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Questionnaire About Packaging of Product

The document contains an 11 question survey about consumer preferences for food and consumer product packaging. It asks about preferences for packaged vs. loose products, reasons for choosing packaged options, important packaging features, preferred packaging types and sizes, packaging materials, indicators of product quality on labels, importance of packaging design, essential label information, and factors influencing brand choice. The survey collects information on preferences for a variety of product categories including groceries, dairy, oils, beverages, toiletries and medicines.

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0% found this document useful (0 votes)
49 views4 pages

Questionnaire About Packaging of Product

The document contains an 11 question survey about consumer preferences for food and consumer product packaging. It asks about preferences for packaged vs. loose products, reasons for choosing packaged options, important packaging features, preferred packaging types and sizes, packaging materials, indicators of product quality on labels, importance of packaging design, essential label information, and factors influencing brand choice. The survey collects information on preferences for a variety of product categories including groceries, dairy, oils, beverages, toiletries and medicines.

Uploaded by

moqudasakram206
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Questionnaire About Packaging Of Product

1. Do you prefer packed food products to loose items for the following product categories?
| | Always | Often |Sometimes |Rarely |Never |
|a) Fast food | | | | | |
|b) Grocery | | | | | |
|c) Cooking oils | | | | | |
|d) Medicines | | | | | |
|e) Dairy products | | | | | |
|f) Health drinks | | | | | |

2. Why do you buy packed food for the following product categories?
| |Better quality |Hygiene |Reliable Producer |
|a) Grocery | | | |
|b) Dairy products | | | |
|c) Health drinks | | | |
|d) Cooking oils | | | |
|e) Toiletries | | | |
|f) Beverages | | | |

3. . What features do you look for most in packaging of the following? (Tick only one feature
for product)
| |Quality | Safety | | Easy to use| Convenience | Storage | Reuse |
| |identification |Economical | | | | |
|a) Dairy product | | | | | | | |
|b) Cosmetics | | | | | | | |
|c) Beverages | | | | | | | |
|d) Toiletries | | | | | | | |
|e) Grocery | | | | | | | |
|f) Cooking oils | | | | | | | |
|g) Medicines | | | | | | | |

4. . What type of packaging do you prefer most for the following product categories?
| |Tetra pack |Cardboard |Polypacks |Tin box | Glass |Pouches |
| | |box | | |bottles | |
|a) Fast food | | | | | | |
|b) Groceries | | | | | | |
|c) Cooking oils | | | | | | |
|d) Dairy products | | | | | | |
|e) Beverages | | | | | | |
|f) Toiletries | | | | | | |
|g) Non-veg food | | | | | | |
|items | | | | | | |

5. . What size do you prefer most to buy for the following? (Indicate one for each)
| | Small | Medium | Large |
|a) Groceries | | | |
|b) Cooking oils | | | |
|c) Beverages | | | |
|d) Toiletries | | | |
|e) Cosmetics | | | |
|f) Washing/cleaning items | | | |

6. What packaging material would you prefer for the given product categories? (Tick only
one)
| |Tetra pack |Aluminum foil |Pouch paper |Veg-parchment |Synthetic |Metallic |
|a) Dairy products | | | | | | |
|b) Sauces | | | | | | |
|c) Health drinks | | | | | | |
|d) Fast food | | | | | | |
|e) Non-veg items | | | | | | |
|f) Soft drinks | | | | | | |

7. What mainly indicates the quality of the product out of the following mentioned in the
label of the product?
| | | Good| Moderate | Poor | Very |
| |Best |indicator | | |poor |
| |indicator | | | | |
|a) Brand name | | | | | |
|b) Company’s name | | | | | |
|c) Packaging | | | | | |
|d) Price | | | | | |
|e) Design & look | | | | | |
|f) Printed information | | | | | |
|on label | | | | | |

8. . How important is the packaging design for the following products?


| |Most important |Important |Just OK |Less important | Not important at all |
|a) Beverages | | | | | |
|b) Dairy product | | | | | |
|c) Cosmetics | | | | | |
|d) Toiletries | | | | | |
|f) Medicines | | | | | |
|g) Groceries | | | | | |

9. What information about the food you feel is essential to be available on the label of it?
| |Very high |High |Average |Low |Very low |
|a) Product/expiry date | | | | | |
|b) Producer’s address | | | | | |
|c) Ingredients | | | | | |
|d) Instruction to use | | | | | |
|e) Price | | | | | |
|f) Details of preservatives used | | | | | |
|g) Energy/calories | | | | | |
|h) Weight/content | | | | | |
|i) Quality mark | | | |drink
10. What factors influence you the most to buy any brand of the following product categories?
| | Brand name | Price | Quality |Value |Variety |
|a) Groceries | | | | | |
|b) Dairy product | | | | | |
|c) Toiletries | | | | | |
|d) Medicines | | | | | |
|e) Cosmetics | | | | | |
|f) Beverages | | | | | |

11. . Are you willing to pay an extra amount for good packaging?
(a) Certainly
(b) Probably
(c) Not sure
(d) Probably not
(e) Never

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