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222EME104 DIGITAL CATEGORY L T P CREDIT

PRODUCT DESIGN
INTERDISCIPLINARY 3 0 0 3
AND
ELECTIVE
MANUFACTURING

Preamble:

The focus of digital product design and manufacturing is the integration of

digital technology in design and manufacturing functions in creating new
products. It also envisages the use of digital tools such as virtual-augmented
reality and additive manufacturing in product design and manufacturing.

Course Outcomes:

After the completion of the course the student will be able to

CO 1 Demonstrate the principles of product development process and the

role of computers in it.
CO 2 Implement the principles of industrial design to develop new
products
CO 3 Apply the innovative digital tools in product design and development
CO 4 Apply the innovative digital tools in simulation and analysis at the
design stage
CO 5 Summarize the innovative prototyping techniques in design and
understand the industrial practices.

Mapping of course outcomes with program outcomes

PO 1 PO 2 PO 3 PO 4 PO 5 PO 6
CO 1 3
CO 2 3 2
CO 3 3
CO 4 3 2
CO 5 3 2

Assessment Pattern

Bloom’s Category End Semester

Examination
Apply 
Analyse 
Evaluate
Create
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Mark distribution

Total CIE ESE ESE

Marks Duration

100 40 60 2.5 hours

Continuous Internal Evaluation Pattern:

ELECTIVE COURSES

Continuous Internal Evaluation: 40 marks

Preparing a review article based on peer reviewed
Original publications (minimum 10 publications shall be referred):15
marks
Course based task/Seminar/Data collection and interpretation: 15
marks
Test paper, 1 no.:10 marks
Test paper shall include minimum 80% of the syllabus.

End Semester Examination Pattern: (60 Marks)

The end semester examination will be conducted by the respective Colleges.

There will be two parts; Part A and Part B. Part A will contain 5
numerical/short answer questions with 1 question from each module,
having 5 marks for each question (such questions shall be useful in the
testing of knowledge, skills, comprehension, application, analysis, synthesis,
evaluation and understanding of the students). Students should answer all
questions. Part B will contain 7 questions (such questions shall be useful in
the testing of overall achievement and maturity of the students in a course,
through long answer questions relating to theoretical/practical knowledge,
derivations, problem solving and quantitative evaluation), with minimum
one question from each module of which student should answer any five.
Each question can carry 7 marks.
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Model Question paper

QP Code: Total Pages:

Reg No.:_______________ Name:__________________________

APJ ABDUL KALAM TECHNOLOGICAL UNIVERSITY

SECOND SEMESTER M.TECH DEGREE EXAMINATION, Month & Year

Stream: MACHINE DESIGN

Course Code: 222EME104

Course Name: DIGITAL PRODUCT DESIGN AND MANUFACTURING

Max. Marks: 60 Duration: 2.5 Hours

PART A

Answer all questions, each carries 5 marks. Marks

1 Elaborate different phases in design. (5)

2 Explain the role of planning for product distribution. (5)

3 Explain how VR can be utilised in product development. (5)

4 Illustrate the role of virtual human in product (5)

development.

5 Differentiate between material extrusion and material (5)

jetting additive manufacturing techniques.

PART B

Answer any 5 full question, each question carries 7 marks.

6 Explain the concept of standardization in product design (7)

with the help of an example.

7 Explain the various aspects of human factors to be (7)

considered in product development.
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8 Explain the importance of break-even analysis during (7)

design.

9 Illustrate with examples how VR and AR can be useful in (7)

product development.

10 Demonstrate in detail how the quality can be used in (7)

assessing an industrial design.
Demonstrate in detail how the quality can be used in
assessing an industrial design.
Demonstrate the significance of product digitalisation in
analysis and simulation.

11 Explain the role of aesthetics in product design. (7)

12 With the help of neat sketch explain the direct energy (7)
deposition method.
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SYLLABUS

Module 1

Concept of Product Design: Definition of engineering design, design

constraints, different phases in design- conceptual design, embodiment
design, detail design, planning for manufacture, planning for distribution,
planning for use, Human factors design- ergonomics, anthropometry,
comfort criteria, concepts of size, texture and colour, Introduction to
product design, product design practices in industry.

Module 2

Tools for product design- drafting-modelling software CAE/CAD, computer

aided styling, production process- CAM interface, product development-
time and costs. Description of planning for product distribution, Economic
factors affecting design.

Module 3

Digital tool enabled design -I: Evolution of digital tools for product design
and manufacturing, 2D/3D models to digital mock-up and virtual
prototyping (VP). Virtual reality (VR), augmented reality (AR) and Mixed
reality, Implementation in product design and manufacturing. Interaction
technology, Visualisation technology, Visual display-types- head mounted,
organic LEDs, large volume displays, wall type, equipments, characteristics.

Module 4

Digital tool enabled design-II: AR-, tangible, collaborative; examples; AR

tracking technology and devices; interaction techniques, haptic technology,
olfactory technology. Product digitalization, analysis and simulation. Virtual
humans (VH)- for clothing, for ergonomics analysis, biomechanical models.

Module 5

Digital manufacturing: 3D printing- additive manufacturing technology-

Classification of additive manufacturing technologies: vat- photo
polymerisation, powder bed fusion, material jetting, sheet lamination,
material extrusion and direct energy deposition, infill lattice structures.
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Course Plan

No Topic No. of lectures

1 Product development process:
1.1 Concept of Product Design: Definition of engineering 2
design, design constraints

1.2 Different phases in design- conceptual design, 3

embodiment design, detail design, planning for
manufacture, planning for distribution, planning for
use

Human factors design- ergonomics, anthropometry, 1

comfort criteria, concepts of size, texture and colour

1.3 Introduction to product design, product design 2

practices in industry.
2 Embodiment design:
2.1 Tools for product design- drafting-modelling 4
software CAE/CAD, computer aided styling,
production process- CAM interface, product
development- time and costs.
2.2 Description of planning for product distribution, 4
economic factors affecting design.
3 Digital tool enabled design-I
3.1 Evolution of digital tools for product design and 2
manufacturing, 2D/3D models to digital mock-up,
virtual prototyping (VP).
3.2 Virtual reality (VR), augmented reality (AR) and 3
Mixed reality implementation in product design and
manufacturing.
3.3 Interaction technology, VR- immersive, non- 3
immersive, Visualisation technology, Visual display-
types- head mounted, organic LEDs, large volume
displays, wall type, equipments, characteristics.
4 Digital tool enabled design-II
4.1 AR- tangible, collaborative; examples; AR tracking 3
technology and devices; Interaction techniques,
Haptic technology, Olfactory technology
4.2 Product digitalization, Analysis and simulation. 2
4.3 Virtual humans (VH)- for clothing, for ergonomics 2
analysis, Biomechanical models.
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5 Digital manufacturing
5.1 3D printing- additive manufacturing technology- 4
Classification of additive manufacturing
technologies: Vat- photo polymerisation, powder bed
fusion, material jetting, sheet lamination,
5.2 Material extrusion and direct energy deposition, 3
Infill lattice structures

Reference Books

1. George Dieter and Linda C. Schmidt, Engineering Design, 4th Edition,

Published by McGraw-Hill.
2. Monica Bordegoni and Caterina Rizzi, “Innovation In Product Design
From CAD To Virtual Prototyping”, Springer.
3. Karl T Ulrich and Steven D Eppinger, “Product Design & Development.”
Tata Mc- Graw Hill, 2003.
4. Ian Gibson, David Rosen and Brent Stucker, “Additive Manufacturing
Technologies-3D Printing, Rapid Prototyping, and Direct Digital
Manufacturing.” Springer.
5. Fei Tao, Meng Zhang and A. Y. C. Nee, “Digital Twin Driven Smart
Manufacturing”, Academic Press, Elsevier.
6. D. T. Pham, S.S. Dimov, Rapid Manufacturing-The Technologies and
Applications of Rapid Prototyping and Rapid Tooling, Springer – Verlag,
London, 2001.
7. Kevin Otto & Kristin Wood Product Design: “Techniques in Reverse
Engineering and New Product Development.”, Pearson Education New
Delhi, 2000.
8. N J M Roozenberg , J Ekels , N F M Roozenberg “ Product Design
Fundamentals and Methods’’. John Wiley & Sons.
9. AK Chitale & RC Gupta, “Product Design and Manufacturing”, PHI, 2000.