Chapter I
BUSINESS PLAN INTRODUCTION
Brothers Cycle House is a bike shop, that offer affordable bikes and bike parts that are in
good quality and it has offer services for repairing bikes too. In this time of pandemic becouse
of COVID-19 there is no transportation, bikes like mountain bike, road bike, is the most
popular bikes in nueva ecija, it can be used to go to our destination, trail or work, and even for
exercises, the bike is good for it, so that . Brothers Cycle House is new in business, there so
many problems to come but the business will deal with that problems, to bring services and
provide needs of people who love bikings.
A. Name of the business:
                                 BROTHERS CYCLE HOUSE
B. Vision, Mission, Goals, and objectives:
1. Vision statement: Brothers Cycle House will be the leading bike shop in Cabanatuan city,
Nueva Ecija, selling bikes part and bikes (mountain bikes, road bikes) that are in good and
affordable quality to accommodate the needs of every bikers.
2. Mission statement: Brothers Cycle House bike shop is responsible for giving and provide
their best bikes and service to the person who love biking.
3. Goals statement:
 To serve
 To deliver results
 To spend an additional money for every year to fulfill our needs.
4. Objectives statement:
 To be valued business partners for our suppliers
 To know and search for a new and improved our practices
 To provide outside insight and information
C. SWOT analysis: Strength
 One of us have the experience
 Its not been hard to do the works
 Our shop is well located
 Our workers is well trained and professionals
   If one of our workers not working we can easily substitute the workers Weaknesses.
   We are new in a business
   We don't have great suppliers
   The business need large money, we dont have a lot of money Opportunities
   Creating a new branch
   The business is quick to earn
   Delivered new ideas for our new branch Threats
   Entry of new competitors in our field
   Rising cost of supply
   Competing involve high risk to our business
D. Start-up capital requirements:
                            Name                   Invested amm.      Ratio
                Mr. Genese, Ayer Mackryss            3,00,000            30%
                Mr. Banhan, Jaymar                   3,00,000            30%
                Mr. Desixto, Ralph Liam
                Knives                               4,00,000            40%
                           TOTAL                     1,000,000          100%