BALAJI WAFERS PVT.

LIMITED
Prepared by

Shudra Harshad Jagdishbhai

BBA Semester – 2
SEAT NO.: ____

Guided by

MR. BHUPENDRA J. CHAVDA

Academic Year

2021-2022

Submitted to
Shri K.M. Savjani & K.K. Savjani
B.B.A. / B.C.A. College
Veraval- 362265

Affiliated to

Bhakta Kavi Narsinh Mehta University - Junagadh

 DECLARATION

I shudra Harshad J. the student of B.B.A. (SEM-02) in SHRI K. M.

SAVJANI & SMT. K. K. SAVJANI BBA/BCA COLLEGE, VERAVAL,
hereby declare that this industrial report prepared is my own work and efforts to
the best of my knowledge.

This project report has not been previously submitted to any university
for any examination.

Date : ______________
Place: sutrapada Shudra Harshad Jagdishbhai
 Acknowledgement

I am thankful to the management of balaji wafers pvt. Limited granting

me permission, supporting and giving me all the exposure regarding my
concerned topic.

A project of this nature calls for intellectual & professional help from
many people. I, therefore, deeply express our gratitude to all the faculties of my
college and even helped me in completing all formalities during project period.

I am short of words in expressing my gratitude toHitesh virani (Personnel

Manager, BALAJI WAFERS PVT. LTD.) who allowed me to visit the plant
and providing relevant references that made my task smooth.I thankfully
acknowledge support of all managerial & operative personnel ofBALAJI
WAFERS PVT. LTD., for their valuable time in providing me
enoughindustrial knowledge.

I can’t forget to express my gratefulness to my parents and my friends

who have always been a great source of inspiration and encouragement to me,
so I also express my gratitude towards all of them.

Shudra Harshad Jagdishbhai

 Preface

The basic aim of project report is to know how to supply the ones in
practice. As it is said that “experience makes the man perfect” the practical
study isvery important for a management student. It is pleasure to undergo
industrial visit & submit the report to the institute as a fulfilment of the term
work.

Therefore, the aim for industrial visit is to evaluate applicability of the

business philosophy in the real life situation, specifically for the Indian market.
We have selected (industry) for our industrial visit, just as it nicely combine
different technical and management aspects, which make it noon trivial for
analyzing managerial fundamentals in a broad spectrum.

The respective and management experts at the organization provide all

the concern information. Our lecturers have guided and supported us in
rendering this information in the presentable format as here against you.

I have tried my level best to present all the relevant information as

detailed as possible space constraint has curbed me a little bit.
no name page
Title page
Declaration
Acknowledgement
Preface
Index
1 Introduction of the organisation
2 History &development
3 Company name
4 Present managing body
5 Achievements
6 Size & form of the organisation
7 Structure of organisation
8 Location chart
9 Factors affecting location of unit
10 Contribution of the unit (to industry & economy)
11 Product range
12 Production layout
13 Production process
14 Installed and utilized capacity
15 Human resources requirement & turnover ratio
16 Time keeping system
17 Recruitment sources & selection process
18 Training & development
19 Communication channel & industrial relation
20 Market segmentation
21 Promotion activities
22 Channel of distribution
23 Pricing policy
24 Financial and accounting information
25 Conclusion
26 bibliography
INTRODUCTION OF BALAJI WAFERS

The Indian food industry is poised for huge growth, increasing its contribution
to worldFood trade every year.

In India, the food sector has emerged as a high-growth and high-profit sector
due to its immense potential for value addition, particularly within the food
Processing industry.

India is the world’s second largest producer of food next to china, and has the
potentialOf being the biggest with the food and agricultural sector. The food
processing industryIs one of the largest industry in India it’s fifth ranked in
terms of production,Consumption, export and expected growth. The food
industry is on a high as IndiansContinue to have a feast. Fuelled by what can be
termed as a perfect ingredient for any
Industry – large disposable incomes – the food sector has been witnessing a
markedChange in consumption patterns, especially in terms of food. Increasing
incomes areAlways accompanied.

The government has formulated and implemented several Plan Schemes to

provide Financial assistance for setting up and modernizing food processing
units, certain ofInfrastructure, support for research and development and human
resource developmentIn addition to other promotional measures to encourage
the growth of the processedFood sector.
The market for namkeen and snacks in India is of about INR of about INR one
lakh crore. Being a one lakh crore. Being aMost vibrant industry, it has seen an
unprecedented growth in recent past andContinues to expand rapidly. India
consumer seem to have recovered their taste for Traditional snacks such as sev,
bhujia and namkeen/ mixtures, which are contributing to The impressive growth
rate of the firms.

About 3 About 30% cover 0% coverage of the age of this market is In the is In
the hands of organic f organized trade zed trade playersDominated by
Haldiram’s, pepsico, Balaji(wafers & namkeens), ITC (Bingo), PrataapSnacks
(yellow Diamond), Bikanervala (bikano), DFM Foods(CRAX), among others.

The branded segment is expanding at the rate of approx. 15% per annum
whereas theEntire market is growing at the rate of 7-8 percent.
Fast-moving consumer goods (FMCG) sector is the 4thth largest sector in the
IndianEconomy with Household and Personal care accounting for 50 percent of
FMCG sales
In India. Growing awareness, easier access and changing lifestyle have been the
key Growth drivers for the sector. The urban segment is the largest contributor
to the overallRevenue generated by the FMCG sector in India However, in the
last few years, theFMCG market has grown at a faster pace in rural India
compared with urban India.

Semi-urban and rural segments are growing at a rapid pace and FMCG product
accountFor 50 percent of total rural spending.
 HISTORY AND DEVELOPMENT

Chandubhai and his brothers Bhikhubhai and Kanubhai migrated from a small
Village Dhun Dhoraji, Kalavad Taluka, Jamnagar district of Gujarat. Their
father Popatbhai Virani was a farmer, who sold ancestral agriculture land and
gave ₹20,000 (US$280) to them to venture into business

The Viranis invested in farm equipment, but could not succeed and lost money.
Kakubhai and his brothers started a wafer business from a canteen of a cinema
hall in Rajkot in 1974. Until 1989, the wafers were produced at the Viranis’
house and distributed in and around Rajkot city.

By their retail success, they were inspired to set a semi-automatic plant instead
of preparing wafers by the traditional frying method. The product gradually
reached every part of Gujarat, and the Viranis wanted to take over the whole of
western India, so the biggest automatic plant of Gujarat came into the picture.

In the initial stage, Balaji Wafers set up their plant at Aji Vasad (Industrial
Zone, Rajkot) with a new concept of making potato chips. The main benefit
they got is the readymade infrastructure availability due to which their cost was
reduced to a large extent. They operated there for around 22 years.
Balaji Wafers then set up their new fully automatic plant near Metoda G.I.D.C.
which is in the area of the village Vajdi, outside the town of Rajkot.

Balaji Wafers had a growth in the chips sector in the 2007-2016 decade,
outwitting the marks of major players like Lays’, Kurkure, Parle, and Bingo.
The company aims at a similar market grab in the frozen foods and fries sector
dominated by McCain Foods, by launching a new line of products under the
Iscon-Balaji Foods brand.
 COMPANY PROFILE
Balaji wafers

Name BALAJI WAFERS PVT. LTD.

Address Vajdi [Vad],

Kalawad road,
Rajkot,
Tal. Lodhika
Gujarat [India]

Year of Established 1982

Industry Food products

Main products (1.) Wafers

(2.) Namkeens

Forms of organization Limited Equity

Size of unit Medium scale industry

Bankers Corporation and SBI

Director Mr. Bhikhubhai Virani

Mr. Chandubhai Virani
Mr. kanubhai Virani
Mr. Sureshbhai Sakhiya
Mr. V.C. Pambhar

Headquarters Rajkot, Gujarat, India

Number of employees 5000

Total area 85,000 square meters

Phone no. 0281 – 2782755

2783756
2783789
Fax +91 281 2783747

Accounting year 1st April to 31st march

E-mail Contact @ balaji wafers.co

Website Balajiwafers.com

Working hours 8:00 a.m. To 5: 00p.m

Lunch time 12:00 a.m. To 1:00 p.m.

Weekly off Sunday

 PRESENT MANAGING BODYAND
PROMOTERS :

I never dreamed we would be this successful: ChandubhaiVirani

Chandubhai Virani

Chandubhai virani is Founder and Managing Director, Balaji Wafers

Balaji, in Hinduism, represents the vigraha Hanumanji (or Bajrangbali). One

might wonder why Co-Founder and Managing Director Chandubhai Virani
picked the name for one of India’s most successful snack companies, Balaji
Wafers.

For the answer, you’d have to go back to the 1970s, when Chandubhai moved
from a small village in rural Gujarat to Rajkot, the state’s fourth-largest city.

Once he’d settled in Rajkot, Chandubhai set to entrepreneurship quickly

alongside his two brothers and co-founders Bhikhubhai and Kanubhai, using the
INR20,000 their father gave them, after drought had forced him to sell their
land.
Directors of BALAJI WAFERS PRIVATE LIMITED

Name Designation

MANSUKHLAL Director
NARSHIBHAI
BHANDERI

CHANDUBHAI
Wholetime
POPATBHAI
Director
VIRANI

MIHIR
Wholetime
BHIKHABHAI
Director
VIRANI

SAMEER Director
CHADHA

PRANAY
Wholetime
CHANDUBHAI
Director
VIRANI

KEYUR
Wholetime
BHIKHABHAI
Director
VIRANI

SHYAM
Wholetime
KANJIBHAI
Director
VIRANI

KANJIBHAI
Wholetime
POPATBHAI
Director
VIRANI

BHIKHABHAI
Wholetime
POPATBHAI
Director
VIRANI
 ACHIEVEMENTS OF BALAJI WAFERS

The Balaji Wafers Pvt. Ltd. Is one and only on company, which produces
many types of food items and they are also famous for their purity and
registered purpose. The company is unique in comparison of their companies
that are producing food items.

The companies food products like potato wafers, Banana wafers and
other salty products are prepared in its fully automatic plant with bacteria-free
and stringent hygienic standards. The use of computer system ensures uniform
quality and obviates the necessity for touch of human hands.
The production environment makes it possible to make the products less
lily and more nutritive.

The main benefit they got is the readymade infrastructure availability due to
which their cost was reduced to a large extent. They operated there for around
22 years.

Balaji Wafers then set up their new fully automatic plant near Metoda G.I.D.C.

• Economic time recognized balaji group as sultan of wafers

• International magazine i. e. Asia Pacific food online published a special

article with ‘chip off the old block’

• Balaji group of is also a member of snacks food association.

Till 1989, wafers used to be made at Virani’s house and distributed in and
around Rajkot city. By the overwhelming retail success they inspired to set a
semi automatic plant. Instead of preparing wafers by the traditional frying
method this semi automatic plant boosted the quality, taste and more sales also.
The fame of taste reached to the whole Gujarat hence it was time to take over
the whole Gujarat so the biggest automatic plant of Gujarat came into the
picture.
 BALAJI WAFERS PVT. LTD,

ORGANIZATIONAL STRUCTURE

Organization structure is a basic frame work of companymanagement. It is the

pattern in which various parts of the company areinterconnected.

In BALAJI WAFERS PVT LTD. There is a line type of organization in which

responsibility flow upward and authorities flowdownward and upward.

The following is the organizational structure of BALAJI WAFERS PRIVATE

LIMITED.
 LOCATION CHART
Some of the factors which affect the industrial location are as follows:

1. Availability of raw materials

2. Availability of labour
3. Availability of capital
4. Availability of power
5. Availability of market
6. Infrastructure

Sometimes, industries are located in or near cities. Cities provide markets and
also provide services like banking, insurance, transport, labour, consultants, etc.
Many industries tend to come together to make use of the advantages of an
urban centre. Such centre is then called as agglomeration economy.

In the pre-independence period, most of the manufacturing units were located in

places which were near the ports, e.g. Mumbai, Kolkata, Chennai, etc. As a
result, these belts developed as industrial urban centres surrounded by huge
agricultural rural hinterland.

Site selection is an important activity which decides the fateof the business. A
good location may, reduce the cost of production anddistribution to a
considerable extent. The reduction of cost of productionand distribution helps in
elevating either the competitive strength or theprofit margin of the business.

Therefore, the location for the factory should be selectedvery carefully. While
selecting a site, it is necessary to consider technical,commercial, and financial
and then the location is selected which may provide maximum advantages.

So, looking to all these factors BALAJI WAFERS PVT.LTD.(S) Ltd. Has
established the plant in an industrial estate-BALAJI WAFERS PVT. LTD. Had
chosen this locationtaking into consideration following factors:-

1. Supply of Raw Material

2. Nearness of Market.
3. Transportation Facilities.
4. Labour Supply.
5. Availability of Power & Natural resources.
6. Government Facilities.
7. Personal Factors.
8. Social Factors.
The following is the location address of BALAJI WAFERS PVT LTD.

BALAJI WAFERS PVT LTD.

Vajdi [Vad],
Kalawad road,
Rajkot,
Tal. Lodhika
Gujarat [India]
FACTORS AFFECTING LOCATION OF
UNIT :
The factors influencing the location of industry can be divided into two broad
categories i.e.

(1) Geographical factors

(2) Non-geographical factors.

I. Geographical Factors:

Following are the important geographical factors influencing the location of

industries.

(1) Raw Materials:

The significance of raw materials in manufacturing industry is so fundamental

that it needs no emphasising. Indeed, the location of industrial enterprises is
sometimes determined simply by location of the raw materials. Modem industry
is so complex that a wide range of raw materials is necessary for its growth.

It is true in the case of raw materials which lose weight in the process of
manufacture or which cannot bear high transport cost or cannot be transported
over long distances because of their perishable nature. This has been recognised
since 1909 when Alfred Weber published his theory of location of industry.

(2) Power:

Regular supply of power is a pre-requisite for the localisation of industries.

Coal, mineral oil and hydro-electricity are the three important conventional
sources of power. Most of the industries tend to concentrate at the source of
power.

Thus, more than all other factors affecting the location of large and heavy
industries, quite often they are established at a point which has the best
economic advantage in obtaining power and raw materials.
 (3) Labour :

In our country, modem industry still requires a large number of workers in spite
of increasing mechanisation. There is no problem in securing unskilled labour
by locating such industries in large urban centres. Although, the location of any
industrial unit is determined after a careful balancing of all relevant factors, yet
the light consumer goods and agro-based industries generally require a plentiful
of labour supply.

(4) Transport:

Transport by land or water is necessary for the assembly of raw materials and
for the marketing of the finished products. The development of railways in
India, connecting the port towns with hinterland determined the location of
many industries around Kolkata, Mumbai and Chennai. As industrial
development also furthers the improvement of transport facilities, it is difficult
to estimate how much a particular industry owes to original transport facilities
available in a particular area.

(5) Market :

The entire process of manufacturing is useless until the finished goods reach the
market. Nearness to market is essential for quick disposal of manufactured
goods. It helps in reducing the transport cost and enables the consumer to get
things at cheaper rates.

It is becoming more and more true that industries are seeking locations as near
as possible to their markets; it has been remarked that market attractions are
now so great that a market location is being increasingly regarded as the normal
one, and that a location elsewhere needs very strong justification.

(6) Water :

Water is another important require-ment for industries. Many industries are

established near rivers, canals and lakes, because of this reason. Iron and steel
industry, textile industries and chemical industries require large quantities of
water, for their proper functioning.

Significance of water in industry is evident from Table 27.3. Also it requires

36,400 litres of water to produce one kwh of thermal electricity.Further, it is
worth noting that water used in industries gets polluted and is therefore not
available for any other purpose.

II. Non-Geographical Factors:

Now-a-days alternative raw materials are also being used because of modern
scientific and technological developments. Availability of electric power supply
over wider areas and the increasing mobility of labour have reduced the
influence of geographical factors on the location of industries.
(1) Capital:

Modem industries are capital-intensive and require huge investments.

Capitalists are available in urban centres. Big cities like Mumbai, Kolkata,
Delhi, and Chennai are big industrial centres, because the big capitalists live in
these cities.

(2) Government Policies:

Government activity in planning the future distribution of industries, for

reducing regional disparities, elimination of pollution of air and water and for
avoiding their heavy clustering in big cities, has become no less an important
locational factor.
There is an increasing trend to set up all types of industries in an area, where
they derive common advantage of water and power and supply to each other the
products they turn out. The latest example in our country is the establishment of
a large number of industrial estates all over India even in the small-scale
industrial sector.

(3) Industrial Inertia:

Industries tend to develop at the place of their original establishment, though

the original cause may have disappeared. This phenomenon is referred to as
inertia, sometimes as geographical inertia and sometimes industrial inertia. The
lock industry at Aligarh is such an example.

(4) Efficient Organization :

Efficient and enterprising organisation and management is essential for running

modem industry successfully. Bad management sometimes squanders away the
capital and puts the industry in financial trouble leading to industrial ruin.
Bad management does not handle the labour force efficiently and tactfully,
resulting in labour unrest. It is detrimental to the interest of the industry. Strikes
and lock-outs lead to the closure of industries. Hence, there is an imperative
need of effective management and organisation to run the industries.

(5) Banking Facilities:

Establishment of industries involves daily exchange of crores of rupees which is

possible through banking facilities only. So the areas with better banking
facilities are better suited to the establishment of industries.

(6) Insurance:

There is a constant fear of damage to machine and man in industries for which
insurance facilities are badly needed.
The major factors are affecting Balaji Wafers Pvt. Ltd. Are as follow:

• Availabilities of Raw materials

• Cheap Labour
• Quick Transportation
• Electricity Supply
• Nearness to Market
• Suitable Climate

Availabilities of Raw materials :-

Balaji Wafers one of the topmost potato wafers producing in Gujarat. They are
producing more than thirteen items for these they require raw materials in big
quantity. Raw materials are used by Balaji Wafers Pvt. Ltd. As follow :
Potato, Banana, Magdal, Chanadal, Besan powder, Black paper, Edible Oil etc.
The company gets all these raw materials easily.

Cheap Labour :-

Labour are the main element of production. If the labours are efficient then
production would be of better quality and quantity most of the industries are
getting local. As this place is totally industrial estate and this is the main reason
the company getting the best skilled labours. The company is having 75 to 100
percent of female workers.

Quick Transportation :-

As the area is covered by other industries which are situated on highways that is
far from city and because of that there is no problem of transportation. The
company is also having its own transportation named Kataria Transportation,
which is owned by them and helpful in delivering the products.

Electricity Supply :-

Due to the area is having so many types of industries the government is ready to
provides 24 hour electric power. It will be highly beneficial for company that it
can carry their activities without any types of hurdles.

Nearness to Markets :-

The vital part for industry is its market. So therefore unit must be at that point
from where company can easily supply good to sale agents or distributors or
retailers. In this case Balaji Wafers has an advantages because it has its market
only in Gujarat state.
Suitable Climate :-

As Rajkot is situated in middle of Gujarat, the main city of Saurashtra, which is

having best climate around the whole year also favourable to the products which
are produced by the company.
Due to these above quoted advantages of the company is able to produce the
product at a reasonable cost. This is one of the reason for the great demand of
product.
Contribution of the unit (In industry and
economy) :
Contribution of Industry to National Economy

The share of manufacturing sector in the GDP (Gross Domestic Product) has
been stagnant at 17% over the last two decades. The total contribution of
industry to the GDP is 27% out of which 10% comes from mining, quarrying,
electricity and gas.

The growth of the manufacturing sector had been 7% in the last decade. Since
2003, the growth rate has been 9 to 10% per annum. The desired growth rate
over the next decade is 12%.

The National Manufacturing Competitiveness Council (NMCC) has been set

with the objectives of improving productivity through proper policy
interventions by the government and renewed efforts by the industry.

BALAJI WAFERS

Balaji wafers limited has developed in large quantity due to the good
distribution dealing and quantity products produced by them .their main
objective were as follow:-

Their main objective is to provide good services to the customer. Their another
objective is provide necessary resourcesRequired for management system They
have even thought of minimum wastage of
Products .

As they believe in minimum input and maximum output They industrial sector
with the help of new and modernTechnology is their objective.
PRODUCTION RANGE
“PRODUCT OF “BALAJI WAFERS”

“ BALAJI WAFERS PVT. LTD.”Produces all the varieties of wafers in its

RajkotPlant.

Name of the Products

1. Potato Wafer

2. Banana Wafer

3. Farali Chevdo

4. Ratlami Sev

5. Sing Bhujiya

6. Mug Dal

7. Chana dal

8. Vatana
9. Sing

10.Thika-Mitha Mix

Raw Material Used (Input)

Following are the raw materials used by the “BalajiWafers” to produce above
products.

• Potato

• Banana

• Dry Grapes

• Sesame

• Sounf

• Ground Nuts

• Vanaspati or / & Edible Oils

• Black Salt

• Chillies

• Citric Acid

• Sugar

• Amchur

• Iodised Salt

• Garam Masalo
 ABOUT PRODUCT PACKING :

Sr. No. Name of the Variety of Availability in

Product product size

1. Potato Wafer Simple & with 40 gm, 80 gm,

Spice 200gm

2. Banana Wafer With Pepper & 40 gm, 90 gm

Condiment

3. Farali Chevdo ------ 40 gm, 90 gm,

1Kg, 2.5 Kg

4. Ratlami Sev ------ 100 gm, 200

gm,1 kg.

5. Sing Bhujiya ------ 100 gm, 200 gm

6. Mung Dal ------ 100 gm, 200 gm,

1kg

7. Chana dal ------ 100 gm, 200 gm,

8. Vatana ------ 100 gm, 200 gm,

1 kg

9. Sing ------ Small pouch, 40

gm, 100 gm

10. Thika- Mitha Mix ------ 40 gm, 90 gm, 1

kg, 2.5 kg
PRODUCTION LAYOUT
Raw materials
↓
Washing
↓
Peeling
↓
Inspection
↓
Cutting
↓
Washing
↓

Frying
↓
Inspection
↓

Adding spices
↓
Dispatch
 PRODUCTION PROCESS
The operations function essentially is a transformation process that accepts the
inputs, and gives the outputs after adding value to the inputs. The
transformation process is expected to generate an output. The transformation
process is expected to generate an output described by market and this it should
do in the most efficient way. Production process has to adopt itself to number of
changing factors like capacity, lead-time, flexible trade-offs between material,
labour and capital, trade-offs between volume and variety, etc. we cannot have
the best process, it could only be the most acceptable process, given the
different trade-offs.

In BALAJI WAFERS PVT. LTD., production process is awell – planned

process. In contains all that important stages, which is required to make a
product well, accepted in the market. The well – planned production process of
BALAJIWAFERS PVT. LTD. Is as follows:-

• The first of production process begins on receiving the order from the
dealer.

• Potatoes are placed on electric channel and washed properly.

• After washing, they are brought for pilling purpose to the peeling
machine.

• Once they are washed and finely peeled they are passed through a belt
where labours remove off the spoiled potatoes.

• After washing and peeling, they sent for cutting. There are different
shapes in cutting machine; these shapes are arranged according to the
need.

• After washing, they are again sent for washing and after that for frying
purpose.

• Once frying gets over again inspection is done to remove the broken
pieces of wafers.

• Once this process endsChips are placed in Spicer drum and necessary
spices are added to it. And than at last they are packed and dispatched.
INSTALLED AND
UTILIZATIONCAPACITY

A Fully automatic plant worth Rs. 80 lacs of wood tap aria ltd.. Indore and one
packing machine of Woodmal Company of US valued Rs. 60 lacs has been
installed with production capacity of 4500kgs per hour.

Average manufacturing per day is 1800 kgs. The manufacturing of wafers and
namkeens is little high in the winter and in monsoon season i.e. in the month of
august due to festivals production goes to maximum possible level. This
industry covers about 90% of the market share in the wafers and about 70% in
the namkeens.

As this is a fully automatic plant, all the process like cutting of potatoes,
wasginhg, peeling, steaming and frying are done automatically. This machine
being Automatic consumes electricity and sometimes they use diesel for
running boiler.

Repairs and maintenance is very essential part of the production management.

As entire scenario of the production is depended on the machines and plants one
has to make sure that They are well maintained.
HUMAN RESOURCES REQUIREMENTS
AND TURN OVER RATIO :
Arequirement is a capability or condition that must be present to satisfy a
specification or a need. Human resource requirements concern the specific
capabilities or attributes needed by the people who perform the work of the
project.

For example, on a custom software development project, having at least one

person with the ability to develop software is a human resource requirement.
The ability to develop software is the skill that’s required to complete the work
of the project.

It might also be a human resource requirement to have someone on the project

team with a specific certification. Consider a construction project where certain
work activities must be performed by a certified electrician. The human
resources requirements of a legal project might involve someone with both a
degree and a license. Another requirement might concern their availability.

Who Creates the Human Resource Requirements List?

The project manager creates the human resource requirements list. He or she
will also seek input from the project team members.

What Are the Inputs?

Inputs to the creating the human resource requirements document include the
activity list, the wbs dictionary, the human resource management plan,
enterprise environmental factors and organizational process assets.

How Is It Used?

Before you can determine how the resource requirements will be met, you must
determine what they are. That’s the purpose of this human resource
requirements document. It captures the WBS identifier, the activity name and
the responsibility. Next, there’s a place for documenting the skills, degree or
certification needed to complete the activity. It also includes a place to
document the start date, end date and over all duration of the work.
If We look at the world management it can be divided into “MANAGE-MEN-
T’. If the word ‘tactfully’ substituted for ‘T’ then the word management would
read “MANAGE-MEN –TACTFULLY”. Thus the word itself suggest the most
important aspect of management, namely, of managing men and human beings
in a particular manner ,namely , tactfully,.

Although in one sense every one in an organization is concerned with the

personnel function, in case of larger organization a special dept. is segregated to
help the line management to secure the optimum use of personnel dept.
performing an advisory or a staff function. The personnel department helps
management in securing, using, and development.

NO. OF EMPLOYEES:

However, the big the organization may be but its employees are its real strength.
Employees are one of the important resources of any organisation. The no. of
employees matters a lot in the performance of the organisation. The number of
employees should be proportionate to the size of the organisation. Any increase
or decrease in the number of employees would cause a problem in the
fu8ctioning of the organisation. IN BALAJI WAFERS PVT. LTD. The number
of the employees is as follows:

Details NO. OF EMPLOYEES

Office Staff 24

Supervisors & Inspectors 29

Engineers 6

Supporting staff 15

Turn over ratio :

The amount of money taken by a business in a particular period.

In the context of human resources, turnover is the act of replacing an employee

with a new employee. Partings between organizations and employees may
consist of termination, retirement, death, interagency transfers, and resignations.

An organization’s turnover is measured as a percentage rate, which is referred

to as its turnover rate. Turnover rate is the percentage of employees in a
workforce that leave during a certain period of time. Organizations and
industries as a whole measure their turnover rate during a fiscal or calendar
year.
HOW TO CALCULATE THE TURN OVER RATIO OF COMPANY :

The formula for calculating your turnover rate over a given period of time only
requires three pieces of information: the number of employees on the first day;
the number of employees on the last day; and the total number of employee
separations that occurred during that time frame.

The two headcount totals are used to determine the average number of
employees. From there, simply divide the total number of employee separations
by the average number of employees during that period of time. It sounds
complicated, but the process is relatively straightforward. Make it even easier
on yourself and use our free calculator to seamlessly calculate your turnover
rate.

Turn over ratio of Balaji wafers for last 3 years :

Year Turn over (crores)

2018 1,800

2019 More than1800

2020 2,400
Time keeping system:
What is time keeping :

If you are meeting your daily goals for performance and productivity and
bringing about a consistent increase in the regular production, it means that your
workforce is performing their respective jobs to their utmost potential and is
making an optimum use of their work hours.

Timekeeping is the process of tracking and reporting work and leave time.
Everyone is responsible for accurate timekeeping:

Employees report leave and approve their time on their timecards

Supervisors review and approve their employees’ timecards
Timekeepers sign off on their units’ timecards

Time is a crucial factor that influences and determines the success or failure of a
business.

Efficient time management is an essential responsibility on a manager’s part to

ensure that the day’ goals for work and performance are achieved within the
specified work hour bracket.

For this, the organizations need to have a seamless, accurate and efficient
timekeeping system.

An Organisation must decide its working hours and shifts very carefully
because it has a direct effect on the performance of the employees. The working
hours should not be more which would be very stressful for employees. There
should be free time after appropriate intervals which would release the stress of
the employees.

Same things apply in the decision for fixing of shifts. Shifts should be decided
in such a way that the organisation should be able to rotate it’s employees to use
this efficiency fully.

The performance, success, and growth of your business organization primarily

depend on how your employees make use of their working hours on a regular
basis.
In BALAJI WAFERS PVT. LTD. The is perfect balance between working
hours and shifts.

IN BALAJI WAFERS PVT. LTD. The working days are divided into 2 shifts 4
hours each.

OFFICE:

8:00 A.M. TO 12:00 P.M.1;00 P.M. TO 5:00 P.M.

WORKERS:

8:00 A.M. TO 12:00 P.M.2:00 P.M. TO 5:00 P.M.

When there is full demandin the market for wafers then working shifts are
change accordingly.
RECRUITMENT SOURCES AND
SELECTION PROCESS :
Recruitment sources are one of the most frequently studied aspects of employee
recruitment. Recruitment sources are the avenues that organizations use to reach
applicants. Evidence suggests that the choice of recruitment source is a strategic
decision, in the sense that there are relationships between recruitment sources
and employment outcomes. However, the exact nature and reasons for those
effects remain ambiguous.

Traditional recruitment sources include employee referrals, employment

agencies (including campus placement offices and executive search firms),
newspaper and radio advertisements, employee referrals, and unsolicited
applications (known as walk-ins). Newer recruitment sources that are growing
in popularity include job or career fairs and Internet-based recruitment through
electronic job boards or the organization’s own Web site.

There are mainly two sources of recruitment.

1.Internal Sources
2.External Sources

Internal sources means to select the required person from the company itself.
While external sources means to recruit the person from the outside the
organization through advertisement, employees agencies, other professionals.
The Balaji Wafers Pvt. Ltd. Is mostly worked on external sources. But they
also sometimes use the internal sources. They adopted following policy:

Minimum Qualification :-
• For Staff Selection = Graduation
• For Production Staff = Graduation, I.T.I.
• For Operation = S.S.C., I.T.I.etc.

Age Limit :-
Minimum Age limit is 21 years and maximum is 58 years as per government
rule.

Type of Labour :-
• Skilled
• Experienced
• Contractors
• Administrative Officers
The BALAJI WAFERS PVT LTDfunction if recruitment and selection is
carried out scientifically.

Company fills up vacancies through promotion of people in the organization

and through the selections of people from outside i.e. Through advertisement ,
personal relations etc.

In balaji wafers there are mainly two types of workers that are at operating and
managerial staff.

Selection process :

A good selection process is key in finding talent and forms the backbone for
effective performance management. In this article, we will take a closer.

The selection process is aimed at finding and hiring the best candidates for job
openings. This process is often depicted as a funnel. 50candidates may apply to
a function, five of them are invited for an in-person interview, and one person is
selected in the end.

Following are some types of selection policy,

(1) Application

(2) Screening & pre-selection

(3) Interview

(4) Assessment

(5) References and background check

(6) Decision

(7) Job offer & contract

Following are the selection policy which is used by the Balaji Wafers Pvt.
Ltd.
• Application Blank
• Interviews
• Psychological Test
• Reference Checking
• Final Selection
• Induction

After going through all the above quoted steps the company get the best person
for the required job

.
 TRAINING AND DEVELOPMENT
The process of increasing the knowledge and skills of the workforce to enable
them to perform their jobs effectively

Training is, therefore, a process whereby an individual acquires job-related

skills and knowledge.

Training takes place at various points and places in a business. Commonly,

training is required to:

• Support new employees (“induction training”)

• Improve productivity
• Increase marketing effectiveness
• Support higher standards of customer service and production
quality
• Introduction of new technology, systems or other change
• Address changes in legislation
• Support employee progression and promotion

Effective training starts with a “training strategy”. The three stages of a training
strategy are:

• Identify the skills and abilities needed by employees.

• Draw up an action plan to show how investment in training and
development will help meet business goals and objectives.
• Implement the plan, monitoring progress and training
effectiveness.

Training is the short-term process utilizing a systematic andOrganized

procedure by which non-managerial personnel learnTechnical knowledge and
skill for a definite purpose.

This company uses method of training like the following:

On The Job :-
In this training method they give job instruction, job rotation, coaching,
appreciation, versatile and organization training etc.
We can say it is the best way to give the training to the personnel by the
company.
Off The Job :-
Off the job training considers lectures, conference, case studies, rule playing,
audio-visual and discussion etc.

In BALAJI WAFERS PVT. LTD. Give training to itsEmployees according to

the job required from them.
They mostly train their employees as per on job training.
If on job training is not enough, they also give theirEmployees externaltraining.
Employees and office staff are also getting benefits of training.
In Balaji Wafers Pvt. Ltd. Workers training is given mostly on the job so that
not only employee but also management came to under the problem and can
take corrective action to avoid it.

Development :

Development is defined as a process where the employee with the support of

his/her employer undergoes various training programs to enhance his/her skills
and acquire new knowledge and skills.

Developments Methods used by organizations most frequently include training

programs and leadership development programs. Investments in employee
learning and development directly impact employee engagement and
productivity, improving overall business success metrics.

What is development :

At a very high-level, employee development is a process of working with

employees to improve, enhance, refine and hone existing skills, and to also
develop newer ones, in support of the organization’s mission and goals.
Inherent in this definition is the following finer points of interest:
• Employee development isn’t just about developing organizational
L&D strategies
• It’s more than just implementing mandatory employee training
• It goes way beyond meeting with employees annually to discuss
their shortcomings and highlighting improvement needs

Why does the development is necessary :

• Better handle unexpected situations

• Performance Improvement
• Learning culture inside an organization help attract new
employees and improve loyalty
• Save money via retaining employees
• Help grow potentially good employees into great leaders

BALAJI WAFERS PVT. LTD takes different steps for development of their
employees.

BALAJI WAFERS PVT. LTD. gives various benefits And services to its
employees. These benefits are as follows:

Bonus:
Employees are given average 10 to 15% bonus regularly at the end
Of the year as per their performance.
Medical facilities:
Company provides re imbursement of medical expenses incurredAnd includes
hospitalization, nursing homes and surgical charges forEmployee as well as his
family.
Canteen facilities;
They offer meal worker at a reasonable rate.
COMMUNICATION CHANNEL AND
INDUSTRIAL RELATION :
A communication channel is the medium, mean, manner or method through
which a message is sent to its intended receiver. The basic channels are written
(hard copy print or digital formats), oral or spoken, and electronic and
multimedia. Within those channels, business communications can be formal,
informal, or unofficial.

There are three types of communication :

• Oral communication

• Written communication

• Electronic (Multimedia) Communications

Industrial relations :

Industrial relations or employment relations is the multidisciplinary academic

field that studies the employment relationship;[1] that is, the complex
interrelations between employers and employees, labour/trade unions, employer
organizations and the state.

The newer name, “employment relations” is increasingly taking precedence

because “industrial relations” is often seen to have relatively narrow
connotations. Nevertheless, industrial relations has frequently been concerned
with employment relationships in the broadest sense, including “non-industrial”
employment relationships. This is sometimes seen as paralleling a trend in the
separate but related discipline of human resource management.

Expression industrial relations are used to express theNature of relationships

between the employer and employee in anIndustry or an organisation. Where
willing co operation emanates fromEmployees towards the achievement of
organizational goals. There isSaid to be industrial relation and there are
condition which can generateGood industrial relations. A correct perspective the
industrial relationsPosition is possible on an appreciation of the stages of
developmentThrough which a country has passed over a period of time to the
ppresenMoment.

In BALAJI WAFERS PVT. LTD…. The management and Employees

maintain a good industrial relation. They both understand Each other and there
is no incident of any such dissatisfaction or strike.
 MARKET SEGMENTATION :

Marketing segmentation consists of taking the total heterogeneous market for a

product and dividing it into several submarkets, each of which tends to be
homogenous in full significant aspects.
-Philip Kotlar
Market segmentation is method for achieving for achievingMaximummarket
response from limited marketing resources byRecognizing differences in the
response characteristics of various parts ofThemarket. In a sense, market
segmentation is the strategy of ‘divideAnd conquer’ i.e. dividing market in
order to conquer them.

Market segmentation is a process of dividing a heterogeneous market into

relatively more homogenous segments based on certain parameters like
geographic, demographic, psychographic, and behavioural. It is the activity of
dividing a broad consumer or business market, normally consisting of existing
and potential customers, into sub-groups of consumers (known as segments)
based on some type of shared characteristics.

Thus, in order to facilitate the marketing of is product theMarketingmanager,

sub divides a market into homogenous sub set ofCustomers having common in
one set so that customers may be serveBetter with district marketing mix. Such
selection of sub sets asHomogenous group is called market segmentation.

This company has done segmentation of market verySystematically.

A. PRODUCT WISE:

This firms producers domestic products like deep well andDiesel engines which
depends on demand of people.
 B. GEOGRAPHICAL:

Geographical segmentation calls for dividing market in stateRegion, country

etc. here division is done as:

1. Saurashtra i.e. Local market.

2. National market.
3. International market.

In BALAJI WAFERS PVT. LTD. market segmentation is done on the basis

Of geographical and product basis.

Demographic : kids 3-12 ,youth, with mid and lowerlevel, income group
Geographic :Mainly in rural areas
Psychographic :People who want to have between meal snacks
Behavioural : people who want quality and quantity together
 Promotion activities

A business person has to keep on thinking almost all the time. He has to think
not only about the profit and loss of his business but also about expanding the
business. Businesses have to keep on growing in order to stay in competition for
a long time. The growth is only possible when a business is getting more return
for its efforts than the amounts it is spending. When a business in running
condition it is easy to do analysis on what’s working for it and what’s not
working. With this data you can create new promotions.
The promotion of an employee from one job position to another job position
that has a higher salary range, a higher level job title, and, often, more and
higher-level job responsibilities in an organization, is called a promotion.
Sometimes a promotion results in an employee taking on responsibility for
managing or overseeing the work of other employees. Decision-making
authority tends to rise with promotion as well.

Why Are Promotions Important?

The most important purpose that a promotion serves is that it sets a business
apart from its competitors. No business will ever need to run any promotions if
there wasn’t any competition. You have to stay ahead of your competitors in
order for customers to keep doing business with you. If there is a company that
sells similar products or services to yours, you can only make customers buy
from you if you have a special promotion going on. Of course, it is also equally
important to spread the word about promotion to the people by using several
advertising and marketing methods.

Businesses often have to bundle their products together in order to run a

promotion. What they usually do is that they include a less popular item with a
very popular item. This not only helps them sell their popular item more but
also allows them to cross sell an item that customers have not given much
attention to. If the bundled product is liked by customers, the business will then
have 2 popular products. The sales will increase as a result and with a
successful promotion like this the business will get more return on its
investment.

Promotion is generally meant the assignment of a position of Higher

responsibility to an individual. Promotion can be used as a Recruitment source
for higher positions. This would encourage the existing Employee, providing
them with motivation and the same time opening a Source of recruitment at the
lower end of the hierarchy foroutsiders.

In BALAJI WAFERS PVT. LTD. The employees are given Promotionon the
basis of performance and skills.

• Promotion of the employees is based on their performance And

skills. At these time company refers the entire portfolio of the Employee,
during his stay with the company and accordingly decides Promotion and
transfers.
CHANNEL OF DISTRIBUTION

A distribution channel represents a chain of businesses orintermediaries through

which the final buyer purchases a good or service.
Distribution channels include wholesalers, retailers, distributors, and the
Internet.
In a direct distribution channel, the manufacturer sells directly to the consumer.
Indirect channels involve multiple intermediaries before the product ends up in
the hands of the consumer.

Not all distribution channels work for all products, so it’s important for
companies to choose the right one. The channel should align with the firm’s
overall mission and strategic vision including its sales goals.

Channel of distribution can be defined as “The marketing Process in which the

good and services are transferred from producer To consumers.

Distribution means to distribute, or spread in the field ofMarketing. Channel of

distribution indicates roots or pathways throughWhich goods or services flows
from producers to consumers.

The entire function of getting foods into the hands of theCustomers is often
referred to as distribution. The middle man engagedIn moving goods from the
place of production to the place ofConsumption goods are moved to the desired
place through the channel.In other words, the root by which goods move from
the place ofConsumption is termed as channel of distribution.
Types of Distribution Channels

1. Direct Channels:
2. Indirect Channels

Direct channels:
The producer can sell directly to his customers without the help of middlemen,
such as wholesalers of retailers:
(i) By opening retails shop;
(ii) Through travelling salesmen;
(iii) Through mail order business.

Indirect channels :
The indirect channels of distribution are:

(i) Producer-Consumer (industrial goods with high technical content)

(ii) Producer-Retailer-Consumer (via large department ‘ stores)
(iii) Producer—Wholesaler—Consumer (most industrial products)
(iv) Producer-Wholesaler-Retailer-Consumer (most consumer goods)
(v) Producer-Sole Agent -Wholesaler-Retailer-Consumer (usually for
a prescribed geographical area).
Channel of distribution of BALAJI WAFERS PVT. LTD.Are as follows:-

BALAJI WAFERS PVT. LTD.

↓
CARRY AND FORWARD DEPARTMENT
↓
DISTRIBUTOR
↓
RETAILER
↓
CONSUMER
 PRICING POLICY

A business can use a variety of pricing strategies when selling a product or

service. To determine the most effective pricing strategy for a company, senior
executives need to first identify the company’s pricing position, pricing
segment, pricing capability and their competitive pricing reaction strategy

Pricing strategies determine the price companies set for their products. The
price can be set to maximize profitability for each unit sold or from the market
overall. It can also be used to defend an existing market from new entrants, to
increase market share within a market or to enter a new market. Pricing
strategies can bring both competitive advantages and disadvantages to its firm
and often dictate the success or failure of a business; thus, it is crucial to choose
the right strategy.

The following considerations involve in formulating the pricing policy:

(ii) Competitive Situation

(iii) Goal of Profit and Sales
(iv) Long Range Welfare of the Firm
(v) Flexibility
(vi) Government Policy
(vii) Overall Goals of Business
(viii) Price Sensitivity
(ix) Routinisation of Pricing
In BALAJI WAFERS PVT LTD. There proper process inDeciding the price
of any product.
Before deciding the price of any product the company has to consider many
factors. The company has to see various factors likeRaw material rates, cost of
the die prepared to produce the product,Number of components involved in the
product, etc..

After considering all these factors the company decides aCompetitive price,
which will help them to compete with the competitors.
FINANCIAL AND ACCOUNTING
INFORMATION :

Finance is the process of channeling money from savers and investors to entities
that need it. Savers and investors have money available which could earn
interest or dividends if put to productive use. Individuals, companies and
governments must obtain money from some external source, such as loans or
credit, when they lack sufficient funds to operate. Finance deals with how and
why an individual, company or government acquires the money needed – called
capital in the company context – and how they spend or invest that money.

“Finance may be defined as the position of money at the time it is

wanted”.F.W.Paish

One of the most important functions of finance manager isThat of planning.

Financial planning is essentially concerned withJudicious procurement and
profitable use of funds – a use which isDetermined by realistic inventories
decisions. Financial planning helpsManagement to avoid waste by providing
policies and procedures whichMake possible a closer co ordination between
various functions of thebusiness enterprise. Financial planning is responsibility
of top levelManagement.

Finance guides and regulates investments decision andExpenditure. To et the

best out of the available funds is the major task ofFinance manager. Finance is
common denominator for the vast range ofCorporate objectives and major part
of any corporate plan must be
Expressed in the financial terms.
Sources of Finance

1 Long-Term Sources of Finance

2 Medium Term Sources of Finance
3 Short Term Sources of Finance
4 Owned Capital
5 Borrowed Capital
6 Internal Sources
7 External Sources

BALAJI WAFERS PVT. LTD. Does a systematic financialPlanning.

25% to 50% of finance is provided the company first decidesThe project and
then the finance is procured from banks.

To avoid wastage of finance the company first decides theProject and then the
finance is procured.

For the short term capital the company depends on cashCredit, bills of
exchange, promoters and debtors. Debtors are also givenEach discount for early
payment which encourages them for early Payment and the requirement of short
term capital of the company isMet.

In Balaji Wafers Pvt. Ltd. Also follows each and every steps which are in
Companies Act. 1956 and also taken loans from reputed commercial banks
likeICICI, IDBI, IFCI, UTI. So we can say that every firm is in need of funds
for doing their activities.

BALAJI WAFERS PVT. LTD. Sees to it that it collect Optimum capital. Its
share capital of Rs. 42,38,000. And also has Borrowed capital of secured loans
of Rs. 4,21,22,828.
 CONCLUSION
Balaji Wafers Pvt. Ltd., is the adventure of gujarati family. Balaji brand
name is so powerful in Gujarat. They are utilizing 100% of production
capacity. It is located at G.I.D.C. Rajkot. In are most all the cities of Gujarat
they have their dealers. They are trying cover market most of the state in India.
Their quality is also good.

At the end of this report it can be very easy to conclude that Balaji
Wafers Pvt. Ltd., is one of the best companies in Gujarat today. In this
company the internal relation between the workers and management are very
well. The management of the company is well planned and very effective.

I wish heartily best of luck and great & bright future.

My best wishes with BALAJI WAFERS PVT. LTD.

 BIBLIOGRAPHY
WEBSITES :

Introduction and history

https://en.m.wikipedia.org/wiki/Balaji_Wafers

Information about production, personnel and financial

management

https://www.scribd.com/doc/154049827/Balaji-Wafers-Pvt-Ltd

https://www.scribd.com/doc/107168990/Balaji-Segmentation-Targeting-and-
Positioning

https://fdocuments.in/amp/document/balaji-wafers-558459ed579df.html