AGREEMENT ON
TRADE-RELATED ASPECTS
       OF INTELLECTUAL
      PROPERTY RIGHTS
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            Intellectual property:
       protection and enforcement
⦿   The WTO’s Agreement on Trade-Related Aspects of
    Intellectual Property Rights (TRIPS), negotiated in the
    1986-94 Uruguay Round, introduced intellectual
    property rules into the multilateral trading system for the
    first time.
⦿   The TRIPS Agreement is Annex 1C of the Marrakesh
    Agreement Establishing the World Trade Organization
    signed in Marrakesh, Morocco on 15 April 1994.
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⦿   The WTO’s TRIPS Agreement is an attempt to
    narrow the gaps in the way these rights are
    protected around the world, and to bring them
    under common international rules.
⦿   It establishes minimum levels of protection that
    each government has to give to the intellectual
    property of fellow WTO members.
⦿   In doing so, it strikes a balance between the long
    term benefits and possible short term costs to
    society.
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⦿   Society benefits in the long term when intellectual
    property protection encourages creation and
    invention, especially when the period of protection
    expires and the creations and inventions enter the
    public domain.
⦿   Governments are allowed to reduce any short term
    costs through various exceptions, for example to
    tackle public health problems. And, when there are
    trade disputes over intellectual property rights, the
    WTO’s dispute settlement system is now available
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⦿   The agreement covers five broad issues:
⦿    How basic principles of the trading system
    and other international intellectual property
    agreements should be applied?
⦿   How to give adequate protection to
    intellectual property rights?
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⦿   How countries should enforce those rights
    adequately in their own territories?
⦿   How to settle disputes on intellectual
    property between members of the WTO?
⦿   special transitional arrangements during
    the period when the new system is being
    introduced
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⦿   the main international agreements of the World
    Intellectual Property Organization (WIPO)that
    already existed before the WTO was created:
⦿   the Paris Convention for the Protection of
    Industrial Property(patents, industrial designs
⦿   the Berne Convention for the Protection of Literary
    and Artistic Works (copyright).
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⦿   Some areas are not covered by these
    conventions. In some cases, the standards of
    protection prescribed were thought inadequate. So
    the TRIPS agreement adds a significant number of
    new or higher standards.
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Types of intellectual
      property
                        9
Copyright and related rights
Trademarks, including service marks
Geographical indications
Industrial designs
Patents
Layout-designs (topographies) of
integrated circuits
Undisclosed information, including
trade secrets
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Copyright
            11
⦿   Copyright protection shall extend to expressions
    and not to ideas, procedures, methods of
    operation or mathematical concepts as such.
⦿   The TRIPS agreement ensures that computer
    programs will be protected as literary works under
    the Berne Convention and outlines how databases
    should be protected.
⦿   It also expands international copyright rules to
    cover rental rights.
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⦿   Authors of computer programs and producers
    of sound recordings must have the right to
    prohibit the commercial rental of their works to
    the public.
⦿   A similar exclusive right applies to films where
    commercial rental has led to widespread
    copying, affecting copyright-owners’ potential
    earnings from their films.
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⦿   The agreement says performers must also
    have the right to prevent unauthorized
    recording, reproduction and broadcast of
    live performances (bootlegging) for no less
    than 50 years.
⦿   Producers of sound recordings must have
    the right to prevent the unauthorized
    reproduction of recordings for a period of 50
    years.
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Trademarks
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⦿   The agreement defines what types of signs
    must be eligible for protection as
    trademarks, and what the minimum rights
    conferred on their owners must be. It says
    that service marks must be protected in the
    same way as trademarks used for goods.
    Marks that have become well-known in a
    particular country enjoy additional
    protection.
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Geographical
 indications
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⦿   A place name is sometimes used to identify
    a product. This “geographical indication”
    does not only say where the product was
    made. More importantly, it identifies the
    product’s special characteristics, which are
    the result of the product’s origins.
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⦿   Well-known examples include
    “Champagne”, “Scotch”, “Tequila”, and
    “Roquefort” cheese. Wine and spirits
    makers are particularly concerned about
    the use of place-names to identify
    products, and the TRIPS Agreement
    contains special provisions for these
    products. But the issue is also important for
    other types of goods.
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⦿   Using the place name when the product was
    made elsewhere or when it does not have the
    usual characteristics can mislead consumers,
    and it can lead to unfair competition.
⦿   The TRIPS Agreement says countries have to
    prevent this misuse of place names.
⦿   For wines and spirits, the agreement provides
    higher levels of protection, i.e. even where
    there is no danger of the public being misled
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⦿   Some exceptions are allowed, for example
    if the name is already protected as a
    trademark or if it has become a generic
    term. For example, “cheddar” now refers to
    a particular type of cheese not necessarily
    made in Cheddar, in the UK.
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⦿   But any country wanting to make an
    exception for these reasons must be willing
    to negotiate with the country which wants
    to protect the geographical indication in
    question.
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⦿   The agreement provides for further
    negotiations in the WTO to establish a
    multilateral system of notification and
    registration of geographical indications for
    wines.
⦿   These are now part of the Doha
    Development Agenda and they include
    spirits. Also debated in the WTO is whether
    to negotiate extending this higher level of
    protection beyond wines and spirits.
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Industrial designs
                     24
⦿   Under the TRIPS Agreement, industrial designs
    must be protected for at least 10 years.
⦿   Owners of protected designs must be able to
    prevent the manufacture, sale or importation of
    articles bearing or embodying a design which is
    a copy of the protected design.
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Patents
          26
⦿   The agreement says patent protection must
    be available for inventions for at least 20
    years.
⦿   Patent protection must be available for both
    products and processes, in almost all fields
    of technology.
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⦿   Governments can refuse to issue a patent
    for an invention if its commercial
    exploitation is prohibited for reasons of
    public order or morality.
⦿   They can also exclude diagnostic,
    therapeutic and surgical methods, plants
    and animals (other than microorganisms),
    and biological processes for the production
    of plants or animals (other than
    microbiological processes).
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⦿   Plant varieties, however, must be
    protectable by patents or by a special
    system (such as the breeder’s rights
    provided in the conventions of UPOV —
    the International Union for the Protection of
    New Varieties of Plants).
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⦿   The agreement describes the minimum
    rights that a patent owner must enjoy. But it
    also allows certain exceptions. A patent
    owner could abuse his rights, for example
    by failing to supply the product on the
    market.
⦿   To deal with that possibility, the agreement
    says governments can issue “compulsory
    licensees”, allowing a competitor to
    produce the product or use the process
    under license.
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⦿   But this can only be done under certain
    conditions aimed at safeguarding the
    legitimate interests of the patent-holder.
⦿   If a patent is issued for a production
    process, then the rights must extend to the
    product directly obtained from the process.
    Under certain conditions alleged infringers
    may be ordered by a court to prove that
    they have not used the patented process.
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⦿   An issue that has arisen recently is how to
    ensure patent protection for pharmaceutical
    products does not prevent people in poor
    countries from having access to medicines
    — while at the same time maintaining the
    patent system’s role in providing incentives
    for research and development into new
    medicines.
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⦿   Flexibilities such as compulsory licensing
    are written into the TRIPS Agreement, but
    some governments were unsure of how
    these would be interpreted, and how far
    their right to use them would be respected.
⦿   A large part of this was settled when WTO
    ministers issued a special declaration at
    the Doha Ministerial Conference in
    November 2001.
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⦿   They agreed that the TRIPS Agreement
    does not and should not prevent members
    from taking measures to protect public
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Integrated circuits
  layout designs
                      35
⦿   The basis for protecting integrated circuit
    designs (“topographies”) in the TRIPS
    agreement is the Washington Treaty on
    Intellectual Property in Respect of
    Integrated Circuits, which comes under the
    World Intellectual Property Organization.
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⦿   This was adopted in 1989 but has not yet
    entered into force. The TRIPS agreement
    adds a number of provisions: for example,
    protection must be available for at least 10
    years.
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     Undisclosed
information and trade
       secrets
                        38
⦿   Trade secrets and other types of
    “undisclosed information” which have
    commercial value must be protected
    against breach of confidence and other
    acts contrary to honest commercial
    practices.
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⦿   But reasonable steps must have been
    taken to keep the information secret.
⦿   Test data submitted to governments in
    order to obtain marketing approval for new
    pharmaceutical or agricultural chemicals
    must also be protected against unfair
    commercial use.
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      Curbing
  anti-competitive
licensing contracts
                      41
⦿   The owner of a copyright, patent or other
    form of intellectual property right can issue
    a license for someone else to produce or
    copy the protected trademark, work,
    invention, design, etc.
⦿   The agreement recognizes that the terms
    of a licensing contract could restrict
    competition or impede technology transfer.
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⦿   It says that under certain conditions,
    governments have the right to take action
    to prevent anti-competitive licensing that
    abuses intellectual property rights.
⦿    It also says governments must be
    prepared to consult each other on
    controlling anti-competitive licensing.
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Enforcement: tough but
        fair
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⦿   Having intellectual property laws is not
    enough. They have to be enforced. This is
    covered in Part 3 of TRIPS.
⦿   The agreement says governments have to
    ensure that intellectual property rights can
    be enforced under their laws, and that the
    penalties for infringement are tough
    enough to deter further violations.
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⦿ The procedures must be fair and
  equitable, and not unnecessarily
  complicated or costly.
⦿ They should not entail unreasonable
  time-limits or unwarranted delays.
  People involved should be able to ask a
  court to review an administrative
  decision or to appeal a lower court’s
  ruling.
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⦿   The agreement describes in some detail
    how enforcement should be handled,
    including rules for obtaining evidence,
    provisional measures, injunctions,
    damages and other penalties.
⦿    It says courts should have the right, under
    certain conditions, to order the disposal or
    destruction of pirated or counterfeit goods.
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⦿   Willful trademark counterfeiting or copyright
    piracy on a commercial scale should be
    criminal offences. Governments should
    make sure that intellectual property rights
    owners can receive the assistance of
    customs authorities to prevent imports of
    counterfeit and pirated goods.
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Technology transfer
                      49
⦿   Developing countries in particular, see
    technology transfer as part of the bargain in
    which they have agreed to protect
    intellectual property rights.
⦿   The TRIPS Agreement includes a number
    of provisions on this. For example, it
    requires developed countries’ governments
    to provide incentives for their companies to
    transfer technology to least-developed
    countries.
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