BBA Internship: Midland Bank Study
BBA Internship: Midland Bank Study
ON
Customer Service of Midland Bank Limited,
Rangpur Branch
Ronjita Ray
&
Gonesh Chandro Ray
Declaration
I, Dhrobo Chandro Ray, student of Department of Marketing, 11th Batch, ID No:
1807044, from Begum Rokeya University, Rangpur declare that this internship report
on “Customer Service of Midland Bank Limited, Rangpur Branch”. It is
completely of my own work references are provided as it free of plagiarism.
…………………….
Dhrobo Chandro Ray
ID No: 1807044
Reg. No: 000011501
Session: 2018-2019
BBA 4th Year 2nd Semester
Department of Marketing
Begum Rokeya University, Rangpur.
Letter of Transmittal
03-05-2023
Sheikh Majedul Huq
Associate Professor
Department of Marketing
Begum Rokeya University, Rangpur.
Dear Sir,
In this report, I sincerely hope that this report will meet your expectations. I would like
to add here that my internship period at MDB was indeed a great learning experience
for me.
Sincerely,
Certificate of Supervisor
This is to certify that Dhrobo Chandro Ray, ID: 1807044, Reg. No: 000011501,
Session: 2018-2019, Department of Marketing, Begum Rokeya University, Rangpur
has completed the internship paper “Customer Service of Midland Bank Limited,
Rangpur Branch” under my supervision. He has prepared an internship paper and
submitted it to the Department. I think on the basis of his declaration, he completed this
research program by himself. I recommended him to submit the report for evaluation.
…………………………
Sheikh Majedul Huq
Associate Professor
Department of Marketing,
Begum Rokeya University, Rangpur.
Acknowledgement
First of all, I would like to thank my honourable teacher and supervisor of this report
Sheikh Majedul Huq for providing me with invaluable guidance in preparation of this
internship report. Without his help and support, I could never have finished this report.
I am very much thankful to the Midland Bank Limited, Rangpur Branch. They provided
me with much needed information and other required assistance in order to prepare
this report.
I also wish to thank and give the due respect to my family and friends for their
cordial support and help they offered throughout the process of preparing the
whole report. Especially I want thank those person who were our batch mates.
They gave their valuable time and suggestion. I want to give thanks to all these
persons.
Executive Summary
The bank has always been considered one of the foundations of the business. In this
area of the economy, in order to make improvements in the economy and business,
there must be effective banking procedures to support not only the economy but also
the support of the people. This notice relates to the customer service of Midland
Limited, Rangpur Branch. This report is prepared as a requirement for the successful
completion of my internship program at Midland Bank Limited, Rangpur Branch.
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1.1: Introduction:
A bank is a financial institution that accepts deposits from individuals, businesses, and
other entities, and then uses those funds to make loans or invest in various financial
assets. Banks play a crucial role in the economy by facilitating financial transactions,
providing credit to individuals and businesses, and managing risk. They offer a variety
of services such as checking and savings accounts, credit cards, mortgages, personal
loans, business loans, and investment services. Banks are typically regulated by
governmental authorities to ensure they operate within certain guidelines and maintain
the safety and stability of the financial system. The bank offers a wide range of financial
products and services, including deposit products, loan products, foreign trade services,
and treasury services, among others. The bank operates through a network of branches
and ATMs throughout Bangladesh.
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1.5: Methodology of the study:
Primary Sources
✔ Face to face conversation with customer.
✔ Personal observation.
✔ Practical deskwork.
✔ Discussion with employee and customer.
Secondary Sources
✔ Annual report of MDBL.
✔ Website and internal server of MDBL.
✔ Relevant books, research papers and journals.
✔ Different documents of MDBL.
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Chapter 02
Company Profile
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2.1: History of MDBL:
Midland Bank Limited (MDBL) is a commercial bank in Bangladesh. Here is a brief
history of MDBL:
Midland Bank Limited was incorporated on March 20, 2013, as a public limited
company under the Companies Act, 1994, and received its banking license from the
Bangladesh Bank on September 18, 2013.
The bank started its commercial operation on September 26, 2013, with the aim of
providing innovative and customized financial services to its customers.
The initial capital of the bank was BDT 4.00 billion, which was subscribed by a group
of local and foreign investors.
The bank has a network of 40 branches across Bangladesh, providing a wide range of
banking products and services, including retail banking, corporate banking, SME
banking, and Islamic banking.
In 2019, the bank's total assets reached BDT 76.81 billion, and its net profit was BDT
290.24 million.
Midland Bank Limited has received several awards and recognitions for its
performance, including the "Best Bank in Bangladesh" award from the UK-based
financial magazine Euromoney in 2018 and 2019.
Overall, Midland Bank Limited has made significant progress since its inception and
has established itself as a reliable and customer-focused bank in Bangladesh.
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2.4: Core Values of MDBL:
The core values of Midland Bank Limited Bangladesh are as follows:
Customer focus: MDBL is committed to understanding its customers' needs and
delivering innovative and customized financial solutions that meet or exceed their
expectations.
Professionalism: The bank adheres to the highest standards of professionalism in its
operations, with a focus on delivering high-quality services and building long-term
relationships with its customers.
Integrity: MDBL upholds the principles of honesty, transparency, and accountability
in all its activities and interactions, and strives to earn and maintain the trust of its
customers, shareholders, and stakeholders.
Teamwork: The bank believes in the power of collaboration and teamwork and fosters
a culture of mutual respect, support, and cooperation among its employees.
Innovation: MDBL promotes a culture of innovation and creativity, leveraging
technology and new ideas to deliver cutting-edge financial solutions to its customers.
Social responsibility: The bank recognizes its role as a responsible corporate citizen
and is committed to making a positive impact on society and the environment through
its business practices and social initiatives.
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3. To promote financial inclusion by reaching out to underserved and unbanked
segments of the population and offering them access to formal financial services.
4. To maintain high standards of corporate governance and ethics, and comply with
regulatory requirements.
5. To ensure the satisfaction of its stakeholders, including customers, shareholders,
employees, and the community at large.
6. To adopt innovative technologies and practices to enhance operational efficiency and
provide better customer service.
7. To foster a culture of learning and development among its employees, and promote
a diverse and inclusive work environment.
Overall, MDBL aims to be a leading player in the banking sector in Bangladesh, and
contribute to the socio-economic development of the country.
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2.8: Product and Services of MDBL:
Loan Products:
Midland Bank Limited Bangladesh offers a variety of loan products to meet the
financing needs of its customers. Here are some of the loan products offered by MDBL:
1. Personal loan: This loan is designed to help individuals finance their personal needs,
such as home renovation, wedding expenses, or travel expenses. The loan amount and
repayment terms are determined based on the customer's income and creditworthiness.
2. Home loan: This loan is designed to help customers finance the purchase or
construction of a new home or apartment. MDBL offers both fixed and floating interest
rate options and flexible repayment terms.
3. Auto loan: This loan is designed to help customers finance the purchase of a new or
used car. MDBL offers competitive interest rates and flexible repayment terms, and the
loan amount is determined based on the customer's income and creditworthiness.
4. SME loan: This loan is designed to help small and medium-sized enterprises (SMEs)
finance their business needs, such as working capital, inventory, or expansion. MDBL
offers both secured and unsecured loan options and flexible repayment terms.
5. Corporate loan: This loan is designed to help large corporations finance their
business needs, such as capital expenditure, expansion, or acquisition. MDBL offers
customized loan solutions to meet the specific needs of its corporate customers.
6. Agriculture loan: This loan is designed to help farmers and rural entrepreneurs
finance their agricultural activities, such as crop cultivation, livestock farming, or
fisheries. MDBL offers competitive interest rates and flexible repayment terms to
support the growth of the agriculture sector in Bangladesh.
Consumer Finance Products:
Midland Bank Limited Bangladesh offers a range of consumer finance products to help
individuals and households manage their finances and achieve their financial goals.
Here are some of the consumer finance products offered by MDBL:
1. Credit card: MDBL offers credit cards with a range of features and benefits, such
as cashback rewards, discounts on shopping and dining, and travel privileges. The bank
offers both Visa and Mastercard options, and customers can choose from a variety of
card types based on their preferences and needs.
2. Education finance: This product is designed to help customers finance their
education expenses, such as tuition fees, books, and accommodation. MDBL offers
flexible repayment terms and competitive interest rates to make education financing
more accessible and affordable.
3. Consumer durable finance: This product is designed to help customers finance
their purchases of consumer durable goods, such as home appliances, electronics, and
furniture. MDBL offers both secured and unsecured options, with flexible repayment
terms and competitive interest rates.
4. Travel finance: This product is designed to help customers finance their travel
expenses, such as airfare, hotel accommodation, and travel insurance. MDBL offers
travel finance options with flexible repayment terms and competitive interest rates,
allowing customers to plan and book their travel without worrying about upfront costs.
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5. Healthcare finance: This product is designed to help customers finance their
medical expenses, such as hospital bills, diagnostic tests, and medicines. MDBL offers
healthcare finance options with flexible repayment terms and competitive interest rates,
making quality healthcare more accessible and affordable for customers.
Deposit Products:
Midland Bank Limited Bangladesh offers a range of deposit products to help customers
grow and manage their savings. Here are some of the deposit products offered by
MDBL:
1. Savings account: This is a basic deposit account designed for individuals who want
to save their money and earn interest. MDBL offers savings accounts with competitive
interest rates and low minimum balance requirements.
2. Current account: This is a deposit account designed for businesses and individuals
who need to make frequent transactions. MDBL offers current accounts with
chequebook facilities, online banking, and other convenient features.
3. Fixed deposit account: This is a deposit account that allows customers to earn a
higher rate of interest by depositing their money for a fixed period of time. MDBL
offers fixed deposit accounts with flexible tenures and competitive interest rates.
4. Special notice deposit account: This is a deposit account that allows customers to
earn a higher rate of interest by giving advance notice of their withdrawal. MDBL offers
special notice deposit accounts with different notice periods and competitive interest
rates.
5. Short-term deposit account: This is a deposit account that allows customers to earn
a higher rate of interest by depositing their money for a short period of time. MDBL
offers short-term deposit accounts with tenures ranging from 1 to 6 months and
competitive interest rates.
6. Foreign currency deposit account: This is a deposit account that allows customers
to hold foreign currency deposits and earn interest in the foreign currency. MDBL
offers foreign currency deposit accounts in different currencies, such as USD, GBP,
EUR, and JPY.
Overall, MDBL's deposit products are designed to meet the diverse needs of its
customers and provide them with flexible and convenient savings options. The bank
also offers a range of value-added services, such as online banking, SMS banking, and
e-statements, to enhance the customer experience.
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Chapter 03
Customer Service Activities of
MDBL
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3.1: Customer Service:
Midland Bank Limited Bangladesh is committed to providing excellent customer
service and offers a range of activities to enhance the customer experience. Here are
some of the customer service activities offered by MDBL:
1. Customer care centre: MDBL has a dedicated customer care centre that provides
assistance and support to customers on a range of issues, such as account information,
product information, and transaction-related queries. The customer care centre can be
accessed through phone, email, or in-person visits to the bank's branches.
2. Online banking: MDBL offers online banking services that allow customers to
access their accounts, make transactions, and perform other banking activities from
anywhere, at any time. The bank's online banking platform is secure, user-friendly, and
offers a range of features to enhance the customer experience.
3. SMS banking: MDBL offers SMS banking services that allow customers to receive
real-time alerts on their account activities, such as deposits, withdrawals, and account
balances. Customers can also perform certain banking activities, such as bill payments,
through SMS banking.
4. E-statements: MDBL offers e-statements that allow customers to receive their
account statements electronically, rather than through traditional paper statements. E-
statements are secure, convenient, and eco-friendly, and allow customers to access their
statements from anywhere, at any time.
5. Complaint resolution: MDBL has a dedicated complaint resolution mechanism that
ensures that customer complaints are resolved promptly and effectively. The bank has
a complaints desk at each of its branches, and customers can also file complaints
through the bank's website, email, or phone.
Overall, MDBL's customer service activities are designed to provide customers with a
seamless and convenient banking experience, while also ensuring that their concerns
and queries are addressed promptly and effectively.
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3. MDBL Millionaire Savings Account: This account is designed for customers
who want to save and earn higher returns on their money. It requires a higher
minimum balance and offers attractive interest rates.
These are some of the savings accounts offered by Midland Bank Limited in
Bangladesh. You can visit their website or a branch location to learn more about the
features and requirements of each account and choose the one that best meets your
financial goals and needs
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from one month to five years. The minimum deposit required for this account
is BDT 10,000.
2. MDBL Short Term Deposit Account: This account is designed for customers
who want to earn a higher rate of return for a shorter period, ranging from seven
days to three months. The minimum deposit required for this account is BDT
100,000.
These are some of the Fixed Deposit Accounts offered by Midland Bank Limited in
Bangladesh. You can visit their website or a branch location to learn more about the
features and requirements of each account and choose the one that best meets your
financial goals and needs.
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3. Validity: Pay Orders issued by Midland Bank Limited are generally valid for a
period of six months from the date of issuance.
4. Cancellation: In case the customer wants to cancel the Pay Order, they need to
visit the branch where the Pay Order was issued and request the cancellation.
The cancellation fee may apply.
5. Payment: The beneficiary of the Pay Order can deposit it in their bank account
or encash it at the issuing bank's branch.
These are some of the features of Pay Orders offered by Midland Bank Limited in
Bangladesh. You can visit their website or a branch location to learn more about the
fees and requirements for issuing a Pay Order.
3.7: E-Cash(ATM):
Charges:
Midland Bank Limited in Bangladesh offers ATM services to its customers for
convenient access to their accounts and transactions. Here is some information about
the e-cash (ATM) charges levied by Midland Bank Limited:
1. Issuance and renewal of ATM card: The issuance of a new ATM card by
Midland Bank Limited is free of charge for the first time. A nominal fee may
apply for renewal of the ATM card.
2. Withdrawal: Midland Bank Limited allows its customers to withdraw cash
from its ATMs without any charge up to a certain limit. If the amount exceeds
the limit, a nominal fee is charged per transaction.
3. Balance inquiry: Customers can check their account balance from any Midland
Bank Limited ATM free of charge.
4. Mini statement: Midland Bank Limited also allows its customers to obtain a
mini statement of their recent transactions through its ATMs free of charge.
5. Interbank transaction: Midland Bank Limited may charge a nominal fee for
interbank transactions, such as cash withdrawal or balance inquiry, which varies
depending on the transaction amount.
These are some of the e-cash (ATM) charges levied by Midland Bank Limited in
Bangladesh. You can visit their website or a branch location to learn more about the
fees and charges for different ATM transactions.
SMS Banking:
Midland Bank Limited in Bangladesh offers SMS banking services to its customers for
easy and convenient access to their account information through their mobile phones.
Here is some information about the e-cash (SMS) services offered by Midland Bank
Limited:
1. Account Balance Inquiry: Customers can check their account balance by
sending an SMS to the designated number provided by Midland Bank Limited.
A nominal fee may apply for this service.
2. Mini Statement: Customers can also obtain a mini statement of their recent
transactions through SMS banking. A nominal fee may apply for this service.
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3. Fund Transfer: Midland Bank Limited allows its customers to transfer funds
between their own accounts or to other accounts of the bank through SMS
banking. A nominal fee may apply for this service.
4. Bill Payment: Customers can also pay their utility bills, such as electricity, gas,
and water bills, through SMS banking. A nominal fee may apply for this service.
5. Debit/Credit Card Information: Customers can receive information about
their debit or credit card transactions, such as transaction amount, available
limit, and due date, through SMS banking.
These are some of the e-cash (SMS) services offered by Midland Bank Limited in
Bangladesh. You can visit their website or a branch location to learn more about the
fees and charges for different SMS banking services.
Interest Rates:
Midland Bank Limited in Bangladesh offers e-cash or online deposit account services
to its customers with competitive interest rates. Here is some information about the
interest rates offered by Midland Bank Limited for its e-cash accounts:
1. Fixed Deposit Account: Midland Bank Limited offers fixed deposit accounts
with competitive interest rates ranging from 3.50% to 7.25% depending on the
deposit amount and tenure.
2. Savings Account: The bank offers savings accounts with interest rates ranging
from 1.00% to 3.00% depending on the account balance.
3. Current Account: The current account offered by Midland Bank Limited does
not earn any interest.
4. DPS Account: The bank offers DPS accounts with competitive interest rates
ranging from 5.00% to 8.00% depending on the deposit amount and tenure.
5. E-cash Account: Midland Bank Limited also offers e-cash accounts with
competitive interest rates ranging from 2.50% to 4.50% depending on the
account balance.
These are some of the interest rates offered by Midland Bank Limited for its e-cash
accounts in Bangladesh. Please note that the interest rates may be subject to change
over time, and you can visit the bank's website or contact the customer service for up-
to-date information on the interest rates.
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secure transfer of funds between different accounts held with different banks in
the country.
3. Online Bill Payment: The Clearing and Bill Section of Midland Bank Limited
offers online bill payment services to its customers for payment of utility bills,
such as electricity, gas, and water bills, and other bills, such as credit card bills
and mobile bills.
4. Remittance: Midland Bank Limited offers remittance services for the transfer
of funds from abroad to Bangladesh or vice versa. The bank has correspondent
banking relationships with several international banks to facilitate remittance
services.
5. Standing Instruction: Customers of Midland Bank Limited can set up standing
instructions with the bank for the payment of bills and other recurring expenses,
such as loan repayment and insurance premiums, from their accounts on a
regular basis.
These are some of the services offered by the Clearing and Bill Section of Midland
Bank Limited in Bangladesh. You can visit their website or a branch location to learn
more about these services and their associated fees and charges.
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These are some of the employee benefits offered by Midland Bank Limited in
Bangladesh. The bank believes that these benefits help to attract and retain talented
employees and create a positive work environment for them.
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Chapter 04
Findings, Recommendation &
Conclusion
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4.1: Overview of the data collection and use:
Data collection about the bank may include information about its history, organizational
structure, financial performance, products and services, customer base, market share,
and regulatory compliance, among other aspects.
Some sources of data collection about Midland Bank Limited Bangladesh may include:
1. Annual Reports: The bank's annual reports provide an overview of its financial
performance, including its balance sheet, income statement, cash flow
statement, and other key financial indicators. It may also provide information
about the bank's operations, strategy, and achievements.
2. Regulatory Reports: The bank is required to submit regular reports to
regulatory bodies, such as the Bangladesh Bank, which may provide insights
into its compliance with regulations and its overall financial health.
3. Customer Data: The bank may collect data about its customers, including their
demographics, transaction history, and preferences. This data can be used to
inform the bank's marketing and customer service strategies.
4. Market Research: The bank may conduct market research to understand
customer needs and preferences, as well as market trends and competition.
5. Employee Data: The bank may collect data about its employees, including their
skills, performance, and job satisfaction. This data can be used to inform human
resources decisions and strategies.
6. Third-party Data: Third-party data sources, such as industry reports, news
articles, and social media analytics, can provide additional insights into the
bank's operations and reputation.
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❖ Customers find that the features of online services are efficient and reliable for them.
As a result, online banking users spend money on key tasks, such as exchanging
money from one account to another.
4.4: References:
1. About MDBL
https://www.midlandbankbd.net/mdb-profile/
https://en.wikipedia.org/wiki/Midland_Bank_Limited
https://www.banksbd.org/mdbl
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3. Products and Services of MDBL
https://www.midlandbankbd.net/savings-products/
https://www.midlandbankbd.net/loan-products/
7. MDBL Accounts:
https://www.midlandbankbd.net/mdb-savings-account-general/
https://www.midlandbankbd.net/digital-account/
https://www.midlandbankbd.net/e_saver/
https://www.midlandbankbd.net/internet-banking/
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