MGT301 ASSESSMENT BRIEFING NOTES
Article (Briefing note)
Complete a 1500 word briefing article for a future leader which critically evaluates the debates,
approaches and importance of strategic leadership for stakeholder collaboration for organizational
success. This isn’t a journal paper, it’s a briefing article. It will need an introduction, a main body, and
a conclusion.
Here are some different areas to think about as you approach this piece of work. Remember, this is
for guidance only and there is no right or wrong approach to take.
Introduction
History of leadership - leadership over time – the great man theory. Trait theory over time and
leadership now. The importance of emotional intelligence to leadership.
Introduction – Why creative Leadership?
How do we have organisational success in an environment of inevitable change! The VUCA world we
live in (operations are as lean as possible, so need creativity, innovation and inclusion).
VUCA - volatility, uncertainty, complexity, and ambiguity
Leaders must think strategically to stay competitive and survive! Debate how this can be achieved!
This takes innovation, creativity - important to stakeholders – product and service development – a
culture of innovation and change readiness.
Leadership Concepts
Decide what leadership concepts would benefit a future leader and why? When would a future
leader adopt different styles, models, or philosophies? Debate!
Transactional versus transformation, theory O versus theory E, leadership philosophies
Explain their importance to stakeholders.
Leadership During Change
Change is the only known constant, bring it back to VUCA world.
Manging change and what culture leaders could be adopted that would be beneficial. How does
leadership link with management and how is this managed during change. How do leadership enable
change?
Creating a change readiness culture as a leader – innovation culture
Change readiness / Sustaining change / Importance to stakeholders, competitive advantage
Conclusion
Sum up the debates and approaches – propose the best strategy for organisational success and
stakeholder engagement.
Write it to educate the reader on an issue, be critical, discursive and evaluate. Use frameworks,
tables and charts as word count is low. Use subheadings.