the Philippines
d. National Commission of the Culture and the Arts
2. This gallery is a unique cultural expression of Davao’s visual artists.

a. ManilART
b. Davao Art Gallery
c. Kublai Art Gallery
d. Kublai Art Gallery and Davao Contemporary Art Gallery

3. This award-giving body marks turnings in and of Philippine contemporary art

a. National Artists Award
b. Thirteen Artists Award
c. Contemporary Artist Award
d. Gawad ng Manlilikha ng Bayan Award

4. Tourist mobility might influence the community’s observance of tradition and tend
to diminish the quality of native art forms. What factor that affect the production
process of art emphasized in the statement?

a. Tourism
b. Environment

c. Militarization

d. Christianization

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5. This houses the permanent collection of Philippine National Artist Benedicto
Cabrera in several galleries, as well as venues for art shows and exhibitions.

a. Ben Cab Museum c. National Artist Museum

b. National Museum d. Metropolitan Museum of the Philippines

6. Which among the following considered as factors that may affect the production
process of arts in the Philippines?

I. Militarization III. Tourism

II. Filipino Behaviors IV. Christianization

a. I and II c. I, III, and IV

b. II and IV d. I, II, III, and IV

7. Which of the following are the influences of tourism in the production process
of arts in the Philippines?

I. It tends to diminish the quality of native art forms.

II. It influences the community’s observance of tradition.
III. Artworks are transformed into mass produced souvenirs to meet the
demands of the tourist trade.
IV. Synthetic fibers have been made available in recent years to create
appropriations of traditional textile designs for commercial purposes.

a. I and II b. III and IV c. I, III, and IV d. I, II, III, and IV

8. Which of the following are the museums in the Philippines that promotes and
preserves Philippine arts?

I. Finale Art File III. BenCab Museum

II. National Museum IV. Cultural Center of the Philippines

a. I and II b. III and IV c. II and III d. I and IV

9. Which of the following are the award-giving bodies in the Philippines that
recognizing outstanding art making and contribution of Philippine artists?

I. Thirteen Artists Awards III. Contemporary Artist Award

II. National Artists Award IV. National Living Treasure Award

a. I and II b. II and III c. I, II and IV d. I, II, III and IV

21
10. Which of the following are included in the support system of arts in the
Philippines?

I. Galleries III. Institutions

II. Museum IV. Award-giving Bodies

a. I and II b. II and III c. I, II and III d. I, I, III and IV

22
 Additional Activities

A. Directions: Read and examine this statement of Missy Writes (2017) about the
promotion of art in the Philippines. Afterwards, answer and do the following indicated
questions and task. Write your answer on your answer sheet.

“I believe that each agency has its own job that will help in keeping Philippine
known to a lot of People not just here in the Philippines. I also believe that they
are essential because nowadays, a lot of people are not that interested as before
in local products and most especially the arts because they usually like foreign
products. With these agencies, they keep Philippine art alive. Because of them,
we learn to appreciate and love our own. And eventually, and hopefully in the
future, we Filipinos will be able to promote and be proud of our own art, history,
and culture” (Writes, 2017).

1. If you were given an opportunity to create an agency that would promote and
preserve arts from the regions of the Philippines, what will be the name of the agency?
______________________________________________________________________________
______________________________________________________________________________

2. What will be the three main goals of the agency?

______________________________________________________________________________
______________________________________________________________________________

3. As a student, how will you promote traditional and contemporary Philippine

arts? State three actions that you will do to promote traditional and
contemporary Philippine arts.
______________________________________________________________________________
______________________________________________________________________________

23
This is the rubric to be used in appraising your answer:
Criteria 3 points 2 points 1 point No point
The name of the
The name of the The name of the The name of the
agency does not
Name of agency conveys agency conveys agency conveys a
convey an
the an original, an original and relevant idea but
original, unique,
Agency unique, and unique idea but not original and
and relevant
relevant idea. not relevant. unique.
idea.
The learner The learner The learner The learner
stated three stated only two stated only one stated no
Main
significant and significant and significant and significant and
Goal
relevant main relevant main relevant main relevant main
goals or focuses. goals or focuses. goals or focuses. goals or focuses.
The learner The learner The learner The learner
stated three stated only two stated only one stated no
relevant actions relevant actions relevant action to relevant actions
Relevance to promote to promote promote to promote
traditional and traditional and traditional and traditional and
contemporary contemporary contemporary contemporary
Philippine arts. Philippine arts. Philippine arts. Philippine arts.

24
 Answer Key

What I Know

1. a 6. b 11. a
2. c 7. d 12. c
3. d 8. a 13. a
4. d 9. a 14. c
5. d 10.c 15. c

What’s In and What’s New

Answers may vary.

What’s More
Activity 1.1: Answers may vary.
Activity 1.2: See table below

Assessment

1. d 6. c
2. d 7. d
3. b 8. c
4. a 9. c
5. a 10. d

Award-giving
Institution Museum Art Fair Gallery
Body
BenCab
National
Museum
Commission
Finale Art Thirteen Artists
for Culture ManilART
Metropolitan File Awards
and Arts
Museum of the
Philippines

1
References

Bhuyan, R. (2018, February 3). arthearty.com. Retrieved from ArtHearty Web site:
https://arthearty.com/different-forms-of-art

Encyclopedia of Art Education. (n.d.). Retrieved from visual-arts-cork.com:

http://www.visual-arts-cork.com/definitions/applied-art.htm

Datuin, Flaudette May R. P.-R. (2016). Contemporary Philippine Arts from the
Regions. Manila, Philippines: Rex Book Store, Inc.

Marder, L. (2019, July 26). Ways of Defining Art . Retrieved from ThoughtCo.com:
https://www.thoughtco.com/what-is-the-definition-of-art-182707

Dumandan, A. (2019). Lesson 6- Contemporary Philippine arts from the

region. Retrieved July 27, 2020 from
https://www.scribd.com/document/434254257/LESSON-6-Contemporary-
Philippine-arts-from-the-region.

Writes, M. (2017). Arts promotion and preservation. Retrieved July 28, 2020
from https://mikaelarectocurie.wordpress.com/2017/10/22/arts-
promotion-and-
preservation/#:~:text=In%20the%20Philippines%2C%20there%20are,)%2C%
20and%20a%20lot%20more.

Quipper Study Guide (2018). Unit 5: Gawad sa Manlilikha ng Bayan.

Diwa Senior High School Series; Contemporary Philippine Arts from the
Regions

Jayson L. Dedal, Contemporary Philippine Arts from the Regions; An

Appreciation Towards National Identity.Quezon City;Cronica BookHaus

https://mikaelarectocurie.wordpress.com/2017/10/22/arts-promotion-
and-preservation/

https://www.collettivovv.org/preservation-of-traditional-arts-and-culture-
here-are-some-suggestions/

https://www.neda.gov.ph/invest-in-filipino-creativity-to-promote-
culture-help-boost-economy-neda/

https://speakartloud.wordpress.com/2010/04/23/41/

2
https://www.nac.gov.sg/dam/jcr:74680a7d-951e-4630-a385-
6990fbcd668a

https://www.pna.gov.ph/articles/1092173

https://artsandculture.google.com/exhibit/only-in-the-philippines-
center-for-art-new-ventures-sustainable-development-
canvas/iwLSkeopr5qoJQ?hl=en

3
For inquiries or feedback, please write or call:

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