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Homework TM204

The document outlines 5 homework assignments to research the research and development divisions and activities of various major companies. For each assignment, students are instructed to provide background on the selected company, describe their R&D work and cite an example product, identify R&D locations, explain how R&D is managed and structured, how success is measured, funding levels, and optionally note any interesting R&D-related news. Companies assigned for research include P&G/Unilever, GSK/Pfizer, Toyota/Volkswagen, Apple/Samsung, and Mars/Nestle.

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Laxiava Vania
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42 views1 page

Homework TM204

The document outlines 5 homework assignments to research the research and development divisions and activities of various major companies. For each assignment, students are instructed to provide background on the selected company, describe their R&D work and cite an example product, identify R&D locations, explain how R&D is managed and structured, how success is measured, funding levels, and optionally note any interesting R&D-related news. Companies assigned for research include P&G/Unilever, GSK/Pfizer, Toyota/Volkswagen, Apple/Samsung, and Mars/Nestle.

Uploaded by

Laxiava Vania
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Homework # 1 (To be submitted on Day 2)

Research about R&D at P&G or Unilever (Choose only)


1. Provide background about the company.
2. Write a report on what kind of R&D they do. Give concrete example of a product born from their R&D.
3. Where are their R&D centers located?
4. How they manage their R&D and type of organization structure for this R&D division?
5. How do they measure success of their R&D?
6. How much funding (% of revenue) they allocate for R&D? Where do they get usual funding?
(Bonus points) Any interesting news (or scandal) about their R&D that you want to share?

Homework # 2 (To be submitted on Day 3)


Research about R&D at GSK or Pfizer (Choose only)
 Provide background about the company.
 Write a report on what kind of R&D they do. Give concrete example of a product born from their R&D.
 Where are their R&D centers located?
 How they manage their R&D and type of organization structure for this R&D division?
 How do they measure success of their R&D?
 How much funding (% of revenue) they allocate for R&D? Where do they get usual funding?
 (Bonus points) Any interesting news (or scandal) about their R&D that you want to share?

Homework # 3 (To be submitted on Day 4)


Research about R&D at Toyota or Volkswagen (Choose only)
 Provide background about the company.
 Write a report on what kind of R&D they do. Give concrete example of a product born from their R&D.
 Where are their R&D centers located?
 How they manage their R&D and type of organization structure for this R&D division?
 How do they measure success of their R&D?
 How much funding (% of revenue) they allocate for R&D? Where do they get usual funding?
 (Bonus points) Any interesting news (or scandal) about their R&D that you want to share?

Homework # 4 (To be submitted on Day 5)


Research about R&D at Apple or Samsung (Choose only)
 Provide background about the company.
 Write a report on what kind of R&D they do. Give concrete example of a product born from their R&D.
 Where are their R&D centers located?
 How they manage their R&D and type of organization structure for this R&D division?
 How do they measure success of their R&D?
 How much funding (% of revenue) they allocate for R&D? Where do they get usual funding?
 (Bonus points) Any interesting news (or scandal) about their R&D that you want to share?

Homework # 5 (To be submitted on Day 6


Research about R&D at Mars or Nestle (Choose only)
 Provide background about the company.
 Write a report on what kind of R&D they do. Give concrete example of a product born from their R&D.
 Where are their R&D centers located?
 How they manage their R&D and type of organization structure for this R&D division?
 How do they measure success of their R&D?
 How much funding (% of revenue) they allocate for R&D? Where do they get usual funding?
 (Bonus points) Any interesting news (or scandal) about their R&D that you want to share?

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