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The following assessment criteria will be used for question 3.
Criterion A: Use of resource materials
To what extent does the student use the resource materials provided to effectively support the
recommended plan of action?
Marks Level descriptor
The response does not reach a standard described by the descriptors
0
below.
The response makes limited reference to the resource materials
1 provided or the resources identified have been used ineffectively to
support the recommended plan of action.
The response makes some reference to the resource materials provided
2 or the resources identified have been used in a superficial way to
support the recommended plan of action.
The response makes reference to most of the resource materials
3
provided to support the recommended plan of action.
The response makes reference to all resource materials provided to
4
effectively support the recommended plan of action.
Criterion B: Business management tools and theories
To what extent does the student’s plan of action effectively apply appropriate business management
tools and theories?
Marks Level descriptor
0 The work does not reach a standard described by the descriptors below.
The response demonstrates limited application of appropriate business
1
management tools and theories.
The response superficially applies appropriate business management
2
tools and theories.
The response satisfactorily applies appropriate business management
3
tools and theories.
The response effectively applies appropriate business management
4
tools and theories.
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Criterion C: Evaluation
To what extent does the student effectively evaluate the expected impact of their plan of action on the
relevant areas of the business?
Marks Level descriptor
0 The work does not reach a standard described by the descriptors below.
The response is largely descriptive with limited analysis or evaluation of
1–2 the expected impact of their plan of action. There is limited reference to
the relevant areas of the business.
The response analyses the expected impact of their plan of action with
3–4 some reference to the relevant areas of the business. There is some
evidence of evaluation but it is not sustained.
The student effectively evaluates the expected impact of their plan of
5–6 action on the relevant areas of the business and considers the trade-offs
between those areas.
Criterion D: Sequencing of ideas and plan of action
To what extent are the student’s ideas and plan of action sequenced in a clear and coherent manner?
Marks Level descriptor
The response does not reach a standard described by the descriptors
0
below.
1 The response is limited in its sequencing of ideas and plan of action.
The response consists of ideas and a plan of action but these are not
2
always sequenced in a clear manner.
The response effectively sequences appropriate ideas and a plan of
3
action in a clear and coherent manner.