D U O P O LY
By
   Lakshitha
   Aryan R
   Mrudula
   Naman
   Prerana
MEANING
• A duopoly is a situation where two companies together own all, or nearly all, of the
  market for a given product or service.
• Duopoly is a type of oligopoly, where two companies or forms virtually control market for
  goods and services they sell.
• Examples:Coca-Cola and Pepsi in the soda industry is example of duopoly in the market.
F E AT U R E S
• The features of Duopoly are as follows:
1. There are only two companies that share the market.
2. Both businesses that exist within a duopoly are interdependent. To win the attention of
   customers, companies often take strategic actions, such as price reductions.
3. Companies in a duopoly take different measures to develop brand and implement low-
   pricing strategies, it’s hard for new firms to enter. As a result, sales volume and
   revenues are good enough because there is only one competitor and the barriers to
   entry are high.
TYPES OF
D U O P O LY
• The Cournot duopoly model states that the
  quantity of goods or services produced
  structures the competition among the two
  companies in an industry.(50/50 split). If any
  one firm alter production capacity, then other
  form will also do so.
• The Bertrand duopoly model states that it is
  price and not production quantity that
  structures the competition between the two
  firms. The model posits that consumers will
  choose the lower-priced product when given
  two choices of equal quality. This implies that
  the two companies in the duopoly will engage
  in a price war to gain market share.
GRAPH
CASE STUDIES
• Indian food ordering and delivery giants Swiggy and Zomato may
  encounter an inquiry over anti-competitive activities as the National
  Restaurants Association of India (NRAI) recently filed a complaint
  against the duo with the competition watchdog, the Competition
  Commission of India (CCI).
  Since 2018, restaurants in India have been vociferous in their objections
  about Swiggy and Zomato business practices in India. In early 2019,
  NRAI raised a red flag and communicated to the CCI about Zomato and
  Swiggy mishandling their leading titles.
OLA AND UBER
DIFFERENCES
Duopoly                                                Perfect Competition
• Two dominant firms: A Duopoly consists of only two   • Many small firms: Many small firms operate in
  major firms dominating the market.                     the market.
• Limited competition: Restricted competition due to   • Homogeneous products: Products are identical
  the small number of firms.                             among different firms.
• Strategic interactions: Firms engage in strategic    • Price taker: Firms are price-takers with no
  actions that affect each other's decisions.            influence over prices.
• Price interdependence: Pricing decisions by one
                                                       • Free entry and exit: Firms can quickly enter or
  firm influence the other.
                                                         exit the market.
• Product variation: Products can be homogeneous or
                                                       •
  differentiated, depending on the industry.
•
DIFFERENCES
Duopoly                                                              Monopoly
•   Two dominant firms: A Duopoly consists of only two major firms   •   Single seller: Monopoly features a single dominant seller or
    dominating the market.                                               firm in the market.
•   Limited competition: Restricted competition due to the small
    number of firms.
                                                                     •   Unique product: The monopolist offers a unique product
                                                                         with no close substitutes.
•   Strategic interactions: Firms engage in strategic actions that
    affect each other's decisions.                                   •   Price maker: The monopoly has significant control over
                                                                         setting prices.
•   Price interdependence: Pricing decisions by one firm influence
    the other.                                                       •   Barriers to entry: High barriers to entry prevent other firms
•   Product variation: Products can be homogeneous                       from entering the market.
    or differentiated, depending on the industry.
                                                                     •   Market power: The monopolist has substantial market
•                                                                        power, often resulting in higher prices.
                                                                     •
DIFFERENCES
Duopoly                                                        Pure Competition
•   Two dominant firms: A Duopoly consists of                  • There are a large number of firms.
    only two major firms dominating the market.
•   Limited competition: Restricted competition due            • As there are large number of sellers and
    to the small number of firms.                                sell same product they don't have
•   Strategic interactions: Firms engage                         influence on the price.
    in strategic actions that affect each other's decisions.
                                                               • There is no much product variation.
•   Price interdependence: Pricing decisions by
    one firm influence the other.
•   Product variation: Products can be
    homogeneous or differentiated, depending on the
    industry.
A D V A N TA G E S A N D D I S A D V A N TA G E S
   Advantages:
   i. Two companies can cooperate with each other and maximize their profits as there are no other competitors.
   i.     The companies in a duopoly can concentrate on improving their existing products rather than feeling pressure to create
          new products for the market.
   ii.    The two companies compete with each other, the consumer benefits because prices are controlled to some extent and
          do not become monopoly prices.
   Disadvantages:
   i.       Duopolies are that they limit free trade.
   ii.      With a duopoly, the supply of goods and services lacks diversity, and there are limited options for consumers.
   •     The absence of competitors in a duopoly stifles innovation. With a duopoly, prices may be higher for consumers when the
         competition is not driving prices down.
   i.
A D V E R T I S I N G S T R AT E G I E S
THANKYOU