University of Essex Campus Services Limited
Wivenhoe Park Colchester CO4 3SQ United Kingdom
T 01206 873753 E uecs@essex.ac.uk
www.essex.ac.uk/uecs
RECRUITMENT PACK
This document includes the following information:
▪ Job Description
▪ Person Specification
▪ Additional information
Making an application:
Please complete the short on-line application form, which includes some standard questions, and
attach the following documents. (Shortlisting is undertaken by a panel after the closing date on the basis
of information provided.)
a. A covering letter - explaining why you are interested in this post, and giving examples to demonstrate
how you meet the requirements of the job as outlined in the Person Specification.
b. A curriculum vitae - giving full details of your qualifications and experience to date.
▪ Links to Guidance Notes and Frequently Asked Questions can be found on the Search Results page.
These pages will open in a new window.
▪ We recommend that you take a copy of this recruitment pack to help with your preparation.
Our commitment to Equality, Diversity and Inclusion
The diversity of our community is more than where our staff and students come from. More than 1000
of our staff and students identify as LGBTQ+, more than 1,300 have declared a disability and many
members of our community follow a religion or belief.
We recognise the value that diversity brings and so we want to recruit, develop, retain and motivate an
increasingly diverse workforce. We also want to attract people who will be good citizens; who will
contribute to the life of the University and whose behaviour will have a positive impact on those around
them.
Our Strategy sets out how we will do this through the delivery of a fair and supportive working
environment for all.
The University of Essex is proud to be part of the Disability Confident scheme and is committed to
supporting diversity and equality, representative of our inclusive community. As part of our commitment to
this scheme any candidate who has a disability and meets all the essential criteria for the role will be
offered an interview. We also work in partnership with national disability organisation AccessAble who
provide detailed online access guides to many of our campus buildings and facilities which you may find
useful.
Please note: We are only accepting on-line applications for this post. However, if you have a disability that
makes it difficult for you to provide us with information in this way, please contact the Resourcing Team
(01206 876559) for help.
Closing Date: 25 June 2023
Interviews are planned for: 04 July 2023
University of Essex Campus Services Limited (UECS) is a wholly owned company of the University of Essex. Please
note that this post is being advertised by the University on behalf of UECS and some aspects of the information
provided on the University recruitment website will not apply to this appointment. The Terms of Appointment relating
to this post are published on the website alongside this document.
Data Protection: UECS shares recruitment data with the University of Essex who provide human resources services.
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University of Essex Campus Services Limited
Wivenhoe Park Colchester CO4 3SQ United Kingdom
T 01206 873753 E uecs@essex.ac.uk
www.essex.ac.uk/uecs
JOB DESCRIPTION – Job ref REQ07520
Job Title and Grade: Marketing Officer
UECS Band E
Contract: Permanent, Full-time
Hours: 38 hours per week
Salary: £27,274 - £29,523 per annum
Department/Section: ECS Marketing and Communications
Responsible to: Marketing Manager
Purpose of job: To provide dedicated marketing support for Campus
Services business areas. Activities will include online and
offline marketing campaigns, website management, detailed
marketing planning, activity and implementation for revenue
generation, customer engagement, awareness and lead
generation against targets.
This role will primarily support Essex Sport.
Duties of the Post:
The main duties of the post will include:
1. Maximise awareness, understanding and interest in several ECS business products and
services to University staff, students and public where appropriate via digital, print and
in-person marketing techniques.
2. Recommend, develop and implement effective methods of engagement and
relationship building with existing customers and prospective customers. Including
loyalty schemes.
3. Maximise creation of marketing generated leads (enquiries, tours, quotes etc.) and
nurturing of those leads to support each business unit strategy, budget, and KPI’s.
4. Produce marketing materials and communications to support branding and sales of ECS
business products and services. Ensure University brand guidelines are met, including
collateral produces within the business areas.
5. Monitor, evaluate and report on the marketing ROI, activity, effectiveness and impact.
Including loyalty schemes.
6. Establish and develop effective liaison and collaboration with all business operations staff.
7. Establish and develop close links and relationship with all internal University
stakeholders (Marketing & Student Recruitment, Students’ Union, Internal
Comms) ensuring a positive experience and engagement with business areas
you support.
8. Provide meaningful market research and trend analysis in order to influence business
decisions.
9. Plan and attend events such as Arrivals Day, Welcome Week and Fresher’s
Fair (some evening/weekend work).
10. Lead, minute and attend regular marketing meetings with business areas; on occasion
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University of Essex Campus Services Limited
Wivenhoe Park Colchester CO4 3SQ United Kingdom
T 01206 873753 E uecs@essex.ac.uk
www.essex.ac.uk/uecs
deputising for the Marketing and Communications Management or other marketing
colleagues at other relevant planning meetings.
11. Ensure compliance with GDPR and accessibility regulations are met with regards to
marketing activity within the business areas under your remit.
12. Assist with internal staff communications and events, sometimes leading on them.
13. Any other duties as may be assigned by the Marketing Manager or their nominee.
These duties are a guide to the work that the post holder will initially be required to
undertake. They may be changed from time to time to meet changing circumstances.
Terms of Appointment
For a full description of the terms of appointment for this post please visit our website.
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University of Essex Campus Services Limited
Wivenhoe Park Colchester CO4 3SQ United Kingdom
T 01206 873753 E uecs@essex.ac.uk
www.essex.ac.uk/uecs
PERSON SPECIFICATION
JOB TITLE: Marketing Officer
Qualifications /Training
Essential Desirable
▪ Degree with relevant marketing work experience ☐ ☒
▪ Professional Chartered Institute of Marketing qualification ☐ ☒
Experience/Knowledge
Essential Desirable
▪ Knowledge of UK Higher Education sector and an understanding
☒ ☐
of landscape for university students and staff
▪ Experience of working in a complex environment with
☒ ☐
multiple stakeholders
▪ Knowledge/Experience of any of the businesses in Campus
Services – Sport, Catering, Events, Day Nursery, ☐ ☒
Student Accommodation
▪ Experience of co-ordinating multiple tasks to tight deadlines
including project management, briefing designers and suppliers ☒ ☐
as well as working with clients
▪ Excellent digital marketing and communications experience, with
ability of creating and developing campaigns, including SEO and ☒ ☐
writing for the web
▪ Experience of producing marketing campaigns across a
☒ ☐
broad range of channels
▪ Experience of working with social media campaigns ☒ ☐
▪ Familiarity with various content management systems ☒ ☐
Skills/Abilities
Essential Desirable
▪ Evidence of excellent interpersonal and communication
☒ ☐
skills; interacting with a wide variety of stakeholders
▪ Evidence of creative skills to generate and implement
☒ ☐
effective marketing campaigns across a broad range of
channels
▪ Strong administrative skills ☒ ☐
▪ The ability to write clearly and concisely for various audiences
☒ ☐
with excellent attention to detail and proof reading skills
▪ The ability to work under pressure both independently and as
☒ ☐
an effective member of a team
▪ Financial, budgeting and spreadsheet experience ☐ ☒
▪ The ability to effectively prioritise workload and tight deadlines ☒ ☐
▪ The ability of taking a creative approach to integrated marketing ☒ ☐
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University of Essex Campus Services Limited
Wivenhoe Park Colchester CO4 3SQ United Kingdom
T 01206 873753 E uecs@essex.ac.uk
www.essex.ac.uk/uecs
Other
Essential Desirable
▪ Ability to meet the requirements of UK ‘right to work’ legislation* ☒ ☐
▪ Commitment to following the University of Essex equality and
☒ ☐
diversity policy
▪ A keen interest in current marketing practices and developments ☒ ☐
* In accordance with Home Office guidance and the Asylum, Immigration and Nationality Act 2006 the
University of Essex has a responsibility to ensure all employees are eligible to work in the UK. Prior to
commencing employment, the successful candidate will be asked to provide documentary evidence to
this effect. For those who do not have a right to work in the UK, the University is a UKVI licensed
sponsor and may be able to provide sponsorship to successful candidates who are offered skilled
roles and meet the eligibility criteria. Further information about UK immigration requirements and
working in the UK can be found on the Home Office website www.gov.uk/skilled-worker-visa
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University of Essex Campus Services Limited
Wivenhoe Park Colchester CO4 3SQ United Kingdom
T 01206 873753 E uecs@essex.ac.uk
www.essex.ac.uk/uecs
ADDITIONAL INFORMATION
Estates and Campus Services
You can find more information about the department on our website:
https://www.essex.ac.uk/information/professional-services/estates-and-campus-services-section
General information
Informal enquiries may be made to Georgina Brand, Marketing Manager (e-
mail: g.brand@essex.ac.uk). However, all applications must be made online.
At the time of a job offer, remote and campus working will be discussed and considered on an
individual basis, but you will be expected to be based within the UK.
University of Essex Campus Services Limited
Benefits
▪ competitive salaries ▪ training and development
▪ childcare facilities ▪ generous holiday scheme
Campus Services will focus on 5 core principles:
1. To develop and operate the commercial facilities at the University of Essex with the highest
standards of customer care and value for money to enhance the student and staff experience.
2. To collaborate with Academic Departments and Professional Services.
3. To engage actively with the local and regional community to further the reputation of the University
of Essex.
4. To champion a team culture with succession planning and remuneration firmly anchored on
performance.
5. To deliver annual growth in surplus for the University of Essex.
Campus Services
Created in 2010, the Campus Services directorate brings together existing staff and student
commercial services, with a combined turnover of £21m and total staff of over 230 full-time
equivalents. Services delivered under the Campus Services umbrella are critical to enabling the
University to deliver the objectives in its strategic plan – improving the student experience, facilitating
growth and improving the financial performance of the University.
Some business units within Campus Services – Event Essex, Print Essex and Wivenhoe Park Day
Nursery – are part of University of Essex Campus Services Limited, a wholly owned subsidiary of the
University of Essex.
Accommodation Essex
Accommodation Essex contributes to a positive student experience by providing a safe and supported
environment in which students can develop personally and academically. The University of Essex
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University of Essex Campus Services Limited
Wivenhoe Park Colchester CO4 3SQ United Kingdom
T 01206 873753 E uecs@essex.ac.uk
www.essex.ac.uk/uecs
offers a wide range of accommodation suited to a variety of needs all within walking distance of the
academic departments and campus facilities at both Southend and Colchester campuses.
You can find more information about the department at the following link
http://www.essex.ac.uk/accommodation/
Essex Sport
The Colchester Campus Sports Centre offers excellent indoor and outdoor facilities including the £1.4
million refurbed gym and fitness rooms. There are a wide range of opportunities to participate in sport,
exercise and health at great value for students, staff and the local community.
Wivenhoe House Hotel
Wivenhoe House is a four star country house hotel, set in parkland on campus. It is also home to the
Edge Hotel School.
Essex Food
Through their many catering outlets and delivered hospitality service, Essex Food provides a
professional and courteous customer led service to students, staff and visitors. The promotion of a
nutritious, and value for money hospitality service, together with respect and dignity for customers and
staff are the cornerstones of their business.
Event Essex
Event Essex promotes the vast range of University of Essex conference, meeting and event venues in
Colchester and Southend to businesses and public sector organisations locally, regionally and
nationally. The dedicated team offers an expert event planning and co-ordination service.
Wivenhoe Park Day Nursery
Set in the peaceful surroundings of Wivenhoe Park, the purpose built Wivenhoe Park Day Nursery
offers outstanding day care to children from 3 months to 5 years, as well as holiday clubs for children
from 5-11 years. Places are open to all, including the public.
everythingEssex
In 2011, Campus Services began co-ordinating official University of Essex merchandise and gifts.
This exciting project included product development and improving routes to market. Merchandise is
available on the everything Essex outlet at the Colchester campus.
Further information on Campus Services can be found via www.essex.ac.uk/uecs.
University of Essex Campus Services Limited
The successful candidate will be employed by University of Essex Campus Services Limited, a wholly
owned subsidiary of the University of Essex. The company was established to manage the commercial
operations at the University of Essex. The terms of employment for this role are specific to University
of Essex Campus Services Ltd.
The University of Essex – a profile
The University of Essex was founded in 1964 when it opened its doors to a cohort of just 122 students.
Since then, we have grown in both reputation and size. There are now more than 16,500 students
studying at three campuses - in Colchester, Southend and Loughton (East 15 Acting School). All
academic activity is organised into three faculties – Humanities, Science and Health and Social
Sciences.
Staff communities, networks and forums
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University of Essex Campus Services Limited
Wivenhoe Park Colchester CO4 3SQ United Kingdom
T 01206 873753 E uecs@essex.ac.uk
www.essex.ac.uk/uecs
We are proud to have a number of staff Networks including: Access Forum, Black Asian and Minority
Ethnic community Staff Forum, Essex Women's Network, Global Forum, LGBTQ+ and Allies
Community and Parent's Support Network.
Our Colchester campus based Faith Centre hosts regular services, meetings and events organised by
our chaplains and faith representatives.
This document is produced by:
Resourcing Team
People & Culture
University of Essex
Wivenhoe Park
Colchester CO4 3SQ
United Kingdom
Tel: +44 (0)1206 876559
Email: resourcing@essex.ac.uk
Last updated: 13 May 2022
