I've said this 100 times before
Commenting is
the biggest growth
hack on LinkedIn.
Here's why
Actually, there are
12 reasons why
M y 1 2-s tep
bre ak d ow n
I call this the LinkedIn
Commenting Matrix
ENGAGEMENT CONVERSATION
CONNECTION MAGNITUDE
RETENTION PERCEPTION
CREATION PERSONABILITY
EXPRESSION TOP OF MIND
GROWTH BRAND AUTHORITY
Let's dive in!
1
Engagement
Every comment is a reply but...
Are you commenting for the author
only? Or for everyone reading?
2
Conversation
Every comment is a "conversation"
Are you r com m e nts
"like-only" or a
"must-reply"?
3
Magnitude
Every comment is an "extra" post
Limited reach Limited growth
Posting
ONLY
You're never posting only 1x per day.
But 30x per day (or more).
Posting +
Engaging
4
Connection
Every comment is a "connection"
just waiting to happen
of m y clo se st
I meet some s in
on nectio n
LinkedIn c
the comments
Commenting is the easiest way to
turn strangers into friends
5
Retention
Every comment you leave is an
invite for people to follow you
Are you pushing people away
or inviting them in?
6
Perception
Your comments are your reflection
Every time you comment, people
collect 1 piece of the puzzle to "you"
7
Personability
Your comments have impact on
real people and their emotions
Let your personality shine with every
comment you write. Be "likeable".
8
Creation
Comments are content
Your network sees your comments too.
Not just your posts. Remember this.
9
Expression
Comments are writing practice
You don't have to post daily.
But you have to comment daily.
Commenting helps you build a daily
habit of writing + writing with ease.
hing we all need
Somet
10
Top of mind
Comments help you
"become the 1st choice"
Fact: Your ideal customer might be
reading your next comment
11
Brand authority
Better comments = better credibility
Everything you write online
is a reflection of your brand,
knowledge, and expertise.
Long-term.
12
Growth
You can grow exponentially
just by commenting more
Every comment helps more
people find out about you
Remember this every
time you comment
ENGAGEMENT CONVERSATION
CONNECTION MAGNITUDE
RETENTION PERCEPTION
CREATION PERSONABILITY
EXPRESSION TOP OF MIND
GROWTH BRAND AUTHORITY
And this...
Are you commenting for the author
only? Or for everyone reading?
Are you writing a comment that is
"like-only" or "must-reply"?
You're never posting only 1x per
day. But 30x per day (or more). Save this
Commenting is the easiest way to
turn strangers into friends
Are you pushing people away with
your comments - or inviting them in?
Every time you comment, people
collect 1 piece of the puzzle to "you"
Let your personality shine with every
comment you write. Be "likeable".
Your network sees your comments too.
Not just your posts. Remember this.
Commenting helps you build a daily
habit of writing + writing with ease.
Fact: Your ideal customer might be
reading your next comment
Everything you write online is a reflection
of your brand, knowledge, and expertise.
Every comment helps more people
find out about you
Congrats!
You've now mastered
the art of commenting
+ growing on LinkedIn
lau nc hin g a
P.S. I'm
un ity so on!
paid comm
ments for info)
(check com
USEFUL? RESHARE
It's the best thing you can do to help
others grow faster on LinkedIn :)
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