To:           [insert name] Anna, US Managing Director
From:         [insert name] Me. Member on Anna’s team
Subject:      [insert subject] Possible Recommendations for WorldWide Brewing Co.
[Insert greeting]
[You may find it useful to format your email using the following table – we have given an example for one of the
companies below]
 Company            Description                       Relevance to WorldWide              Recommendation
                                                      Brewing
 HappyHour          HappyHour Co. is the largest      It has similar operations to        Recommend
 Co.                player in Singapore and           WorldWide Brewing across the
                    Malaysia, in the segments of      same segments and is the
                    beer, spirits and non-            leading player in Singapore and
                    alcoholic beverages. Its          Malaysia, suggesting the
                    operations include                potential for strategic benefits
                    manufacturing facilities,         and synergies. It has solid
                    distribution and direct sales     financial results and an
                    and it has demonstrated           ownership structure that is
                    strong growth in EBITDA in        owned by 3 families, rendering a
                    FY2020 which was up 20%           potential acquisition relatively
                    pcp and amounted to               simple and feasible. HappyHour
                    US$300mm.                         Co. would be appropriate to
                                                      share.
                    Spirit Bay is the second          Again, it has similar operations    Recommend
 Spirit Bay         largest player in Singapore       to WorldWide Brewing across
                    and Malaysia, in the              the same segments with a
                    segments of beer, spirits, and    strong hold in Indonesia and a
                    non alcoholic beverages. Its      leading player in Singapore and
                    operations include                Malaysis, suggesting the
                    manufacturing facilities,         potential for strategic benefits
                    distribution, and direct sales    and synergies. The financials are
                    and it has demonstrated           strong and are 60% owned by a
                    strong growth in EBITDA           singular global sponsor, so an
                    which was up 40% pcp and          acquisition may be relatively
                    amounted to US$400mm.             simple. Spirit Bay, likewise, is
                                                      appropriate to share.
                    Hipster’s Ale is a consortium     While it has similar operations     No
 Hipster’s          of independent                    to WorldWide Brewing across
 Ale                microbreweries over the           the same segments, the glaring
                    majority of Asia (Malaysia,       issue is the independency of the
                    Singapore, Indonesia, Japan,      ownership group. The amount of
                    Korea, Cambodia), in the          resources needed to buy all 30
                    segment of beer and spirits.      microbreweries may outweigh
                    Its operation includes            the benefits of acquisition.
                    manufacturing facilities,         Hipster’s Ale would be
                    distribution, and direct sales.   inappropriate to share.
                    It has a EBITDA of
                    US$200mm, which is up 15%
                    pcp.
                    Brew Co. is the largest           As a manufacturer, it is similar    Recommend on
 Brew Co.           alcohol manufacturer in           to WorldWide Brewing, so there      condition of acquiring
                    Malaysia, in the segments of      is potential synergy in that        distributor.
                beer and spirits. It only         regard. The financials are good,
                operates in manufacturing         but more research would be
                facilities. It has an EBITDA of   needed to see if the downtrend
                US$800mm, which is down           in EBITDA is something that will
                5% pcp.                           continue.
                                                  It is publicly traded, so meeting
                                                  with their board will be
                                                  necessary.
                                                  In my opinion, we should couple
                                                  this with our next company to
                                                  horizontally integrate.
                Bevy’s Direct is a wholesale      Bevy’s Direct may be a good         Recommend
 Bevy’s         distributor all over Asia. Its    avenue to go whether by
 Direct         segments entail beer, spirits,    coupling with a manufacturing
                and non alcoholic beverages,.     facility or exporting your own
                Its EBITDA is US$250mm,           product to Asia. The financials
                which is up 20% pcp.              are good and it has one owner,
                                                  so acquisition may be relatively
                                                  simple.
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