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STRATTON
OaKmonrt, INc.
FOR TRAINING PURPOSES ONLYCARL MAY’
STRATEGY FOR WINNING
STRATTON
OakMonrt, INC.
FOR TRAINING PURPOSES ONLYSELF IMPROVEMENT
Samuel A. Cypert
Napoleon Hill’s
Great Principles of Personal Achievement
first heard about Napolean Hills principles
of personal achievement when I was work
‘ngmy way through college sling ie insurance
°° 7> FOR TRAINING PURPOSES ONLY --=OTHER TIPS
Stick to the program
Listen to what the man says
Be a good listener
Be confident
Find a role model or mentor
Be consistent - Not fair weather
DONT'S
1. Pick up bad habits. You first make your habits, then your habits make you. This is the most
important philosophy for you to understand. You don't suddenly have a bad habit; for ex
ample, you don't become an alcoholic or a drug addict. You make one mistake, then another
and another and this creates a habit. Once it is almost impossible to break. Think about it, we
are all creatures of habit. We wake up at the same time, we eat the same things, we go to the
same hangouts and say the same things over and over. Don't let destructive behavior become
a habit.
2. Never ever be discourteous to a prospect or their secretary. How foolish could one be? You told
them your name and the firm which you represent - This will certainly come back to haunt
you, the broker and the firm you work for. hve yourself the heartache end embarrassment by
Keeping your composure. Be polite, apologetic, respectful and professional.
3. Don't waste time, there are only so many hours in a day, and so many minutes in an hour.
Every minute counts - every single minute. You spend most of your day trying to make con
tact, You've got to get the dials in.
4, Never comment on or after each phone call or lead. Everyone has a story to tell, either this or
that, nobody wants to hear it! Nobody! Just get your leads and do your job, that's it. Who cares.
how your conversation with Mr. Jones was? Good or bad, who cares?
5. Don't ever waste your time talking and screwing around with other brokers or trainees. At the
end of each day you are judged on your performance, and so is the fool next to you who lets
you distract him. You are all on a mission, to be a great cold caller, pass your test and be a
successful stockbroker. Any other activity beyond your mission is a waste of time ( see #3 on
Wasting Time or #1 on Bad Habits for a more detailed explanation).
6. Don't make non-productive phone calls either to friends outside or brokers inside the firm.
The phones in the boardroom are for business - period.
7. Never drift into space while cold calling. Stay focused and pumped. Keep your blood puming
by standing and moving around.
Why:
(a) If he's up + you're down = no conversation
(b) If e's down + you're down = no conversation
(©) Ifhe's down + you're up = no conversation FOR TRAINING PI
(@) If he's up + you're up = conversation is up URPOSES ONLYWHAT IS A QUALIFIED INVESTOR?
1. Any corporation or individual investor with $100 K annual income and book net worth or
more in the stock market.
2. Any investor with $100 K or more in the stock market who is somewhat receptive. Isay
somewhat because they don't have to be overjoyed that they heard from you.
FOR A BETTER QUALIFIED LEAD, THE FOLLOWING INFORMATION WOULD BENEFIT
BOTH THE BROKER AND THE PROSPECT:
1. Big Board, OTC or International Investments
2. Aggressive or conservative
3, More long term or short term
4, Ballpark number /amount in the market
5. Comfort level on an idea
6, Area of interest (eg: drugs, auto, retail, biotech, etc....)
7. Most recent investment
Do's
1. Be an example of what a broker trainee should be.
2. Separate yourself from the crowd. Eagles don't flock, you find them one at a time.
3, Always be polite and professional. Each contact you make is a representation of the firm
image.
4, Try to keep motivated and energetic throughout the day. This will build endurance and
most important foundation for your success. This business is not a sprint but a marathon,
don't ever forget that.
5. Make the most of your day, keep focused and keep your eyes on your goals...daily, weekly,
monthly etc.
6. Play by the numbers, it is proven, stick to it. Speak to 50 people a day or 5/6 an hour. This
is a profession, the more people you contact, the better you will actually do!
7. Thank every prospect (good, bad or indifferent) for their time. It helps keep you out of
trouble and people will understand you're only doing your job, trying to make a living.
8. Never ever think or believe that you are just a cold caller, no matter what I say or anyone
else. You are an apprentice of a stockbroker who is learning a career. Simply put, a broker
trainee.
9. Be prepared to live for your first two years like no one else. Working harder than you ever
thought possible and for the rest of your life you will live like no one can.
FOR TRAINING PURPOSES ONLYWHAT IS A QUALIFIED INVESTOR?
(1) Any corporation or individual investor with $100k or more in the stock market,
(@) Any investor with $100k or more in the stock market who is somewhat receptive. I say somewhat be-
‘cause they don't have to be overjoyed that they heard from you.
FOR A BETTER QUALIFIED LEAD THE FOLLOWING INFORMATION WOULD BENEFIT BOTH
‘THE BROKER AND THE PROSEPCT:
(1) Big Board, OTC or International Investments
Q) Aggressive or conservative c
G) More long term or short term
(4) Ballpark number/amount in the market
(3) Comfort level on an idea
(© Area of interest (eg: drugs, auto, retail, biotech, etc.)
(7) Most recent investment
Do's
(1) Be an example of what a broker trainee should be,
(2) Separate yourself from the crowd. Eagles don't flock, you find them one at a time.
(3) Always be polite and professional. Each contact you make is a representation of the firm and it's
image.
(A) Try to keep motivated and energetic throughout the day. This will build endurance and be the
‘most important foundation for your success. This business is not a sprint but a marathon. Don't
‘ever forget that.
(5) Make the most of your day, keep focused and keep your eyes on your goals..daily, weekly,
monthly etc...
(©) Play by the numbers, itis proven, stickt to it. Speak to 50 people a day or 5/6 an hour. This is 2
contact sprot, the more people you contact, the better you will actually dol * E
(7 Thank every prospect (good, bad or indifferent) for their time. It helps keep you out of trouble and
people will understand your only doing your job. Trying to make a living.
(8) Never ever think or believe that you are just a cold caller, no matter what I say or anyone else, You
are an apprentice of a stockbroker who. is learning a career.’ Simply put, a broker trainee.
(9) Be prepared to live for your first two years like no one else. Working harder than you ever thought
possible and for the rest of your life you will live like no one can.
FOR TRAINING PURI
POSES ONLYWHAT TO DO WHEN:
PROSPECT YOU'RE CALLING IS HOSTILE:
First: Apologize for the inconvenience, with the promise to take them off your
list. Politely hang up.
Second: Save the card with a Big H across and each month I will collect them to
delete from our file.
DISCONNECTS:
Do the same as above. Save the card for deletion from our list with a D written
across it.
WHEN A PROSPECT SAYS HE IS HAPPY WITH HIS BROKER:
If he implies that he's is in the market and he hangs up -- SAVE THE LEAD!
Today may not be your day, but you will have others. Write on the card (O/B),
which means OTHER BROKER and hold onto it!
- . FOR TRAINING PURPOSES ONLYQUALIFY #2
tl :
wz
STRATTON
Oakmont, Inc.
FOR TRAINING PURPOSES ONLYTHE PITCH
This is from Stratton Oakmont
How are you this morning/afternoon
By chance have you heard of our company?
We are one of the leading underwriters on the NASDAQ
market system.
We are one of the most prestigious investment banking
firms on Wall Street, I believe.
What I am looking to do here is get a business card out to you
along with a track record of my firm.
Confirm address.
FOR TRAINING PURPOSES ONLY
any
+0 QUALIFY
So we don't waste time in the future does your local broker get you
involved with the big board or NASDAQ stocks? Both?
How long has it been since your last trade?
Did you buy or sell?
What did you buy or sell?
How many shares?
Who are you working with, any of the big firms?
Let me ask you this,
Have you ever been involved with a new issue?
INFO:
Exactly, that’s why Iam on the phone today, to show you different
areas of the stock market, For a cross reference.
What did you pick up!
How many units?
Other Questions
Brokers? (Who are you working with)
How many positions are you holding?
Last question and I will have you off the phone.
What is your common stock exposure?
(Roughly)
200.000 - 5 million roughly
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One can appreciate that
Iam not looking to make a recommendation here
am going to get back to you
‘One time down the road with an idea
If you like it, great we will do business
If not, no harm done
You will never hear from me again
Fair enough?
(Close with Question)
Mr. what we do here (pause:) is specialize in a very unique area of the market
* Initial public offerings
* Private placements
+ Distressed blue chips, secondaries
‘Things of that nature, areas of the market your local broker may not be privy too.
Have you got involved in new issues?
Name.
If you want I will put our track record on your desk as well as my card and when I get back to
you if you like my professionalism, we will take it from there without interfering with the advi-
sors you already have
But first let us do our homework for you
HAVE A BROKER
Tunderstand that Mr.
Most of my clients have a few brokers already, I am not looking to interfere with your advisors.
How are they doing for you?
(continue question)
Name ————
Iam not going to call you next Monday with the stock pick of the week.
We make maybe 3 - 4 recommendations a year and that is why we have been so successful. We
have been showing our clients percentage gains that are impressive.
(close with a question)
When was the last time your broker showed you doubles or triples on your money?
For the last 6 years, with a total of maybe 20 IPO's, we have been showing our clients opportuni-
ties like these on a regular basis. Without any strings all I am asking for is one shot so that you
will have the opportunity and I will have the capability to have a major impact on your net
worth.
(close with a question)
FOR TRAINING PURPOSES ONLYCORRECT QUALIFICATIONS
STRATTON
Oakmont, INc.
FOR TRAINING PURPOSES ONLYGuns
swtflinm, THB ROAD TO RICHES STARTS WITH THE CORRECT QUALIFICATION
one of the biggest mistakes the novice broker will make is a
"weak" qualification, "Weak" qualifications represent major
road blocks on your road to success because they rarely wind
up as clients and in the process diminish your confidence
level as a closer.
You must understand that your time is your most valuable asset.
As crude as it may sound, you don't have time for information
seekers and individuals not interested or in the position to
open whatever type of account you are presenting. You only
have so much time to work with a certain amount of people:
Time is money so spend it wisely!
C "Weak" qualifications will lead to what I call a "sales inferiority
complex". The prospect rarely takes your calls and sounds
like he is doing you a favor by just talking to you.
When a prospect gives you the rush act, and says just send the
literature, you can be relatively sure that invariably it will
be a "weak" qualification. The literature you send will
probably wind up in the prospect's "circular file", commonly
known as a waste paper basket.
In my opinion, the only correct qualification is the one who
you believe is an excellent prospect to become your client and
meets the following ingredients:
1. Suitable For Speculation - Prospect is prepared to take
a calculated risk for the possiblity of substantial profit.
2. Open-Minded and Willing to Invest - Prospect is a serious
investor and has an open mind toward what you are presenting
where he is willing and in a position to invest if he likes
what he sees.
FOR TRAINING PURPOSES ONLY~2-
ROAD TO RICHES ... (cont'd)
3. In a Liquid Position to Invest - Prospect has a specified amount
of liquid risk capital now or can liquidate stocks or other liquid
assets within 30 days to get that amount if he wants to invest.
4, Will Read Literature - Prospect promises to read what you will send
and give the professional courtesy of reviewing it with you.
It's a lot better to find out the prospect is not interested or
suitable right away than chasing after him and wasting your time for
several weeks. If you caught the prospect at a bad time and can't
confirm the prior four points, requalify later or the next day.
If you have a good supply of leads, especially with the current increased
public interest in stocks after making 20 to 30 contacts in a day you
should average 8 to 10 strong qualifications. (If you are getting
much more than that you probably aren't qualifying right or you are
using very expensive fresh advertised leads). Forty to fifty strong
qualifications a week should represent at least 5 to 8 deals weekly
and the foundation of building a successful business.
Don't forget: Time is money. You wouldn't think of wasting your money
so don't ever time. The road to riches starts with the correct
qualification!
FOR TRAINING PURPOSES ONLYQUALIFYING FOR MONEY
STRATTON
Oakmont, INc.
FOR TRAINING PURPOSES ONLYQUALIFYING FOR MONEY
Experienced stock brokers will tell you, there is virtually no
difference in the effort expended in closing an account for $5,000
or $50,000 account and the client will have a better opportunity to be
successful.
Unfortunately when it comes to qualifying for money many brokers
go about it the wrong way. The usual qualification by most amateur
brokers is, "
ow much risk capital do you have for speculation". When
asked in this matter most prospect will ask, “what is the minimum"
or give you a number much lower than they are capable of investing.
I recommend considering the following qualification as a guide whenever
qualifying for money:
Mr. Prospect if after you receive the information, me answering
your questions and concerns, your feeling comfortable with me and my firm
and you decided to invest, could you comfortably handle $100,000 in
liquid risk capital within the next few weeks?
If the prospect indicates $100,000 is too much money, you might sa:
My greatest concern is not how much you invest but to start a
business relationship with you. How much risk capital do you have
available now if you liked what you saw and decided to invest?
By taking this approach you will qualify for much larger amounts of
money. When you are concentrating on a portfolio of 100, 50 or even
25 thousand dollars and the prospect is nervous or apprehensive to open
an account, as last resort, "drop closing" to a lesser amount, many times
it will enable the prospect to feel comfortable enough to become your
client. It's always easier going down than up.
Remember, if the investor is in the financial position, its no more
@ifficult closing a $160,000 than a $10,000 account.
Qualify for large size accounts, always thinking and talking about’
large size accounts and your thoughts and hard work will form an
attraction force bringing them to you.
FOR TRAINING PURPOSES ONLYSTOCKS
STRATTON
Oakmont, INc.
FOR TRAINING PURPOSES ONLYPaanugedorzcans
calla:
Merck
Upjohn F
p=istol Myers
tex
Awott Labs
Pfizer
BIO MED/TECH
lAmgen
Collagen corp
AUTOMOTIVE BEER, ALE, LIQUORS ‘|
Auto Zone Guinness
Dart Group Coors
Hastines Anheuser Busch
Ford Midwest Grains ;
Chrysler Seagrams
ou
Smithkline Beecham Good Year
cardinal Distrib. Dana Corp
FURNITURE COMPUTERS
Helig Meyers IBM
[Advanced Medical< Ladd Furniture Microsoft
Bassets Apple
Advanced Tech Labs La-Z-Boy Adobe Systems
Intel
Automatic Data Proc
Hewlett Packard
[LUMBER
Biose Cascade
Georgia Pacific
Longview Fibre
Lousiana Pacific
METALS / STEELS
Usx
Worthington
Acme Steel
Inco
Phelps Dodge
HIGH TECH
Sony
York Response
Immune Response
toBACCO
RJR Nabisco
Phillip Morris
"7-ndard comm
iC cell Brothers
CHEMICAL
Loctite Corp
Dow Chemical
Leronel Inc
CEMENT
Lonestar
calmat
Texas Industries
South Down
|
INSURANCE oan S yeahs ALUMINUM
JAcell A&W Brands Alcan Aluminum
American Fidelity Coca-Cola Kaiser Aluminum
American Travelers Pepisco
Baldwym & Lyons
Fidelity
capital Holdings
[WASTE MANAGEMENT . FOOD TELECOMMUNICATIONS
Waste Management Nestles Bellsouth
Tetra Tech Sara Lee AT&T
Chemical Waste H J- Heinz NEC Corp
Chambers Developement MCT
ENTERTAINMENT ENERGY COAL / GOLD / MINE
Time Waner Chevron .”. Homestake Mining
Blockbuster Entertainment. "Phillips Placer Dome
‘TRANSPORTATION
Boeing
Us Air
Ty
Ei
GAMING
Promos
Showboat
Kedd
Newmont Mining
Nerco Inc
OTHER BROKERAGE HOUSES
Merril Lynch
DH Blair
Oppenheimer (Suen.
Schwab ee
Kiz7e
Dean Witter Fipeel
AG Edwards
FOR TRAINING PURPOSES ONLYPOSITIVE
STRATTON
OakMonrt, INc.
FOR TRAINING PURPOSES ONLYMEMO 107
PAGE 10F2
INTERNAL USE ONLY
HE ANATOMY OF SUCCESS: DEVELOPING THE RIGHT HABITS
HUMAN BEINGS ARE ALL CREATURES OF HABIT: BOTH GOOD AND BAD. ONCE
WE GET IN A "GROOVE" ITS HARD TO CHANGE TRACKS. THIS CAN WORK EITHER
FOR OR AGAINST US. THE FOLLOWING ARE COMMON HABITS AND TRAITS OF MOST
SUCCESSFUL PEOPLE. GET IN THE "GROVE" OF SUCCESS BY REPEATING
AND FOLLOWING THESE AFFIRMATIONS:
a
2a
3.
I HAVE CLEARLY DEFINED GOALS AND IDENTIFY THE. STEPS NECESSARY TO
ACHIEVE THOSE GOALS.
I HAVE A WELL THOUGHT OUT "BATTLE PLAN" IN ACHIEVING MY GOALS
WHICH I PURSUE WITH RELENTLESS PERSISTENCE, SELF-SACRIFICE AND
DISCIPLINE.
I BELIEVE IN MYSELF AND MY DESTINY WITH SUCCESS.
I HAVE AN INTENSE DESIRE FOR SUCCESS WHICH CREATES AN ENERGY FORCE
WHICH ENABLES ME TO PAY THE PRICE OF SELF SACRIFICE, HARD WORK,
PERSISTENCE AND SELF DISCIPLINE IN ORDER TO ACHIEVE MY GOALS.
I-PICTURE IN MY MINDS EYE, THE REWARDS OF SUCCESS WHICH SERVES AS
"FUEL" TO KEEP MY ENGINE BURNING.
I_KNOW I'M DESTINED FOR SUCCESS. EVERYTHING THAT HAPPENS IN MY
LIFE IS FOR THE PURPOSE OF OBTAINING MY SUCCESS. I VIEW SETBACKS
AS LEARNING EXPERIENCES WHICH INVARIABLY WILL OFFER SEEDS OF
OPPORTUNITY. PROBLEMS ARE NEVER PROBLEMS BUT CHALLENGES THAT WITH
CAREFUL THOUGHT AND ACTION ARE OVERCOME.
I_KNOW THAT ANGER, JEALOUSLY VINDICTIVENESS AND NEGATIVE THOUGHTS
ARE TO BE AVOIDED LIKE A PLAQUE. THEY ARE VIRUSES WHICH INFECT A
PERSONS MIND, DESTROYING THE WILL TO SUCCEED. I KNOW NOTHING CAN
GET ME MAD UNLESS I ALLOW IT.
I FEEL TERRIFIC.
(CONTINUED)
FOR TRAINING PURPOSES ONLYMEMO 107
PAGE 20F2
GET /INTO THE HABIT OF SAYING AND DOING THE THINGS SUCCESSFUL
PEOPLE DO AND YOU WILL CREATE AN ATTRACTION FORCE THAT WILL ENABLE YOU
TO BE YOUR OWN MAGIC GENIE, WITH NOT THREE, BUT AN UNLIMITED NUMBER OF
WISHES YOU CAN GRANT FOR YOURSELF. JUST REPEAT DAILY THESE POSITIVE
AFFIRMATIONS AND PRACTICE WHAT YOU PREACH: YOUR WISHES WILL BE YOUR OWN
COMMAND!
IRA BOSHNACK
MANAGING DIRECTOR
FOOTNO!
SUCCESSFUL PEOPLE ARE ORDINARY PEOPLE WITH EXTRAORDINARY DETERMINATION.
BELIEVE IN YOURSELF AND ACT AS THOUGH IT WERE IMPOSSIBLE TO FAIL.
YOU CAN NEVER FAIL UNLESS YOU QUIT.
LIFE IS AN ADVENTURE BOOK AND EACH DAY IS A NEW EXCITING CHAPTER.
MOST LIMITATIONS CAN BE OVERCOME AND YOUR MIND IS THE PLACE TO START.
FOR TRAINING PURPOSES ONLYMEMO 105
PAGE 10F1
INTERNAL USE ONLY
“THE WINNERS MANIFESTO"
WE ALL HAVE THE POWER TO "MOLD" OURSELVES BY THE THOUGHTS AND
CONCERNS OF OUR MIND. REPEAT AND FOLLOW THE "WINNERS MANIFESTO" AND
JOIN THE TEAM!
I AM A WINNER BECAUSE I THINK LIKE A WINNER, PREPARE LIKE A
WINNER, AND PERFORM LIKE A WINNER.
2. I AM A WINNER BECAUSE I SET HIGH BUT ATTAINABLE GOALS, WORK TOWARD
THOSE GOALS WITH DETERMINATION AND PERSISTENCE, AND NEVER STOP
UNTIL I REACH THEM. =
I AM A WINNER BECAUSE I AM STRONG ENOUGH TO SAY "NO!" TO THOSE
THINGS THAT WOULD MAKE ME LESS THAN BY BEST, AND TO SAY "YES!" TO
THE CHALLENGES AND OPPORTUNITIES THAT WILL MAKE ME GROW AND
IMPROVE MY LIFE.
I AM A WINNER BECAUSE TOTAL COMMITMENT IS MY CONSTANT COMPANION,
AND PERSONAL INTEGRITY IS MY LIFETIME MENTOR.
I AM A WINNER BECAUSE I AM LEARNING TO AVOID THE TEMPTING
SHORTCUTS THAT CAN LEAD TO DISAPPOINTMENT, AND THE UNHEALTHY
HABITS THAT COULD RESULT IN DEFEAT.
I AM A WINNER BECAUSE I HAVE A WELL-EARNED CONFIDENCE IN MYSELF.
7. I AM A WINNER BECAUSE I HAVE LEARNED TO ACCEPT CRITICISM, NOT AS A
THREAT, BUT AS AN OPPORTUNITY TO EXAMINE MY ATTITUDES AND TO
IMPROVE MY SKILLS.
I AM A WINNER BECAUSE I PERSEVERE IN THE MIDST OF OBSTACLES AND
FIGHT ON IN THE FACE OF DEFEAT.
9. I AM A WINNER BECAUSE OF MY ENTHUSIASM FOR LIFE, MY ENJOYMENT OF
THE PRESENT, AND MY TRUST IN THE FUTURE.
10. I AM A WINNER BECAUSE I AM A STRATTON OAKMONT EMPLOYEE.
SINCERELY,
IRA BOSHNACK
MANAGINE DIRECTOR -
- - ~ FOR TRAINING PURPOSES. ONLY,MEMO 121
PAGE 10F1
INTE] USE ONLY
XOUR MIND POWER
BY:
IRA BOSHNACK
MANAGING DIRECTOR
“ANYTHING WITHIN REASON THAT THE MIND OF MAN CAN CONCEIVE
AND BELIEVE CAN BE ACHIEVED
MENTAL OBSESSIONS HAVE PHYSICAL MANIFESTATIONS: YOUR BODY REACTS
TO THE THOUGHTS AND CONCERNS OF THE MIND. YOUR THOUGHTS CAN MAKE YOU
SICK OR RELEASE ENDORPHINS (OVER 50 TIMES MORE POTENT THAN MORPHINE)
WHICH CAUSES ELATION AND GOOD HEALTH. AN EMOTIONALLY UPSET INDIVIDUAL
IS MORE PRONE TO ACCIDENTS AND ILL HEALTH THAN AN EMOTIONALLY STABLE
INDIVIDUAL.
HOW CAN WE MAKE SURE WE WON'T BECOME VICTIMS OF OUR ANXIETIES?
SINCE THE MIND TELLS THE BODY HOW TO ACT, THINK THE HIGHEST, MOST
UPLIFTING THOUGHTS YOU CAN IMAGINE. HERE ARE SOME TIPS TO HELP YOU USE
THE POWER OF YOUR MIND:
-VISUALIZE POSITIVE SITUATIONS.
-THINK AND SPEAK WELL OF YOUR HEALTH.
-USE YOUR POWER OF VISUALIZATION.
-USE POSITIVE SELF-TALK ON A DAILY BASIS.
=DON'T DWELL ON AILMENTS OR THEY WILL MAKE A HABIT OF RECURRING.
-DO SOME TYPE OF EXERCISE, ANYTHING WHICH PROMOTES CARDIOVASCULAR
ACTIVITY.
-REGULAR EXERCISE CAN ADD TEN YEARS OF HEALTHY LIVING TO A
PERSON'S LIFE.
-SET GOALS AND USE ENTHUSIASM TO REACH THEM.
PERSISTENCE AND DETERMINATION TOGETHER ARE OMNIPOTENT. YOU NEVER
FAIL UNLESS YOU QUIT. SUCCESSFUL INDIVIDUALS HAVE CLEARLY DEFINED GAME
PLANS WHICH THEY REVIEW CONSTANTLY. THEY KNOW WHERE THEY ARE GOING
EVERY DAY, EVERY MONTH AND EVERY YEAR. THINGS JUST DON'T HAPPEN IN
THEIR LIVES: THEY MAKE THEM HAPPEN. DON'T LET ANYTHING STAND IN YOUR
WAY. YOUR LEVEL OF PERSISTENCE IN THE FACE OF ADVERSITY AND
DISAPPOINTMENT WILL BE A MEASURE OF BELIEF IN YOURSELF. ASSOCIATE WITH
PEOPLE WHO SHARE YOUR GOALS AND WORK HABITS. YOU MUST FOLLOW THE
LEADERS, WHO ARE THE BEST AT WHAT THEY DO.
PROBABLY THE HARDEST THING IS GETTING STARTED IN THE RIGHT
DIRECTION. STARTING A SALES CAREER IS LIKE FLYING A PLANE. TO GET OFF
THE GROUND YOU MUST HAVE FULL THROTTLE.’ BUT, YOU CAN'T KEEP IT AT THAT
SPEED OR THE ENGINE WILL BURN OUT. WHEN THE PLANE REACHES CRUISING
ALTITUDE, YOU PULL BACK A LITTLE BIT ON THE THROTTLE. THIS IS THE WAY
OUR SALES CAREERS ARE. TO A CERTAIN POINT, YOU HAVE TO PUT ON FULL
THROTTLE TO TAKE OFF AND GET.TO THE HEIGHTS WHERE YOU CAN THEN CRUISE.
ONCE YOU HAVE ACHIEVED A CERTAIN LEVEL OF SUCCESS, YOU CAN REWARD
YOURSELF WITH MORE TIME FOR YOUR ENJOYMENT.
FOR TRAINING PURPOSES ONLYMEMO 122
INTERNAL USE ONLY PAGE 10F1
AN INSIGHT INTO BECOMING A BETTER SALES PROFESSIONAL
BY:
IRA_BOSHNACK
MANAGING DIRECTOR
"WE BECOME WHAT WE THINK ABOUT MOST”
SALES PROFESSIONALS HAVE MADE AMERICA GREAT. THEY PROMOTE OUR
CAPITALISTIC DEMOCRATIC SOCIETY. WITHOUT SALESPEOPLE, IBM, XEROX,
MERRILL LYNCH, OR ANY MAJOR COMPANY COULD NEVER HAVE BECOME A FINANCIAL
SUCCESS. THE PROFESSIONAL SALESPERSON IS THE HIGHEST PAID SEGMENT OF
OUR SOCIETY.
I HAVE NEVER MET A BORN SALES PROFESSIONAL, NO MATTER HOW GOOD HE.
OR SHE MAY BE. EVERY SUPER SALESPERSON IS A TRAINED PROFESSIONAL. THEY
ARE WILLING TO PAY THE PRICE OF SUCCESS. THEY HAVE MADE THE COMMITMENT
TO PRACTICE, DRILL, AND REHEARSE THE KEY INGREDIENTS OF SUCCESS IN
THEIR FIELD. NO ONE HAS EVER® BEEN DENIED THE RIGHT TO WEALTH AND
SUCCESS BY ANYONE BUT THEMSELVES. WHAT YOU FACE IS AN ENORMOUS NEED
FOR A THING CALLED EFFORT. PROFESSIONAL EFFORT, STUDY AND APPLICATION.
YOU ARE EARNING TODAY EXACTLY WHAT YOUR SKILL, EFFORT AND WILL POWER
HAVE ALLOWED YOU TO EARN.
EVERYONE DEEP DOWN INSIDE HAS A VAST RESERVOIR OF TALENT AND
ENERGY THAT CAN BE TAPPED AND DIRECTED TOWARDS ACHIEVING SUPER SUCCESS.
ALL YOU HAVE TO DO IS HAVE A BURNING DESIRE AND WILLINGNESS TO PAY THE
PRICE OF SELF-DISCIPLINE, HARD WORK AND PERSISTENCE IN ACHIEVING YOUR
SALES GOALS.
ONE OF THE SECRETS TO SUCCESSFUL SALES IS POSITIVE THINKING AND
THE ABILITY TO UTILIZE MENTAL VISUAL IMAGERY. OUR BEHAVIOR IS GOVERNED
BY IMAGES OF ACHIEVEMENT AND WITHOUT THESE IMAGES WE CANNOT MOBILIZE
AND MOTIVATE OURSELVES TO ACHIEVE OUR GOALS. THE POWER OF MENTAL
VISUALIZATION CAN HARNESS A FLOOD OF SENSORY VISUAL IMAGES TO REINFORCE
AN INTELLECTUALLY FORMULATED PLAN THAT WILL RELEASE AN UNLIMITED SOURCE
OF ENTHUSIASM TO APPLY TOWARDS INCREASED SALES. WHEN YOUR IMAGINATION
IS HARNESSED AND FOCUSED ON THE BENEFITS AND REWARDS OF SUCCESS, THE
FIRES OF MOTIVATION ARE LIT ALONG WITH THE SELF-DISCIPLINE AND
SACRIFICE TO ACHIEVE YOUR GOALS. THE POWER OF MENTAL VISUALIZATION
SHOULD NOT BE TAKEN FOR GRANTED.
THE POWER OF THE MIND AND VISUAL IMAGERY CAN BE FURTHER UNDERSTOOD
BY SIMPLY THINKING HOW WHEN WE ARE HUNGRY AND THINK ABOUT OUR FAVORITE
FOOD, OUR MOUTHS BEGIN TO WATER OR WHEN WE HEAR FANTASTIC NEWS A RUSH
OF GOOD FEELINGS ENVELOPES US; OR WHEN WE HEAR HORRIBLE NEWS, WE’ FEEL
A GUT RIPPING SENSATION IN THE PIT OF OUR STOMACHS. REMEMBER THAT
EVERY GREAT WORK AND DISCOVERY FIRST EXISTED IN SOMEONE'S MIND AS A
VIVID IMAGE. EVERY ACT AND DEED THAT HAS ENABLED MANKIND TO EXCEL AND
ACHIEVE SUCCESS WAS FIRST BORN IN SOMEONE' MIND. MAKE NO DOUBT ABOUT
IT, INTENSE POSITIVE THINKING AND VISUAL IMAGERY CAN CHANGE ALL OF YOUR
LIVES. THE ABILITY TO TRANSLATE ONE'S HOPE AND ASPIRATIONS INTO
POSITIVE SENSORY-RICH IMAGES IS THE CUTTING EDGE WHICH SEPARATES THE
HIGH ACHIEVER FROM THE RUN OF THE.MILL EVERYDAY PERSON. THE SUSTAINED
INTENSITY OF YOUR POSITIVE THOUGHTS AND DETAILED MENTAL
VISUALIZATION WILL BE THE DETERMINING FACTOR IN THE DEGREE OF
YOUR SUCCESS IN SALES AS WELL AS IN LIFE!
FOR TRAINING PURPOSES ONL!’MEMO 105
PAGE 10F1
i INTERNAL USE ONLY
“THE WINNERS MANIFESTO"
WE ALL HAVE THE POWER TO "MOLD" OURSELVES BY THE THOUGHTS AND
CONCERNS OF OUR MIND. REPEAT AND FOLLOW THE "WINNERS MANIFESTO" AND
JOIN THE TEAM!
1. I AMA WINNER BECAUSE I THINK LIKE A WINNER, PREPARE LIKE A
WINNER, AND PERFORM LIKE A WINNER.
2. I AM A WINNER BECAUSE I SET HIGH BUT ATTAINABLE GOALS, WORK TOWARD
THOSE GOALS WITH DETERMINATION AND PERSISTENCE, AND NEVER STOP
UNTIL I REACH THEM. ~
3. I AM A WINNER BECAUSE I AM STRONG ENOUGH TO SAY "NO!" TO THOSE
THINGS THAT WOULD MAKE ME LESS THAN BY BEST, AND TO SAY "YES!" TO
THE CHALLENGES AND OPPORTUNITIES THAT WILL MAKE ME GROW AND
IMPROVE MY LIFE.
4. I AM A WINNER BECAUSE TOTAL COMMITMENT IS MY CONSTANT COMPANION,
AND PERSONAL INTEGRITY IS MY LIFETIME MENTOR.
5. I AM A WINNER BECAUSE I AM LEARNING TO AVOID THE TEMPTING
SHORTCUTS THAT CAN LEAD TO DISAPPOINTMENT, AND THE UNHEALTHY
HABITS THAT COULD RESULT IN DEFEAT.
¢ 6. I AM A WINNER BECAUSE I HAVE A WELL-EARNED CONFIDENCE IN MYSELF.
7. 1 AM A WINNER BECAUSE I HAVE LEARNED TO ACCEPT CRITICISM, NOT AS A
THREAT, BUT AS AN OPPORTUNITY TO EXAMINE MY ATTITUDES AND TO
IMPROVE MY SKILLS.
8. I AM A WINNER BECAUSE I PERSEVERE IN THE MIDST OF OBSTACLES AND
FIGHT ON IN THE FACE OF DEFEAT.
9. I AM A WINNER BECAUSE OF MY ENTHUSIASM FOR LIFE, MY ENJOYMENT OF
THE PRESENT, AND MY TRUST IN THE FUTURE.
10. I AM A WINNER BECAUSE I AM A STRATTON OAKMONT EMPLOYEE.
S€NCERELY
de.
IRA BOSHNACK
MANAGINE DIRECTOR
FOR TRAINING PURPOSES ONLYPage 1
DO YOU WANT TO BE MOTIVATED?
Here are a few tips to unleash your productivity.
READ
Telephone Selling Report (800-326-7721) Offers The Following Advice
In The May, 1994 Issue:
Persistence Pays
*You're sure persistent, aren't you?"
2. I believe so strongly in what I have, and how it
will help you."
3. Preface Your Paraphrasing
Repeating, in your words, your understanding of the prospect's
situation is a great way to ensure you know what he wants,
plus it lets him hear his needs, therefore reinforcing then.
C Preface your comments with:
"so I'm sure I know exactly what you want, let me ask you.
"Let me make sure we're together on this. You're looking for."
Book Review - "Welcome Objections"
The Following Book Review Comes From Success Magazine, June 1994:
Too many: salesbprofessionals view objections as obstacles,
when they should instead view them as opportunities
says Hal Becker in his book, Can I Have Five Minutes Of
- 2. Your Time?. Becker, a former top salesman for Xerox, says
that 63% of sales are made after the fifth rejection.
"You need to hear five no's before you hear a yes", Becker
writes. Unfortunately, he notes, 75% of all.salespeople
give up after their first rejection.
2. “The only road to success in selling’ is to-overcome
objections and to sell on the basis of benefits to the
customer", he asserts.
3. The book costs $12.95 and can be ordered by calling 800-677-7760.
979 Marcus Avene FOR TRAINING PURPOSES ONLY
take Steeass, NY T1002
316-358-1800
800.857 56
Fase a56006Page 2
err Unleash Your Productivity
PSs
It doesn't take any special talent or ability to be highly
productive
- Only you can make yourself more productive. All your boss
can do is provide the right atmosphere.
- Your happiness and well being depends on how productive you are.
answers put you in step with the principles set forth in
Unleashing Productivity!, a new book that shows us how to turn
ourselves into highly productive human beings.
The hardcover identifies five barriers that cut productivity:
- Worry, which diverts brainpower from productive thinking,
Tip: Catch yourself worrying; then try to identify the
underlying problem.
- Erosion of energy and enthusiasm, something that happens to all
of us at some point. Tip: Motivate yourself by realizing how
your decisions and actions affect others.
- Negative emotions, which poison our ability to be productive.
Tip: “Get in the habit of interpreting occurrences as good
for you".
7 Avoiding action, .something that happens despite the best
intentions and aspirations. Tip: Don't just talk about doing
something, commit yourself.
- The "When Disease", This barrier has to do with constantly
asking yourself "when" questions, such as “When will my career
take off?" Tip: Don't wait for others to reward you. Reward
yourself and do it reqularly.
(ro
1
The book, written by Richard Ott, president of management consulting
firm, with Martin Shead, vice president, also offers. "Productivity
Thrusters" - techniques used by the world's most productive
People. 2
Among these are: aa
- Micro-macro vision. “Productive people", says Ott, “are both.
detail-oriented and concept-oriented”.
~ Patience and relaxation. People who huff, puff, scratch’and claw
usually achieve only average results. "Highly productive people
appear to be calmly cruising to victory time and time again".
~ Highly concentrated attention. Tip: ‘Learn to turn out all the
nonrelevant stimuli that reach your five senses.
Also, Successful Telephone Selling In The ‘90s, by Martin D. Shafirof:!
( and Robert L. Shook, found in your local bookstore.
FOR TRAINING PURPOSES ONL
Jordan Shamah Ira Boshnack
terete pre Executive Vice President aging Director
UR RSSEATe \
Sian HA Ke h
Pes ened wm —NOT INTERESTED
STRATTON
Oakmont, Inc.
FOR TRAINING PURPOSES ONLYHave 1
Broker
Sales 2
call
Not 3.
interested
W.S.d.
Forbes
C ak 4.
-interest
Judge 5
me on a
30 sec.
call
track 6.
record
credentials
1s 7
confidence
don't 8.
know me
7a Mavens eemie
I'm Nor INTERESTED
Se _
I understand your not interested I'm not
looking to interfere with your brokers, I just want
to share an idea with you sometime in the future. If
you're not 110% impressed, you will never hear from me
or my firm again. Fair enough? A.B.C.
This is not a sales call + I'm just sending
out information that will impress you
+ perhaps your lack of interest is sparked by your
lack of knowledge about our firm. Stratton Oakmont has been
written up in the Wall street Journal, Forbes and a plethora
of other financial publications. We were #1 in new issues
for the first quarter of 1994. ‘Take a look at my track
record, believe me, you'll be impressed. A.B.C
+ believe me_, I didn't think I could spark your
interest in a30 second phone call. Let me simply get this
information out to you and if I fail to overwhelm you
then we'll part as friends. Is that reasonable enough? A.B.C
, I understand that you're not interested, but you
cant Judge me on a 30 second phone call. What I simply
want to do is get this information out to you and down
the road, you be the judge and jury. Your best address is at ...
A.B.C
, just take a look at my track record, my credentials
If you're impressed, great. Maybe we can do business in the
future. If not you will never , ever hear from me again. A.B.C
just give me 18 vote of confidence and I'll earn
the other 998. I have the capability as well as you have the
opportunity to have a major impact on your networth. We deal
with areas of the market your broker can't even touch. 1.P.0.'s
secondaries etc. Just give me one minute down the road and
you'll be very very impressed. A.B.C.
, I understand you don't know me. You get these
calls all the time. However, let me get my track record out
to you today. If you're not 110% impressed, you will never hear
from me or my firm again. A.B.C.
FOR TRAINING PURPOSES ONLYRag
{Wostemr hn
close 9+ Mr. , please remember the name Stratton Oakmont
My name is + All I ask is that when I call you
back, you give me the same time and courtesy you gave me
today to discuss what we at Stratton Oakmont feel has the
potential to make a dynamic impact on your net worth. Does
that sound reasonable?
Thank you and have a great day.
FOR TRAINING PURPOSES ONLYpees Bonkers
Member,
ase Sire ase
7 OBJECTIONS AND REBUTALS
I am not interested-
I understand you get barraged by these phone calls
consistently, put your checkbook aside. ..CLOSE
Believe me, I understand you don't know me, however,
if you knew what my program had to offer, you would be
a lot more receptive...CLOSE
I'm not in the market-
I understand you are not currently trading aggresively
in the market, however, what was your biggest winner in the
last six months...CLOSE
I could appreciate that you may not be trading over the short
term, however, name the last stock you picked up...CLOSE
I'm busy, I'm in a meeting-
I understand that you are in a meeting, I have people in
my office as well, however, I'll get right to the point...CLOSE
I sense that you get a lot of these phone calls, am I right
(sound sincere). Exactly, say that to the other 50 guys
that call you, the reason we're different...CLOSE
I'm putting money back in my business- 7
I understand that you are putting the bulk of your funds back
in your business, however, that's your active income.
What was the last investment you made for your passive
income? CLOSE
I don't invest over the phone or I don't do business ov
the phone-
I understand you don't know me, believe me I wish we knew
each other like college buddies for twenty years...CLOSE
FOR TRAINING PURPOSES ONLY6.
I have local Brokers-
Believe me, I understand, the bulk of my clients have
several Brokers and Advisors, we are not looking to change
those relationships, but simply compliment them,
our nitch...CLOSE
My WIFE does all the investing-
I understand your wife may pick stocks from time to time,
however, outside of your wife what was the last stock
you picked up? CLOSE
RYTEM
Jordan Shamah
Executive Vice President
‘a Boshnack
aging Director
FOR TRAINING PURPOSES ONLYDEFINITION
STRATTON
Oakmonrt, INc.
FOR TRAINING PURPOSES ONLYTERMS AND DEFINITIONS TO KNOW
1. PREFERRED STOCK ~- CLASS OF CAPITAL STOCK THAT PAYS DIVIDENDS
AT A SPECIFIED RATE AND HAS PREFERENCE OVER COMMON STOCK IN
DIVIDEND PAYMENT AND LIQUIDATION OF ASSETS. (ORDINARILY CARRY
NO VOTING RIGHTS) .
2. COMMON STOCK - UNITS OF OWNERSHIP OF A PUBLIC CORPORATION
3. BLUE CHIP - COMMON STOCK OF A NATINALLY KNOWN COMPANY THAT HAS
A LONG RECORD OF PROFIT, GROWTH, AND DIVIDEND PAYMENT (AT & T,
IBM, G.E.)
4, INITIAL PUBLIC OFFERING - (I.P.0.) - CORPORATIONS FIRST OFFERING
A STOCK TO THE PUBLIC. (HIGH RISK, POTENTIAL REWARD)
5. BRIDGE LOAN - SHORT TERM LOAN MADE TN ANEICIAPATION (OF LONG TERM
Co eavaneruc.
6. PRIVATE PLACEMENT - SALE OF STOCKS, BONDS, OR OTHER INVESTMENTS
DIRECTLY TO AN INSTITUTIONAL: INVESTOR AND PRIVATE INVESTORS
7. SECONDARY OFFERING - PUBLIC SALE OF PREVIOUSLY ISSUED SECURITIES
HELD BY LARGE INVESTORS , USUALLY INSTITUTIONS OR CORPORATIONS
AND PRIVATE INVESTORS
8. NASDAQ - NATIONAL ASSOCIATION OF SECURITIES DEALERS AUTOMATED
QUOATATIONS SYSTEM. OWNED AND OPERATED BY THE NASD.
9.. NYSE - NEW YORK STOCK EXCHANGE (AKA. "BIG BOARD") OLDEST AND
LARGEST STOCK EXCHANGE IN THE COUNTRY.
10. NEW ISSUE - STOCK OR BOND BEING OFFERED TO THE PUBLIC FOR THE FIRST
TIME.
11. DISCRETIONARY ACCOUNT - ACCOUNT EMPOWERING A BROKER TO BUY AND SELL
WITHOUT THE CLIENT'S PRIOR KNOWLEDGE OR CONSENT
12, MUTUAL FUND - FUND OPERATED BY AN INVESTMENT COMPANY THAT RAISED
“+ MONEY FROM SHAREHOLDERS AND INVESTS IT IN STOCKS, BONDS, OPTIONS
ETC. (OPPERS DIVERSIFICATION AND PROFESSIONAL MANAGEMENT)
FOR TRAINING PURPOSES ONLY13. OVER THE COUNTER - (OTC) MARKET IN WHICH SECURITIES
TRANSACTIONS ARE CONDUCTED VIA TELEPHONE AND COMPUTER
NETWORK RATHER THAN ON AN EXCHANGE FLOOR
14. PENNY STOCK - STOCKS NOT LISTED ON THE NASDAQ LISTING, RATHER
ON PINK SHEET OR OTC BULLETIN BOARD. GENERALLY PRICED LESS
THAN $5.00
15. AMERICAN STOCK EXCHANGE - (AMEX) SECOND LARGEST TRADING
VOLUME IN THE U,S, FORMERLY KNOWN AS THE "CURB EXCHANGE"
16. BANK STOCK - STOCK ISSUED AND SECURED BY BANKING FINANCES
AND HOLDINGS
C 17. UNDERWRITER - INVESTMENT BANKER WHO AGREES TO PURCHASE A
ad NEW ISSUE OF SECURITIES AND DISTRIBUTE TO INVESTORS
18. INVESTMENT BANKER - FIRM ACTING AS AN UNDERWRITER OR AGENT
AS INTERMEDIARY BETWEEN ISSUER OF SECURITIES AND INVESTING PUBLIC
19. DOW JONES INDUSTRIAL AVERAGE -(DJIA) PRICE WEIGHTED AVERAGE
OF 30 ACTIVELY TRADED BLUE CHIP STOCKS
20. STANDARD AND POOR'S 500 _ - MARKET VALUE WEIGHTED INDEX SHOWING
THE CHANGE IN THE AGGREGATE MARKET VALUE OF 500 STOCKS
400 INDUSTRIAL, 60 TRANSPORTATION AND UTILITY, 40 FINANCIAL
BASED ON NYSE, AMEX, AND NASDAQ
uo DO =~ [Lait Pablie offerrins) when os
LPO
Com puny ees Pablic gy the’ lot hae
FOR TRAINING PURPOSES ONLYVOICE
STRATTON
Oakmont, INc.
FOR TRAINING PURPOSES ONLY: ell
RAINING Your Voice
this: Tape record your voice, talking about something you enjoy, or an idea you think is
very important. Then listen to the recording.
Isyourvoice:, | Doyouspeak: | Doesyourvoice | Doyouputa | Doyouspeak: | Whatdo you
high and nasal? | inavarying | projectwell? | “smile” inyour | too fast? like about your
low and pitch? | voice? too slow? voice?
resonant? ina atacomfort- | Whatwould you
somewhere ia | monotone? hk ablespeed? —_| lke to change?
between? j, | 7
Try these voice exercises: starting with @ high pitched sound and gradually dropping
(oa low pitch, asin a loud. satisfying yawn.
1. Practice Breathing fr -
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FOR TRAINING PU!‘TRACK RECORD
STRATTON
Oakmont, INc.
FOR TRAINING PURPOSES ONLYPcvcccceces
QNN
Quick Nikkei News Thursday, October 6, 1994
D> cevccccccccccccccccccce
NINE-MONTH IPO PERFORMANCE TABLES:
IPO MANAGERS: Securities firms are ranked by the performances of new IPOs in which they served
as lead manager in the first nine months of 1994. Included are firms that managed at least five issues,
followed by the percentage change in share price of IPOs in the first nine months, the number of deals
during the period and the amounts raised. The source is CommScan Inc., the New York bsed com-
pany that keeps track of IPOs.
Stratton Oakmont: 95.36%, 5 deals, 51 million dirs
DH. Blair: 41.19%, 7 deals, 41 million dirs
Barron Chase: 35.16%, 5 deals, 39 million dirs
Lehman Brohers: 33.56%, 13 deals, 1.16 billion dirs
Robertson Stephens: 29.44%, 7 deals, 181 million dirs
Dain Bosworth: 28.32%, 5 deals, 68 million dirs
Montgomery Securities: 27.14%, 8 deals, 241 million dirs
GKN Securities: 26.18%, 6 deals, 56 million dirs
Morgan Stanley: 25.43%, 20 deals, 4.12 billion dirs
0. Smith Barney: 25.23%, 8 deals, 735 million dirs
11. CS First Boston: 23.42%, 12 deals, 1.55 billion dirs
12. Kidder Peabody: 19.59%, 9 deals, 971 million dirs
43. Hambrecht & Quist: 19.46%, 12 deals, 211 million dirs
14. Morgan Keegan: 17.11%, 8 deals, 467 million dirs
15. Goldman Sachs: 16.38%, 22 deals, 4.25 billion dirs
WONOMAYDS
‘TOP INDUSTRY SECTORS: Below are the best-performing industry sectors for IPOs, with at least four
new issues in the first nine months of 1994. The industry sector is followed by the percent increase
in stock price during the period, the number of IPOs and amounts raised. The source is CommScan.
Computer-Software: 36.39%, 30 deals, 548 million dirs
Telecommunication Services: 34.65%, 7 deals, 504 million dirs
Finance-Business Services: 29.04%, 16 deals, 603 million dirs
Healthcare-Outpatient: 27.18%, 5 deals, 115 million dirs
Telecommunication Equipment: 25:89%, 15 deals, 406 million dirs
Retail-Apparel/Shores: 21.22%, 10 deals, 253 million dirs
Electronics: 15.55%, 8 deals, 156 million dolrs
Healthcare Products: 13.08%, 20 deals, 389 million dirs
Hotels & Motels: 12.15%, 7 deals, 185 million dirs FOR TRAINING PURPOSES ONLY
Restaurants: 12.09%, 11 deals, 111 million dirs
SEPNOMAYNS
Past performance is not indicative of future results and due to market fluctuations current market value can change
“he iran Cooled Bs rpor a Halonen of pinion The ormalin fas bee oaned om sources beleved tobe rele, Publeairs,chers an gaps ere war
Peete cre bt a unre eee ope by sect prtessoal oder in erlatig mare conan ad are proied to you wid a specie understanding Wat
Fee sens maex na warty o guarentee tat the ran Hrs therln ae accurate or comet Moreover, past revs ae abt cesar indian of are
‘eat ante rik ons asso rly pelt secre, ana shold Be considered ony by investor who cul atrd ie 1s
naval wiomaton pening Staton Oxhment ee. ois nderrings eum oni! ihe National sociation of Searies Desies, he olix numbers 1-20Eo
INDUSTRY NEWS
‘The names of investment bank-
ing firms such as Stratton
Oakmont, GKN Securities, Stras-
bourger Pearson and Harriman
Group don’t come to mind as
quickly as those of Morgan
Stanley, Goldman Sachs, Smith
Barney Shearson and Merrill
Lynch, but maybe they should.
As 1994’s first quarter draws to
a close, Bloomberg LP reports
those dealers underwrote the top
five IPO performers for the
period. The top issues were
Octagon, up 139.3% from its
original offering price, Scan-
source up 127.5%, Modern
Modalities up 10.25%. MH
Meyerson and WIZ Technology
each gained 100%.
In most of these IPOs, the issu-
ing broker was the sole under-
writer of a unit offering. A unit
offering consists of common
stock plus warrants to buy a fixed
number of shares at a fixed price
within a specified period of time.
Within a short period after the of:
fering date, the securities can be
traded separately as unit, com-
mon stock and warrant. The total
amount of capital raised varied
from a high of $10.5 million for
Octagon for a low of $2.5 million
for Modern Medical. And each
was a unit offering.
Winners: The Lake Success,
NY investment banker, Stratton
Oakmont, Inc., underwrote two
_— On WALL.
FAINANCIAL
PLANNING
STREET
ee
Tisights & Analyiis for Successful Brouers & Managers
The IPO Aftermarket
of these-winners Octagon, a com-
pany providing environment
management and waste control,
and MH Meyerson & Co., a
Jersey City, NJ, based over-the-
counter-securities dealer.
‘On February Il, Octagon of-
fered 11.5 million units priced at
$7 a unit. Each unit consisted of
two shares of common stock and
two warrants. The units have
traded as high as $19.50 a unit and
closed on March 31 at $1675 a
unit. An investor can also buy the
common stock, selling at $6.625
a share and the warrants, selling
at $1.75 a warrant. However, get-
ting printed information may
prove difficult — at press time,
only the company’s prospectus
was available.
Stratton Oakmont itself has re-
ceived some press coverage. In
February, the firm settled Secur-
ities and Exchange Commission
allegations of wrongdoing in
manipulating the market price of
Nova Capital’s securities. Strat-
ton agreed to pay $2 million to
customers and an SEC fine of
$500,000. In addition, its then-
president was barred from the
brokerage industry and two other
senior executivies were handed
SEC suspensions. Nevertheless,
Stratton Oakmont is king of the
hill in the 1994 first-quarter
sweepstakes of top-performing
IPOs.
10 FINANCIAL PLANNING ON WALL STREET May 1994
IPO Focus reported by
New York based Lynch Jones
& Ryan's exclusive
IPO Aftermarket Report,
edited by Jack Fitzgibbon.
IPO Aftermarket Report can
now be received through
Unilink on ADP, ILK,
MarketMax, Telerate
‘and Quotron.
Losers: Near or at the
the “‘wish-I-hadn’t bought” list
is L.A.T. Sportswear. At $5 a
share, it's down 50% from its
January 25 offering price. The
company manufactures knitted
sportswear and distributes
undecorated garments for major
garment manufacturers. The
stock was in trouble from its star.
Its original preprice talk was $13
to $15 a share, but the shares sold
at $10. The stock closed out its
first day of trading at $9.125 a
share, off 88%. Despite glowing
reports from The Robinson-
Humphrey company, L.A.T.
Sportwear's banker, the stock
continued to sink. On March 7,
the company reported lower-than-
expected fiscal 1994 earnings
(S74 a share versus estimated
$84). Ten days later, Robinson-
‘Humphrey and the company were
served with a suit alleging a
material omission from its
registration statement and pro-
spectus. A Robinson-Humphrey
spokesman denied the allegation
and said they intend to pursue a
FOR TRAINING BURPOSES ONLY
The norman contained in ls repr is a ae
brodct ofr pare bt ae general relet
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C
result, nd the ik o Tse ets nag speculate ster,
“Srouldvoueanv any additonal formation pertaining Wo Seton Oakmont no is uderwrliogs yeu may cont he Nati
abe Pableains, ae a
you wih ap ny
esol inate oa
May 1994IPO Scorecard for Deals Offered after 01/01/95
(Inclusive of Units,Common Stock & Warrants as of 2/22/95)
Offer Last Percent Offer
Issuer Full Name Ticker Price Trade ‘Change Date
Renaissance Entertainment Corp. FAIRU 3.5000 16.125, 360.71 27-Jan-95
‘Sims Communication Inc. ‘SIMSU 3.5000 12.625 260.71 10-Feb-95,
Panax Pharmaceutical Company Ltd PANXU. 5.0000, 17.125 242.50 18-Jan-95,
Advanced Voice Technologies, Inc. HMWKU 5.5000 18.625 238.64 07-Feb-95
Dualstar Technologies Corp. DSTRU <= 7.00002 48ST atga-08 | SA Rebs
Integrated Silicon Solution Inc. Issi 13.0000 26.250 101.92 02-Feb-95
Infosafe Systems, Inc. IsFEU 5.0000 .000 «80.00 18-Jan-95
Information Storage Devices, Inc. (sol 15.0000 23.750 58.33 09-Feb-95
Oak Technology, Inc. OAKT 14.0000 (21.750 55.36 13-Feb-95
Ariel Corp: ADSPU 4.0000, 5.750 43.75 24-Jan-95,
Brooks Automation, Inc. BRKS 8.0000 11,500 43.75 01-Feb-95
Neopath, Inc. NPTH 11.0000 15.750 43.18 26-Jan-95,
Nickelodeon Theater Co., Inc. NICK 5.0000 7.000 40.00 07-Feb-95
Tylan General, Inc. TYGN 7.0000, 9.750, 39.29 26-Jan-95,
Renters Choice, Inc. RCI 10.0000 13.750 37.50 (25-Jan-95,
HCIA, Inc. HCIA 14.0000 19.000 35.71 22-Feb-95
General Magic, Inc. GMGC 14.0000 18.250 30.36 (09-Feb-95
MedPartners, Inc. MPTR: 13.0000 16.750 28.85 (21-Feb-95
‘Semitool, Inc. ‘SMTL 13.0000 16.750 28.85 02-Feb-95
Hauppauge Digital, Inc. HAUPU 3.1500 3.937 24.98 10-Jan-95
‘SMC Corp. SMCC 7.7500 9.500 22.58 20-Jan-95
Big Smith Brands, Inc. BSBIU 8.0000 9.750 21.88 08-Feb-95
Diasys Corporation DIYS 5.0000 6.000 20.00 10-Jan-95
Intime Systems international, Inc. ‘TAMSU_ 5.0000 6.000 20.00 16-Feb-95
Ultradata Systems, Inc. ULTR: 5.1500 6.125, 18.93 31-Jan-95,
Daisytek International Corp DzTK 15.0000 17.750 18.33 26-Jan-95
Technical Chemicals and Products, Inc. TCPI 4.0000, 4.625 15.63 02-Feb-95
‘SunPharm Corp. ‘SUNPU 7.0000 8.000 14.29 12-Jan-95
Nabisco Holdings Corp. NA 24.5000 27.875 13.78 19-Jan-95
California Pro Sports, Inc. ‘CALP 4.5000, 5.000 1111 18-Jan-95
Insight Enterprises, Inc. NSIT 9.0000, 10.000 AAT (24-Jan-95,
Ampace Corporation PACE 7.0000, 7.750 10.74 17-Feb-95
‘STB Systems, Inc. STBI 12.0000 13.250 10.42 14-Feb-95
ADCO Technologies, Inc. ADCO 7.0000 7.625 8.93 14-Feb-95
Congoleum Corporation CGM 13.0000 14.125 8.65 01-Feb-95
Ostex International, Inc. OSTX 9.5000 10.250 7.89 (25-Jan-95,
U.S. Office Products Company OFIS 10.0000 10.750 7.50 15-Feb-95,
Protosource Corp. PSCOU 5.5000 5.875 6.82 10-Feb-95
Mid-States PLC MSADY 7.7500 8.250, 6.45, 20-Jan-95,
U.S. Transportation Systems, Inc. USTSU 12.0000 12.750 625 21-Feb-95
Source: CommScan Inc. (212) 509-4950
Asad Managed by Stratton Oakmont
* past performance is not indicative of future results & due to market fluctuations current market value can change.
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January 17, 1994
1993 IPO Aftermarket Rankings (excluding closed-end funds)
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Oakmonrt, Inc.
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XINO SASOdHNd DNINIVHL HOS 7PHONE RULES
ALL EMPLOYEES MUST UNDERSTAND
STRATTON
Oakmont, Inc.
FOR TRAINING PURPOSES ONLYsuse Sinus
HOUSE PHONE RULES
TAKE A PHONE OFF THE DESK
TAKE CORDS FROM PHONE OFF DESK
TAKE PHONE LINE OFF DESK
xETER
EVER
EVER TAKE HANDSET OFF DESK
NEVER
NEVER SWITCH PHONE LINES INTO’ OTHER EXTENTIONS
EVER
KICK PHONE LINES
ALWAYS KEEP YOUR AREA NEAT AND CLEAN
NEVER EAT AT YOUR DESK
NEVER SWITCH SEATS UNLESS YOU HAVE PERMISSION FROM YOUR TEAM CAPTAIN
tf YOU HAVE PROBLEMS WITH YOUR PHONE HAVE YOUR TEAM CAPTAIN GET
IT FIXEDLEAD CARD
STRATTON
Oakmont, Inc.
FOR TRAINING PURPOSES ONLYO PIO © Bung, 1 aiqeebpemouy
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