A

PROJECT FILE

ON

E-ORGANIC STORE

Submitted in the partial fulfilment of the degree of

Bachelor of Business Administration

(2023)

SUBMITTED BY:

MANSI KHANNA

ENROLLMENT NO. 02313401920

Under the guidance of

Mrs. RAKHI GANGAL

ASSOCIATE PROFESSOR

Ideal Institute of Management & Technology

(16 X, Karkardooma Institutional Area, Delhi-92)

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 CERTIFICATE

This is to certify that Project File entitled, “E-ORGANIC STORE” is bonafide work
carried out by MANSI KHANNA Student of BBA (CAM-6), Ideal Institute of
Management and Technology (affiliated to GGSIP University, Delhi) sin partial
fulfilment of the requirement for the award of degree of Bachelor of Business
Administration, under my guidance & Direction. To the best of my knowledge and
belief the data & information presented by him/her in the project report has not been
submitted for the award of any other degree.

MRS. RAKHI GANGAL

(Designation)

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 ACKNOWLEDGEMENT

I am writing this final Project for the program of Bachelor of Business Administration on “E-
ORGANIC STORE” for Ideal Institute of Management & Technology Affiliated to Guru Gobind
Singh Indraprastha University.

It has been a great challenge but a plenty of learning and opportunities to gain a huge amount of
knowledge on the way of writing this Project report. I could not have completed my Project
without the constant guidance of Asst. Prof. Mrs Rakhi Gangal, my supervisor, who helped me
along the way and was always prepared to give me feedback and guidelines whenever I needed it.

MANSI KHANNA Signature:

02313401920 Date:

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 TABLE OF CONTENTS

Sr.No. TOPIC Page No. Teacher’s

Signature
1 Title page

2 Certificate
3 Acknowledgement
4 Table of contents with page numbers
5 List of figures & tables with page numbers
6 Chapter -1 Introduction
1.1. Overview of proposed system
1.2. Need of proposed system
1.3 Scope of proposed system
7 Chapter -2 Objective of Proposed System

8 Chapter -3 Tools & Environment of Project

(Frontend & Backend Tools)
9 Chapter -4 Data Analysis & Interpretation
Software Development Life Cycle
4.1. Recognition of need
4.2. Feasibility study
4.3. System requirement and
specification
4.4. Data flow diagram
4.5. Designing & Coding
4.6. Testing

10 Chapter -5 Limitations & Future Perspective

11 References (in APA format), 8th Edition

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 LIST OF FIGURES & TABLES

S.No Figures and images Page no. Teacher’s sign

1. WordPress 15
2. cart flows 16
3. Checkout plugins-PayPal for 18
WooCommerce
4. Elementor 19
5. Starter templates 20
6. Ultimate members 21
7. Variation swatches for woo 23
commerce
8. WooCommerce 24
9. WooCommerce cart abandonment 25
recovery
10. ER DIAGRAM 32
11. DATA FLOW DIAGRAM 32-35

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CHAPTER- 1

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 INTRODUCTION

1.1 Overview of proposed system

E-shopping, or online shopping, is the process of purchasing goods or services over the
Internet. It allows consumers to browse and select products from online platforms, add them
to a virtual shopping cart, make electronic payments, and have the items delivered to their
specified address. E-shopping offers convenience, a wide range of products, competitive
pricing, and the ability to shop from anywhere at any time. It has transformed the retail
industry and become a popular way for people to buy products without physically visiting
stores.
The functionalities of an e-organic store typically include the following:

1. User Registration and Accounts: Users can create accounts on the e-organic store platform,
providing their personal information, contact details, and preferences. User accounts allow for
personalized experiences, order history tracking, and streamlined future purchases.
2. Product Catalog: The e-organic store maintains a comprehensive catalog of organic products,
including fruits, vegetables, grains, dairy products, meats, beverages, and more. Each product
listing contains detailed information such as descriptions, prices, nutritional facts, and organic
certifications.
3. Search and Filtering: Customers can search for specific organic products using search bars or
apply filters based on categories, brands, dietary preferences, or specific criteria. This feature
helps users find the desired products quickly and efficiently.
4. Product Details and Reviews: Users can access detailed information about each organic
product, including its origin, farming practices, certifications, ingredients, and customer
reviews. This helps customers make informed decisions and builds trust in the quality of the
products.
5. Shopping Cart and Wishlist: Users can add organic products to their shopping cart for purchase
or save them to a wishlist for future reference. The shopping cart allows users to review,
modify, and manage the items before proceeding to checkout.
6. Secure Checkout and Payment: The e-organic store provides a secure and seamless checkout
process. Customers can enter their shipping address, select a delivery option, and make
payments using various methods, including credit/debit cards, digital wallets, or other secure
payment gateways.
7. Order Tracking: Users can track the status of their orders, from processing to shipping and
delivery. This feature provides transparency and allows customers to stay informed about their
purchases.
8. Subscription Management: If the e-organic store offers subscription services for regular
deliveries of organic products, users can manage their subscriptions through their accounts.
They can modify subscription preferences, delivery schedules, and product quantities as per
their requirements.

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 9. Discounts and Promotions: The e-organic store may offer special discounts, promotions, or
loyalty programs to incentivize customer engagement and encourage repeat purchases. Users
can view and apply relevant discounts during the checkout process.
10. Customer Support: The e-organic store provides channels for customer support, such as email,
live chat, or a dedicated helpline. Users can seek assistance regarding product inquiries, order
issues, returns, or any other concerns they may have.
11. Social Sharing and Integration: The e-organic store may integrate with social media platforms,
allowing users to share product information or reviews with their networks. This feature
enhances the visibility and reach of the store and encourages user engagement.
12. Delivery Management: The e-organic store manages the logistics of order fulfillment and
delivery. It collaborates with shipping providers to ensure timely and reliable delivery of
organic products to customers' specified addresses.

These functionalities collectively provide an efficient and user-friendly platform for customers
to browse, purchase, and receive organic products conveniently through the e-organic store.

1.2 Need of proposed system

The proposed system for an e-organic store addresses several needs and benefits
associated with the online sale of organic products. Here are some key reasons why the
proposed system is beneficial:
1. Convenience: The e-organic store system provides convenience to customers by allowing them
to shop for organic products from the comfort of their homes or anywhere with an internet
connection. They can browse through a wide range of products, compare options, and make
purchases at their own convenience, saving time and effort compared to visiting physical
stores.
2. Access to a Wide Range of Organic Products: The e-organic store system offers a comprehensive
catalog of organic products. Customers can explore a diverse range of organic fruits,
vegetables, grains, dairy products, meats, beverages, and more, which may not be easily
available or accessible in their local area. This expands the options available to customers and
allows them to discover new organic products.
3. Information and Transparency: The proposed system provides detailed product information,
including descriptions, certifications, nutritional facts, and customer reviews. This promotes
transparency and allows customers to make informed decisions about the organic products
they purchase. Customers can access information about the origin of the products, farming
practices used, and any relevant certifications, enhancing trust and confidence in the quality
of the organic items.
4. Organic Certification and Assurance: The e-organic store system can ensure that the products
listed and sold on the platform meet specific organic standards and certifications. This
provides customers with the assurance that the products they are purchasing adhere to

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 organic farming practices, which prioritize sustainability, environmental preservation, and
reduced chemical usage.
5. Seamless Shopping Experience: The proposed system streamlines the shopping experience for
customers. It provides features such as search and filtering options, user-friendly interfaces,
secure payment gateways, and order tracking. These features enhance the overall shopping
experience, making it easy and convenient for customers to find and purchase the organic
products they desire.
6. Customer Engagement and Loyalty: The e-organic store system can implement promotional
offers, discounts, and loyalty programs to engage customers and encourage repeat
purchases. Special deals, personalized recommendations, and rewards for loyalty can
enhance customer satisfaction and loyalty towards the e-organic store.
7. Sustainability and Health Consciousness: The proposed system promotes sustainability and
health consciousness by providing access to organic products. Organic farming practices
focus on reducing the use of synthetic chemicals and pesticides, which can have positive
effects on the environment and consumer health. The system encourages customers to
choose organic options, contributing to a sustainable and healthy lifestyle.
8. Customer Support and Feedback: The e-organic store system incorporates customer support
channels where users can seek assistance, ask questions, or address any concerns related to
their orders or products. It also allows customers to provide feedback and reviews, fostering
a sense of engagement and allowing the store to improve its offerings based on customer
preferences and suggestions.

Overall, the proposed system on e-organic store fulfills the needs for convenience, access to
organic products, information transparency, assurance of organic certifications, a seamless
shopping experience, customer engagement, and sustainability. It caters to the growing
demand for organic products and aligns with the preferences of health-conscious and
environmentally conscious consumers.

1.3 Scope of Proposed System

The scope of the proposed system for an e-organic store encompasses various aspects
involved in the online sale of organic products. Here is an overview of the scope of the
system:
1. Product Management: The system will include functionalities for managing a
comprehensive catalog of organic products. This includes adding new products,
updating product details, managing inventory levels, and categorizing products for
easy navigation.
2. User Management: The system will support user registration, login, and account
management features. It will allow users to create accounts, update their profiles,
manage their preferences, and track their order history.
3. Shopping Cart and Checkout: The system will facilitate the selection and
management of products through a shopping cart. Users can add products to the

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 cart, modify quantities, and proceed to the secure checkout process. The checkout
process will include shipping address input, delivery options selection, and secure
payment processing.
4. Order Management: The system will handle the management of orders from the
time of purchase to delivery. It will generate order notifications for the store's
fulfillment team, track order status, and handle order cancellations or
modifications.
5. Payment Integration: The system will integrate with payment gateways to securely
process online transactions. It will support various payment methods, such as
credit/debit cards, digital wallets, or other online payment systems.
6. Delivery Management: The system will handle the logistics of order fulfillment and
delivery. It will generate shipping labels, coordinate with shipping providers, and
provide tracking information to customers. Delivery options and associated costs
will be managed within the system.
7. Reviews and Ratings: The system will allow customers to provide reviews and
ratings for the organic products they have purchased. It will display these reviews
and ratings to other users, enhancing product transparency and facilitating
informed decision-making.
8. Promotions and Discounts: The system will support the implementation of
promotional offers, discounts, and loyalty programs. It will allow the management
of discounts, coupon codes, and special deals to attract customers and encourage
repeat purchases.
9. Reporting and Analytics: The system will provide reporting and analytics capabilities
to track sales, customer behavior, popular products, and other relevant metrics.
This data will help in making informed business decisions, optimizing inventory
management, and improving the overall customer experience.
10. Customer Support: The system will incorporate customer support features, such as
email, live chat, or helpline support. It will enable customers to seek assistance, ask
questions, or address concerns related to their orders or products.
11. Scalability: The system will be designed to handle a growing number of users,
products, and orders. It should be scalable to accommodate increased traffic and
ensure smooth operations as the e-organic store expands.
12. Integration: The system may include integration with external systems or APIs for
features such as payment processing, shipping providers, inventory management,
or marketing tools.

It is important to note that the specific scope of the proposed system may vary depending
on the requirements and goals of the e-organic store. The scope can be further refined and
tailored during the development and implementation phases based on the specific needs
of the business and the target market.

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CHAPTER- 2

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 Objectives of the Proposed system:-

1. Provide Convenient Online Shopping: The system aims to offer a user-friendly and
convenient online shopping experience for customers. It enables them to browse,
select, and purchase organic products from anywhere at any time, eliminating the need
for physical store visits.
2. Offer a Wide Range of Organic Products: The system aims to provide a comprehensive
catalog of organic products, including fruits, vegetables, grains, dairy products, meats,
beverages, and more. It ensures that customers have access to a diverse range of
organic options, promoting healthier and sustainable choices.
3. Ensure Transparency and Information: The system aims to provide detailed product
information, including descriptions, nutritional facts, origin, farming practices, and
organic certifications. It empowers customers to make informed decisions by promoting
transparency and trust in the quality of the organic products.
4. Facilitate Secure and Seamless Transactions: The system aims to facilitate secure and
seamless transactions through integration with reliable payment gateways. It ensures
that customer payment information is protected, and the checkout process is efficient
and user-friendly.
5. Enhance Customer Engagement and Loyalty: The system aims to engage customers and
foster loyalty by implementing promotional offers, discounts, and loyalty programs. It
provides personalized recommendations, rewards, and incentives to encourage repeat
purchases and customer satisfaction.
6. Streamline Order Management and Delivery: The system aims to streamline the order
management process, from order placement to fulfillment and delivery. It automates
order notifications, tracks order status, and provides real-time updates to customers
regarding their deliveries.
7. Enable Customer Support and Feedback: The system aims to provide channels for customer
support, including email, live chat, or helpline assistance. It ensures prompt resolution
of customer inquiries, concerns, and issues. Additionally, it facilitates customer feedback
and reviews, allowing the store to continuously improve its products and services.
8. Promote Sustainability and Health Consciousness: The system aims to promote
sustainability and health consciousness by emphasizing organic farming practices. It
educates customers about the benefits of organic products, supports local and eco-
friendly suppliers, and contributes to a healthier and environmentally conscious
lifestyle.
9. Generate Insights and Reporting: The system aims to generate insights and reports on
sales, customer behavior, popular products, and other relevant metrics. It provides
valuable data for business decision-making, inventory management, and marketing
strategies.

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10. Ensure Scalability and Growth: The system aims to be scalable and adaptable to
accommodate the growing needs of the e-organic store. It supports increased traffic,
product range, and customer base as the business expands and evolves.
By achieving these objectives, the proposed system aims to create a successful and
sustainable e-organic store that caters to the needs and preferences of health-conscious
consumers, promotes organic products, and contributes to a more sustainable and eco-
friendly future.

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CHAPTER- 3

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3.1 Tools & Environment of Project (Frontend & Backend
Tools)
Wordpress

WordPress (also known as WP or WordPress.org) is a web content management system.

It was originally created as a tool to publish blogs but has evolved to support publishing
other web content, including more traditional websites, mailing lists and Internet forum,
media galleries, membership sites, learning management systems and online stores.
Available as free and open-source software, WordPress is among the most popular
content management systems – it was used by 42.8% of the top 10 million websites as
of October 2021.

WordPress is written in hypertext preprocessor (PHP) language and paired with a

MySQL or MariaDB database. Features include a plugin architecture and a template
system, referred to within WordPress as "Themes".

To function, WordPress has to be installed on a web server, either as part of an Internet

hosting service or on a computer running the WordPress software package.

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WordPress was released on May 27, 2003, by its founders, American developer Matt
Mullenweg and English developer Mike Little.WordPress Foundation owns WordPress,
WordPress projects, and other related trademarks.

Plugins
WordPress' plugin architecture allows users to extend or depreciate the features and
functionality of a website or blog. As of December 2021, WordPress.org has 59,756
plugins available, each of which offers custom functions and features enabling users to
tailor their sites to their specific needs. However, this does not include the available
premium plugins (approximately 1,500+), which may not be listed in the WordPress.org
repository. These customizations range from search engine optimization (SEO) to client
portals used to display private information to logged-in users, to content management
systems, to content displaying features, such as the addition of widgets and navigation
bars. Not all available plugins are always abreast with the upgrades, and as a result, they
may not function properly or may not function at all.
If the plugin developer has not tested the plugin with the last two major versions of
WordPress, a warning message will be displayed on the plugin directory, informing
users that the plugin may not work properly with the latest WordPress version.[18] Most
plugins are available through WordPress themselves, either via downloading them and
installing the files manually via FTP or through the WordPress dashboard. However,
many third parties offer plugins through their own websites, many of which are paid
packages.

Plugins used in Wordpress:-

1.CARTFLOWS

CartFlows is a WordPress plugin that helps improve the conversion rate of your e-
commerce website by creating a seamless and optimized sales funnel. It allows you to
design and customize your sales funnels, checkout pages, and order bumps to enhance
the user experience and drive more conversions.
Key features of CartFlows include:

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 1. Sales Funnel Builder: CartFlows provides a drag-and-drop funnel builder interface that
allows you to create customized sales funnels for your products or services. You can
design multiple steps within the funnel, such as opt-in pages, upsells, downsells, and
thank you pages, and easily configure the flow between them.
2. Optimized Checkout Pages: With CartFlows, you can create high-converting and user-
friendly checkout pages. It offers various customization options to design appealing
and branded checkout pages that streamline the purchase process and reduce cart
abandonment.
3. One-Click Order Bumps: CartFlows enables you to add order bumps to your checkout
pages. Order bumps are additional offers that customers can add to their order with
just one click, increasing the average order value and boosting your revenue.
4. A/B Testing: CartFlows allows you to conduct A/B split testing to compare different
variations of your sales funnels and checkout pages. This feature helps you optimize
your funnels by testing different elements, layouts, or pricing strategies to identify the
most effective options.
5. Integration with Popular E-commerce Platforms: CartFlows seamlessly integrates with
popular e-commerce platforms like WooCommerce, Easy Digital Downloads, and
more. This ensures compatibility and smooth operation with your existing e-commerce
setup.
6. Analytics and Conversion Tracking: The plugin provides analytics and conversion
tracking features to monitor the performance of your sales funnels. You can track key
metrics like conversion rates, revenue, and customer behavior to gain insights and
make data-driven decisions for funnel optimization.
7. Upsells and Downsells: CartFlows allows you to incorporate upsells and downsells into
your sales funnels. Upsells are additional offers presented to customers after they
have made a purchase, while downsells are alternative offers presented if a customer
declines an upsell. These strategies help increase customer value and maximize
revenue.
8. CartFlows is designed to simplify the process of creating effective sales funnels and
optimizing the checkout experience for your e-commerce store. By using CartFlows,
you can improve the user journey, increase conversions, and ultimately boost your
online sales.

2.CHECKOUT PLUGINS-PAYPAL FOR WOOCOMMERCE

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PayPal for WooCommerce is a popular checkout plugin that integrates PayPal as a
payment gateway for WooCommerce, a widely used e-commerce platform on
WordPress. This plugin enables you to offer PayPal as a payment option to your
customers, allowing them to make secure online payments using their PayPal account or
credit/debit cards.
Key features of PayPal for WooCommerce plugin include:

1. PayPal Express Checkout: The plugin provides PayPal Express Checkout functionality,
which allows customers to complete their purchase quickly and securely with just a
few clicks. Customers can choose to pay with their PayPal account or use the guest
checkout option to pay with their credit/debit card without creating a PayPal account.
2. Seamless Integration: PayPal for WooCommerce seamlessly integrates PayPal as a
payment option into the WooCommerce checkout process. It automatically adds a
PayPal button to the checkout page, providing a smooth and familiar payment
experience for customers.
3. Secure Payments: PayPal is known for its robust security measures, including advanced
fraud protection and buyer/seller protection programs. By using PayPal as a payment
gateway, you can offer your customers a secure and trusted payment method.
4. Multiple Currency Support: The plugin supports multiple currencies, allowing you to
accept payments in different currencies based on your business requirements. This
feature is beneficial if you operate in international markets and want to offer localized
payment options to your customers.
5. Order Management: The plugin provides order management features, allowing you to
view and manage PayPal transactions directly from your WooCommerce dashboard.

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 You can easily track payment statuses, process refunds, and manage customer orders
without leaving your WooCommerce admin interface.
6. Customization Options: PayPal for WooCommerce offers various customization options
to tailor the checkout process to your brand. You can customize the appearance and
placement of the PayPal button on the checkout page, add custom payment
descriptions, and configure other settings to match your website's design and
branding.
7. Compatibility: The plugin is designed specifically for WooCommerce, ensuring
compatibility with other WooCommerce extensions, themes, and plugins. This allows
you to integrate PayPal seamlessly into your existing WooCommerce setup without
conflicts or compatibility issues.

By using the PayPal for WooCommerce plugin, you can provide your customers
with a convenient and secure payment option, enhancing the checkout experience
and increasing conversion rates. PayPal's widespread popularity and trustworthiness
as a payment method make it an excellent choice for e-commerce stores using
WooCommerce.

3.ELEMENTOR

Elementor is a popular drag-and-drop page builder plugin for WordPress. It provides a

user-friendly interface that allows you to design and customize your website's pages
visually, without the need for coding knowledge. With Elementor, you can create
stunning and responsive layouts, add content elements, and customize the appearance of
your website with ease.
Key components and features of Elementor include:
1. Drag-and-Drop Editor: Elementor offers a intuitive drag-and-drop editor that enables
you to design your website by simply dragging and dropping elements onto the page.
You can easily add sections, columns, and widgets to create the desired layout.
2. Pre-designed Templates: Elementor provides a wide range of pre-designed templates
and blocks that you can use as a starting point for your website. These templates are
customizable, allowing you to modify the content, colors, and styling to match your
brand and design preferences.

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 3. Content Elements and Widgets: Elementor offers a rich collection of content elements
and widgets that you can add to your pages. These include text blocks, images, videos,
buttons, forms, sliders, testimonials, and more. You can customize these elements
with various styling options and settings.
4. Responsive Design: Elementor ensures that your website is responsive and mobile-
friendly. You can preview and adjust the layout and styling for different devices,
ensuring a seamless user experience across desktops, tablets, and mobile devices.
5. Theme Builder: With Elementor Pro, the premium version of the plugin, you gain
access to the Theme Builder feature. It allows you to design custom headers, footers,
single post templates, and archive pages, giving you full control over the design of your
entire website.
6. Third-Party Integrations: Elementor integrates with various third-party plugins and
services, extending its functionality. It is compatible with popular plugins like
WooCommerce for e-commerce functionality, Yoast SEO for search engine
optimization, and many others.
7. Developer-Friendly: Elementor provides developers with a powerful set of tools and
APIs to extend and customize the plugin's functionality. It allows developers to create
their own custom widgets, add-ons, and extensions, enabling further customization
possibilities.

Elementor simplifies the process of building visually appealing and professional

websites on WordPress. Its user-friendly interface, extensive features, and flexibility
make it a popular choice for both beginners and experienced users. With Elementor, you
can create custom layouts, enhance the design of your website, and bring your creative
vision to life without the need for advanced coding skills.

4.STARTER TEMPLATES

Starter Templates in the context of Elementor refer to pre-designed page templates that
you can import and use as a starting point for building your website. These templates

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 are available within the Elementor plugin and provide a quick and convenient way to
kickstart your web design process.
Elementor offers a wide range of Starter Templates, including:
1. Full Website Templates: These templates provide a complete set of pages for building
an entire website. They include homepage designs, about pages, services or product
pages, contact pages, and more. Full website templates are ideal if you want to create
a cohesive and professional-looking website quickly.
2. Landing Page Templates: Landing page templates are focused on driving conversions
and capturing leads. They are designed to highlight a specific offer or promotion and
typically include compelling headlines, clear call-to-action buttons, and persuasive
content sections. Landing page templates can be useful when you want to create
dedicated pages for marketing campaigns or lead generation.
3. Single Page Templates: Single page templates are designed for creating simple one-
page websites or single-page sections within larger websites. These templates are
great for showcasing portfolios, event details, or product information on a single,
scrollable page.
4. Block Templates: Block templates are smaller, modular sections that can be added to
your existing pages. These templates offer pre-designed content blocks like testimonial
sections, pricing tables, feature lists, and more. You can mix and match these blocks to
create custom page layouts tailored to your specific needs.

Elementor's Starter Templates are fully customizable, allowing you to modify the
content, colors, fonts, and layout to match your branding and design preferences. You
can import templates with just a few clicks and then use Elementor's drag-and-drop
editor to make further adjustments or add your own content.
Using Starter Templates can save you time and effort in designing your website,
especially if you're starting from scratch or looking for design inspiration. They provide
a solid foundation and help you get started quickly, allowing you to focus on
customizing the template to meet your specific requirements and bring your unique
vision to life.

5. ULTIMATE MEMBERS

6.

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Ultimate Member is a WordPress plugin that enables you to create advanced user
registration and membership functionalities on your website. It allows you to build and
manage user profiles, restrict content, and create membership levels with various access
permissions.
Key features of Ultimate Member include:
1. User Registration and Profile Management: Ultimate Member provides a user-friendly
registration form builder that allows you to create custom registration forms with
fields specific to your website's needs. Users can register, log in, and manage their
profiles, including uploading profile pictures, editing personal information, and
updating account settings.
2. User Profiles and Directories: The plugin allows you to create attractive user profiles
for your website members. Users can add information about themselves, such as a bio,
social media links, and contact details. Ultimate Member also provides customizable
profile directories, allowing you to display user profiles in a visually appealing and
searchable manner.
3. Membership Levels and Access Control: With Ultimate Member, you can create
different membership levels or tiers for your users. Each membership level can have
specific access permissions, allowing you to restrict content, pages, or sections of your
website based on the user's membership level. This feature is especially useful if you
want to provide exclusive content or services to premium members.
4. Front-end User Account Management: Ultimate Member enables users to manage
their accounts directly from the front-end of your website. They can update their
profile information, change passwords, and view their membership status, providing a
seamless user experience.
5. Customizable Email Notifications: The plugin allows you to customize email
notifications sent to users during the registration process, account approval, password
reset, and other important interactions. You can create personalized email templates
that align with your brand and provide clear instructions to users.
6. Integration with Other Plugins and Extensions: Ultimate Member integrates with
various other WordPress plugins and extensions, extending its functionality. For
example, you can integrate it with popular e-commerce plugins like WooCommerce to
create a membership-based online store, or with email marketing tools to automate
email campaigns.
7. Extensive Developer API: Ultimate Member offers an extensive set of developer-
friendly APIs, hooks, and filters that allow developers to extend and customize the
plugin's functionality. This enables you to create custom integrations, develop add-
ons, or modify the plugin to suit your specific requirements.

Ultimate Member provides a comprehensive set of tools for managing user

registrations, profiles, and memberships on your WordPress website. It simplifies
the process of creating a membership-based community or website, enabling you to
offer personalized experiences and restricted content to your users.

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6. VARIATION SWATCHES FOR WOOCOMMERCE

Variation Swatches for WooCommerce is a plugin that enhances the product variation
selection feature of WooCommerce, a popular e-commerce platform on WordPress. It
allows you to replace the standard dropdown menu for product variations with visually
appealing swatches or buttons, making it easier and more engaging for customers to
choose product options.
Key features of Variation Swatches for WooCommerce include:
1. Swatch Customization: The plugin enables you to create custom swatches or buttons for
your product variations. You can choose different shapes, sizes, colors, and styles for
the swatches to match your website's design and branding.
2. Image Swatches: Variation Swatches for WooCommerce also allows you to use images
as swatches. This is particularly useful when your product variations are based on
colors, patterns, or designs. Customers can visually see the product options and make
selections accordingly.
3. Tooltip Display: The plugin provides tooltip display options for swatches, allowing you
to show additional information or details about each product variation when customers
hover over the swatches. This helps customers make informed choices without having
to navigate to separate product pages.
4. Variation Label Customization: You can customize the labels or names of your product
variations to make them more descriptive and appealing. This helps customers
understand the options better and choose the desired variation with ease.
5. Product Gallery Integration: Variation Swatches for WooCommerce integrates
seamlessly with the product gallery feature of WooCommerce. This means that when
customers select a variation swatch, the main product image and gallery images can
update dynamically to show the corresponding variation.

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 6. Mobile-Friendly: The plugin is designed to be mobile-friendly, ensuring that the
swatches are responsive and optimized for mobile devices. This enhances the user
experience on smartphones and tablets, where dropdown menus may be less user-
friendly.
7. Compatibility: Variation Swatches for WooCommerce is compatible with various other
WooCommerce extensions, themes, and plugins. This ensures smooth integration with
your existing WooCommerce setup and allows you to take advantage of additional
functionalities provided by other plugins.

By using Variation Swatches for WooCommerce, you can enhance the user
experience on your e-commerce website by replacing the standard dropdown menu
with visually appealing swatches or buttons. This improves the usability,
engagement, and overall aesthetics of the product variation selection process,
leading to higher customer satisfaction and potentially increased conversions.

7.WOOCOMMERCE

WooCommerce is a popular open-source e-commerce plugin for WordPress, a widely

used content management system (CMS). It allows you to turn your WordPress website
into a full-fledged online store, enabling you to sell products and services easily.
Key features and functionalities of WooCommerce include:
1. Product Management: WooCommerce provides a user-friendly interface for managing
your products. You can add, edit, and organize your product listings, including product
descriptions, images, prices, and variations.
2. Shopping Cart and Checkout: WooCommerce includes a robust shopping cart system
that allows customers to add products to their cart, view cart contents, and proceed to
the checkout process. It supports various payment methods, including PayPal,
credit/debit cards, and offline payment options.
3. Inventory Management: You can track and manage your product inventory within
WooCommerce. It provides features for setting stock levels, handling backorders, and
notifying customers when products are out of stock.
4. Order Management: WooCommerce offers order management functionality, allowing
you to view and manage customer orders. You can track order status, update order
details, process refunds, and generate order reports.
5. Shipping Options: WooCommerce supports a range of shipping methods and provides
flexible shipping settings. You can set up shipping zones, rates, and options based on
location, weight, or other criteria. Integration with popular shipping carriers is also
available.

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 6. Tax Calculation: The plugin includes tax calculation capabilities, allowing you to
configure tax settings based on your location and the products you sell. It supports
various tax rates and rules, helping you comply with local tax regulations.
7. Extensibility: WooCommerce is highly extensible, with a vast library of extensions and
plugins available. You can extend its functionality by adding plugins for additional
payment gateways, marketing tools, shipping options, and more.
8. Themes and Customization: WooCommerce works seamlessly with many WordPress
themes, allowing you to choose a design that suits your brand and customize the
appearance of your online store. You can modify colors, fonts, layouts, and other visual
elements.
9. Analytics and Reporting: WooCommerce provides built-in analytics and reporting
features to track your store's performance. You can access data on sales, revenue,
customer behavior, and other key metrics. Integration with Google Analytics is also
available.
10. Community and Support: WooCommerce has a large and active community of users
and developers, providing a wealth of resources, documentation, and support. You can
find help through forums, tutorials, and dedicated WooCommerce support channels.

WooCommerce is a versatile and scalable e-commerce solution, suitable for

businesses of all sizes. Whether you're selling physical products, digital downloads,
or services, WooCommerce offers the tools and flexibility to create and manage
your online store efficiently.

8.WOOCOMMERCE CART ABANDONMENT RECOVERY

WooCommerce Cart Abandonment Recovery refers to the process of recovering and

converting customers who have abandoned their shopping carts on an online store
powered by WooCommerce. Cart abandonment occurs when a customer adds items to
their cart but leaves the website without completing the purchase. Recovering these
abandoned carts and encouraging customers to complete their purchases is essential for
maximizing sales and revenue.
1. To address cart abandonment in WooCommerce, you can employ various strategies
and techniques, including:
2. Abandoned Cart Email Reminders: WooCommerce allows you to send automated
email reminders to customers who have abandoned their carts. These emails can be
triggered after a certain period of inactivity or when specific conditions are met. The
emails typically include a reminder of the abandoned items, a call-to-action to
complete the purchase, and possibly an incentive like a discount or free shipping to
encourage conversion.

25
3. Personalized Recommendations: Along with the abandoned cart reminder email, you
can include personalized product recommendations based on the customer's browsing
and purchase history. This can help reignite their interest in the products and increase
the chances of completing the purchase.
4. Retargeting Ads: Implementing retargeting ads is another effective strategy for cart
abandonment recovery. By using tools like Facebook Pixel or Google Ads
Remarketing, you can display targeted ads to customers who have abandoned their
carts, reminding them of the items they left behind and enticing them to return to
complete the purchase.
5. Simplified Checkout Process: Make sure your WooCommerce store has a
streamlined and user-friendly checkout process. Complicated or lengthy forms,
unexpected costs, or mandatory account creation can discourage customers from
completing their purchase. Simplify the process by offering guest checkout options,
providing clear and transparent pricing, and minimizing the number of steps required
to complete the transaction.
6. Exit-Intent Pop-ups: Implementing exit-intent pop-ups on your WooCommerce store
can help capture the attention of customers who are about to leave without making a
purchase. These pop-ups can offer a last-minute incentive, such as a discount or free
shipping, to entice customers to stay and complete their purchase.
7. A/B Testing and Optimization: Continuously test and optimize your cart
abandonment recovery strategies to determine what works best for your specific
audience. Experiment with different email content, subject lines, incentives, and
timings to find the most effective approach for recovering abandoned carts.

By implementing WooCommerce cart abandonment recovery strategies, you can

significantly improve your conversion rates and recover potential lost sales. The key is to
proactively reach out to customers who have abandoned their carts and provide
incentives and reminders to encourage them to return and complete their purchases.

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CHAPTER- 4

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 Software Development Life Cycle

The Software Development Life Cycle (SDLC) is a structured approach used to guide the
development and maintenance of software systems. It encompasses a series of phases or
stages that help ensure the successful planning, creation, deployment, and maintenance of
software applications. The common phases of the SDLC include:
1. Requirements Gathering: In this phase, project stakeholders gather and analyze the
requirements for the software. This involves understanding the needs and
expectations of the end-users, identifying functional and non-functional
requirements, and documenting them in a requirements specification document.
2. System Design: The system design phase focuses on creating a high-level design and
architecture for the software. It involves translating the requirements into a
technical blueprint, identifying system components, data structures, interfaces,
and modules. Design decisions regarding technology selection, database design,
and user interfaces are made in this phase.
3. Implementation/Coding: The implementation phase involves writing code based on
the design specifications. Programmers develop and test the software modules,
following coding standards and best practices. This phase also includes unit testing
to ensure individual components function correctly.
4. Testing: The testing phase involves systematically verifying and validating the software
to ensure it meets the defined requirements and performs as intended. Various
types of testing, such as functional testing, integration testing, performance
testing, and user acceptance testing, are conducted to identify and resolve defects
and ensure software quality.
5. Deployment: Once the software has successfully passed the testing phase, it is
deployed to the production environment. This involves installing and configuring
the software on the target hardware and infrastructure. Data migration, if
applicable, may also occur during this phase.
6. Maintenance: The maintenance phase involves monitoring and supporting the
software after it is deployed. It includes bug fixing, addressing user feedback,
implementing enhancements, and ensuring the software remains up-to-date and
compatible with changing environments. This phase may also involve regular
updates, patches, and security fixes.
7. While these phases provide a general framework, various SDLC models exist, such as
Waterfall, Agile, and DevOps, which emphasize different approaches to software
28
 development. The selection of an appropriate SDLC model depends on factors
such as project requirements, timeline, team size, and flexibility needs.

Throughout the SDLC, documentation, collaboration, and stakeholder engagement are

essential to ensure effective communication and alignment between developers, project
managers, and end-users. This helps in managing risks, controlling project scope, and
delivering a successful software product.

4.1Recognition of need
The recognition of the need for an online organic store stems from several factors and
trends in the market:

1. Growing Demand for Organic Products: There has been a significant increase in consumer
awareness and demand for organic products in recent years. Consumers are becoming more
health-conscious and environmentally conscious, seeking organic alternatives that are free
from synthetic chemicals, pesticides, and genetically modified organisms. An online organic
store caters to this growing demand by providing a convenient platform for customers to
access and purchase a wide range of organic products.
2. Limited Availability of Organic Products in Physical Stores: Organic products may not be readily
available or easily accessible in all geographical locations. Physical stores often have limited
shelf space dedicated to organic items, making it challenging for consumers to find a diverse
selection of organic products. An online organic store overcomes this limitation by offering a
comprehensive catalog of organic products that can be accessed and delivered to customers
across different regions.
3. Convenience and Time Efficiency: Online shopping, in general, offers convenience and time
efficiency. Consumers can browse and purchase products from the comfort of their homes or
on the go, without the need to visit physical stores. This convenience is particularly appealing
to busy individuals or those with limited access to organic stores in their vicinity.
4. Increased Internet Penetration and E-commerce Adoption: The proliferation of internet
connectivity and the widespread adoption of e-commerce platforms have made online
shopping more accessible and popular. Consumers are increasingly comfortable with making
purchases online, including organic products. An online organic store takes advantage of this
trend by providing a dedicated platform for customers to find and buy organic products
conveniently.
5. Transparency and Information Accessibility: Consumers today value transparency and want to
make informed decisions about the products they purchase. An online organic store can
provide detailed information about the origin, farming practices, certifications, and
nutritional facts of organic products. This transparency builds trust and confidence among
customers, who can make informed choices based on the information provided.
6. Personalization and Recommendations: An online organic store can leverage customer data
and preferences to offer personalized recommendations. By analyzing customers' purchase
history, dietary preferences, and browsing behavior, the store can suggest relevant organic
products that align with their interests. This personalized experience enhances customer
satisfaction and encourages repeat purchases.

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7. Sustainability and Environmental Consciousness: The increasing concern for environmental
sustainability is driving consumers to seek out organic products that are produced using
sustainable and eco-friendly practices. An online organic store can highlight the
environmental benefits of organic farming and connect consumers with suppliers who
prioritize sustainable agriculture. This resonates with environmentally conscious consumers
and supports their values.

Considering these factors, the recognition of the need for an online organic store arises
from the changing consumer preferences, limited availability of organic products in
physical stores, the convenience of online shopping, transparency and information
accessibility, personalization, and the growing demand for sustainable and
environmentally friendly options.

4.2. Feasibility study

A feasibility study is conducted to assess the viability and potential success of a
proposed project. Here's an overview of the feasibility study for an online organic store:

1. Technical Feasibility: This aspect evaluates the technical requirements and

capabilities necessary for the online organic store. It assesses the availability of
appropriate technology infrastructure, including servers, databases, and secure
payment gateways. It also examines the feasibility of integrating with third-party
systems for functionalities such as inventory management and shipping.
2. Market Feasibility: Market feasibility analyzes the potential demand and market
size for the online organic store. It assesses the target market's demographics,
preferences, and purchasing power. It also examines the competitive landscape,
identifying existing and potential competitors in the organic products market. This
analysis helps determine if there is sufficient demand and market opportunity for
the online store to thrive.
3. Financial Feasibility: Financial feasibility assesses the economic viability of the
online organic store. It involves estimating the initial investment required for
setting up the store, including website development, marketing, and operational
costs. Revenue projections are made based on the expected sales volume, pricing,
and profit margins. A financial analysis is conducted to determine if the projected
revenues can cover the costs and generate a satisfactory return on investment.
4. Operational Feasibility: Operational feasibility examines the practicality of
operating the online organic store. It considers the resources, skills, and expertise
required to manage the store effectively. This includes evaluating the availability of
personnel with knowledge in organic products, e-commerce operations, customer
support, and order fulfillment. Operational workflows and processes are developed
to ensure smooth operations of the online store.
5. Legal and Regulatory Feasibility: This aspect assesses the legal and regulatory
requirements associated with running an online organic store. It includes
compliance with food safety regulations, organic certifications, privacy laws, and

30
 consumer protection regulations. Understanding and adhering to these
requirements is crucial to avoid legal issues and maintain the trust of customers.
6. Risk Analysis: A comprehensive risk analysis is conducted to identify potential risks
and challenges that may affect the success of the online organic store. This includes
risks such as market competition, supply chain disruptions, technological issues,
cybersecurity threats, and changing consumer trends. Mitigation strategies and
contingency plans are developed to address these risks effectively.

Based on the findings of the feasibility study, a decision can be made regarding the
viability and potential success of the online organic store. The study helps in identifying
potential challenges, assessing the market demand, estimating financial viability, and
understanding the operational requirements. It provides crucial insights for stakeholders
to determine whether to proceed with the project and make informed decisions during
the development and implementation phases.

4.3 System requirement and specification

ER DIAGRAM
An Entity-Relationship (ER) diagram is a visual representation of entities, attributes, and
relationships in a database system. Entities represent real-world objects or concepts, attributes
define their properties, and relationships depict associations between entities. ER diagrams
help in designing the database structure, identifying dependencies, and ensuring data integrity.
They serve as a blueprint for building and maintaining an efficient database system.

ER DIAGRAM FOR ONLINE ORGANIC STORE

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4.4 DATA FLOW DIAGRAM
A Data Flow Diagram (DFD) is a visual representation of how data flows within a system. It
shows how data is input, processed, stored, and outputted by processes, external entities, and
data stores. DFDs help in understanding system functionality, identifying data
transformations, and improving data management. They provide a clear and concise overview
of how data moves through a system, aiding in system analysis and design.

LEVEL-0

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LEVEL-1

33
LEVEL-2

LEVEL 2.1

34
 LEVEL 2.3

4.5. Designing & Coding

Designing: -
 Elementor
Elementor is a powerful drag-and-drop page builder plugin for WordPress that allows
users to create and customize websites visually, without needing to write code. It
consists of several key components that contribute to its functionality:
1. Elementor Editor: The heart of Elementor is its intuitive visual editor. It provides a
front-end, live editing experience, allowing users to see the changes they make in real-
time as they build their web pages. The editor features a user-friendly interface with
various tools and options for designing and customizing the website.
2. Widgets: Elementor offers a vast library of widgets (elements) that can be added to web
pages. These widgets serve different purposes and functionalities, such as headings,
text boxes, images, buttons, videos, forms, sliders, testimonials, and more. Users can
drag and drop widgets onto their pages, customize their appearance and content, and
arrange them as desired.

35
3. Templates and Blocks: Elementor provides a wide range of pre-designed templates and
blocks that users can utilize as a starting point for their web page designs. Templates
are complete page layouts that can be imported and customized, while blocks are
smaller sections that can be inserted into a page. These templates and blocks cover
various industries, page types, and design styles, enabling users to quickly create
professional-looking websites.
4. Theme Builder: Elementor's Theme Builder feature allows users to design and
customize dynamic content areas of their websites, such as headers, footers, single
post templates, archive pages, and more. This feature provides full control over the
design and layout of these sections, allowing users to create a cohesive and branded
website.
5. Popup Builder: Elementor includes a Popup Builder, which enables users to create
attractive and customizable popups that can be triggered based on specific events or
user interactions. Popups can be used for various purposes, such as lead generation,
promotions, announcements, and more.
6. Global Styling: With Elementor, users can easily apply consistent styles and design
choices across their entire website. Global styling options allow users to define default
typography, colors, spacing, and other design elements that automatically apply to all
relevant sections.
7. Integrations: Elementor seamlessly integrates with various third-party plugins and tools,
expanding its functionality and compatibility. It integrates with popular WordPress
plugins like WooCommerce for e-commerce functionality, Yoast SEO for search
engine optimization, and many others.

These components work together to provide a comprehensive and user-friendly solution

for creating and customizing websites using Elementor. The plugin's versatility,
extensive widget library, and visual editing capabilities make it a popular choice for
both beginners and experienced WordPress users.

CODING
HTML (Hypertext Markup Language) is a markup language used for creating the
structure and content of web pages. It provides a set of tags and elements that define the
different components and layout of a web page.
WordPress, being a popular content management system (CMS), uses HTML as the
foundational structure for its web pages. When you create content or design a web page
in WordPress, it generates the corresponding HTML code to display that content on the
web.
WordPress uses a combination of pre-defined HTML templates and dynamic content
generated by PHP (a server-side scripting language) to generate the HTML structure of
a web page. The HTML structure in WordPress typically consists of the following
components:
1. Theme Templates: WordPress themes define the overall look and layout of a
website. They consist of a collection of HTML templates that determine how
different types of pages (such as the homepage, blog posts, and individual pages) are
displayed. These templates include HTML code mixed with WordPress-specific
template tags and PHP code to generate dynamic content.

36
 2. Content Markup: When you create or edit a post, page, or any other type of content
in WordPress, you use the WordPress editor, which allows you to enter and format
your content. The content you enter is stored in the WordPress database and then
retrieved and displayed on the web page using HTML markup. WordPress converts
your content into HTML, applying appropriate tags and structure to ensure proper
display and accessibility.
3. Theme Customization: WordPress provides a built-in theme customization interface
that allows users to modify the appearance and layout of their websites without
directly editing the HTML templates. Users can customize various elements such as
colors, fonts, header/footer, and widget areas through a user-friendly interface.
WordPress generates the necessary HTML and CSS code based on these
customizations to render the website accordingly.

By using HTML as its structure, WordPress ensures compatibility with web standards
and allows for flexibility and customization. It also enables search engines and other
web technologies to interpret and index the content effectively.
It's important to note that while HTML forms the foundation of WordPress websites,
additional technologies like CSS and JavaScript are used to style and add interactivity to
the pages. CSS is used for visual styling, while JavaScript allows for dynamic behavior
and user interactions on the web pages.

4.6. Testing

Testing plays a crucial role in ensuring the quality and functionality of an online organic
store. Here are some areas that can be tested in an online organic store:

1. Functionality Testing: This involves testing all the core functions of the online store,
such as user registration, product browsing, adding items to the cart, placing orders,
payment processing, order tracking, and account management. It ensures that these
functions work as expected and without any errors.
2. Compatibility Testing: It is essential to test the online store across different web
browsers (such as Chrome, Firefox, Safari, and Edge) and devices (desktop, mobile, and
tablet) to ensure consistent and optimal user experience on various platforms.
3. Usability Testing: Usability testing focuses on evaluating the user-friendliness and ease
of navigation of the online store. It involves testing aspects such as intuitive layout,
clear product categorization, search functionality, checkout process simplicity, and
overall user satisfaction.
4. Performance Testing: Performance testing aims to determine how well the online store
performs under different conditions, such as heavy user traffic. It involves testing
aspects like page load times, server response times, handling concurrent user requests,
and assessing the scalability of the system.
5. Security Testing: Security is of utmost importance in an online store to protect user data
and financial transactions. Security testing includes checking for vulnerabilities like

37
 SQL injection, cross-site scripting, secure data transmission (HTTPS), and
authentication mechanisms to ensure the safety and integrity of the system.
6. Mobile App Testing: If the online organic store has a mobile app, it is crucial to conduct
testing specific to mobile platforms. This includes testing app installation, user interface
responsiveness, compatibility across various devices and operating systems, push
notifications, and integration with device features (e.g., camera for scanning barcodes).
7. Integration Testing: Online organic stores often integrate with third-party systems or
APIs for features like payment gateways, inventory management, or shipping services.
Integration testing ensures seamless communication and data exchange between the
online store and these external systems.
8. Accessibility Testing: Accessibility testing focuses on ensuring that the online store is
accessible to users with disabilities. It involves testing features such as screen reader
compatibility, keyboard navigation, color contrast, and alternative text for images to
comply with accessibility standards.
9. Stress Testing: Stress testing involves subjecting the online store to high user loads or
extreme conditions to assess its stability and performance limits. It helps identify
bottlenecks, potential failures, and the ability of the system to handle peak traffic.
10. Regression Testing: Regression testing is performed whenever changes or updates are
made to the online store to ensure that existing functionalities are not affected by the
updates. It involves retesting previously tested scenarios to validate that no new bugs or
issues have been introduced.

Testing should be performed throughout the development lifecycle, from the initial
stages to post-launch updates, to ensure a robust and reliable online organic store that
delivers an excellent user experience.

38
 Chapter -5

Limitations of an e-organic store:

1. Limited Product Inspection: One of the challenges of an e-organic store is the

inability for customers to physically inspect or evaluate the quality of organic
products before purchase. This reliance on online descriptions and images may

39
 lead to customer dissatisfaction if the actual product does not meet their
expectations.
2. Shipping and Logistics: E-organic stores often face challenges related to
shipping and logistics, especially when dealing with perishable organic products.
Maintaining the freshness and quality of organic goods during transportation can
be a complex process, requiring specialized packaging and delivery methods.
3. Trust and Credibility: Building trust and credibility in an e-organic store can be
challenging, as customers may have concerns about the authenticity of organic
certifications, the sourcing of products, and the overall transparency of the supply
chain. Establishing strong trust factors and providing transparent information is
crucial to overcome these limitations.
4. Limited Local Reach: E-organic stores may have limitations in reaching
customers in remote or rural areas, where internet connectivity and access to
online shopping platforms may be limited. This can restrict the customer base and
impact the overall growth potential of the store.
5. Pricing and Competition: Pricing can be a challenge in e-commerce, as
customers have the ability to compare prices across different platforms.
Maintaining competitive pricing while ensuring the quality of organic products
can be a balancing act for e-organic stores.

Future Perspectives of an e-organic store:

1. Enhanced Product Information: Providing comprehensive and detailed product

information, including certifications, sourcing details, and product origins, can
help build trust and meet customer demands for transparency. Utilizing
technologies like blockchain for supply chain traceability can further enhance
the authenticity and credibility of organic products.
2. Improved User Experience: Investing in user experience enhancements can
make the online shopping process more seamless and enjoyable. This can
include intuitive navigation, personalized recommendations, enhanced search
capabilities, and responsive design for various devices.
3. Integration of Augmented Reality (AR) and Virtual Reality (VR): Implementing
AR and VR technologies can offer customers a virtual experience of inspecting
and evaluating organic products. This can help bridge the gap between online
and physical shopping experiences, increasing customer confidence in their
purchase decisions.
4. Expansion of Delivery and Fulfillment Options: Exploring innovative delivery
and fulfillment options, such as partnerships with local farmers or community-
supported agriculture (CSA) networks, can help ensure the freshness and quality
of organic products. Offering flexible delivery options like same-day or
scheduled deliveries can also improve customer convenience.
5. Embracing Sustainable Practices: E-organic stores can prioritize sustainability
by focusing on eco-friendly packaging materials, carbon-neutral delivery

40
 options, and supporting organic farmers practicing regenerative agriculture.
Communicating and promoting these sustainable practices can attract
environmentally conscious customers and align with their values.
6. Community Engagement and Education: Engaging with the organic community
through educational resources, blogs, social media, and forums can help build a
loyal customer base. Providing educational content on organic farming practices,
benefits of organic products, and healthy living can create a sense of community
and foster long-term customer relationships.

By addressing these limitations and embracing future perspectives, e-organic stores

can continue to grow, cater to customer needs, and contribute to the overall
promotion of organic products and sustainable living.

41
References

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References
google. (n.d.). Retrieved from organic store:
https://www.exampleorganicstore.com/organic-products-guide
https://startertemplates.com/?page-builder=elementor. (n.d.).
https://ultimatemember.com/. (n.d.).
https://wordpress.org/plugins/woocommerce/. (n.d.).
https://www.google.com/search?
q=image+of+WOOCOMMERCE+CART+ABANDONMENT+RECOVERY&tb
m=isch&ved=2ahUKEwiQ6o2Aoq__AhXlMrcAHbp4BsIQ2-
cCegQIABAA&oq=image+of+WOOCOMMERCE+CART+ABANDONMENT+
RECOVERY&gs_lcp=CgNpbWcQAzoGCAAQCBAeOgkIABAYEIAEEAo6CAgA
EIAEELEDOgUIABCABDoL. (n.d.).
https://www.radiustheme.com/woocommerce-variation-swatches-plugins/. (n.d.).
Smith, John. (2022). https://www.exampleorganicstore.com/organic-products-guide.
(n.d.). Retrieved from Smith, John. (2022).
https://www.exampleorganicstore.com/organic-products-guide:
https://www.exampleorganicstore.com/organic-products-guide

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