Muhammad Imran Zafar Malik
Contact
Address: H.No.288, Street.8 Falcon Complex, Rawalpindi
Phone # 0334-3467273
E-mail: imran.malik13855@gmail.com
Profile
As a professional with a proven track record, I have accumulated over five years of experience sales and marketing, covering
diverse geographies. My expertise spans retail sales, strategy, and business development, where I have consistently delivered
clean, safe, and reliable operations. With a passion for creating value through world-class brands, I have successfully
optimized retail networks by collaborating with other business and service units, contributing to the enhanced performance
of the enterprise. My approach to leadership emphasizes visible ownership, responsibility, and accountability, which have
consistently led to exceptional results.
Key strength
Communication skills
Customer service skills
Creativity
Persuasion skills
Sales Training
Analytical skills
Time management skills
Adaptability
Positive attitude
Experience
Maple Leaf Cement
FactoryRegional Manager – Retail
Jan 2021 till present
Maintain marketing activities of company in given territory including promotional activities.
• Achieving company targets in retail and wholesale divisions.
• Maintain sales and dealers of Maple Leaf cement.
• Achieved profitable Volume target
• Achieved coverage wise target
• Brand wise target achievement
• Maintain company standard set productivity
• Set Targets for new Outlets
• Identifying and developing plans for expansion as well as growth in account wise AMS
DALDA FOODS Ltd
Senior Territory Sales Office
Sep 2016 till Jan 2021
Hero of the Month Oct - Nov 2019 (Dalda)
Best Marketing Campaign Hero for the Month of Feb – March 2020 (Snacks and Dairy)
Achieving company targets in retail and wholesale divisions
Maintain customer promotional activities for customer attraction of Dalda foods, dairy and snacks business
Knock out and cup shup coverage through proper market visit with DSR
Brand wise target achievement
Maintain company standard set productivity
Drop size maintained as per company standards
Set Targets for new Outlets
Ensure effective utilization and proposition of traders schemes
Ensure effective control of transit issues and market returns with high emphasis on preferential and preferred
displays.
Analyze and compare your progress with Competitor.
Develop efficient route planning (PJP) and service frequency & strong focus on actions leading to quick
recoveries.
Identifying and developing plans for expansion as well as growth in account wise AMS.
Phillip Morris
Marketing Executive
Aug 2016 till Aug 2017
Maintain marketing activities of company in given territory including promotional activities.
Brought More Customers to the brand by negotiating and convincing skills. This resulted in sales enhancement
by 80%.
Effective information transfer of brand.
Smile and greet the customer in a warm manner
Give important and useful information about your products to customers.
Language Skills
English
Urdu
Punjabi
Education
Degree year Institute/University
MBA-Marketing PAF-KIET (Pakistan Air Force – Karachi
institute of Economics and Technology)
BBA-Marketing PAF-KIET (Pakistan Air Force – Karachi
institute of Economics and Technology)
FSC (Pre- Public School Hyderabad
Engineering)
Matric (Biology) Public School Hyderabad
Internship
Fatima Textile Pvt Ltd.
Shan Foods Pvt. Ltd.
Final Year Projects
THE IMPACT OF SOCIAL MEDIA MARKETING ON CONSUMER BEHAVIOR (CAA)
INVESTIGATING THE IMPACT OF INFLUENCER MARKETING ON BRAND PERCEPTION AND
CONSUMER BEHAVIOR (A case on EXPRESS NEWS Channel)
